BIGC
BIGC is a Seoul-based entertainment-tech company that operates an All-in-One Digital Venue platform integrating live streaming, ticketing, fan events, commerce, and fandom data analytics for K-pop artists, creators, broadcasters, and fans across 232 countries.
- Company typePrivate
- Founded2021
- HeadquartersSeoul, South Korea
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What BIGC does
BIGC Inc. (주식회사 BIGC / 빅크) is a Seoul-based entertainment-technology company that operates an All-in-One Digital Venue platform integrating live streaming, concert ticketing, fan events, commerce, and fandom data analytics into a single per-creator surface accessible at bigc.im. Founded in 2021 with a beta launch in late 2022, BIGC serves three primary customer segments: K-pop and entertainment artists who need integrated direct-to-fan channels; independent creators and influencers across lifestyle, finance, family, music, and entertainment verticals (with 20+ named brand homes including Malbus, Money Lab, Niceulsan, YOUHA, and Kelly); and entertainment enterprises and broadcasters such as SBS LFE, for whom BIGC provides enterprise-grade live-streaming infrastructure through its BIGC LIVE tier. The platform is offered in a Free / Pro / Enterprise pricing structure and monetizes through transaction fees on ticketed events, marketplace commissions on creator commerce, recurring subscriptions, freemium onboarding, brand matching and advertising, and monetization of aggregated fandom analytics.
The technology stack combines a self-serve owned web platform (bigc.im), native mobile apps on the App Store and Google Play, and an enterprise surface for broadcasters. BIGC extends reach via distribution partnerships with TikTok (worldwide streaming) and NEW ID (FAST platforms), and in 2026 assumed executive production of SBS LFE's flagship THE SHOW music program with a new FAN POPTY global voting segment hosted exclusively on its platforms. The company reports 76% of users based outside South Korea across 232 countries and has scaled to 3.6 million registered members as of May 2026, up from ~360K in 2023.
BIGC's growth metrics are notable: FY2025 revenue of 11.4 billion KRW (~$8.4M USD) grew 165% year-on-year, with 1,028% cumulative revenue growth since the 2022 beta launch and early profitability achieved in 2025. The company closed a USD 14 million (KRW 18 billion) Series A round in August 2025 led by BonAngels Venture Partners and Stonebridge Capital, with participation from Hana Ventures, Industrial Bank of Korea, Alois Ventures, Nau IB Capital, and Nextrans, following earlier rounds backed by LG Technology Ventures, NAVER D2SF, Pearl Abyss Capital, Korea Investment Partners, and Daesung Private Equity. Capital is earmarked for international entity expansion into Japan, China, and the United States and a stated target of 50 million global members by 2029. Founder and CEO Kim Mi-hee (Marie) [김미희] leads the company.
BIGC firmographics
Firmographics- Name
- BIGC
- Legal name
- BIGC Inc. (주식회사 BIGC / (주)BIGC)
- Website
- https://studio.bigc.im
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BIGC is a Seoul-based entertainment-tech company that operates an All-in-One Digital Venue platform integrating live streaming, ticketing, fan events, commerce, and fandom data analytics for K-pop artists, creators, broadcasters, and fans across 232 countries.
- Ownership category
- akta.pro rank
BIGC industry classification
Industry- Product category
- Creator Economy / Live Entertainment Platform
- NAICS
- Music Publishers (512230)
- SIC
- Retail-Computer & Computer Software Stores (5734)
- akta.pro primary industry
- Paid Live Events & Virtual Tickets (Webinars/Streams) (MPACAFAC)
- akta.pro secondary industry
- Group Sales & Corporate Ticketing (HSACALAM)
Keywords
Where BIGC is headquartered
LocationHeadquarters
- HQ city
- Seoul
- HQ country
- South Korea
- HQ region
- Asia
Offices1 record
Markets served
BIGC business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Transaction fees on ticketing and live events: Take rate on paid live events, fan meetings, and ticketed streams booked and processed through BIGC's integrated ticketing engine.
- Creator commerce / marketplace commission: Commission on merchandise, content, and product sales executed through per-creator brand-home storefronts on the platform.
- Subscription (Pro / Enterprise tiers): Recurring subscription fees from Pro creators and Enterprise customers (e.g., BIGC LIVE for broadcasters such as SBS LFE) accessing advanced features and production-grade tooling.
