VIVLA
VIVLA is a Madrid-based proptech platform that sells fractional legal ownership (1/8 to 1/2 shares, €90K–€485K) of luxury vacation homes across 10+ Spanish destinations to high-net-worth individuals, combining an equal-access intelligent booking system, network-wide stay exchange, and fully managed property services with the goal of 750+ premium homes by 2030.
- Company typePrivate
- Founded2022
- HeadquartersMadrid, Spain
- Headcount11–50
- GTM typeB2C
- OfferingServices
What VIVLA does
VIVLA is a Madrid-headquartered proptech company that sells fractional legal ownership of luxury vacation homes to affluent individuals and real estate investors, with fractions ranging from 1/8 to 1/2 of each property priced between €90,000 and €485,000. The company operates an active portfolio of more than 70 premium properties across ten-plus Spanish destinations including Ibiza, Mallorca, Menorca, Formentera, Costa del Sol, Costa Blanca, Costa de la Luz, Cantabria, Asturias, Baqueira, and Madrid. Its core technology is an intelligent booking system that guarantees equal access across high, mid, and low seasons to all fractional co-owners, paired with iOS and Android mobile applications that let owners browse, book, and exchange stays across the entire property network.
VIVLA generates revenue through two streams: one-time fractional property sales and recurring managed-services fees covering maintenance, cleaning, and full property management on behalf of owners. The go-to-market blends direct white-glove expert consultation with a self-serve online listings platform, supported by PR coverage in Forbes, Expansion, La Vanguardia, and Antena 3 and brand endorsement from celebrity athlete-investors Pau Gasol and César Azpilicueta. Distribution is heavily weighted toward Spain today, though an International Sales Lead was hired in October 2025 and the company has stated a public goal of 750+ premium homes by 2030.
Capital structure reflects an asset-heavy growth-stage proptech: approximately $30M raised across pre-seed rounds in March 2022, $2.8M in October 2023 concurrent with the acquisition of property-investment website Suomma, an €8M round led by Samaipata in July 2025 bringing total equity to over €35M, and a €65M asset-backed debt facility from Fasanara Capital in December 2025 giving combined buying power above €200M. The company is led by co-founder and CEO Carlos Gomez, with co-founder Carlos Floría Martín as COO and Judith Gonzalez Garcia as Chief Real Estate Officer.
VIVLA firmographics
Firmographics- Name
- VIVLA
- Legal name
- VIVLA
- Website
- https://vivla.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- VIVLA is a Madrid-based proptech platform that sells fractional legal ownership (1/8 to 1/2 shares, €90K–€485K) of luxury vacation homes across 10+ Spanish destinations to high-net-worth individuals, combining an equal-access intelligent booking system, network-wide stay exchange, and fully managed property services with the goal of 750+ premium homes by 2030.
- Ownership category
- akta.pro rank
VIVLA industry classification
Industry- Product category
- Fractional Vacation Real Estate Ownership
- NAICS
- Automotive Equipment Rental and Leasing (5321)
- SIC
- Real Estate Dealers (For Their Own Account) (6532)
- akta.pro primary industry
- Full-Service Vacation Rental Property Management (BPAJAIAA)
- akta.pro secondary industry
- Full-Service Vacation Rental Property Management (THAMAKAA)
Keywords
Where VIVLA is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
VIVLA business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Fractional Property Sales: Revenue generated from selling fractional ownership shares (1/8 to 1/2) of vacation properties. Each fraction provides proportional usage rights and access to the property network. Properties are sold at various price points ranging from €90,000 to €485,000 per fraction.
