What Puls does

Puls is a venture-backed private company operating a hybrid home warranty and on-demand home services marketplace that connects homeowners with a nationwide network of vetted independent technicians for repairs and installations. Founded in 2015 and headquartered in San Francisco, the company serves over 2 million households across 18+ major U.S. cities through seven core service categories: TV mounting, home appliance repair, handyman services, iPhone repair, smart home installation, garage door repair, and plumbing. The platform extends beyond direct-to-consumer into dedicated B2B portals for property management firms and real estate brokers, broadening the addressable market beyond individual homeowners.

Name

Puls

Legal name

Puls Technologies Inc.

Website

https://puls.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

Puls is a venture-backed hybrid home warranty and on-demand services marketplace connecting U.S. homeowners with a vetted nationwide technician network across seven service categories and dedicated B2B portals for property managers and real estate agents.

Ownership category

akta.pro rank

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Technology or R&D, Personnel, Marketing or Sales, Others

Revenue model

1. Home Warranty Subscriptions: Monthly and annual subscription plans providing coverage for home appliances and systems. Plans include Appliance Protection ($34.99/mo), Systems Protection ($34.99/mo), and Puls Whole Home ($59.99/mo). Real estate plans range from $430-$625/year. Subscriptions include 15% discount on additional services and priority booking.
2. On-Demand Service Bookings: Per-service transactions for TV mounting, appliance repair, handyman services, plumbing, garage door repair, smart home installation, and iPhone repair. Customers pay per job with pricing varying by service type and complexity.
3. Property Management Enterprise Services: B2B services for property management companies providing work order resolution, technician network access, and automated scheduling. Pricing based on volume and service agreements.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Puls is a tech-enabled marketplace platform that connects homeowners with a nationwide network of vetted, background-checked technicians for on-demand home repair and installation services including TV mounting, appliance repair, plumbing, handyman work, smart home installation, garage door repair, and iPhone repair. The platform also offers hybrid home warranty/subscription plans that cover appliances and home systems with same or next-day service, and provides dedicated property management and real estate verticals with automated work order management.

Product overview

Puls is a hybrid home warranty and on-demand home services marketplace platform. The core offering includes seven primary service categories: TV Mounting, Home Appliances Repair, Handyman Services, iPhone Repair, Smart Home Installation, Garage Door Repair, and Plumbing Services. These services are delivered through a predictive match technology platform connecting homeowners with a nationwide network of vetted technicians. The platform is complemented by warranty/membership products including Puls Whole Home, Appliance Protection Plan, and Systems Protection Plan for ongoing coverage, as well as specialized platforms for Property Management and Real Estate professionals. The ecosystem also includes a Technician App for independent repair professionals to access jobs and manage their business.

Differentiator

Problem solved

Functional benefit

Products and services

• TV Mounting Professional TV mounting and installation service for homeowners, including wall mounting, wire concealment, and setup for TVs ranging from up to 31 inches to over 81 inches; pricing starts at $89.
• Home Appliances Repair On-demand repair service for home appliances including dishwashers, washers, dryers, refrigerators, ovens, cooktops, microwaves, and freezers from major brands such as GE, Samsung, LG, Bosch, and Frigidaire.
• Handyman Services General handyman services including furniture assembly, drywall repair, interior painting, appliance installation, wall hanging, fan installation, window treatments, power washing, light installation, electrical services, and gutter cleaning.
• iPhone Repair On-site mobile phone repair for Apple, Google, and Samsung devices, including screen repair, battery replacement, camera replacement, charging port repair, and water damage repair, often completed in as little as one hour.
• Smart Home Installation Installation and setup services for smart home devices including wireless security cameras, video doorbells (Ring, Nest), smart thermostats (Nest, Ecobee), smart speakers/hubs, smart door locks, smart garage openers, home theater systems, and WiFi connectivity.
• Garage Door Repair Garage door repair and installation services including issues with doors that won't open or close, noisy or stuck doors, panel replacement, and 25-point inspections.
• Plumbing Services Plumbing repair and replacement services for kitchen, bathroom, laundry areas, and pumps, including drain cleaning, water heater repair, and water/gas line services with no emergency or weekend fees.
• Puls Whole Home Hybrid home warranty and home services membership offering comprehensive coverage for kitchen and laundry appliances and home systems (HVAC, electrical, plumbing), with same/next-day service, easy claim submission, and 15% discount on additional Puls services. Priced at $59.99/month.
• Property Management Services Tech-enabled property management solution for property management companies, providing access to 8,000+ vetted technicians nationwide, with automated scheduling, invoicing, and work order management, plus a Gen AI-powered repair cost calculator. Delivers 75% faster work order resolution with a 3-day average turnaround.
• Real Estate Portal Home warranty portal for real estate agents and brokers, offering tiered plans (HomeSave $430/year, HomeDeluxe $520/year, HomePremiere $625/year) with $100 home health checkups, 15% service discounts, VIP concierge, and food spoilage coverage to differentiate listings and reduce post-sale disputes.
• Puls Technician App Mobile application for independent repair technicians to browse available jobs, schedule their work, and manage work orders, enabling flexible scheduling and providing job leads to network professionals.

Quantifiable outcome

• Reduces repair wait times from 1-2 weeks to 1-2 days
• +5 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature4 records

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Hippo Insurance: Insurtech for homeowners offering home warranty add-ons and bundled home care/maintenance services. Adjacent competitor pursuing a similar 'home-as-a-service' positioning.
• Latchel: Tech-enabled maintenance operations platform for property managers, explicitly named as a Puls customer. Competes for the same B2B single-family-rental maintenance workflow that Puls's property management vertical targets.
• Home365: Tech-enabled property management platform for single-family rentals, also a named Puls customer. Adjacent peer pursuing the same property-management vertical where Puls monetizes B2B work orders.

Direct peers

• Angi: Public marketplace connecting homeowners with local service professionals across many of the same categories (plumbing, handyman, TV mounting, appliance repair). Closest direct competitor by use case and target customer.
• Thumbtack: On-demand marketplace for local home services (handyman, plumbing, appliance repair, TV mounting) with similar pro-vetting and instant booking mechanics. Direct competitor for the homeowner persona.
• TaskRabbit: Owned by IKEA, TaskRabbit connects customers with freelance labor for handyman, mounting, and assembly tasks. Overlaps with Puls's handyman, TV mounting, and furniture assembly categories.
• HomeAdvisor: Long-standing home services marketplace owned by Angi Inc., matching homeowners with pre-screened local pros across repair, installation, and maintenance. Same core marketplace category and target customer as Puls.
• Frontdoor: Public home warranty brand offering service plans and on-demand repair across appliances and home systems. Most direct competitor on the home warranty / subscription side of Puls's hybrid model.
• Handy: On-demand platform for home cleaning, furniture assembly, TV mounting, and handyman services. Direct overlap with Puls's installation and handyman categories.

Broad incumbents

• American Home Shield: Legacy home warranty incumbent (owned by AmTrust Financial) covering appliances and home systems with a contracted contractor network. Overlaps with Puls's subscription plans and real-estate warranty distribution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Pulscom
• Facebookfacebook.com/pulsdotcom

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds6 records

Investors11 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Puls