Largo.ai
Largo.ai is a Lausanne-based AI analytics company that provides audience intelligence and content testing solutions to film studios, TV networks, brands, and advertising agencies across 20+ global markets using patented Simulated Audience and digital twin technology.
- Company typePrivate
- Founded2018
- HeadquartersLausanne, Switzerland
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Largo.ai does
Largo.ai is a Lausanne-based AI analytics company founded in 2018 that provides audience intelligence and content testing solutions to the film, television, advertising, and brand marketing industries. The company serves three primary customer segments — studios and TV networks, brands and advertising agencies, and internal research and insight teams — across more than 20 global markets through offices in Lausanne (headquarters at EPFL Innovation Park), London (Largo UK), and Santa Monica (Largo US). Its core product suite comprises four products: Rapid Insights (simulated audience feedback for brands and agencies), In-Depth Insights (comprehensive survey-based research for insight teams), Consumer Insights (longitudinal trend tracking for studios and brands), and Content Insights (pre-production content testing for producers and TV networks). The portfolio is augmented by two acquired platforms: E-Score (E-Poll's 25+ year longitudinal audience perception database covering celebrities, brands, characters, and TV programs) and QuMind's ResTech platform (advertising testing and product development research). At the foundation is Largo's patented AI digital twin and Simulated Audience technology, claimed to achieve 90% accuracy compared to traditional testing methods and protected by US, European, and PCT patent filings.\n\nLargo operates a subscription-based enterprise revenue model with quote-based pricing (no publicly disclosed tiers) distributed through a combination of enterprise field sales — anchored by "Request a Demo" CTAs targeting studios, brands, agencies, and research teams — and a product-led growth motion on its Rapid Insights product. The company is privately held and backed by Sylvester Stallone as a named investor, with the most recent disclosed financing being a $7.5 million round in February 2025 from Atreides Management, DAA Ventures, QBIT Capital, and TI Capital. Its go-to-market relies on direct enterprise sales rather than channel partners, and Largo maintains a relatively small core organization (11–50 employees base) supplemented by acquired teams in the UK and US.\n\nGlobal expansion has been pursued primarily through inorganic moves: Largo acquired London-based QuMind in mid-2025 to establish Largo UK and integrate ResTech advertising testing capabilities, then acquired US-based E-Poll Market Research in January 2026 to establish Largo US and incorporate 25+ years of E-Score longitudinal audience data. The company describes this as serving brands and agencies across 20+ global markets, with its AI capabilities positioned to reduce content testing cost and turnaround while improving audience response prediction accuracy relative to traditional focus group and survey methods.
Largo.ai firmographics
Firmographics- Name
- Largo.ai
- Legal name
- Largo.ai
- Website
- https://largo.ai
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Largo.ai is a Lausanne-based AI analytics company that provides audience intelligence and content testing solutions to film studios, TV networks, brands, and advertising agencies across 20+ global markets using patented Simulated Audience and digital twin technology.
- Ownership category
- akta.pro rank
Largo.ai industry classification
Industry- Product category
- AI Audience Intelligence Analytics
- NAICS
- Marketing Research and Public Opinion Polling (54191), Marketing Research and Public Opinion Polling (541910)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Brand & Advertising Research (Brand Health, Copy Testing, Campaign Effectiveness) (MPAAALAG)
Keywords
Where Largo.ai is headquartered
LocationHeadquarters
- HQ city
- Lausanne
- HQ country
- Switzerland
- HQ region
- Europe
Offices3 records
Markets served
Largo.ai business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Others
Revenue model
- AI Analytics Services: Subscription-based AI analytics platform providing content testing, simulated focus groups, and audience predictions for film, TV, advertising, and brand marketing industries. Combines multiple product tiers from rapid to in-depth insights.
- Market Research Data Licensing: Licensing of E-Score audience intelligence data to brands, studios, and agencies for measuring perception of celebrities, brands, characters, and TV programs
Go-to-market motion2 records
Distribution channels1 record
Marketing channels3 records
Largo.ai product offering
Product offeringCore offering
Largo.ai provides an AI-powered audience intelligence platform for the film, television, advertising, and brand marketing industries, built around proprietary Simulated Audience technology and AI Digital Twin capabilities that predict audience responses with 90% accuracy versus traditional testing. Its product suite covers pre-production content testing (Content Insights), rapid simulated focus group feedback (Rapid Insights), in-depth survey-based research (In-Depth Insights), and longitudinal consumer trend tracking (Consumer Insights), augmented by the E-Score database (25+ years of audience perception data on celebrities, brands, characters, and TV programs) and QuMind's ResTech advertising testing platform.
Product overview
Largo.ai is a global AI-driven solutions provider offering a platform of integrated audience intelligence products for film, television, and advertising industries. The platform comprises four core products: Rapid Insights (instant simulated audience feedback for brands/agencies), In-Depth Insights (comprehensive survey-based research for insight teams), Consumer Insights (trend tracking for studios and brands), and Content Insights (pre-production content testing for producers and TV networks). The portfolio is augmented by acquired brands E-Score (audience perception measurement) and QuMind's ResTech platform (advertising testing), all powered by Largo's patented AI digital twin technology that achieves 90% accuracy compared to traditional testing methods.
