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Yodel

Full company profile

uuid0000bcm

Namestring
Yodel
Legal namestring
Yodel Delivery Network Limited
Websiteurl
yodel.co.uk
Company typeenum
Private
Founded yearint
2008
Descriptiontext

Yodel is a UK parcel delivery and logistics company that delivers approximately 190 million packages annually across every UK postcode through a network of 45 local depots and thousands of Yodel Stores (newsagents, convenience stores, supermarkets, petrol stations, shopping centres), supplemented by automated InPost parcel lockers. The company serves three core customer segments: enterprise online retailers using Yodel for Click & Collect, returns, and last-mile delivery (100+ retailer partnerships including Zara, New Look, Smyths Toys, The North Face, and marketplace integrations with eBay and Vinted); small businesses and individual senders booking ad-hoc shipments via Yodel Direct from £2.25 per parcel; and end consumers who collect or return parcels through the OOH network. Yodel operates a transaction-fee revenue model with per-parcel pricing, real-time tracking, two-hour delivery windows, what3words location precision, and photo proof of delivery. Following near-bankruptcy in early 2024 and an £85 million rescue funding round in August 2024, Yodel was acquired by Polish parcel locker operator InPost S.A. for £106 million in April 2025, becoming the third-largest UK delivery firm. The combined entity delivers 300+ million parcels annually, and the Yodel brand is being retired in favor of InPost, with full transition to the InPost app from 17 July 2025/2026. Mike Hancox serves as CEO of the standalone Yodel Delivery Network Limited entity.

Short descriptiontext

Yodel is a UK parcel delivery company operating 45 depots and thousands of Yodel Stores plus InPost Lockers, serving online retailers, marketplaces (eBay, Vinted), and individual senders with door-to-door, Click & Collect, and returns services across every UK postcode.

Operating statusenum
Acquired
Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersSpeke, United Kingdom
HQ citystring
Speke
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices43 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
UK parcel delivery, courier services, last-mile delivery, click and collect, parcel returns
Industry4 codes
1Carrier-Managed E-commerce Parcel Delivery (Outsourced Last-Mile)
CodeTLAAAFABPrimaryYes
2Express PUDO / Parcel Lockers & Out-of-Home Time-Definite Pickup
CodeTLAAABALPrimaryNo
3Carrier-Owned Parcel Locker Networks
CodeTLAAAMAAPrimaryNo
4Bulky & Oversized E-commerce Fulfillment (Large Parcel/Two-Person Delivery Prep)
CodeTLAIADAJPrimaryNo
NAICS code3 codes
  • Couriers and Express Delivery Services492110
  • Couriers and Express Delivery Services49211
  • Local Messengers and Local Delivery49221
SIC code2 codes
  • Trucking & Courier Services (No Air)4210
  • Arrangement Of Transportation Of Freight & Cargo4731
Product category
Parcel Delivery Services
Social media profiles3 records
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model4 records
1Parcel Delivery Services
TypeTransaction Fee
Description

Core revenue from delivering parcels for consumers and businesses across the UK. Services include Store to Door, Store to Store, Door to Door delivery. Revenue generated per parcel based on weight, distance, and service level.

yodel.co.uk
2Click & Collect / Deliver to Yodel Store
TypeTransaction Fee
Description

Revenue from partnering with online retailers to offer Deliver to Yodel Store services. Retailers integrate Yodel's store network into their checkout, and Yodel handles last-mile delivery to physical store locations for customer collection.

yodel.co.uk
3Returns Services
TypeTransaction Fee
Description

Revenue from handling parcel returns for partnered retailers. Customers drop off returns at Yodel Stores, and Yodel returns parcels to retailers. Some retailers charge customers for returns (e.g., £2.95 for New Look and Zara returns).

yodel.co.uk
4Yodel Direct Ad-hoc Sending
TypeTransaction Fee
Description

Individual and small business senders book parcel deliveries online through Yodel Direct, paying per shipment. Covers every UK postcode with options for Store to Door or Store to Store delivery.

yodel.co.uk
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels6 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Pricing details4 tiers
1Store to Door - Drop off at store, delivered to recipient's address
ModelUnit PricingBilling cadencePay-as-you-go
Notes

