Branching Minds
Branching Minds is a SaaS platform that helps K-12 school districts implement and scale Multi-Tiered System of Supports (MTSS) workflows, serving approximately 545 districts across 38 U.S. states with integrated AI-powered student support, intervention planning, and safety case management.
- Company typePrivate
- Founded2013
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Branching Minds does
Branching Minds is a private, New York-headquartered SaaS company that builds a cloud-based Multi-Tiered System of Supports (MTSS) platform for K-12 public and charter school districts. Founded in 2013 by Maya Gat and David Magier, the company serves approximately 545 districts, nearly 300,000 teachers, and over 2 million students across 38 U.S. states. The platform centralizes academic, behavioral, attendance, and intervention data ingested via automated nightly syncs from district Student Information Systems, benchmark and assessment tools, and behavior logs, hosted on AWS with FERPA, COPPA, SOC 2 Type II, and Common Sense Privacy compliance.
The product architecture consists of a core MTSS management platform augmented by add-on modules including Canopy Case Management (risk-aware safety and threat assessment), Dottie AI (an MTSS-trained AI assistant for knowledge retrieval and intervention recommendations), Meeting Assistant (AI-powered meeting summarization and next-step capture), a Leadership Dashboard for district-wide analytics, and an Early Warning System for predictive risk identification. The company monetizes through quote-based, annual or multi-year SaaS subscriptions priced by district size and scope, complemented by Professional Learning services (facilitated onsite and virtual training) and the on-demand MTSS Learning Hub. Go-to-market is consultative direct enterprise sales to district administrators, supplemented by SSO distribution through Clever and ClassLink, an annual MTSS Summit, and community programs (Pathfinders, MTSS Network, MTSS Hero Awards) that drive brand advocacy and retention.
The company received a growth investment from Bain Capital Double Impact in 2024 and has won multiple CODiE Awards, EdTech Awards, and District Administration Top EdTech recognitions between 2025 and 2026. It is a Certified B Corporation with a B Impact Score of 137.6 (highest among educational support companies globally) and a recertified Great Place to Work with 97% positive employee ratings. Branching Minds operates as Branching Minds, LLC, is founder-led with an expanding executive team (President Mitch Benson, VP Sales Chase Boyer, SVP Finance Tyler Hoffman, Chief People and Impact Officer Abigail Woodworth), and is headquartered at 157 Columbus Avenue, 4th Floor, New York, as a remote-first organization.
Branching Minds firmographics
Firmographics- Name
- Branching Minds
- Legal name
- Branching Minds, LLC
- Website
- https://branchingminds.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Branching Minds is a SaaS platform that helps K-12 school districts implement and scale Multi-Tiered System of Supports (MTSS) workflows, serving approximately 545 districts across 38 U.S. states with integrated AI-powered student support, intervention planning, and safety case management.
- Ownership category
- akta.pro rank
Branching Minds industry classification
Industry- Product category
- K-12 Education Technology (MTSS Management Software)
- NAICS
- Educational Support Services (611710), Educational Support Services (61171)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Behavior, Discipline, PBIS/MTSS & Intervention Tracking (EDAFAEAJ)
- akta.pro secondary industries
- RTI/MTSS Framework Implementation & Tiered Supports (EDAJAGAD), Student Information Systems (SIS) & School Administration Platforms (EDAJAMAB), Assessment, Testing & Analytics Platforms (Formative/Summative) (EDAJAMAC)
Keywords
Where Branching Minds is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Branching Minds business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Platform Subscription: Subscription-based SaaS model for access to the Branching Minds MTSS platform. Districts pay for platform access typically on annual or multi-year contracts. Pricing is quote-based and varies by district size and scope of deployment.
- Professional Learning Services: Additional revenue from professional development services including on-site training, virtual facilitated sessions, and the MTSS Learning Hub with on-demand courses. These services support platform implementation and long-term adoption.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise district-level subscription |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
Branching Minds product offering
Product offeringCore offering
Branching Minds provides a cloud-based SaaS platform for K-12 school districts to implement and manage Multi-Tiered System of Supports (MTSS). The platform centralizes academic, behavioral, attendance, and intervention data; automates tier recommendations and progress monitoring; and integrates with district SIS, benchmarks, and screeners. It includes AI-powered tools (Dottie AI, Meeting Assistant) and an add-on student safety/case management module (Canopy).
Product overview
Branching Minds offers a unified MTSS management platform architecture combining a core software platform with integrated AI-powered modules and professional services. The core MTSS Platform serves as the central system for managing Multi-Tiered System of Supports workflows, with add-on modules including Canopy Case Management (student safety and risk assessment), Dottie AI (AI-powered MTSS assistant), and Meeting Assistant (AI-powered meeting support). Additional capabilities include the Leadership Dashboard (system-wide analytics), Early Warning System (predictive risk identification), and Behavior Assessment & Support tools. The platform integrates with district SIS, benchmarks, screeners, and behavior tools via data ingestion. Professional services include MTSS Professional Learning (facilitated training), MTSS Learning Hub (on-demand courses), and Platform Implementation support. A Pathfinders Community provides peer networking for MTSS leaders.
