ACE
ACE is a Georgia-based nonprofit CDFI providing small business loans ($15K–$1.5M), business advisory services, and SBA-funded Women's Business Center programs to underserved entrepreneurs across 68+ Georgia counties, with a focus on women, minority, and rural business owners.
- Company typePrivate
- Founded2000
- HeadquartersCleveland, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What ACE does
ACE (Access to Capital for Entrepreneurs) is a nonprofit Community Development Financial Institution (CDFI) founded in 2000 in Cleveland, Georgia, by Grace Covington Fricks. The organization provides affordable small business loans ranging from $15,000 to $1.5 million to underserved entrepreneurs across Georgia, with explicit focus on women-owned, minority-owned, and rural businesses that lack access to conventional bank financing. ACE pairs every loan with complimentary business advisory services (one-on-one coaching, workshops, training) and operates an SBA-funded Women's Business Center (WBC) that has served over 10,000 clients since 2015 in English and Spanish. Core products include Small Business Loans, Commercial Loans, a South Georgia Emergency Disaster Relief Program, Business Advisory Services, the Annual Speed Coaching Event, and a DreamBuilder online business plan tool.
ACE's revenue model blends net interest income from its loan portfolio with philanthropic and government funding. Loan interest covers approximately 60% of the cost of providing client services, with the remaining ~40% sourced from corporate and foundation grants, individual donations, and federal cooperative agreements. Key funders include the Truist Foundation ($3.75M grant in 2022), the U.S. CDFI Fund ($2.48M award in 2023), and the SBA, which funds both the WBC ($300K annual program cost at 50/50 federal/non-federal share) and the Microloan Technical Assistance Program (~$974K at 80/20 share). The organization distributes services through direct lending via its website and field offices in Cleveland (headquarters), Norcross (Atlanta WBC), and Tifton (South Georgia regional office), and through referral partnerships with SBA, Opportunity Finance Network, UGA SBDC, and community organizations.
Cumulatively since inception, ACE has originated over $295 million in loans, funded more than 2,950 businesses, created or retained over 24,300 jobs, and delivered more than 500,000 consulting hours across 68+ Georgia counties. The organization is recognized among Atlanta's 75 Largest Nonprofits for the fifth consecutive year (2024) and was named a Top 15 Best Place to Work in 2024. Following founder Grace Covington Fricks's retirement on December 31, 2024, Martina Edwards assumed the President and CEO role on January 1, 2025, executing a board-approved five-year strategic plan.
ACE firmographics
Firmographics- Name
- ACE
- Legal name
- Access to Capital for Entrepreneurs, Inc.
- Website
- https://aceloans.org
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ACE is a Georgia-based nonprofit CDFI providing small business loans ($15K–$1.5M), business advisory services, and SBA-funded Women's Business Center programs to underserved entrepreneurs across 68+ Georgia counties, with a focus on women, minority, and rural business owners.
- Ownership category
- akta.pro rank
ACE industry classification
Industry- Product category
- Community Development Lending & Small Business Financial Services
- NAICS
- Professional, Scientific, and Technical Services (54)
- SIC
- Miscellaneous Business Credit Institution (6159)
- akta.pro primary industry
- SBA/Government-Backed & Development Finance Loans (FSAKAGAI)
- akta.pro secondary industries
- Small Business & Entrepreneurship Community Education (EDAAAFAK), Financial Coaching & Budgeting Advisory (FSAEAAAH)
Keywords
Where ACE is headquartered
LocationHeadquarters
- HQ city
- Cleveland
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
ACE business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others, Technology or R&D
Revenue model
- Loan Interest Income: ACE generates revenue primarily through interest on small business loans. As a CDFI, they keep loans fairly priced and affordable while generating operational revenue. Interest on loans covers approximately 60% of the costs of providing services to clients.
- Philanthropic Support and Grants: ACE relies on grants and donations from corporations, foundations, and individuals to supplement loan interest income and cover operational costs. Key funders include Truist Foundation ($3.75M grant), SBA cooperative agreements, and corporate partners like Sage.
