Name

FLASH

Legal name

FlashParking, Inc.

Website

https://flashparking.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices16 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Hardware-as-a-Service (HaaS) Subscription: Subscription model with one fixed monthly fee covering hardware, software, and services. Term lengths 36, 48, 60, or 72 months. Warranty for the life of contract. Flash's most popular option. Little to no upfront cost.
2. Transactional Pricing: Low fixed monthly minimum plus per-transaction fees scaled to volume. Lowest fixed minimum payment option with flexibility to pass fees to drivers within rates.
3. One-Time Hardware Purchase: Single up-front payment for full hardware ownership with separate software module pricing and equipment-based warranty.
4. Software Modules (Licensing): For one-time hardware purchasers, software modules are priced separately — recurring software licensing layered on top of owned hardware.
5. Professional Services (Design, Engineering, Installation): Design engineering, AutoCAD/ReviT layout design, EV infrastructure assessment, single-source turnkey project management for new builds; install services for kiosks assembled in America in 4–6 weeks.
6. EV Charging Solutions: End-to-end EV charging program management including site evaluation, rebates/incentives, construction/design/electrical engineering, logistics, install, and maintenance with 5-year warranty.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels9 records

Core offering

Flash (FlashParking, Inc.) is a parking and mobility technology company that sells a cloud-native platform (FlashOS) combining purpose-built hardware (Vision AI LPR cameras, Smart Kiosks, gates, EV chargers) with cloud software to commercial real estate owners, parking operators, airports, hospitals, universities, and municipalities. Through its ParkWhiz consumer brand and a Demand Network of 100+ digital channels, Flash aggregates reservable parking inventory from 800+ operators and routes drivers to them, monetizing both via Hardware-as-a-Service subscriptions, transactional fees, and one-time hardware purchases.

Differentiator

Problem solved

Functional benefit

Brands

• Flash Vision: AI-enabled LPR camera product line purpose-built for parking.
• FlashValet
• Flash EV Charging
• ParkWhiz
• BestParking

Products and services

• Flash Parking Technology Platform (FlashOS) Cloud-native, end-to-end parking technology platform connecting asset owners, operators, and drivers through cloud-connected software, purpose-built hardware, and demand channels; unified FlashOS operating system.
• PARCS (Parking Access and Revenue Control System) Foundational Flash parking product that controls access and revenue for parking facilities; HITRUST-certified for healthcare deployments; integrated with Valet, Gates, and Kiosks.
• Vision (Flash Vision AI Camera) AI-enabled LPR camera purpose-built for parking with dual 48MP sensors, dual illumination, edge AI; reads plates and identifies vehicle characteristics.
• Flex Mode Flexible, camera-based access control combining AI cameras with Flash's cloud platform allowing facilities to operate gates up, gates down, or anywhere in between.
• Express Pay AI-camera-powered ticketless parking experience delivering drive-in/drive-out automated payment to 100M+ drivers via ParkMobile/ParkWhiz enrollment.
• EV Charging Integrated, reservable, and enforceable EV charging solution with strategic partnership with EVPassport; end-to-end program management from site evaluation to maintenance.
• Digital Payments Secure tap-to-pay, mobile, and digital wallet payment options including Digital Ticket Checkout, Scan to Pay, Text-to-Pay, and White Label Mobile Applications supporting Apple Pay, Google Pay.
• Enforcement Cloud-born parking enforcement software and hardware combining manual handheld enforcement with AI-powered mobile and fixed LPR monitoring and automated digital notice issuance.
• Demand Network Open marketplace network distributing Flash/ParkWhiz inventory across 100+ digital channels including Google Maps, Waze, Apple Maps, Ticketmaster, AXS, SeatGeek, Vivid Seats, and OEM car dashboards, delivering 450M+ driver touchpoints.
• FlashIQ Business Intelligence Real-time cloud analytics platform delivering insights from 1B+ annual transactions including occupancy, revenue trends, customer experience metrics, predictive demand modeling, and automated equipment health monitoring.
• Smart Kiosks (Flash Smart Station) Cloud-connected IoT parking payment kiosks (full-size, mini, wall-mount) running FlashOS with 99% uptime, PCI DSS compliance, 4G/LTE backup, Bluetooth Beacon, RFID, video intercom, UL Certified for extreme weather.
• Magnetic Access Pro Gates MHTM drive-based parking gates with 1.3-second open/close time, UL 325 approved, 10 million cycle design life, energy efficient and maintenance-free.
• Design Engineering & Installation Services Professional services including AutoCAD/Revit layout design, EV infrastructure assessment, single-source turnkey project management, and kiosk installation (4-6 week build time, assembled in America).

Quantifiable outcome

• 28% NOI lift across 20+ locations with 23% revenue lift and 20% cost reduction
• +6 more outcomes

Named customers25 records

Segments8 records

Ideal customer profiles7 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

AI capability11 records

Feature12 records

Partnerships

15 partnerships are on record, tiered flagship and core.