- Freemium onboarding (Free tier): Free entry-level tier that drives creator acquisition and feeds a land-and-expand motion into paid Pro and Enterprise tiers.
- Brand matching and advertising: Revenue from matching creators with brands and from advertising/brand placements on the platform's high-traffic fan surfaces.
- Fandom data monetisation: Monetisation of aggregated fandom analytics and audience insights generated across streaming, ticketing, events, and commerce activity.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free tier for creators and fans to join and explore the platform |
| Subscription | Monthly | Pro tier for creators with advanced features |
| Subscription | Multi-year contract | Enterprise / BIGC LIVE tier for broadcasters and entertainment companies |
Go-to-market motion5 records
Distribution channels5 records
Marketing channels4 records
BIGC product offering
Product offeringCore offering
BIGC operates an All-in-One Digital Venue platform that integrates live streaming, concert ticketing, fan events, commerce, and fandom data analytics into a single per-creator brand-home surface (bigc.im). It serves K-pop artists, individual creators and influencers through BIGC.Studio, and large entertainment enterprises through the BIGC LIVE enterprise tier, while also co-producing media properties such as the revamped THE SHOW music program. Revenue is generated via ticketing transaction fees, creator commerce commissions, tiered subscriptions, advertising/brand matching, and fandom data monetisation.
Product overview
BIGC is a Seoul-based entertainment-tech company whose offering is a platform-plus-modules architecture unified around an All-in-One Digital Venue. The core platform, 'BIGC All-in-One Digital Venue', integrates live streaming, concert ticketing, fan events, commerce, and fandom data analysis, and is the foundation for the 'BIGC LIVE' enterprise surface and BIGC's executive production of the revamped global 'THE SHOW' music program (with the new 'FAN POPTY' global voting segment). Sitting alongside the core platform is the consumer-facing 'BIGC.Studio' (빅크 스튜디오) creator product — a sub-product at studio.bigc.im/ that lets creators spin up a personal 'Brand Home' (bigc.im/[handle]) in roughly 10 seconds, with a Free tier, a paid Pro/Club tier (https://studio.bigc.im/club), and an Enterprise tier (https://studio.bigc.im/enterprise), each adding progressively richer community, commerce, and analytics capabilities. Together the core digital venue and the Studio creator surface share BIGC's global data infrastructure (3.6M+ members across 232 countries), positioning BIGC as an end-to-end stack for fan engagement, ticketed live experiences, and creator monetization.
Differentiator
Problem solved
Functional benefit
Brands
- BIGC.Studio (빅크 스튜디오): Creator-focused personal branding and home platform enabling creators, artists, and experts to build portfolios with social links, communities, VOD, paid live tickets, and merchandise sales. Offers Free, Pro, and Enterprise plans.
- BIGC LIVE
Products and services
- BIGC All-in-One Digital Venue Flagship Seoul-built entertainment-tech platform integrating live streaming, concert ticketing, fan events, commerce, and fandom data analysis into a single digital venue available in 224-232 countries, hosting ~1.4M+ registered members with 76% outside South Korea.
- BIGC.Studio (빅크 스튜디오) Personal branding and creator commerce product that enables creators, artists, and experts to build a brand-home microsite (bigc.im/[handle]) combining a portfolio page, community, content sales, paid live ticketing, and creator analytics.
- BIGC LIVE Enterprise-tier live streaming and ticketed live experience surface used by artists, creators, and broadcasters to broadcast paid live sessions, ticketed events, and VOD content to global members.
- THE SHOW (Revamped Global Music Program) Revamped global version of SBS LFE's flagship K-pop music program that BIGC is taking into executive production, shifting it from a domestic K-pop broadcast to a global music show featuring the FAN POPTY voting segment hosted on BIGC platforms.
Quantifiable outcome
- 2025 revenue of 11.4 billion KRW with 165% YoY growth
- +4 more outcomes
Companies that use BIGC
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles3 records
BIGC technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability10 records
Feature6 records
BIGC partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered flagship and core.
- SBS LFEflagshipCo-production partnership under which SBS LFE serves as executive producer of THE SHOW, a music program distributed through BIGC's live streaming and platform infrastructure.
- TikTokflagshipDistribution partnership in which THE SHOW and other BIGC-produced content is streamed on TikTok to extend global reach beyond the owned bigc.im platform.