From £2.25 exc VAT for mainland UK delivery. Weight-based pricing with options up to 10kg. Labels valid for 28 calendar days.

yodel.co.uk
2InPost Locker delivery
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Prices starting from £1.99 for sending small, medium and large parcels to lockers and shops nationwide

yodel.co.uk
3New Look returns via Yodel
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Returning via Yodel's carrier service costs £2.95

yodel.co.uk
4Zara returns via Yodel
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Zara's fee for carrier returns is £2.95, deducted from total refund

yodel.co.uk
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Brand1 record
1Yodel Direct
Description

Yodel by InPost's ad-hoc parcel delivery service allowing customers to send parcels through the network via online booking through yodeldirect.co.uk

yodel.co.uk
Core offering1 text field

Yodel operates one of the UK's largest parcel delivery networks, providing door-to-door courier services, in-flight delivery management, and an out-of-home (OOH) delivery network comprising Yodel Stores and InPost Lockers. The company offers flexible delivery options including home delivery, Click & Collect, parcel returns, and two-hour delivery windows for both business retailers and individual consumers via its Yodel Direct platform.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • Deliver over 190 million packages annually in the UK
+3 more records
Product overview1 text field

Yodel by InPost operates as a comprehensive UK parcel delivery platform offering multiple delivery modes including door-to-door, Deliver to Yodel Store (Click & Collect), Return to Yodel Store, and InPost Locker delivery options. The core Yodel by InPost service provides nationwide coverage through a network of 45 local depots and thousands of Yodel Stores, with real-time tracking and two-hour delivery windows. Yodel Direct serves as the ad-hoc sending platform for individuals and businesses. The InPost App functions as the unified platform for managing all deliveries with features including parcel diversion, delivery preferences, and push notifications. Following InPost's £106 million acquisition in April 2025, Yodel is being rebranded under the InPost brand with transition completing from 17th July 2025. The company partners with hundreds of retailers (including Zara, New Look, Smyths Toys, The North Face) for returns and delivery services, and integrates with what3words for precise location pinpointing and major platforms for social login.

Product and service1 record
1Yodel by InPost (Core Delivery Service)
Scale indicator11 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Partnership with over 100 online retailers enabling Deliver to Yodel Store at checkout. Customers choose their preferred Yodel Store location and receive notifications when parcels arrive for collection.

2Hundreds of Retailers (Returns)
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Returns partnerships with hundreds of retailers allowing customers to return online purchases at Yodel Stores. Print-in-store option available for those without printers.

yodel.co.uk
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

eBay integrated InPost lockers and Yodel stores into its Simple Delivery service for UK private sellers. From January 2026, buyers can receive deliveries at over 8,000 InPost lockers and Yodel stores.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Vinted marketplace integration for parcel deliveries through Yodel network. Delivery to store or door with 3-5 day delivery timeframe for marketplace orders.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Evri (formerly Hermes UK) is Yodel's closest direct competitor in the UK parcel delivery market for e-commerce, marketplace shippers and consumer returns, with overlapping door-to-door and out-of-home services and comparable Ofcom satisfaction levels (31%).

TypeDirect peer
Description

Royal Mail is the UK's largest parcel and letter carrier and Yodel's primary domestic competitor, offering door-to-door delivery, tracked services and an extensive post office-based collection network that overlaps with Yodel's Yodel Store model.

TypeDirect peer
Description

DPD UK is a major domestic and international parcel carrier competing with Yodel in e-commerce fulfillment, B2B shipping and consumer parcel tracking, with a comparable depot-based network and focus on time-slot delivery.

TypeDirect peer
Description

DHL Parcel UK competes with Yodel in domestic B2B and B2C e-commerce parcel delivery, leveraging a global DHL network for cross-border and operating depots across the UK similar to Yodel's 45-depot footprint.

TypeDirect peer
Description

FedEx UK competes with Yodel for express parcel and time-definite e-commerce shipping, offering international reach alongside UK domestic services for retailers and marketplace sellers.

TypeDirect peer
Description

UPS UK competes with Yodel in UK domestic and cross-border parcel delivery, primarily serving enterprise shippers and e-commerce retailers that need international reach.

