Lendio

Name

Lendio

Legal name

Lendio, Inc.

Website

https://lendio.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

251–500 employees

Ownership category

akta.pro rank

Product category

Small Business Lending Marketplace

NAICS

Mortgage and Nonmortgage Loan Brokers (522310), Activities Related to Credit Intermediation (5223)

SIC

Loan Brokers (6163)

akta.pro primary industry

Marketplace & Loan Aggregation Platforms (Borrower-Lender Matching) (FSAGAHAL)

akta.pro secondary industries

Embedded Lending & Credit (POS, Working Capital, Credit Lines) (FSAGALAD), Pricing, Risk-Based Offer & Limit Management (FSAGAHAE)

Keywords

• Small business lending
• Online lending marketplace
• SBA loans
• Embedded financing
• Lender matching platform

Headquarters

HQ city

Lehi

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Marketplace Referral Fees: Lendio receives referral fees or commissions from lenders when a loan application is submitted or a loan is funded through the marketplace. This is the primary revenue stream as a lending marketplace.
2. Embedded Marketplace Licensing: Software licensing fees from embedding Lendio's marketplace technology into partner platforms like equipment vendors and service providers. Partners pay for access to the full loan application and funding solution.
3. Intelligent Lending Software: Purpose-built software licensing for banks and lenders to automate small business loan decisioning, underwriting, and connect with curated applicants from Lendio's marketplaces.
4. Preferred Member Program: Premium tier program for qualified small business owners offering dedicated support, exclusive events, and enhanced funding solutions with premium products and rates.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels7 records

Core offering

Lendio operates an online lending marketplace that connects small business owners with 75+ vetted lenders through a single 15-minute application, providing access to SBA loans, term loans, lines of credit, equipment financing, and accounts receivable financing. Beyond the core marketplace, Lendio sells Embedded Marketplace software for partner platforms and Intelligent Lending SaaS for banks and digital lenders to automate underwriting and loan decisioning.

Product overview

Lendio is a small business financing platform operating as a two-sided marketplace and software provider. The core product is the Lendio Marketplace, which matches small businesses with over 75 lenders through a single application, offering SBA loans, term loans, lines of credit, equipment financing, and accounts receivable financing. The platform is complemented by two technology products: Embedded Marketplace, which allows service providers to embed the lending experience within their own ecosystems, and Intelligent Lending, purpose-built loan decisioning software for banks and digital lenders to automate underwriting. The platform leverages AI-driven matching to personalize lender recommendations and uses automation features including credit policy automation, configurable marketplaces, and digital application processing. Since 2011, Lendio has facilitated over $17 billion in funding to more than 520,000 small businesses.

Differentiator

Problem solved

Functional benefit

Brands

• Lendio Marketplace: The core lending marketplace that matches small business owners with 75+ lenders and financial partners through a single online application.
• Lendio Embedded Financing
• Lendio Intelligent Lending
• Lendio Preferred Member Program

Products and services

• Lendio Marketplace The primary online lending marketplace that connects small business owners with 75+ vetted lenders and financial partners through a single 15-minute application, facilitating SBA loans, term loans, lines of credit, equipment financing, and accounts receivable financing for US small businesses.
• Embedded Marketplace White-label loan marketplace solution that allows small business service providers (equipment vendors, SaaS platforms, accounting platforms, legal service providers) to embed a full loan application and funding experience directly within their existing platforms, enabling point-of-need capital access for their customers through Lendio's 75+ lender network.
• Intelligent Lending Purpose-built loan decisioning and automation SaaS for banks and digital lenders that integrates into their existing tech stack to automate small business loan processing, underwriting, and customer acquisition, featuring AI-powered financial spreading, DSCR calculations, and connection to curated applicants from Lendio's marketplaces.
• Preferred Member Program Premium membership program for qualified small business owners with larger and more complex capital needs, offering dedicated 24/7 funding experts, premium products and rates, exclusive events, and partner offers. Open to businesses meeting credit, revenue, and time-in-business thresholds.

Quantifiable outcome

• $17B+ in SMB funding facilitated since 2011
• +4 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core.

