What Helpfeel does

Helpfeel (株式会社Helpfeel) is a Kyoto-headquartered, private AI knowledge data platform provider founded in 2007, serving enterprise customers primarily in Japan with stated expansion plans into North America. The company operates at the intersection of knowledge management and customer service, deploying AI-powered retrieval and synthesis capabilities that process user queries against organizational knowledge bases to deliver relevant answers. Its origins include Scrapbox, a team-oriented note-taking product, which has evolved into the broader AI knowledge platform positioning reflected in its current Series E capital strategy.

The platform is built around text-based knowledge retrieval: user queries are processed and matched against curated knowledge base content, with the company explicitly expanding into customer service use cases beyond internal knowledge management. Helpfeel's core technology is described as an AI knowledge data platform, and its AI capabilities are treated as the central differentiator rather than a peripheral feature. Integration and ecosystem alignment with Salesforce is suggested by repeated capital participation from Salesforce Ventures across multiple funding rounds (2021, 2022), implying potential product or channel integration with the Salesforce platform.

Helpfeel's business model is enterprise-focused, with subscription-based recurring revenue supporting a horizontal go-to-market approach across industries for knowledge management and customer service use cases. The company has raised approximately ¥5.9 billion (~$40 million USD) in cumulative funding across multiple rounds from 2014 through August 2025, with the most recent Series E of ¥2.6 billion led by Global Brain Corporation. Headcount sits in the 101-250 band, consistent with a scaling mid-stage enterprise software company. Pricing is not publicly disclosed. Distribution is described as enterprise field sales, with North American international expansion as a stated strategic priority funded by the latest round.

Name

Helpfeel

Legal name

株式会社Helpfeel

Website

https://corp.helpfeel.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Short description

Helpfeel is a Kyoto-based, privately held AI knowledge data platform provider serving enterprise customers with AI-powered knowledge retrieval and customer service solutions. The company has raised ¥5.9 billion cumulatively and is expanding into the North American market.

Ownership category

akta.pro rank

Product category

AI Knowledge Management Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373), Services-Prepackaged Software (7372)

akta.pro primary industry

Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs) (HDAEANAH)

akta.pro secondary industries

AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI), Helpdesk & End-User Support Services (BPAEABAB), Service Desk & Help Desk Services (BPAEAJAA)

Keywords

• Knowledge management software
• AI customer service
• Enterprise SaaS platform
• Team collaboration tools
• AI knowledge platform

Headquarters

HQ city

Minato

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. AI Knowledge Platform: AI knowledge data platform providing knowledge management and customer service solutions. Revenue generation model not explicitly disclosed in available sources.

Go-to-market motion1 record

Core offering

Helpfeel provides an AI knowledge data platform that helps organizations manage, organize, and retrieve knowledge using AI capabilities. The platform processes user queries and synthesizes information from knowledge bases to deliver answers, and is being expanded to customer service applications beyond its core knowledge management functionality.

Product overview

Helpfeel is an AI knowledge data platform provider. The company offers a unified platform designed to help organizations manage, organize, and retrieve knowledge using AI capabilities. Based on the funding information, the platform is being expanded to customer service applications beyond its core knowledge management functionality.

Differentiator

Problem solved

Functional benefit

Products and services

• AI Knowledge Data Platform

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Notion: AI-enhanced team workspace and knowledge management platform widely adopted by enterprises. Closely comparable to Helpfeel on the knowledge management and note-taking axis, and now adding AI search/retrieval features that overlap with Helpfeel's roadmap.
• Glean: AI-powered enterprise search and knowledge platform that connects internal data sources and serves answers to employees. Directly comparable to Helpfeel's AI knowledge data platform positioning, particularly around enterprise knowledge retrieval.
• Guru: AI knowledge management platform focused on customer service, sales, and support teams. Highly comparable to Helpfeel's stated use case expansion into customer service and knowledge retrieval for support workflows.
• Coveo: Enterprise AI search and knowledge platform with vector database and relevance tuning capabilities. Overlaps with Helpfeel's enterprise AI data and knowledge positioning, particularly for customer service and support use cases.

Broad incumbents

• Confluence (Atlassian): Long-standing enterprise wiki and knowledge management product from Atlassian with AI features added via Atlassian Intelligence. Competes with Helpfeel on team knowledge but as part of a much broader collaboration suite.
• Zendesk: Established customer service and support platform now embedding AI knowledge and agent-assist features. Relevant as Helpfeel expands into customer service use cases where Zendesk is the dominant incumbent.

Emerging players

• Tettra: AI-powered internal knowledge base for teams, with Slack/Messaging integrations. Comparable to Helpfeel as a focused knowledge management product for customer service and internal teams, though smaller in scale.
• Slite: Team knowledge base and documentation platform with AI-powered search and Q&A. Directly comparable on the knowledge management use case with similar target customers (operations, support, customer-facing teams).

Regional players

• Stockmark: Japan-based AI enterprise platform provider offering knowledge and document intelligence solutions. Comparable Japanese competitor in the enterprise AI / knowledge platform category, providing a regional benchmark.
• Abeja: Japan-based AI platform company serving enterprise customers with AI data infrastructure and applied AI solutions. Comparable as a Japanese enterprise AI platform peer operating in a similar funding stage and customer segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Helpfeel_jp

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds7 records

Investors14 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Helpfeel