TypeBroad incumbent
Description

InPost is the Polish parcel locker leader and now Yodel's parent company following the £106M acquisition; it provides the locker infrastructure and European footprint that Yodel's UK network now plugs into.

TypeBroad incumbent
Description

Amazon Logistics operates its own UK last-mile delivery network, increasingly handling Amazon orders in-house. As a major parcel-volume generator, Amazon is both a competitor to Yodel for third-party shippers and a structural threat to addressable volume.

TypeRegional player
Description

DX Delivery provides parcel and freight services in the UK and Ireland with a smaller, more specialist network; it competes with Yodel primarily in B2B and irregular-route parcel segments rather than mass-market e-commerce.

TypeEmerging player
Description

Parcel2Go is a UK parcel delivery aggregator that resells capacity from Yodel, Evri, DPD, DHL and others to SMB senders. It is a partial competitor to Yodel Direct on the ad-hoc consumer/SMB sending side and an indirect distribution channel for Yodel's services.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers9 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration6 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature5 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds2 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors2 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Yodel

Parcel Delivery Servicesyodel.co.uk

Yodel is a UK parcel delivery company operating 45 depots and thousands of Yodel Stores plus InPost Lockers, serving online retailers, marketplaces (eBay, Vinted), and individual senders with door-to-door, Click & Collect, and returns services across every UK postcode.

What Yodel does

Yodel is a UK parcel delivery and logistics company that delivers approximately 190 million packages annually across every UK postcode through a network of 45 local depots and thousands of Yodel Stores (newsagents, convenience stores, supermarkets, petrol stations, shopping centres), supplemented by automated InPost parcel lockers. The company serves three core customer segments: enterprise online retailers using Yodel for Click & Collect, returns, and last-mile delivery (100+ retailer partnerships including Zara, New Look, Smyths Toys, The North Face, and marketplace integrations with eBay and Vinted); small businesses and individual senders booking ad-hoc shipments via Yodel Direct from £2.25 per parcel; and end consumers who collect or return parcels through the OOH network. Yodel operates a transaction-fee revenue model with per-parcel pricing, real-time tracking, two-hour delivery windows, what3words location precision, and photo proof of delivery. Following near-bankruptcy in early 2024 and an £85 million rescue funding round in August 2024, Yodel was acquired by Polish parcel locker operator InPost S.A. for £106 million in April 2025, becoming the third-largest UK delivery firm. The combined entity delivers 300+ million parcels annually, and the Yodel brand is being retired in favor of InPost, with full transition to the InPost app from 17 July 2025/2026. Mike Hancox serves as CEO of the standalone Yodel Delivery Network Limited entity.

Yodel firmographics

Firmographics
Name
Yodel
Legal name
Yodel Delivery Network Limited
Website
https://yodel.co.uk
Company type
Private
Founded year
2008
Operating status
Acquired
Headcount range
1,001–5,000 employees
Short description
Yodel is a UK parcel delivery company operating 45 depots and thousands of Yodel Stores plus InPost Lockers, serving online retailers, marketplaces (eBay, Vinted), and individual senders with door-to-door, Click & Collect, and returns services across every UK postcode.
Ownership category
akta.pro rank

Yodel industry classification

Industry
Product category
Parcel Delivery Services
NAICS
Couriers and Express Delivery Services (492110), Couriers and Express Delivery Services (49211), Local Messengers and Local Delivery (49221)
SIC
Trucking & Courier Services (No Air) (4210), Arrangement Of Transportation Of Freight & Cargo (4731)
akta.pro primary industry
Carrier-Managed E-commerce Parcel Delivery (Outsourced Last-Mile) (TLAAAFAB)
akta.pro secondary industries
Express PUDO / Parcel Lockers & Out-of-Home Time-Definite Pickup (TLAAABAL), Carrier-Owned Parcel Locker Networks (TLAAAMAA), Bulky & Oversized E-commerce Fulfillment (Large Parcel/Two-Person Delivery Prep) (TLAIADAJ)

Keywords

  • UK parcel delivery
  • Courier services
  • Last-mile delivery
  • Click and collect
  • Parcel returns

