Tamr
- Company typePrivate
- Founded2012
- HeadquartersCambridge, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
Tamr firmographics
Firmographics- Name
- Tamr
- Legal name
- Tamr, Inc.
- Website
- https://tamr.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Tamr industry classification
Industry- Product category
- Master Data Management
- NAICS
- Software Publishers (5132), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Processing & Data Preparation (7374)
- akta.pro primary industry
- Digital Asset Management (DAM) for Media/Creative (MPAHAGAB)
Keywords
Where Tamr is headquartered
LocationHeadquarters
- HQ city
- Cambridge
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Tamr business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription: Software-as-a-service subscription model provided on installed, on-premise, hosted, or SaaS basis. Subscription terms specified on Order Form with automatic renewal for subsequent periods unless 90-day notice provided. Support included at no additional charge during subscription term.
- Professional Services: Implementation, training, and support services provided alongside software subscription. Documentation and training library provided as specified on Order Form.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise subscription with pricing that adapts to data volume |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels8 records
Tamr product offering
Product offeringCore offering
Tamr provides an AI-native master data management platform that unifies, cleans, and enriches enterprise data in real time at scale across fragmented source systems. The platform delivers entity resolution, golden record creation, semantic search, and agentic data curation through patented machine learning and LLM-based AI agents, and is sold as a SaaS subscription with optional professional services. Pre-built data products for B2B customers, B2C customers, healthcare providers, suppliers, products, and locations, as well as packaged solutions for Customer 360, CRM/ERP unification, MDM modernization, and supplier mastering, are offered as distinct sellable offerings.
Product overview
Tamr offers an AI-native Master Data Management platform with a modular architecture. The core platform provides entity resolution, real-time data synchronization, enterprise knowledge graphs, agentic data curation, LLM connectivity via MCP, data quality, governance, and enrichment capabilities. Solutions include Customer 360, CRM/ERP Data Unification, MDM Modernization with AI, Healthcare Data Mastering, and Supplier Data Mastering. Pre-built data products cover B2B Customers, B2C Customers, Contacts, Healthcare Providers, Healthcare Organizations, Suppliers, Products, Locations, and Multi-Domain domains. The November 2025 Curator Hub launch added AI-powered human-AI curation capabilities for the 'last mile' of data mastering.
Differentiator
Problem solved
Functional benefit
Brands
- Tamr Catalog: Master data management software platform component
- Tamr Cloud
- Tamr Steward
- Tamr RealTime
- Curator Hub
- Tamr Data Network As A Service
Products and services
- Tamr Platform AI-native master data management platform that unifies, cleans, and enriches enterprise data in real time at scale using advanced ML models, agentic data curation, and select rules. Sold to large enterprises across financial services, healthcare, insurance, manufacturing, and retail.
- Customer 360 Solution that powers customer experience with real-time, unified customer data across all organizational touchpoints.
- CRM/ERP Data Unification Solution providing every team with fresh, trustworthy data across critical CRM and ERP systems.
- MDM Modernization with AI Solution that reduces MDM complexity, saves costs, and boosts accuracy by modernizing legacy master data management with an AI-native approach.
- Healthcare Data Mastering Solution enhancing commercial success and operational efficiency with real-time, unified provider and organization data for healthcare organizations.
- Supplier Data Mastering Solution that streamlines supply chain management, consolidates spend, and mitigates risk through clean, unified supplier data.
- B2B Customers Data Product Pre-built data product for unifying and improving B2B customer data to help grow revenue and reduce churn.
- B2C Customers Data Product Pre-built data product for unifying and improving B2C customer data to support better experiences and revenue growth.
- Contacts Data Product Data product delivering unified, contextualized view of person-to-organization relationships.
- Healthcare Providers Data Product Data product ensuring accurate provider data to improve efficiency and stay compliant.
- Healthcare Organizations Data Product Data product ensuring accurate organization records for streamlined, compliant healthcare operations.
- Suppliers Data Product Data product optimizing sourcing and reducing supply chain risk with clean, unified supplier data.
- Products Data Product Data product for mastering and connecting complex product data to create trusted golden records.
- Locations Data Product Data product for mastering global location data to power logistics, planning, and compliance.
- Multi-Domain Data Products Capability to build connected views across any and all business entities using multi-domain mastering.
Quantifiable outcome
- 102% increase in SaaS revenue for FY26
- +5 more outcomes
Companies that use Tamr
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
Tamr technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration23 records
AI capability7 records
Feature10 records
Tamr partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- FeaturedCustomersminorFeaturedCustomers published Winter 2026 Master Data Management Software Customer Success Report in which Tamr was named a Rising Star. The report evaluates vendors using weighted average of content quality, market presence, and company scores.
