ProStar Geocorp
ProStar Geocorp is a public SaaS company that provides patented cloud and mobile precision mapping software (PointMan, LinQD, TracksAI) for capturing and managing underground utility and critical infrastructure data, serving utilities, DOTs, SUE firms, construction companies, and government agencies.
- Company typePublic
- Founded2014
- HeadquartersGrand Junction, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What ProStar Geocorp does
ProStar Geocorp (legal entity ProStar Holdings Inc.) is a publicly traded SaaS company, founded in 2014 by Page Tucker and domiciled in Canada with headquarters in Grand Junction, Colorado. The company develops patented cloud and mobile software for the precision mapping of critical infrastructure, particularly underground utilities. Its flagship product, PointMan, is a cloud-and-mobile application that captures, records, displays, and manages the location of buried and above-ground assets, integrating with major GNSS receivers, utility locators, GPR systems, and GIS platforms (Trimble, Leica, Bad Elf, Tersus, Fluke, Radiodetection, Vivax-Metrotech, Subsite, 3M, ImpulseRadar, Juniper, Topcon, Rycom). ProStar's intellectual property position rests on 16 issued patents in the US and Canada covering GPS-driven utility asset management, tolerance zone calculation, and GIS data integration.
The business operates a subscription SaaS model with enterprise sales to Fortune 500 corporations, utilities, municipalities, state DOTs (e.g., Colorado DOT), engineering and SUE firms (KCI, Landmark), construction firms (Kokosing), and resource extraction companies (IAMGOLD, Scout Energy). Distribution combines direct enterprise sales (led by a VP of Business Development with 20+ years of SaaS experience), global channel partnerships (Bad Elf, Tersus, Fluke), and self-serve channels (Google Play, Apple App Store, eStore). In late 2025 the company expanded the product surface with LinQD, an enterprise data exchange platform for legacy-to-modern infrastructure system integration, and in April 2026 it launched TracksAI, an AI-driven analytics and quality control module layered on PointMan and LinQD.
ProStar trades on the TSXV (MAPS), OTCQB (MAPPF), and FSE (5D00). The company has 11-50 employees and has been funded through a series of small private placements and convertible debentures (US$1M in March 2024, C$775K in May 2025, US$675K in February 2026), with significant insider participation from directors. Revenue is not publicly disclosed; convertible debenture terms reference ARR trigger milestones of US$2M in 2026 and US$2.5M in 2027, indicating a sub-scale but actively commercializing SaaS business.
ProStar Geocorp firmographics
Firmographics- Name
- ProStar Geocorp
- Legal name
- ProStar Holdings Inc.
- Website
- https://prostarcorp.com
- Company type
- Public
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ProStar Geocorp is a public SaaS company that provides patented cloud and mobile precision mapping software (PointMan, LinQD, TracksAI) for capturing and managing underground utility and critical infrastructure data, serving utilities, DOTs, SUE firms, construction companies, and government agencies.
- Ownership category
- akta.pro rank
ProStar Geocorp industry classification
Industry- Product category
- Geospatial Software for Utility Mapping
- NAICS
- Software Publishers (513210), Software Publishers (51321), Geophysical Surveying and Mapping Services (541360)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- GIS & Spatial Data Management Platforms (BPAMANAK)
Keywords
Where ProStar Geocorp is headquartered
LocationHeadquarters
- HQ city
- Grand Junction
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ProStar Geocorp business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- PointMan SaaS Subscription: ProStar's primary revenue stream is Software as a Service (SaaS) subscriptions for the PointMan precision mapping platform. The company offers cloud and mobile solutions with pricing based on usage and enterprise agreements.
- Enterprise Platform Licenses: Enterprise integration platform (LinQD) sold as SaaS with enterprise agreements for utility companies, municipalities, and transportation agencies requiring data exchange capabilities.
- TracksAI Analytics Module: AI-driven reporting and analytics module integrated with PointMan and LinQD platforms, providing additional value through data intelligence services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise SaaS subscription with customizable plans |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
ProStar Geocorp product offering
Product offeringCore offering
ProStar Geocorp develops and sells patented cloud and mobile Software as a Service (SaaS) solutions for precision mapping of critical above- and below-ground infrastructure. Its flagship product PointMan captures, records, displays, and manages utility and infrastructure data in real time, while LinQD provides enterprise data exchange and integration with legacy systems and TracksAI delivers AI-driven analytics and quality control reporting.
Product overview
ProStar Geocorp is a software company specializing in patented cloud and mobile SaaS solutions for precision mapping of critical infrastructure. The flagship product is PointMan, a cloud and mobile precision mapping solution that captures, records, displays, and manages critical infrastructure both above and below ground. The product portfolio includes PointMan as the core platform, TracksAI as an AI-driven analytics and reporting module, and LinQD as an enterprise data integration platform. These products work together as an integrated ecosystem: PointMan serves as the primary field-to-office data collection and mapping tool, TracksAI adds AI-powered real-time analytics and quality reporting capabilities, and LinQD enables enterprise-level data exchange and system integration. The company also forms technical integrations with GNSS receivers, utility locators, and other field equipment from partners like Tersus GNSS, Bad Elf, Fluke, Trimble, and Leica Geosystems.