Where Yodel is headquartered

Location

Headquarters

HQ city
Speke
HQ country
United Kingdom
HQ region
Europe

Offices43 records

Markets served

Yodel business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

  1. Parcel Delivery Services: Core revenue from delivering parcels for consumers and businesses across the UK. Services include Store to Door, Store to Store, Door to Door delivery. Revenue generated per parcel based on weight, distance, and service level.
  2. Click & Collect / Deliver to Yodel Store: Revenue from partnering with online retailers to offer Deliver to Yodel Store services. Retailers integrate Yodel's store network into their checkout, and Yodel handles last-mile delivery to physical store locations for customer collection.
  3. Returns Services: Revenue from handling parcel returns for partnered retailers. Customers drop off returns at Yodel Stores, and Yodel returns parcels to retailers. Some retailers charge customers for returns (e.g., £2.95 for New Look and Zara returns).
  4. Yodel Direct Ad-hoc Sending: Individual and small business senders book parcel deliveries online through Yodel Direct, paying per shipment. Covers every UK postcode with options for Store to Door or Store to Store delivery.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goStore to Door - Drop off at store, delivered to recipient's address
Unit PricingPay-as-you-goInPost Locker delivery
Unit PricingPay-as-you-goNew Look returns via Yodel
Unit PricingPay-as-you-goZara returns via Yodel

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Yodel product offering

Product offering

Core offering

Yodel operates one of the UK's largest parcel delivery networks, providing door-to-door courier services, in-flight delivery management, and an out-of-home (OOH) delivery network comprising Yodel Stores and InPost Lockers. The company offers flexible delivery options including home delivery, Click & Collect, parcel returns, and two-hour delivery windows for both business retailers and individual consumers via its Yodel Direct platform.

Product overview

Yodel by InPost operates as a comprehensive UK parcel delivery platform offering multiple delivery modes including door-to-door, Deliver to Yodel Store (Click & Collect), Return to Yodel Store, and InPost Locker delivery options. The core Yodel by InPost service provides nationwide coverage through a network of 45 local depots and thousands of Yodel Stores, with real-time tracking and two-hour delivery windows. Yodel Direct serves as the ad-hoc sending platform for individuals and businesses. The InPost App functions as the unified platform for managing all deliveries with features including parcel diversion, delivery preferences, and push notifications. Following InPost's £106 million acquisition in April 2025, Yodel is being rebranded under the InPost brand with transition completing from 17th July 2025. The company partners with hundreds of retailers (including Zara, New Look, Smyths Toys, The North Face) for returns and delivery services, and integrates with what3words for precise location pinpointing and major platforms for social login.

Differentiator

Problem solved

Functional benefit

Brands

  • Yodel Direct: Yodel by InPost's ad-hoc parcel delivery service allowing customers to send parcels through the network via online booking through yodeldirect.co.uk

Products and services

  • Yodel by InPost (Core Delivery Service)

Quantifiable outcome

  • Deliver over 190 million packages annually in the UK
  • +3 more outcomes

Companies that use Yodel

Customer profile

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Yodel technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration6 records

Feature5 records

Yodel partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core.

  • 100+ Online Retailers (Click & Collect)coreChannel Partner/ Reseller/ DistributorPartnership with over 100 online retailers enabling Deliver to Yodel Store at checkout. Customers choose their preferred Yodel Store location and receive notifications when parcels arrive for collection.
  • Hundreds of Retailers (Returns)coreChannel Partner/ Reseller/ DistributorReturns partnerships with hundreds of retailers allowing customers to return online purchases at Yodel Stores. Print-in-store option available for those without printers.
  • eBaycoreChannel Partner/ Reseller/ DistributoreBay integrated InPost lockers and Yodel stores into its Simple Delivery service for UK private sellers. From January 2026, buyers can receive deliveries at over 8,000 InPost lockers and Yodel stores.
  • VintedcoreChannel Partner/ Reseller/ DistributorVinted marketplace integration for parcel deliveries through Yodel network. Delivery to store or door with 3-5 day delivery timeframe for marketplace orders.