- Training and Event Fees: Some programs like the Annual Speed Coaching event charge fees ($65) to cover costs. Most WBC services are free or low-cost, funded through SBA cooperative agreements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Small Business Loans ($15K - $1.5M) |
| Unit Pricing | One time/ perpetual license | Speed Coaching Event |
| Freemium | Monthly | Women's Business Center Services |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
ACE product offering
Product offeringCore offering
ACE is a nonprofit Community Development Financial Institution that provides small business loans ranging from $15,000 to $1.5 million to Georgia entrepreneurs, supplemented by complimentary business advisory coaching and SBA-funded Women's Business Center programs. Its offering combines affordable capital with one-on-one coaching, workshops, training, and a disaster relief lending program to serve women, minority, and rural small business owners across 68+ Georgia counties.
Product overview
ACE (Access to Capital for Entrepreneurs) is a nonprofit Community Development Financial Institution (CDFI) providing a comprehensive suite of small business financing and advisory services across Georgia. The core offering consists of small business loans ($15K to $1.5M) and commercial loans, supplemented by the Women's Business Center (WBC) program offering coaching, consulting, workshops, and training. Additional services include the South Georgia Emergency Disaster Relief Program for affected businesses, Business Advisory Services with complimentary one-on-one coaching on every loan, and the annual Speed Coaching Event. The organization provides complementary business coaching included with every loan to help entrepreneurs grow their businesses alongside the loan capital.
Differentiator
Problem solved
Functional benefit
Products and services
- Small Business Loans Small business loans ranging from $15,000 to $1.5 million offered to Georgia-based entrepreneurs, including SBA-backed financing and accessible capital for underserved communities. Designed for startups and existing small businesses seeking affordable capital.
- Commercial Loans Commercial lending products for Georgia businesses requiring larger capital infusions for growth, equipment purchase, or real estate.
- Women's Business Center (WBC) Program SBA-funded program providing one-on-one coaching, workshops, training series, business start-up hub, and webinars for entrepreneurs, with specific focus on empowering women business owners. Services offered in English and Spanish at locations in Atlanta (Norcross) and Savannah. The program has served over 10,000 clients.
- South Georgia Emergency Disaster Relief Program Specialized loan program providing funds for businesses impacted by natural disasters such as drought and fire in South Georgia communities.
- Business Advisory Services Complimentary business coaching included with every ACE loan to assist entrepreneurs with growing their businesses, featuring one-on-one coaching and access to financial advisors.
- Annual Speed Coaching Event Annual signature event where business owners meet one-on-one with expert coaches for focused 30-minute sessions designed to address specific business challenges, combined with networking opportunities. Registration fee is $65.
Quantifiable outcome
- $295+ million in loans originated since 2000
- +5 more outcomes
Companies that use ACE
Customer profileNamed customers11 records
Segments5 records
Ideal customer profiles3 records
ACE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
ACE partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered flagship, minor and core.
- Starbucks Coffee CompanyflagshipACE partners with Starbucks and WNBA Atlanta Dream for The Dream Collective initiative, supporting five ACE clients through marketing exposure at home games and $10,000 grants. The partnership celebrates and supports small businesses, helping them overcome marketing obstacles and connect with Atlanta Dream fans.
- Atlanta Dream (WNBA)flagshipWNBA team partnership for The Dream Collective initiative alongside Starbucks, providing ACE clients with exposure at home games, mentorship opportunities, and $10,000 grants. The initiative demonstrates collaborative commitment to fostering equitable opportunities for small businesses.
- Prospera USAminorACE Financial Advisor Juan Colon serves on the Regional Board of Prospera USA, an organization with 33 years of experience supporting Hispanic community businesses. Prospera's mission is to help Hispanic-owned businesses achieve community prosperity.
- Opportunity Finance Network (OFN)coreOFN featured GrapeVine's Italian Restaurant (an ACE client) in their impact stories about CDFI helping Hispanic-owned restaurants in rural Georgia. ACE CEO Martina Edwards was elected to OFN's 2023 Board of Directors.
- UGA Small Business Development Center (SBDC)minorWBC Advisory Board member Carolina Ramon is Director of Specialty Programs for UGA SBDC's Office of Multicultural Business Development, overseeing training and consulting for minority business owners statewide.
Scale indicators11 records
Recent moves1 record
Expansion highlights5 records
ACE competitors and assessment
Company assessmentDirect peers
- LiftFund: LiftFund is one of the largest CDFIs in the U.S., providing small business loans (typically $500 to $100K) and business advisory services across the Southern U.S. Closely comparable to ACE in mission, product, target segments (underserved entrepreneurs, minorities), and CDFI structure.