- Property Management Services: Fully managed homes service where VIVLA handles all maintenance, cleaning, and management of properties on behalf of fractional owners, generating ongoing service fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level fractions starting from €90,000 per share |
| Unit Pricing | Pay-as-you-go | Mid-range fractions between €130,000-€200,000 per share |
| Unit Pricing | Pay-as-you-go | Premium fractions between €200,000-€315,000 per share |
| Unit Pricing | Pay-as-you-go | Luxury fractions above €300,000 per share |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
VIVLA product offering
Product offeringCore offering
VIVLA sells fractional legal ownership shares (ranging from 1/8 to 1/2) of premium vacation homes across European destinations, with prices per fraction from €90,000 to €485,000. Each purchase grants the co-owner proportional usage rights, access to an Intelligent Booking System that guarantees equal availability across high, mid and low seasons, the ability to exchange stays across the network of 70+ properties, and fully managed property services covering maintenance and cleaning. The offering is targeted at affluent individuals and investors who want luxury second-home access without the full cost or management burden of sole ownership.
Product overview
VIVLA operates as a fractional ownership platform for premium second homes across Europe, offering shared ownership (1/8 to 1/2 fractions) of luxury vacation properties. The platform combines the VIVLA Platform as the core product, the VIVLA Intelligent Booking System for equal-access scheduling, and a Mobile App for iOS and Android. The portfolio includes 35+ named properties (Casa Son Parc, Casa Tarida, Casa Abanillas, Casa Hermosilla, Casa Nara, Casa Mareta, Casa Luma, Casa Wave Poolside, Casa Wave Seaside, Casa Solaz, Casa Saut, Casa Gessola, Casa Ostau, Casa Atlas, Casa Xuncu, Casa Torimbia, Casa Alba, Casa Arties, Casa Salaro Terrassa, Casa Capdera, Casa Salaro Penthouse, Casa Bruisha, Casa Bini, Casa Tosalet, Casa Naut, Casa Capdera Duplex, Casa Valderrama, Casa Tarida III, Casa Aranyo, Casa Aranela, Casa Garos, Casa Saladillo, Casa Baqueira 1500, Casa Arsola, Casa Coves, Casa Neret, Casa Recoletos, Casa Ribadesella) spanning destinations including Ibiza, Menorca, Mallorca, Costa del Sol, Costa Blanca, Costa de la Luz, Cantabria, Baqueira, Madrid, Asturias, and Formentera. All properties include full management services and access to the network for property exchanges.
Differentiator
Problem solved
Functional benefit
Products and services
- Fractional Vacation Home Ownership Sale of legal fractional ownership shares (1/8 to 1/2 fractions) of curated premium vacation homes across European destinations including Ibiza, Mallorca, Menorca, Costa del Sol, Costa Blanca, Costa de la Luz, Cantabria, Baqueira, Asturias, Madrid and Formentera. Fractions are priced between €90,000 and €485,000 depending on property, and each share grants the co-owner proportional usage rights, network-wide stay exchange access, and the ability to resell at any time. Targeted at affluent individuals and investors seeking luxury second-home access.
- Fully Managed Property Services Ongoing managed-service offering in which VIVLA handles all maintenance, cleaning and property management for fractional owners across its portfolio. Provided as part of the ownership package for fractional owners of VIVLA properties and billed as a recurring service fee.
Quantifiable outcome
- 70+ properties with portfolio value exceeding €100 million
- +4 more outcomes
Companies that use VIVLA
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles1 record
VIVLA technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
VIVLA partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered support.
- EndeavorsupportListed as partner ecosystem member, providing entrepreneurship support and network access for VIVLA's scaling efforts.
- SavillssupportInternational real estate consultancy partner providing property valuation, advisory, and market intelligence services.
- AndbanksupportPrivate banking partner providing wealth management and financial advisory services to VIVLA's affluent customer base.
- BrainsresupportReal estate market intelligence and research partner supporting investment decisions and market analysis.
- GarriguessupportLegal advisory partner providing legal services for property transactions and corporate matters.
- Engel & VölkerssupportPremium real estate franchise partner for property acquisition and marketing services.
- Lucas FoxsupportLuxury real estate agency partner specializing in premium Spanish properties.
