Enerex

Name

Enerex

Legal name

Powermatrix LLC d/b/a Enerex

Website

https://enerex.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Retail Energy SaaS Platform

NAICS

Commodity Contracts Intermediation (52316), Securities and Commodity Contracts Intermediation and Brokerage (5231)

SIC

Commodity Contracts Brokers & Dealers (6221)

akta.pro primary industry

Trading Platforms, ETRM/CTRM & Market Connectivity (APIs, Messaging, Integrations) (EUAMAMAN)

akta.pro secondary industries

C&I Energy Brokerage & Aggregation (Buying Groups, Demand Aggregation) (EUAGACAG), Commercial & Industrial (C&I) Energy Brokerage & Procurement Advisory (EUAGAEAB)

Keywords

• Retail energy software
• Energy broker platform
• Commission management software
• Energy marketplace platform
• Energy data analytics

Headquarters

HQ city

Princeton

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Platform Subscriptions: Subscription-based SaaS model providing access to BrokerHub, SupplierHub, DataHub, and MarketHub platforms. Pricing ranges from $10,000-$20,000 monthly averaging $90,000 annually for enterprise tiers. Includes ongoing improvements, updates, and customer support.
2. Enerchat Platform: Free real-time encrypted communication platform for retail energy brokers and suppliers, monetized through platform stickiness and ecosystem expansion rather than direct fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Enerex provides a unified cloud-based SaaS platform for the U.S. retail energy industry that connects brokers, suppliers, utilities, agents, and customers through four integrated hubs covering CRM, pricing, contracts, commissions, compliance, and market data. The platform handles over 10% of U.S. C&I retail energy transactions and processes more than $2B in supplier commissions through 130+ connected energy companies via standardized APIs and a marketplace layer.

Product overview

Enerex is a unified data platform for the retail energy industry connecting brokers, suppliers, utilities, energy managers, agents, and customers. The platform architecture consists of four connected hubs (BrokerHub, SupplierHub, DataHub, MarketHub) supported by an ecosystem of specialized products. Sparkplug serves as the core broker platform for CRM, commission reconciliation, and supplier integration. CRAFT provides commission management with over $1B in transactions processed. Exchange enables secure data exchange via hub-and-spoke API model. Exchange Live powers real-time procurement events. Generator provides white-labeled pricing widgets. Insights delivers market intelligence. Propeller connects supplier sales channels to back-office operations. Enerchat enables secure real-time communication. The platform powers over 10% of US C&I retail energy transactions across 130+ connected companies.

Differentiator

Problem solved

Functional benefit

Brands

• BrokerHub: Connected platform for energy brokers to manage leads, pricing, contracts, commissions, and renewals
• SupplierHub
• DataHub
• MarketHub
• Sparkplug
• CRAFT
• Exchange
• Generator
• Exchange Live
• Propeller
• Enerchat
• Insights
• Sparkhub
• Power Portal
• Customer Connect

Products and services

• BrokerHub Connected SaaS platform for energy brokers to manage leads, supplier pricing, contracts, commissions, renewals, and CRM in one system; enables brokers to focus on winning customers and capturing every commission earned.
• SupplierHub SaaS platform for retail energy suppliers to manage broker dealflow, pricing workflows, contracts, commissions, and compliance, helping suppliers compete faster and grow margin in broker-driven markets.
• DataHub Centralized market, regulatory, and operational data platform providing real-time pricing signals, regulatory intelligence, utility account data, ESIID lookups, ECL lookups, and API-ready data flows for energy companies.
• MarketHub Real-time digital transaction network connecting brokers and suppliers through standardized workflows, APIs, and a unified data layer, enabling digital transactions across pricing, contracts, and enrollments across 130+ connected energy companies.
• Sparkplug Industry-leading cloud platform for retail energy brokers, aggregators, and consultants (now part of BrokerHub) providing CRM, supplier integration, commission reconciliation across 140+ formats, mass-market agent management, deal audit tools, forecasting, and bulk enrollment processing.
• CRAFT Commission management platform for retail energy suppliers providing accurate compensation management, detailed analytics, real-time reporting, and SOC 1 Type II audit certainty with an event-driven engine handling up fronts, caps, discounts, milestones, true-ups, clawbacks, and automated distribution.
• Exchange Secure hub-and-spoke API connectivity solution for the entire retail energy value chain, enabling brokers and suppliers to exchange pricing, contracts, enrollments, and commission data via a trusted central hub with standardized data normalization.
• Exchange Live Real-time digital procurement platform for shared procurement experiences between brokers, suppliers, and customers, supporting reverse auctions, real-time custom pricing, credit, and straight-through contract execution during energy procurement events.
• Generator White-labeled energy shopping website widget for broker and digital channel websites enabling instant supplier pricing, matrix pricing automation across 65+ suppliers, demand forecasting, and automated enrollments for residential and small commercial customers.
• Insights Real-time market intelligence platform aggregating licensing data, PUC offer data, digital channel offer data, aggregated anonymized transaction data, and complaint data to support market strategy and regulatory intelligence for energy market participants.
• Propeller Sales management solution for retail energy suppliers that connects direct, indirect, mass-market, and digital sales channels to back-office operations including pricing, credit, risk management, EDI, CIS, and billing systems via API integration.
• Enerchat Free real-time encrypted communication platform designed specifically for retail energy, enabling brokers and suppliers to chat securely and unlimited across iOS, Android, and web.