• Company SagecoreGTM or Marketing Partner · 4 February 2026Company Sage partnered with Lendio to embed business financing directly into its Wyoming LLC Attorney platform, expanding the Company Sage Business Success Platform. The integration enables entrepreneurs to access capital through Lendio's technology while receiving ongoing compliance guidance and business support services. This represents Lendio's embedded marketplace strategy for legal and compliance service providers.
• Grasshopper BankcoreTechnology or Integration · 16 July 2025Grasshopper Bank, a digital bank with approximately $1.4 billion in assets, partnered with Lendio to bring instant SBA loan offers to market on Lendio's marketplace. The partnership leverages Lendio's advanced customer acquisition and AI-powered decisioning tools to streamline the SBA lending process. Grasshopper uses Lendio for sourcing complete SBA loan packages, AI-powered financial spreading, and DSCR calculations. First SBA deal closed in May 2025 through the new partnership.
• Ricoma InternationalcoreGTM or Marketing Partner · 12 June 2025Ricoma, a global leader in embroidery machines and equipment, selected Lendio's Embedded Marketplace to bring seamless equipment financing solutions to its customers. Previously, Ricoma offered referrals to individual lenders requiring multiple applications. Now customers fill out a single application to receive offers from 75+ lenders without leaving Ricoma's ecosystem. The partnership enables instant offers and accelerated access to capital for equipment purchases and working capital.
• 75+ Lenders and FunderscoreChannel Partner/ Reseller/ DistributorLendio's marketplace includes 75+ vetted lenders and funders who receive loan applications from small business borrowers. These partners include traditional banks, alternative lenders, SBA-approved lenders, and specialty finance companies. All lenders are thoroughly vetted before joining the network.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• LendingTree: Operates the most well-known online loan marketplace in the US, matching consumers and small businesses with multiple lenders through a single application. Direct analogue to Lendio's marketplace model, though LendingTree is publicly traded and broader across consumer lending categories.
• Fundera: An SMB loan marketplace (now owned by NerdWallet) connecting small business owners with lenders for SBA loans, lines of credit, and term loans. Direct competitor in the small business loan aggregation category Lendio dominates.
• Biz2Credit: Online small business financing marketplace matching SMBs with banks, credit unions, and alternative lenders, with strong focus on SBA loan origination. Comparable to Lendio's marketplace and SBA-focused product line.
• Funding Circle: Operates a small business loan marketplace connecting SMBs with institutional and retail investors via a single application. Direct comparable on the loan aggregation / marketplace business model and SMB target segment.
• Credible: Operates a multi-lender marketplace aggregating student loan, mortgage, and personal loan products through single-application comparison. Same marketplace / borrower-lender matching model as Lendio though more consumer-lending focused.
• CAN Capital: Direct small business lender and marketplace providing working capital, term loans, and SBA loans to SMBs. Comparable product set (SBA, term loans, working capital) and SMB target customer base as Lendio's marketplace offerings.

Broad incumbents

• OnDeck: Established online small business lender (now part of Enova) offering term loans and lines of credit directly to SMBs. Competes both as an alternative lender inside Lendio's network and as a direct-to-borrower origination platform.
• NerdWallet: Consumer and SMB financial product comparison and lead-generation platform that owns Fundera. Comparable to Lendio in connecting borrowers to multiple lenders and monetizing through referral fees, though broader in scope (credit cards, banking, insurance).

Emerging players

• Bluevine: Digital-first small business banking and lending platform offering lines of credit, term loans, and SBA loans directly to SMBs. Competes with Lendio both as a destination lender and through embedded invoice financing that bypasses traditional marketplaces.
• Brex: All-in-one financial platform for businesses offering corporate cards, banking, and increasingly embedded lending/credit products. Adjacent to Lendio's embedded marketplace vision, providing point-of-need financing that may disintermediate traditional loan marketplaces.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Lendio
• Facebookfacebook.com/Lendio
• LinkedInlinkedin.com/company/lendio

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Subsidiaries1 record

Funding overview

Funding rounds8 records

Investors17 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lendio