Provivi
Provivi is a US-based agricultural biotechnology company that develops species-specific pheromone-based pest control products for maize, rice, and specialty crop growers, commercializing through direct sales and a flagship distribution partnership with Syngenta Crop Protection in the Americas and Asia.
- Company typePrivate
- Founded2013
- HeadquartersSanta Monica, United States
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Provivi does
Provivi, Inc. is a US-based agricultural biotechnology company that develops species-specific pheromone-based pest control products for major row crops. Its core technology is mating disruption: synthetic insect pheromones are released in or near fields to interfere with pest reproductive behavior, suppressing population growth without killing insects and avoiding the ecological and resistance downsides of broad-spectrum chemical insecticides. The company's product portfolio includes a maize-targeted mating disruption pheromone platform distributed through an expanding manufacturer network in the Americas and Asia, a Fall Armyworm pheromone formulation exclusively distributed in Brazil through Syngenta, and Nelvium™, a rice-pest control product jointly launched with Syngenta Crop Protection.
Provivi commercializes through a sales-led, B2B go-to-market that combines direct engagement with growers via its corporate website, field sales, and a mobile app, with channel-based distribution through strategic partners — most notably Syngenta Crop Protection, which holds flagship-tier exclusive distribution rights in Brazil and is co-launching rice-pest products in Asia. Pricing is quote-based and not publicly disclosed. The customer base is segmented primarily by use case — maize growers facing Fall Armyworm pressure in the Americas and Asia, rice growers in Asia, and high-value specialty crop producers — with named testimonial customers including individual smallholders in Mexico and Indonesia.
The company is privately held (Provivi, Inc., headquartered in Santa Monica, California) and has raised an aggregate disclosed funding base of approximately $192 million across multiple rounds from 2014 through April 2026, with a $40 million SEC Form D offering filed in April 2026 ($25.5 million already sold). Notable investors include Temasek, BASF Venture Capital, Bill & Melinda Gates Foundation, Vivo Capital, Aliment Capital, Kairos Ventures, Spruce Capital Partners, and Dupont. Leadership includes CEO and co-founder Pedro Coelho, co-founder and Science Advisor Frances Arnold (Nobel laureate in Chemistry, 2018), co-founder and board member Peter Meinhold, Chairman Ganesh Kishore, and CFO Paul M. Kuc.
Provivi firmographics
Firmographics- Name
- Provivi
- Legal name
- Provivi, Inc.
- Website
- https://provivi.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Provivi is a US-based agricultural biotechnology company that develops species-specific pheromone-based pest control products for maize, rice, and specialty crop growers, commercializing through direct sales and a flagship distribution partnership with Syngenta Crop Protection in the Americas and Asia.
- Ownership category
- akta.pro rank
Provivi industry classification
Industry- Product category
- Agricultural Biopesticides
- NAICS
- Pesticide and Other Agricultural Chemical Manufacturing (325320), Pesticide and Other Agricultural Chemical Manufacturing (32532), Pesticide, Fertilizer, and Other Agricultural Chemical Manufacturing (3253), Exterminating and Pest Control Services (561710)
- SIC
- Agricultural Chemicals (2870), Agricultural Services (700)
- akta.pro primary industry
- Biological Pest Control (Beneficial Insects, Nematodes, Microbials) (AFABAKAB)
- akta.pro secondary industries
- Insect Control (Crawling/Flying Insects) for Farms & Ag Facilities (AFACAGAF), Grain Protectants & Post-Harvest Insecticide Application (AFAOAIAF), Natural/Green Pest Control Products (CRAJAHAK)
Keywords
Where Provivi is headquartered
LocationHeadquarters
- HQ city
- Santa Monica
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Provivi business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Operations, Supply Chain, Personnel, Marketing or Sales
Revenue model
- Sales of pheromone-based pest control products: Provivi generates revenue through the sale of its pheromone-based pest control products, which are distributed to growers both directly and through partner networks/manufacturers in the Americas and Asia.
- Distribution and channel-based product sales: Revenue is also derived through exclusive distribution arrangements with partners such as Syngenta, who commercialize Provivi's pheromone formulations in specific regions like Brazil and rice-growing markets.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | — | Quote-based pricing for pheromone products |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Provivi product offering
Product offeringCore offering
Provivi develops and sells pheromone-based pest control products that use species-specific insect pheromones to disrupt the mating cycles of crop pests such as Fall Armyworm and rice pests. The products are deployed as non-insecticide alternatives to traditional chemical pesticides, applied across maize, rice, and high-value crop systems in the Americas and Asia via direct sales and partnerships with major agricultural input distributors.
Product overview
Provivi offers a portfolio of pheromone-based pest control solutions built around a single underlying technology — mating disruption via synthetic insect pheromones — applied across multiple named offerings. The core portfolio includes the maize-targeted mating disruption pheromones distributed through its manufacturer network in the Americas and Asia, the Fall Armyworm pheromone formulation exclusively distributed in Brazil through Syngenta, and Nelvium™, a rice-pest control product jointly launched with Syngenta Crop Protection. Together these named products and regional partnerships form Provivi's commercial offering of sustainable, behavior-based crop protection alternatives to traditional insecticides.
Differentiator
Problem solved
Functional benefit
Brands
- Nelvium™: Pheromone-based pest control product co-launched with Syngenta Crop Protection to control detrimental rice pests.
Products and services
- Nelvium Pheromone-based pest control product launched jointly with Syngenta Crop Protection to control detrimental rice pests through mating disruption technology. Targeted at commercial rice growers in Asia via Syngenta channels.