- NEW IDcoreDistribution partnership that places BIGC-produced entertainment content onto FAST (Free Ad-Supported Streaming TV) channels operated by NEW ID.
- Bauer LabcoreMOU to leverage BIGC's platform for global distribution of Bauer Lab's concert and festival content originating from Dubai, supporting BIGC's overseas expansion strategy.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
BIGC competitors and assessment
Company assessmentDirect peers
- Mighty Networks: Creator-led community platform with paid memberships, courses, and brand-home storefronts. Highly comparable to BIGC.Studio's Pro/Enterprise tiers for non-K-pop creators.
- Weverse: HYBE-owned K-pop fan community and commerce platform. Closest direct peer: same target creators (K-pop artists), same core proposition (community + commerce + ticketing), but with deeper agency-level artist exclusivity and a larger installed base.
- Geneva: Group-based community platform popular with creators and fandoms. Competes with BIGC.Studio on community-building and paid club subscriptions for creators.
- Bubble: Kakao Entertainment-operated 1:1 fan messaging platform for K-pop artists. Direct peer in K-pop creator monetization with shared target artists, complementary functionality to BIGC's broader stack.
Broad incumbents
- Twitch: Largest global live-streaming platform. Comparable to BIGC LIVE on the streaming infrastructure and live-event broadcast layer, though not creator-economy focused.
- Patreon: Largest subscription-based creator monetization platform globally. Comparable to BIGC.Studio's Pro tier in offering creators paid memberships and direct fan monetisation.
- Vevo: Premium music-video platform with global ad-supported distribution. Comparable to BIGC's FAST-channel distribution via NEW ID on the premium music content monetization axis.
Emerging players
- Stages: Live performance and concert-platform startup focused on direct-to-fan ticketing and virtual events. Comparable to BIGC LIVE on the live ticketing and broadcast side.
- Moment House: Live virtual events and ticketed performances platform for creators and artists. Direct overlap with BIGC LIVE on ticketed live experiences and direct-to-fan broadcasting.
Regional players
- AfreecaTV: Korea's leading live-streaming platform and BIGC's strongest regional competitor. Comparable on live streaming, fan engagement, and creator monetization in the Korean market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
BIGC social profiles
Digital presenceBIGC financial estimates
Financial estimateRevenue estimate
Valuation estimate
BIGC leadership team
Management profileNumber of profiles
Profiles1 record
BIGC funding detail
Funding detailFunding overview
Funding rounds6 records
Investors15 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BIGC M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BIGC
What does BIGC do?
BIGC operates an All-in-One Digital Venue platform that integrates live streaming, concert ticketing, fan events, commerce, and fandom data analytics into a single per-creator brand-home surface (bigc.im). It serves K-pop artists, individual creators and influencers through BIGC.Studio, and large entertainment enterprises through the BIGC LIVE enterprise tier, while also co-producing media properties such as the revamped THE SHOW music program. Revenue is generated via ticketing transaction fees, creator commerce commissions, tiered subscriptions, advertising/brand matching, and fandom data monetisation.
Is BIGC a public or private company?
BIGC is a private company. It is classified as venture growth investor backed and is currently operating.
When was BIGC founded?
BIGC was founded in 2021. It employs 11 to 50 people.
Where is BIGC based?
BIGC is headquartered in Seoul, South Korea, in the Asia region.
How does BIGC make money?
Six revenue lines are on record. Transaction fees on ticketing and live events are the primary driver. The others are creator commerce / marketplace commission, subscription (Pro / Enterprise tiers), freemium onboarding (Free tier), brand matching and advertising and fandom data monetisation.
Who are BIGC's main competitors?
Direct peers on record are Mighty Networks, Weverse, Geneva and Bubble. Broad incumbents are Twitch, Patreon and Vevo. Emerging players are Stages and Moment House. AfreecaTV is listed as a regional player.
Does BIGC have an API?
No public API is recorded for BIGC.
What industry is BIGC in?
BIGC's product category is Creator Economy / Live Entertainment Platform. Its primary akta.pro industry code is MPACAFAC, Paid Live Events & Virtual Tickets (Webinars/Streams), with a secondary code of HSACALAM, Group Sales & Corporate Ticketing. Its NAICS code is 512230 and its SIC code is 5734.