Differentiator
Problem solved
Functional benefit
Brands
- PointMan: Flagship cloud and mobile precision mapping solution for capturing, recording, displaying, and managing critical infrastructure including underground pipelines and utilities.
- LinQD
- TracksAI
Products and services
- PointMan Patented cloud and mobile precision mapping SaaS solution that captures, records, displays, and manages critical above- and below-ground infrastructure, connecting field crews with the office in real time for utility owners, SUE firms, DOTs, municipalities, construction firms, and engineering companies.
- LinQD Enterprise data exchange and integration platform that improves infrastructure management by integrating legacy and modern systems with emerging technologies, enhancing data sharing and interoperability for utility companies, municipalities, and transportation agencies.
- TracksAI AI-driven real-time analytics, performance, and quality control reporting module that transforms geospatial and operational data into actionable data intelligence, automating the full data lifecycle from cleaning and validation to predictive insights delivery, integrated with PointMan and LinQD.
- Transparent Earth Solution for digitizing subsurface utility infrastructure data and ensuring as-built uploads on the SaaS platform, used in partnership with the Colorado Department of Transportation for right-of-way subsurface utility management.
Quantifiable outcome
- 400,000 to 800,000 utility strikes occur annually in the US alone according to Common Ground Alliance data cited by Fluke partnership announcement
- +1 more outcomes
Companies that use ProStar Geocorp
Customer profileNamed customers12 records
Segments8 records
Ideal customer profiles5 records
ProStar Geocorp technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability5 records
Feature6 records
ProStar Geocorp partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core, strategic and minor.
- Fluke CorporationcoreIntegration of Fluke SmartTrace 2082 Series Underground Locators with ProStar's PointMan platform via Bluetooth. The SmartTrace detects underground assets up to 6 meters deep and seamlessly integrates with PointMan for mapping and documentation of utility locations in real time.
- Tersus GNSScoreStrategic partnership integrating Tersus's survey-grade GNSS receivers with ProStar's PointMan, providing an affordable, field-ready solution available through Tersus's international distribution network. Tersus has operations in China, the United States, and Australia.
- Bad Elf GNSScoreGlobal distribution partnership to bundle ProStar's PointMan software with Bad Elf's GNSS receivers for worldwide sales. This collaboration aims to expand market reach and offer a comprehensive high-precision mapping solution for the utility and infrastructure industries.
- TrimblecoreStrategic partnership to make a new utility mapping solution. Trimble provides industry-leading GPS/GNSS solutions while ProStar offers the cloud and mobile data collection application that pairs seamlessly with Trimble tools.
- AWS (Amazon Web Services)strategicAWS provides on-demand cloud computing platforms and APIs. ProStar uses AWS infrastructure for its cloud-based SaaS solutions including PointMan and LinQD platforms.
- 3Mstrategic3M provides complete system for locating, marking and mapping underground assets including markers and locators that interface with GPS/GIS field mapping instruments. Products complement PointMan utility mapping solution.
- ImpulseRadarstrategicImpulseRadar provides GPR (Ground Penetrating Radar) solutions built on Real-Time Sampling technology. Partnership integrates ImpulseRadar's radar utility locating technology with ProStar's mapping solutions.
- Leica GeosystemsstrategicLeica Geosystems, part of Hexagon, provides complete solutions for professionals including premium geospatial products. Partnership integrates Leica's GPS/GNSS technology with ProStar's PointMan.
- RadiodetectionstrategicRadiodetection provides tools for damage prevention to buried services, pipeline inspection systems, and cable-test products. Partnership offers dynamic packaged solution for utility locating.
- Subsite ElectronicsstrategicSubsite provides HDD guidance equipment, utility locators, utility inspection systems, and equipment machine controls. Partnership pairs Subsite's Utiliguard 2 with PointMan for improved data quality.
- Vivax MetrotechstrategicVivax Metrotech provides high-quality utility locating instrument solutions. Partnership integrates vLoc3-RTK locator with ProStar's PointMan for unprecedented accuracy.
- Open Geospatial ConsortiumstrategicOGC is an international industry consortium of 473 companies, government agencies and universities. ProStar is a proud member participating in consensus process to develop publicly available interface standards.
- CUIIC (Canadian Underground Infrastructure Innovation Center)minorCUIIC is a research and education center at University of Alberta focused on underground infrastructure issues. Partnership fosters innovation and research training opportunities.
- DorseyminorBusiness law firm with offices across US, Canada, Europe and Asia-Pacific. Provides legal services and corporate finance expertise.
- DuMoulin BlackminorBusiness law firm acting for growth-focused companies in corporate finance and M&A transactions.
- Colorado Mesa UniversityminorComprehensive regional public higher education institution in Grand Junction, Colorado. Partnership supports local workforce development and technology ecosystem.
- Louisiana Tech UniversitystrategicComprehensive public university with programs in engineering and technology. Partnership integrates ProStar technology into curriculum for student preparation in underground facility locating industry.