- Justine PETERSEN: Justine PETERSEN is a St. Louis-based CDFI providing small business loans, housing counseling, and financial coaching to underserved entrepreneurs. Highly comparable to ACE in combining lending with deep advisory/coaching services for women and minority-owned businesses.
- DreamSpring: DreamSpring is a CDFI providing microloans and small business loans (up to ~$2M) to underserved entrepreneurs, with explicit focus on women, minorities, and rural borrowers. Nearly identical mission and product set to ACE; differs primarily by geographic coverage (multi-state Southwest/Midwest).
- Grameen America: Grameen America is a nonprofit microfinance organization providing small loans (typically up to $15K) to women entrepreneurs in underserved U.S. communities. Directly comparable to ACE's women-focused mission, though smaller average loan size and less integrated advisory component.
- CDC Small Business Finance: CDC Small Business Finance is a California-based CDFI and SBA-preferred lender providing small business loans (SBA 504, 7(a), microloans) with bundled advisory services. Closely comparable to ACE in CDFI structure, SBA focus, and integrated coaching model.
- Opportunity Fund (now DreamSpring): Opportunity Fund (merged with DreamSpring) was a major CDFI providing small business loans to underserved entrepreneurs on the West Coast. Comparable mission and product line to ACE; differs by geography and post-merger scale.
Regional players
- Carolina Small Business Development Fund: Carolina Small Business Development Fund is a CDFI lending primarily in North Carolina to underserved small businesses, with similar products (microloans, SBA loans) and coaching. Regional peer to ACE in an adjacent Southeast geography serving a similar demographic.
- Virginia Community Capital: Virginia Community Capital is a CDFI providing commercial and small business loans across Virginia. Comparable to ACE in CDFI structure, product mix, and target market (underserved SMBs), but serves an adjacent geographic region without direct overlap.
Broad incumbents
- Accion U.S. Network: Accion is a global nonprofit operating the largest U.S. network of CDFI small business lenders, providing loans and advisory services to underserved entrepreneurs. Larger, broader, and more established than ACE; comparable mission and product category.
- Kiva: Kiva is a global nonprofit crowdfunding platform for microloans (typically 0% interest) to underserved entrepreneurs. Larger scale and reach than ACE, with overlapping mission but very different funding/underwriting model (crowdfunded capital rather than balance-sheet lending).
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
ACE social profiles
Digital presenceACE compliance and trust
Trust signalCompliance3 records
ACE financial estimates
Financial estimateRevenue estimate
Valuation estimate
ACE leadership team
Management profileNumber of profiles
Profiles13 records
ACE funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ACE M&A and investment
M&A and investmentM&A
Investments2 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ACE
What does ACE do?
ACE is a nonprofit Community Development Financial Institution that provides small business loans ranging from $15,000 to $1.5 million to Georgia entrepreneurs, supplemented by complimentary business advisory coaching and SBA-funded Women's Business Center programs. Its offering combines affordable capital with one-on-one coaching, workshops, training, and a disaster relief lending program to serve women, minority, and rural small business owners across 68+ Georgia counties.
Is ACE a public or private company?
ACE is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was ACE founded?
ACE was founded in 2000. It employs 11 to 50 people.
Where is ACE based?
ACE is headquartered in Cleveland, United States, in the North America region.
How does ACE make money?
Three revenue lines are on record. Loan Interest Income is the primary driver. The others are philanthropic Support and Grants and training and Event Fees.
Who are ACE's main competitors?
Direct peers on record are LiftFund, Justine PETERSEN, DreamSpring, Grameen America, CDC Small Business Finance and Opportunity Fund (now DreamSpring). Regional players are Carolina Small Business Development Fund and Virginia Community Capital. Broad incumbents are Accion U.S. Network and Kiva.
Does ACE have an API?
No public API is recorded for ACE.
What industry is ACE in?
ACE's product category is Community Development Lending & Small Business Financial Services. Its primary akta.pro industry code is FSAKAGAI, SBA/Government-Backed & Development Finance Loans, with a secondary code of EDAAAFAK, Small Business & Entrepreneurship Community Education. Its NAICS code is 54 and its SIC code is 6159.