Quantifiable outcome

• Over $300,000 in missed payments recovered over two years for Unified Energy through automated commission reconciliation
• +3 more outcomes

Named customers12 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability8 records

Feature6 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Gridwealth ElectriccoreTechnology or Integration · 6 April 2026Gridwealth Electric adopted the Enerex platform including SupplierHub and MarketHub to digitally scale their broker channel across Rhode Island and Massachusetts. Positions the supplier to operate on a fully digital, API-connected model replacing fragmented workflows.
• Capco (Wipro company)coreImplementation/ SI/ Consulting Partner · 20 October 2025Strategic partnership with Capco, a global management and technology consultancy and Wipro company. Capco serves as the recommended system integrator for Enerex's suite of software products, combining Capco's implementation expertise with Enerex's market-leading software solutions for retail energy brokers and suppliers.
• Converged (Converged Energy)coreTechnology or Integration · 12 March 2025Strategic alliance to revolutionize retail energy supplier capabilities. Converged's Pricing Desk integrates with Enerex's CRAFT and Propeller platforms, streamlining supplier-broker interactions and optimizing pricing workflows. The partnership provides 'out of the box' API connectivity between Propeller and Pricing Desk for real-time custom pricing access.
• Energy Efficiency/HVAC/LEDs/Retrofitting ProvidersminorChannel Partner/ Reseller/ DistributorPartner ecosystem referring complementary services to mutual customers including bill auditing, customer-level billing, credit card/ACH payments, D2D field sales territory management, solar, and battery storage solutions.
• Reverse Auction PlatformsminorChannel Partner/ Reseller/ DistributorPartner category offering commodity bidding platforms as complementary service to retail energy broker and supplier customers.
• DNV (DNV GL)minorGTM or Marketing PartnerIndustry research partnership producing annual Competitive Market Landscape Report and Sales Strategies Annual Report Webinar for energy professionals.

Scale indicators8 records

Recent moves10 records

Expansion highlights5 records

Broad incumbents

• HubSpot: HubSpot is a horizontal CRM commonly used by energy brokers and mid-market energy companies as a cheaper alternative to vertical SaaS like Enerex, directly competing for the same CRM/automation wallet.
• Salesforce: Salesforce's Energy & Utilities Cloud provides a general-purpose CRM with energy-specific extensions that overlap with Enerex's broker/supplier workflow automation, though it is far broader in scope.
• ION Group (Openlink): ION's Openlink ETRM/CTRM platforms serve energy trading and risk management for large market participants, overlapping with Enerex at the connectivity and transaction-management layer but skewed toward wholesale.
• Allegro Development: Allegro provides commodity trading and risk management software used by energy traders and suppliers, comparable to Enerex in serving energy market participants with workflow and transaction software at a different scale.
• Microsoft Dynamics 365: Microsoft Dynamics 365 (including industry-specific modules for utilities) competes with Enerex as the incumbent enterprise CRM/ERP platform inside many utilities, suppliers, and large brokers.

Others

• S&P Global Commodity Insights: S&P Global Commodity Insights (formerly Platts) provides energy market data, benchmarks, and analytics that overlap with Enerex's DataHub and Insights offerings, though primarily as a data vendor rather than a workflow platform.
• GridPoint: GridPoint offers energy management and submetering software for C&I customers, adjacent to Enerex's customer base but focused on building-level energy optimization rather than broker/supplier transaction workflows.

Emerging players

• EnergyHub: EnergyHub provides a DERMS and VPP platform for utilities and aggregators, adjacent to Enerex in the energy SaaS ecosystem with overlap in distributed energy resource management and supplier integrations.
• Uplight: Uplight is an energy customer engagement and DER orchestration SaaS platform serving utilities and energy retailers, sharing Enerex's energy-vertical SaaS DNA but focused on residential customer experience rather than broker workflows.

Direct peers

• Upland Software: Upland offers a portfolio of vertical SaaS products including PowerHouse and other energy-broker-focused tools. It directly competes with Enerex's BrokerHub/Sparkplug for the energy broker CRM and back-office market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/enerexplatform
• YouTubeyoutube.com/channel/UCzLoGu3JwU3dGTlu8g5HVpw
• Facebookfacebook.com/EnerexPlatform
• LinkedInlinkedin.com/company/enerexplatform

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries2 records

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Enerex