- Center for Geospatial Analytics (NC State)minorInterdisciplinary research and teaching center focused on data-driven spatial modeling and visualization. Partnership advances geospatial frontiers in geovisualization and spatial decision support.
- McKim & CreedstrategicMcKim & Creed is one of the largest engineering and surveying companies in the South with 23 offices and nearly 600 employees. Herb McKim serves on ProStar's Board of Directors.
Scale indicators6 records
Recent moves8 records
Expansion highlights7 records
ProStar Geocorp competitors and assessment
Company assessmentEmerging players
- Radiodetection: Radiodetection is a major supplier of utility-locating and damage-prevention equipment and partners with ProStar to bundle locators with PointMan. Comparable as a precision utility-locating vendor that increasingly wraps software around its hardware.
- Topcon Positioning: Topcon provides survey, construction, and GNSS hardware with a stated integration into PointMan. As a strategic peer, Topcon offers comparable positioning and field-mapping equipment and could either remain a partner or extend its software stack into utility precision mapping.
- Vivax-Metrotech: Vivax-Metrotech provides utility-locating instruments, including the vLoc3-RTK locator integrated with PointMan. It is comparable as a specialist in underground-locating equipment whose software roadmap overlaps with ProStar's precision-mapping use case.
- Fluke Corporation: Fluke's SmartTrace 2082 Series of underground locators integrates with PointMan via Bluetooth, with detection up to 6 meters deep. It is a comparable hardware-vendor peer for utility locating that increasingly sells software-enabled solutions.
Broad incumbents
- Trimble: Trimble is a dominant provider of GPS/GNSS hardware and geospatial software, and a stated technology partner of ProStar. It is comparable as both a collaborator and a broad incumbent that could extend its own field-data and mapping software to overlap with PointMan.
- Esri: Esri's ArcGIS platform, including ArcGIS Utility Network, is widely used by utilities, municipalities, and DOTs for infrastructure mapping. It is a broad incumbent whose software ProStar often complements but could also compete with in the precision/field-data workflow.
- Hexagon (Leica Geosystems): Hexagon, through Leica Geosystems, offers surveying and geospatial hardware/software and is an integration partner of PointMan. Its broad geospatial and asset-management stack competes at the platform level for SUE, utility, and DOT mapping spend.
Direct peers
- GPRS (Ground Penetrating Radar Systems): GPRS is one of the largest US subsurface utility locating and mapping service providers, deploying its own field-data software to deliver SUE and utility mapping to construction and infrastructure clients — directly comparable to ProStar's PointMan workflow.
- Bad Elf: Bad Elf manufactures GNSS receivers and has a global distribution partnership bundling PointMan. As a hardware-plus-software mapping peer focused on field data collection, it is one of ProStar's closest channel and integration partners and a comparable go-to-market vehicle.
- 4M Analytics: 4M Analytics offers utility mapping and subsurface intelligence built on aerial and ground-based data capture; it competes with ProStar in digitizing buried infrastructure for utilities, SUE firms, and DOTs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
ProStar Geocorp social profiles
Digital presenceProStar Geocorp financial estimates
Financial estimateRevenue estimate
Valuation estimate
ProStar Geocorp leadership team
Management profileNumber of profiles
Profiles14 records
ProStar Geocorp funding detail
Funding detailFunding overview
Funding rounds4 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ProStar Geocorp M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ProStar Geocorp
What does ProStar Geocorp do?
ProStar Geocorp develops and sells patented cloud and mobile Software as a Service (SaaS) solutions for precision mapping of critical above- and below-ground infrastructure. Its flagship product PointMan captures, records, displays, and manages utility and infrastructure data in real time, while LinQD provides enterprise data exchange and integration with legacy systems and TracksAI delivers AI-driven analytics and quality control reporting.
Is ProStar Geocorp a public or private company?
ProStar Geocorp is a public company. It is classified as public and is currently operating.
When was ProStar Geocorp founded?
ProStar Geocorp was founded in 2014. It employs 11 to 50 people.
Where is ProStar Geocorp based?
ProStar Geocorp is headquartered in Grand Junction, United States, in the North America region.
How does ProStar Geocorp make money?
Three revenue lines are on record. PointMan SaaS Subscription is the primary driver. The others are enterprise Platform Licenses and tracksAI Analytics Module.
Who are ProStar Geocorp's main competitors?
Emerging players on record are Radiodetection, Topcon Positioning, Vivax-Metrotech and Fluke Corporation. Broad incumbents are Trimble, Esri and Hexagon (Leica Geosystems). Direct peers are GPRS (Ground Penetrating Radar Systems), Bad Elf and 4M Analytics.
Does ProStar Geocorp have an API?
No public API is recorded for ProStar Geocorp.
What industry is ProStar Geocorp in?
ProStar Geocorp's product category is Geospatial Software for Utility Mapping. Its primary akta.pro industry code is BPAMANAK, GIS & Spatial Data Management Platforms. Its NAICS code is 513210 and its SIC code is 7372.