Scale indicators11 records

Recent moves7 records

Expansion highlights5 records

Yodel competitors and assessment

Company assessment

Direct peers

  • Evri: Evri (formerly Hermes UK) is Yodel's closest direct competitor in the UK parcel delivery market for e-commerce, marketplace shippers and consumer returns, with overlapping door-to-door and out-of-home services and comparable Ofcom satisfaction levels (31%).
  • Royal Mail Group (International Distributions Services): Royal Mail is the UK's largest parcel and letter carrier and Yodel's primary domestic competitor, offering door-to-door delivery, tracked services and an extensive post office-based collection network that overlaps with Yodel's Yodel Store model.
  • DPD UK: DPD UK is a major domestic and international parcel carrier competing with Yodel in e-commerce fulfillment, B2B shipping and consumer parcel tracking, with a comparable depot-based network and focus on time-slot delivery.
  • DHL Parcel UK: DHL Parcel UK competes with Yodel in domestic B2B and B2C e-commerce parcel delivery, leveraging a global DHL network for cross-border and operating depots across the UK similar to Yodel's 45-depot footprint.
  • FedEx UK: FedEx UK competes with Yodel for express parcel and time-definite e-commerce shipping, offering international reach alongside UK domestic services for retailers and marketplace sellers.
  • UPS UK: UPS UK competes with Yodel in UK domestic and cross-border parcel delivery, primarily serving enterprise shippers and e-commerce retailers that need international reach.

Broad incumbents

  • InPost S.A. InPost is the Polish parcel locker leader and now Yodel's parent company following the £106M acquisition; it provides the locker infrastructure and European footprint that Yodel's UK network now plugs into.
  • Amazon Logistics (UK): Amazon Logistics operates its own UK last-mile delivery network, increasingly handling Amazon orders in-house. As a major parcel-volume generator, Amazon is both a competitor to Yodel for third-party shippers and a structural threat to addressable volume.

Regional players

  • DX (DX Delivery): DX Delivery provides parcel and freight services in the UK and Ireland with a smaller, more specialist network; it competes with Yodel primarily in B2B and irregular-route parcel segments rather than mass-market e-commerce.

Emerging players

  • Parcel2Go: Parcel2Go is a UK parcel delivery aggregator that resells capacity from Yodel, Evri, DPD, DHL and others to SMB senders. It is a partial competitor to Yodel Direct on the ad-hoc consumer/SMB sending side and an indirect distribution channel for Yodel's services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights5 records

Customer concentration

Yodel social profiles

Digital presence

Yodel financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Yodel leadership team

Management profile

Number of profiles

Profiles1 record

Yodel funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Yodel M&A and investment

M&A and investment

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yodel

What does Yodel do?

Yodel operates one of the UK's largest parcel delivery networks, providing door-to-door courier services, in-flight delivery management, and an out-of-home (OOH) delivery network comprising Yodel Stores and InPost Lockers. The company offers flexible delivery options including home delivery, Click & Collect, parcel returns, and two-hour delivery windows for both business retailers and individual consumers via its Yodel Direct platform.

Is Yodel a public or private company?

Yodel is a private company. It is classified as corporate owned and is currently acquired.

When was Yodel founded?

Yodel was founded in 2008. It employs 1,001 to 5,000 people.

Where is Yodel based?

Yodel is headquartered in Speke, United Kingdom, in the Europe region.

How does Yodel make money?

Four revenue lines are on record. Parcel Delivery Services are the primary driver. The others are click & Collect / Deliver to Yodel Store, returns Services and yodel Direct Ad-hoc Sending.

Who are Yodel's main competitors?

Direct peers on record are Evri, Royal Mail Group (International Distributions Services), DPD UK, DHL Parcel UK, FedEx UK and UPS UK. Broad incumbents are InPost S.A. and Amazon Logistics (UK). DX (DX Delivery) is listed as a regional player. Parcel2Go is listed as an emerging player.

Does Yodel have an API?

No public API is recorded for Yodel.

What industry is Yodel in?

Yodel's product category is Parcel Delivery Services. Its primary akta.pro industry code is TLAAAFAB, Carrier-Managed E-commerce Parcel Delivery (Outsourced Last-Mile), with a secondary code of TLAAABAL, Express PUDO / Parcel Lockers & Out-of-Home Time-Definite Pickup. Its NAICS code is 492110 and its SIC code is 4210.

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