Scale indicators6 records
Recent moves7 records
Expansion highlights6 records
VIVLA competitors and assessment
Company assessmentDirect peers
- Pacaso: US-based pioneer and largest operator in luxury second-home fractional ownership. Most directly comparable to VIVLA by product, model (true deeded fractional ownership), buyer profile (HNW), and network-exchange concept, though operating at much larger scale and in different geographies.
- Kocomo: European fractional vacation home ownership platform that absorbed August. Competes directly with VIVLA on shared luxury vacation home ownership across multiple European destinations.
- August: UK/European fractional luxury home ownership platform offering shares in curated premium vacation properties with professional management. Closely comparable to VIVLA's ownership, management, and exchange model.
- Smartbuy: UK-based fractional home ownership platform offering shares in luxury vacation homes across Europe. Directly comparable to VIVLA's product model, target customer, and managed-services approach.
Broad incumbents
- Airbnb: Largest global vacation rental platform. Not a direct fractional ownership competitor but overlaps with VIVLA in vacation rental demand and could expand into fractional ownership via Airbnb-friendly real estate offerings.
- Vrbo: Major vacation rental marketplace. Adjacent to VIVLA's managed rental operations though not a fractional ownership competitor; useful benchmark for vacation rental demand in VIVLA's destinations.
- Engel & Völkers: Global luxury real estate agency and VIVLA strategic partner. Overlaps in luxury property marketing, valuation, and brokerage; broader portfolio than fractional ownership and not a direct competitor.
- Sotheby's International Realty: Global luxury real estate network selling and brokering high-end vacation properties. Comparable customer base (luxury second-home buyers) though operates in full ownership brokerage rather than fractional.
- Booking.com: Global travel accommodation platform with extensive short-term rental inventory in European destinations VIVLA serves. Adjacent competitor for end-customer holiday nights.
Regional players
- John Taylor: International luxury real estate agency with strong presence in European prime markets including Spain and France. Comparable luxury buyer segment and Mediterranean destination focus; not a fractional ownership platform but a relevant incumbent for property sourcing and buyer overlap.
Market position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
VIVLA social profiles
Digital presenceVIVLA financial estimates
Financial estimateRevenue estimate
Valuation estimate
VIVLA leadership team
Management profileNumber of profiles
Profiles2 records
VIVLA funding detail
Funding detailFunding overview
Funding rounds6 records
Investors11 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VIVLA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VIVLA
What does VIVLA do?
VIVLA sells fractional legal ownership shares (ranging from 1/8 to 1/2) of premium vacation homes across European destinations, with prices per fraction from €90,000 to €485,000. Each purchase grants the co-owner proportional usage rights, access to an Intelligent Booking System that guarantees equal availability across high, mid and low seasons, the ability to exchange stays across the network of 70+ properties, and fully managed property services covering maintenance and cleaning. The offering is targeted at affluent individuals and investors who want luxury second-home access without the full cost or management burden of sole ownership.
Is VIVLA a public or private company?
VIVLA is a private company. It is classified as venture growth investor backed and is currently operating.
When was VIVLA founded?
VIVLA was founded in 2022. It employs 11 to 50 people.
Where is VIVLA based?
VIVLA is headquartered in Madrid, Spain, in the Europe region.
How does VIVLA make money?
Two revenue lines are on record. Fractional Property Sales are the primary driver. The others are property Management Services.
Who are VIVLA's main competitors?
Direct peers on record are Pacaso, Kocomo, August and Smartbuy. Broad incumbents are Airbnb, Vrbo, Engel & Völkers, Sotheby's International Realty and Booking.com. John Taylor is listed as a regional player.
Does VIVLA have an API?
No public API is recorded for VIVLA.
What industry is VIVLA in?
VIVLA's product category is Fractional Vacation Real Estate Ownership. Its primary akta.pro industry code is BPAJAIAA, Full-Service Vacation Rental Property Management, with a secondary code of THAMAKAA, Full-Service Vacation Rental Property Management. Its NAICS code is 5321 and its SIC code is 6532.