- S&P Global 451 Researchminor451 Research, a technology research group within S&P Global Market Intelligence, released a report highlighting how Tamr is different from traditional MDM solutions. Report focuses on AI-native approach and commitment to agentic AI as differentiators.
Scale indicators8 records
Expansion highlights6 records
Tamr competitors and assessment
Company assessmentDirect peers
- Informatica: Informatica is the largest independent MDM and data integration vendor with a deep enterprise installed base and a broad data governance/cloud data management portfolio. It competes directly with Tamr for large-enterprise MDM modernization deals, particularly in financial services and healthcare.
- Reltio: Reltio offers a cloud-native, multi-tenant MDM platform with entity resolution, customer 360, and AI-driven data unification - directly comparable to Tamr's positioning. Both target Fortune 1000 enterprises with similar use cases across financial services, life sciences, and healthcare.
- Profisee: Profisee provides a master data management platform built natively on Microsoft Azure/Synapse, competing with Tamr in enterprise MDM modernization and customer/product data unification. Both target mid-to-large enterprises replacing legacy MDM.
- Ataccama: Ataccama offers an AI-powered data quality and MDM platform with entity resolution and data cataloging, directly competing with Tamr's data quality and mastering capabilities. Comparable in targeting regulated industries with data unification needs.
- Precisely: Precisely provides data integrity, data quality, and master data management solutions with entity resolution and address verification. Competes with Tamr for enterprise data unification projects, especially where data enrichment is a primary requirement.
Emerging players
- Collibra: Collibra is a leader in data catalog and data governance, increasingly expanding into data quality and stewardship. Adjacent to Tamr in the broader data management stack, often co-existing or partnering in enterprise data programs.
- Alation: Alation focuses on data catalog and intelligent data discovery, serving as a complement or alternative to Tamr's mastering-first approach. Both target enterprise data teams but address different layers of the data management stack.
Broad incumbents
- Talend (Qlik): Talend, now part of Qlik, offers data integration, quality, and MDM as part of a broader analytics platform. Provides overlapping entity resolution and data mastering capabilities but as part of a wider portfolio rather than specialized MDM.
- Microsoft Purview: Microsoft Purview is Microsoft's unified data governance and catalog service integrated with the Azure ecosystem. While not a direct MDM competitor, it increasingly covers data quality and lineage that overlap with Tamr's offering, especially for Microsoft-centric enterprises.
- Salesforce Data Cloud: Salesforce Data Cloud (formerly Customer 360 Audiences) is a hyperscaler-built customer data platform and data unification layer. While broader in scope, it increasingly competes with Tamr for customer 360 initiatives in CRM-centric enterprises.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Tamr social profiles
Digital presenceTamr compliance and trust
Trust signalCompliance2 records
Tamr financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tamr leadership team
Management profileNumber of profiles
Profiles14 records
Tamr funding detail
Funding detailFunding overview
Funding rounds8 records
Investors22 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tamr M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tamr
What does Tamr do?
Tamr provides an AI-native master data management platform that unifies, cleans, and enriches enterprise data in real time at scale across fragmented source systems. The platform delivers entity resolution, golden record creation, semantic search, and agentic data curation through patented machine learning and LLM-based AI agents, and is sold as a SaaS subscription with optional professional services. Pre-built data products for B2B customers, B2C customers, healthcare providers, suppliers, products, and locations, as well as packaged solutions for Customer 360, CRM/ERP unification, MDM modernization, and supplier mastering, are offered as distinct sellable offerings.
Is Tamr a public or private company?
Tamr is a private company. It is classified as venture growth investor backed and is currently operating.
When was Tamr founded?
Tamr was founded in 2012. It employs 101 to 250 people.
Where is Tamr based?
Tamr is headquartered in Cambridge, United States, in the North America region.
How does Tamr make money?
Two revenue lines are on record. SaaS Subscription is the primary driver. The others are professional Services.
Who are Tamr's main competitors?
Direct peers on record are Informatica, Reltio, Profisee, Ataccama and Precisely. Emerging players are Collibra and Alation. Broad incumbents are Talend (Qlik), Microsoft Purview and Salesforce Data Cloud.
Does Tamr have an API?
Yes. Tamr exposes a public API. Developer documentation is at www.tamr.com/docs.
What industry is Tamr in?
Tamr's product category is Master Data Management. Its primary akta.pro industry code is MPAHAGAB, Digital Asset Management (DAM) for Media/Creative. Its NAICS code is 5132 and its SIC code is 7372.