Differentiator
Problem solved
Functional benefit
Brands
- Canopy Case Management: A student safety and case management platform that centralizes suicide risk screening, threat assessment, and safety documentation into a single platform integrated with the Branching Minds MTSS ecosystem.
- Dottie AI
- Meeting Assistant
- MTSS Learning Hub
- Pathfinders Community
- MTSS Hall of Fame
- MTSS Network
Products and services
- MTSS Core Platform The central SaaS platform that centralizes academic and behavioral data, streamlines collaboration, and manages the full Multi-Tiered System of Supports process from identification to impact. Provides dashboards, intervention planning, progress monitoring, and district-wide visibility for K-12 school districts.
- Canopy Case Management
Quantifiable outcome
- 4X return on investment within 3 years for districts
- +5 more outcomes
Companies that use Branching Minds
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles2 records
Branching Minds technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability6 records
Feature7 records
Branching Minds partnerships and signals
Strategic signalScale indicators10 records
Recent moves6 records
Expansion highlights6 records
Branching Minds competitors and assessment
Company assessmentDirect peers
- Panorama Education: Panorama offers a student success platform with MTSS, social-emotional learning, and survey tools to K-12 districts. It is the most direct head-to-head competitor to Branching Minds in MTSS intervention management.
- Kickboard: Kickboard provides a behavior tracking and PBIS/MTSS platform used by K-12 schools for student culture and intervention data. It competes closely with Branching Minds on behavior and tier-based intervention workflows.
- Otus: Otus is a K-12 student data platform combining assessment, MTSS, and gradebook functionality for districts. It competes with Branching Minds on integrated MTSS workflows and student data centralization.
- Illuminate Education: Illuminate provides assessment, data analytics, and MTSS tools to K-12 districts. Its DnA platform overlaps with Branching Minds on student progress monitoring and intervention planning.
- NWEA: NWEA offers MAP assessments and a growing portfolio of MTSS and student growth tools for K-12. It competes with Branching Minds around screening, progress monitoring, and intervention workflows.
Broad incumbents
- PowerSchool: PowerSchool is the leading K-12 SIS with a broad portfolio including unified classroom, talent, and operations. As a broad incumbent, it could expand into MTSS-specific tooling adjacent to its installed base of districts.
- Frontline Education: Frontline provides a broad K-12 administration suite including HR, special education, and student management. Its special education management offering overlaps with Branching Minds' intervention and case management capabilities.
- Renaissance Learning: Renaissance provides K-12 assessment, practice, and early literacy/intervention tools. Its Star Assessments and intervention ecosystem overlap with Branching Minds' screening and progress monitoring capabilities.
- Infinite Campus: Infinite Campus is a major K-12 SIS vendor serving many US districts. As a broad incumbent, it integrates with MTSS tools and could bundle competing functionality alongside its core SIS offering.
Emerging players
- Intervene: Intervene is an emerging K-12 intervention and MTSS solution focused on small-group tutoring and progress monitoring. It overlaps with Branching Minds' intervention planning and documentation workflows.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Branching Minds social profiles
Digital presenceBranching Minds compliance and trust
Trust signalCompliance5 records
Branching Minds financial estimates
Financial estimateRevenue estimate
Valuation estimate
Branching Minds leadership team
Management profileNumber of profiles
Profiles7 records
Branching Minds funding detail
Funding detailFunding overview
Funding rounds8 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Branching Minds M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Branching Minds
What does Branching Minds do?
Branching Minds provides a cloud-based SaaS platform for K-12 school districts to implement and manage Multi-Tiered System of Supports (MTSS). The platform centralizes academic, behavioral, attendance, and intervention data; automates tier recommendations and progress monitoring; and integrates with district SIS, benchmarks, and screeners. It includes AI-powered tools (Dottie AI, Meeting Assistant) and an add-on student safety/case management module (Canopy).
Is Branching Minds a public or private company?
Branching Minds is a private company. It is classified as venture growth investor backed and is currently operating.
When was Branching Minds founded?
Branching Minds was founded in 2013. It employs 51 to 100 people.
Where is Branching Minds based?
Branching Minds is headquartered in New York, United States, in the North America region.
How does Branching Minds make money?
Two revenue lines are on record. SaaS Platform Subscription is the primary driver. The others are professional Learning Services.
Who are Branching Minds's main competitors?
Direct peers on record are Panorama Education, Kickboard, Otus, Illuminate Education and NWEA. Broad incumbents are PowerSchool, Frontline Education, Renaissance Learning and Infinite Campus. Intervene is listed as an emerging player.
Does Branching Minds have an API?
No public API is recorded for Branching Minds.
What industry is Branching Minds in?
Branching Minds's product category is K-12 Education Technology (MTSS Management Software). Its primary akta.pro industry code is EDAFAEAJ, Behavior, Discipline, PBIS/MTSS & Intervention Tracking, with a secondary code of EDAJAGAD, RTI/MTSS Framework Implementation & Tiered Supports. Its NAICS code is 611710 and its SIC code is 7372.