- Provivi Fall Armyworm pheromone formulation Pheromone-based formulation that disrupts Fall Armyworm mating, distributed in Brazil through an exclusive deal with Syngenta as a non-insecticide alternative to traditional chemical pest control for maize growers.
- Mating disruption pheromones for maize Pheromone-based mating disruption technology targeting maize crop pests, distributed through a manufacturer network in the Americas and Asia for commercial maize growers facing Fall Armyworm pressure.
Quantifiable outcome
- $40M securities offering (with $25.5M already sold) reported in SEC Form D filing
- +1 more outcomes
Companies that use Provivi
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Provivi technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Provivi partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered flagship and core.
- Syngenta Crop ProtectionflagshipProvivi and Syngenta Crop Protection jointly launched pheromone-based Nelvium™ to control detrimental rice pests, building on prior regional cooperation between the companies.
- SyngentaflagshipSyngenta holds exclusive distribution rights in Brazil for Provivi's pheromone-based Fall Armyworm pest control solution. The partnership follows previous collaborations in Asia and aims to expand globally as pest resistance to insecticides increases.
- Network of manufacturers (Americas and Asia)coreProvivi is expanding its network of manufacturers to bring mating disruption pheromone technology to maize growers across the Americas and Asia.
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
Provivi competitors and assessment
Company assessmentEmerging players
- Semios: Semios combines pheromone mating disruption with IoT/data-driven precision agriculture for specialty and row crops. Overlaps with Provivi's pheromone technology but adds a digital/IoT layer and is more vertically integrated into orchard and specialty crop operations.
Broad incumbents
- Syngenta: Syngenta is one of the world's largest crop protection companies and Provivi's flagship distribution partner in Brazil and Asia. Comparable as a broad incumbent in agricultural pest management whose global channel and portfolio contextualize Provivi's niche focus.
- Corteva Agriscience: Corteva is a global seed and crop protection major with expanding biological and biocontrol offerings. Relevant as a broad incumbent competing for sustainable-input wallet share in the same row-crop and specialty-crop segments Provivi targets.
- BASF Agricultural Solutions: BASF is a global agrochemical and seed major and an existing investor in Provivi. As a broad incumbent it competes across chemical, biological and digital crop protection, framing Provivi's opportunity and competitive set.
Direct peers
- Russell IPM: Russell IPM designs and manufactures pheromone-based pest control products (including dispensers, lures and mating disruption systems) for agriculture and stored-product protection. A direct competitor in pheromone dispenser technology serving similar commercial grower markets.
- ISCA Technologies: ISCA Technologies develops and commercializes pheromone and semiochemical-based pest management solutions for agriculture and public health. Comparable to Provivi in core pheromone technology, formulation expertise and grower customer base.
- M2i Life Sciences: M2i Life Sciences manufactures pheromone-based biocontrol solutions (including dispensers and sprayable formulations) for crop protection worldwide. A close peer in product format, target pests (including Fall Armyworm and rice pests) and commercial grower customer segment.
- Suterra: Suterra is a global pioneer in pheromone-based mating disruption products for fruits, nuts and row crops. It is the most direct comparable to Provivi in terms of technology (species-specific pheromones), product type (dispensers) and customer (commercial growers).
- Trécé Inc. Trécé manufactures pheromone and kairomone-based monitoring and mating disruption products for agricultural pests. Comparable as a pheromone specialist with similar dispenser-based product format and grower/distributor channels.
- BioPhero: BioPhero produces insect pheromones via fermentation-based bioprocesses for mating disruption in row crops. Directly comparable to Provivi as a pheromone technology specialist targeting large-acreage row crops, with a similar sustainability-driven value proposition.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Provivi social profiles
Digital presenceProvivi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Provivi leadership team
Management profileNumber of profiles
Profiles5 records
Provivi funding detail
Funding detailFunding overview
Funding rounds16 records
Investors11 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Provivi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Provivi
What does Provivi do?
Provivi develops and sells pheromone-based pest control products that use species-specific insect pheromones to disrupt the mating cycles of crop pests such as Fall Armyworm and rice pests. The products are deployed as non-insecticide alternatives to traditional chemical pesticides, applied across maize, rice, and high-value crop systems in the Americas and Asia via direct sales and partnerships with major agricultural input distributors.
Is Provivi a public or private company?
Provivi is a private company. It is classified as venture growth investor backed and is currently operating.
When was Provivi founded?
Provivi was founded in 2013. It employs 51 to 100 people.
Where is Provivi based?
Provivi is headquartered in Santa Monica, United States, in the North America region.
How does Provivi make money?
Two revenue lines are on record. Sales of pheromone-based pest control products are the primary driver. The others are distribution and channel-based product sales.
Who are Provivi's main competitors?
Semios is listed as an emerging player. Broad incumbents are Syngenta, Corteva Agriscience and BASF Agricultural Solutions. Direct peers are Russell IPM, ISCA Technologies, M2i Life Sciences, Suterra, Trécé Inc. and BioPhero.
Does Provivi have an API?
No public API is recorded for Provivi.
What industry is Provivi in?
Provivi's product category is Agricultural Biopesticides. Its primary akta.pro industry code is AFABAKAB, Biological Pest Control (Beneficial Insects, Nematodes, Microbials), with a secondary code of AFACAGAF, Insect Control (Crawling/Flying Insects) for Farms & Ag Facilities. Its NAICS code is 325320 and its SIC code is 2870.