Differentiator
Problem solved
Functional benefit
Products and services
- Rapid Insights Provides instant feedback on creative concepts and campaigns using AI-powered simulated audiences; positioned for brands and agencies seeking rapid turnaround on content and advertising testing.
- In-Depth Insights
- Content Insights
- Consumer Insights
- E-Score
- ResTech Platform (QuMind)
Quantifiable outcome
- Achieves 90% accuracy compared to traditional testing methods
Companies that use Largo.ai
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Largo.ai technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature4 records
Largo.ai partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- E-Poll Market ResearchcoreLargo acquired E-Poll Market Research to establish its first US presence under Largo US. E-Poll's E-Score database and 25+ years of audience intelligence data combined with Largo's AI analytics creates a predictive decision-making platform for brands, studios, and agencies.
Scale indicators4 records
Recent moves8 records
Expansion highlights5 records
Largo.ai competitors and assessment
Company assessmentDirect peers
- Zappi: Zappi is an AI-powered advertising and product innovation testing platform that automates creative effectiveness research for brands and agencies, directly competing with Largo's Rapid Insights and content testing products.
- System1: System1 measures advertising and brand effectiveness using predictive star ratings and behavioral science, serving brands and agencies with a similar enterprise sales motion to Largo.ai.
- Realeyes: Realeyes uses computer vision and emotion AI to test video ad creative effectiveness, overlapping with Largo's audience-simulation approach for advertising and entertainment content.
- GutCheck: GutCheck runs agile, AI-assisted market research and concept testing for brands and agencies, mirroring Largo's In-Depth Insights and rapid-turnaround offerings.
Broad incumbents
- Kantar: Kantar is a global market research and consumer insights incumbent with deep advertising effectiveness and audience measurement capabilities that overlap Largo's brand and content insights portfolio.
- Nielsen: Nielsen is the dominant audience measurement and ratings provider for TV, streaming, and advertising, serving the same studios, networks, and brand clients that Largo targets with content insights.
- Dynata: Dynata operates one of the world's largest first-party research data and panel networks, providing survey-based insights to brands and agencies that overlap with Largo's research and audience intelligence offerings.
- Toluna: Toluna provides automated market research, panel management, and consumer insights technology to brands and agencies, comparable in scope to Largo's enterprise insights platform.
Emerging players
- VidMob: VidMob uses AI to analyze and score creative performance across platforms for advertisers and agencies, intersecting with Largo's content and advertising effectiveness testing.
- Affinio (now part of Audience Project): Affinio applies AI-driven audience intelligence and segmentation for brands and entertainment marketers, sharing Largo's emphasis on turning audience data into actionable marketing decisions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Largo.ai social profiles
Digital presenceLargo.ai financial estimates
Financial estimateRevenue estimate
Valuation estimate
Largo.ai leadership team
Management profileNumber of profiles
Profiles2 records
Largo.ai subsidiaries and ownership
Company hierarchySubsidiaries2 records
Largo.ai funding detail
Funding detailFunding overview
Funding rounds9 records
Investors11 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Largo.ai M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Largo.ai
What does Largo.ai do?
Largo.ai provides an AI-powered audience intelligence platform for the film, television, advertising, and brand marketing industries, built around proprietary Simulated Audience technology and AI Digital Twin capabilities that predict audience responses with 90% accuracy versus traditional testing. Its product suite covers pre-production content testing (Content Insights), rapid simulated focus group feedback (Rapid Insights), in-depth survey-based research (In-Depth Insights), and longitudinal consumer trend tracking (Consumer Insights), augmented by the E-Score database (25+ years of audience perception data on celebrities, brands, characters, and TV programs) and QuMind's ResTech advertising testing platform.
Is Largo.ai a public or private company?
Largo.ai is a private company. It is classified as venture growth investor backed and is currently operating.
When was Largo.ai founded?
Largo.ai was founded in 2018. It employs 11 to 50 people.
Where is Largo.ai based?
Largo.ai is headquartered in Lausanne, Switzerland, in the Europe region.
How does Largo.ai make money?
Two revenue lines are on record. AI Analytics Services are the primary driver. The others are market Research Data Licensing.
Who are Largo.ai's main competitors?
Direct peers on record are Zappi, System1, Realeyes and GutCheck. Broad incumbents are Kantar, Nielsen, Dynata and Toluna. Emerging players are VidMob and Affinio (now part of Audience Project).
Does Largo.ai have an API?
No public API is recorded for Largo.ai.
What industry is Largo.ai in?
Largo.ai's product category is AI Audience Intelligence Analytics. Its primary akta.pro industry code is MPAAALAG, Brand & Advertising Research (Brand Health, Copy Testing, Campaign Effectiveness). Its NAICS code is 54191 and its SIC code is 7310.