• EVPassportflagshipStrategic or Co-development Partner · 9 June 2026Selected as Flash's preferred EV charging solution across its mobility ecosystem, announced June 9, 2026. Strengthens Flash's connected platform for commercial property owners with EV charging infrastructure built for the future of parking and mobility.
• ParkMobile (EasyPark Group)flagshipStrategic or Co-development Partner · 17 September 2024Announced September 17, 2024: strategic partnership to accelerate digital transformation of the parking industry across North America. Combined entity could potentially process over 1 billion transactions annually. Companies will finance deployment of AI camera, access, and payment infrastructure for parking operators. In 2025 they planned collaboration on transparent pricing, expanded digital payment options, and AI-driven recommendations. EasyPark Group CEO Cameron Clayton and Flash CEO Dan Sharplin jointly announced.
• Waze (Google)flagshipTechnology or Integration · 21 August 202430,000+ parking locations from 800+ parking operators available directly within Waze. Drivers can reserve and pay for parking before starting their trip. Integration went live August 21, 2024. Flash also integrated with Google Search and Google Maps earlier in 2024 (Feb 2024).
• BallparccoreStrategic or Co-development Partner · 22 June 2022Acquired by Flash on June 22, 2022. Ballparc is a developer of event parking systems. Acquisition enhances Flash's mobility hub services and expands product offerings for sports and entertainment venues, leveraging Ballparc's flexible, cloud-based parking management solutions to digitalize operations for event venues of all sizes. Login portal (app.ballparc.com) integrated into Flash sign-in.
• TicketechcoreStrategic or Co-development Partner · 27 April 2022Acquired by Flash on April 27, 2022. New York City-based parking technology company. Acquisition expands Flash's mobility platform and integrates Ticketech's NY-based solutions into its network, enhancing urban mobility services and technology offerings. Login portal (sso.ticketech.com) integrated into Flash sign-in.
• Arrive (formerly Flash and Arrive merged)flagshipStrategic or Co-development Partner · 1 January 2021Flash and Arrive merged in 2021. As of May 14, 2026, Arrive and Flash launched Express Pay at more than 30 Philadelphia locations using AI camera payment technology. ParkWhiz (Flash consumer brand) integrated across Arrive's network.
• Google MapsflagshipTechnology or Integration'Book Online' buttons within Google Search and Google Maps. 250M+ drivers across major US navigation apps can reserve parking. Integration went live February 2024.
• Apple MapscoreTechnology or IntegrationListed among the navigation apps integrated in Flash's Demand Network, allowing drivers to find and reserve parking.
• TicketmasterflagshipTechnology or IntegrationPartnership dating back to 2015 (Ticketmaster signed). Reservable parking and EV charging promoted on Ticketmaster websites or embedded in app, email and location websites. ParkWhiz inventory surfaced alongside event tickets.
• AXScoreTechnology or IntegrationEvent ticketing platform partner enabling fans to book parking alongside event tickets on primary and secondary ticketing sites.
• SeatGeekcoreTechnology or IntegrationEvent ticketing platform partner enabling parking reservations alongside event tickets.
• Vivid SeatscoreTechnology or IntegrationEvent ticketing platform partner enabling parking reservations alongside event tickets.
• EVConnectflagshipStrategic or Co-development PartnerStrategic partnership with Flash and Qmerit to set a new standard for reservable parking-charging experience. Combined expertise of industry leaders in EV charging and parking.
• QmeritflagshipImplementation/ SI/ Consulting PartnerInstallation, electrification and maintenance partner alongside EVConnect and Flash to set new standard for reservable parking-charging experience. Provides scale of installers, electricians and maintenance personnel.
• Magnetic (Access Barriers)coreOEM/ Whitelabel/ Licensing PartnerOEM partnership: Flash resells Magnetic's Access Pro series barriers. MHTM drive technology with 1.3-second open/close, UL 325 approved, designed for 10 million opening/closing cycles, arm lengths up to 20 ft.

Scale indicators18 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• ParkMobile (EasyPark Group): Largest mobile parking payment app in North America; both a strategic partner to Flash (Sept 2024) and a competitor across mobile payments, reservations, and demand channels. Combined transaction volume could exceed 1B annually, putting the two on a collision course in the same airports, cities, and operators.
• Skidata: Global provider of parking and access management solutions, with deep airport, ski resort, stadium, and shopping center deployments. Direct PARCS competitor to Flash in airports (overlapping customers like DEN) and large venues; comparable hardware + cloud + access control stack.
• Passport Parking: Mobile parking payments, enforcement, and permitting platform focused on municipalities and universities. Directly comparable to Flash's municipal and higher-education segments, with overlapping digital-payment and demand-channel economics.
• Flowbird: European-headquartered parking and urban mobility technology provider with strong municipal and transit customers. Direct PARCS and pay-on-foot competitor; combined with ParkNow / EasyPark ownership, increasingly a multi-region competitor to Flash's municipal and Demand Network plays.
• T2 Systems: Long-standing PARCS and parking management software vendor serving universities, municipalities, airports, and parking operators in North America. Directly competes with Flash in enterprise PARCS deals and is similarly moving toward cloud-native, integrated access/payment/enforcement stacks.
• Scheidt & Bachmann: German parking and fare collection systems vendor with major airport, rail, and municipal customers in Europe and North America. Competes with Flash in PARCS, valet, and integrated mobility platforms, and similarly partners with EV charging providers.
• TIBA Parking Systems: Global PARCS and parking access hardware/software provider with strong airport and operator footprint. Competes with Flash in mid-market and enterprise PARCS, valet, and access control deals; recently acquired by Assa Abloy / FAAC group dynamics increase overlap with Flash's gate and kiosk portfolio.
• SpotHero: Consumer-facing parking reservation marketplace competing head-to-head with ParkWhiz for online parking demand, especially in major US metros. Comparable business model (consumer marketplace + operator SaaS) and a logical competitor for the same 'Book Online' demand channel integrations.
• PayByPhone: One of the largest mobile parking payment apps in North America and Europe (Volkswagen Group subsidiary). Competes with Flash's ParkMobile/ParkWhiz consumer experience and is a likely alternative for municipalities and operators choosing between Flash's stack and a pay-by-phone-only deployment.

Emerging players

• JustPark: UK-based parking reservation marketplace and SaaS provider for operators; similar two-sided marketplace model to ParkWhiz but geographically focused on the UK. Useful comparable for digital-channel monetization, driver acquisition, and operator SaaS pricing benchmarks.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/flashparking

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries9 records

Funding overview

Funding rounds7 records

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A10 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FLASH