Blackbuck
- Company typePublic
- Founded2015
- HeadquartersBengaluru, India
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingSoftware
Blackbuck firmographics
Firmographics- Name
- Blackbuck
- Legal name
- BlackBuck Limited (Formerly known as Zinka Logistics Solutions Limited)
- Website
- https://blackbuck.com
- Company type
- Public
- Founded year
- 2015
- Operating status
- Ipo
- Headcount range
- 5,001–10,000 employees
- Ownership category
- akta.pro rank
Blackbuck industry classification
Industry- Product category
- Digital Trucking Platform
- NAICS
- Freight Transportation Arrangement (4885)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Spot Load Boards (Open Marketplace) (TLAEAJAA)
Keywords
Where Blackbuck is headquartered
LocationHeadquarters
- HQ city
- Bengaluru
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Blackbuck business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Supply Chain, Infrastructure
Revenue model
- Toll Payments (FASTag): Commissions and platform fees from FASTag distribution and toll payment processing. BlackBuck holds 45% share of total truck toll payments in India with toll payments GTV reaching Rs 20,331 crore in FY25.
- Fuel Payments: Platform fees and commissions from fuel card transactions and payment processing for truck operators.
- Telematics Services: GPS device sales and subscription fees for fleet management, tracking, and telematics analytics services.
- Freight Marketplace (SuperLoads): Load matching fees and commission from connecting truck operators with shippers and brokers on the marketplace platform.
- Vehicle Financing: Credit and financing services for truck purchases, with INR 40 crore infusion into vehicle financing business.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Truck operator subscription services |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Blackbuck product offering
Product offeringCore offering
Blackbuck operates India's largest digital trucking platform, providing an integrated ecosystem of freight marketplace services, electronic toll collection (FASTag), fuel payments, GPS/telematics, and vehicle financing to truck operators, fleet owners, brokers, and corporate shippers. The platform connects 866,091+ monthly transacting truck operators with shippers via its LoadBoard/SuperLoads marketplace and holds a 45% share of total truck toll payments in India through FASTag distribution. Supplementary offerings include GPS tracking hardware with theft protection, fuel cards, credit/financing products, and a recently launched VIRO 2X electric bus for urban mobility.
Product overview
BlackBuck is a digital trucking platform providing an integrated ecosystem of payments, telematics, freight marketplace, and vehicle financing services. The core BlackBuck app serves as the primary interface for truck operators, while the BOSS app handles toll tag (FASTag) sales, recharge, and management. The platform offers supplementary services including GPS/telematics devices, fuel cards, and vehicle financing, all designed to digitally empower truck operators and help them operate their businesses effectively.
Differentiator
Problem solved
Functional benefit
Products and services
- BlackBuck App (BOSS App)
Quantifiable outcome
- 45% share of total truck toll payments in India
- +4 more outcomes
Companies that use Blackbuck
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Blackbuck technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Blackbuck partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Banking Partners (FASTag)corePartnerships with banks including IDFC Bank, Yes Bank, and others for FASTag issuance and toll payment processing.
Scale indicators9 records
Recent moves10 records
Expansion highlights5 records
Blackbuck competitors and assessment
Company assessmentDirect peers
- Delhivery: India's largest publicly listed integrated logistics and supply-chain platform, offering freight, warehousing, and last-mile services. Directly comparable to Blackbuck as both serve shippers and transport providers in the Indian digital freight ecosystem, though Delhivery is broader and asset-heavier.
- Rivigo: Indian technology-enabled trucking and freight network operator focused on long-haul logistics. Comparable to Blackbuck's SuperLoads marketplace given overlapping shipper base and driver-partner model in the Indian long-haul segment.
- Porter: Indian intra-city and inter-city on-demand logistics marketplace connecting shippers with commercial vehicle operators. Comparable to Blackbuck on the load-matching / marketplace dimension, though Porter skews toward intra-city and SME shippers.
- Loadshare: India-focused full-stack logistics and trucking marketplace providing freight matching, fleet management, and financing. Closely comparable to Blackbuck on the freight marketplace and small-operator enablement thesis.
Emerging players
- Trucknetic: Indian digital freight aggregator connecting shippers and truckers with real-time matching. Comparable to Blackbuck's load-board functionality though smaller in scale and narrower in service scope.
- Freight Tiger: Indian logistics SaaS provider offering transport management, freight visibility, and carrier collaboration. Comparable to Blackbuck as a B2B logistics-tech layer for shippers, with overlapping telematics and freight workflow capabilities.
Broad incumbents
- Uber Freight: Global digital freight brokerage operated by Uber, matching shippers with truckers across the U.S. and expanding internationally. Comparable to Blackbuck on the digital freight marketplace model at scale, serving as a global benchmark.
- XPO Logistics: Major North American asset-based and asset-light freight transportation and logistics provider. Comparable to Blackbuck as a broader industry reference point for freight-tech-enabled truckload operations at scale.
- Flexport: Global digital freight forwarder offering ocean, air, and trucking services through a tech platform. Comparable to Blackbuck as a digitally native freight platform, though operating internationally and across modes.
Regional players
- Mahindra Logistics: Indian integrated third-party logistics provider serving enterprises with warehousing, transportation, and last-mile services. Comparable to Blackbuck on the Indian enterprise freight and supply-chain dimension, though more asset-heavy and enterprise-focused.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Blackbuck social profiles
Digital presenceBlackbuck financial estimates
Financial estimateRevenue estimate
Valuation estimate
Blackbuck leadership team
Management profileNumber of profiles
Profiles8 records
Blackbuck subsidiaries and ownership
Company hierarchySubsidiaries3 records
Blackbuck funding detail
Funding detailFunding overview
Funding rounds11 records
Investors19 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Blackbuck M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Blackbuck
What does Blackbuck do?
Blackbuck operates India's largest digital trucking platform, providing an integrated ecosystem of freight marketplace services, electronic toll collection (FASTag), fuel payments, GPS/telematics, and vehicle financing to truck operators, fleet owners, brokers, and corporate shippers. The platform connects 866,091+ monthly transacting truck operators with shippers via its LoadBoard/SuperLoads marketplace and holds a 45% share of total truck toll payments in India through FASTag distribution. Supplementary offerings include GPS tracking hardware with theft protection, fuel cards, credit/financing products, and a recently launched VIRO 2X electric bus for urban mobility.
Is Blackbuck a public or private company?
Blackbuck is a public company. It is classified as public and is currently ipo.
When was Blackbuck founded?
Blackbuck was founded in 2015. It employs 5,001 to 10,000 people.
Where is Blackbuck based?
Blackbuck is headquartered in Bengaluru, India, in the Asia region.
How does Blackbuck make money?
Five revenue lines are on record. Toll Payments (FASTag) is the primary driver. The others are fuel Payments, telematics Services, freight Marketplace (SuperLoads) and vehicle Financing.
Who are Blackbuck's main competitors?
Direct peers on record are Delhivery, Rivigo, Porter and Loadshare. Emerging players are Trucknetic and Freight Tiger. Broad incumbents are Uber Freight, XPO Logistics and Flexport. Mahindra Logistics is listed as a regional player.
Does Blackbuck have an API?
No public API is recorded for Blackbuck.
What industry is Blackbuck in?
Blackbuck's product category is Digital Trucking Platform. Its primary akta.pro industry code is TLAEAJAA, Spot Load Boards (Open Marketplace). Its NAICS code is 4885 and its SIC code is 4731.