Stark Future
Stark Future is a Barcelona-based manufacturer of high-performance electric off-road and supermoto motorcycles built on a Software-Defined Vehicle platform, selling through DTC e-commerce and a 70+ country dealer network to motocross, enduro, and racing customers.
- Company typePrivate
- Founded2020
- HeadquartersViladecáns, Spain
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Stark Future does
Stark Future SL is a Barcelona-based manufacturer of high-performance electric motorcycles that designs, builds, and sells off-road and road-legal bikes under the VARG product family — the VARG MX 1.2 (motocross), VARG EX (enduro), and the VARG SM road-legal supermoto (launched October 2025). Founded in 2020 by Anton Wass and Paul Soucy, the company operates from a ~20,000 sqm facility in Sant Boi de Llobregat, near Barcelona, and reaches customers across 70+ countries through a hybrid model: a direct-to-consumer e-commerce storefront on starkfuture.com, an authorized dealer network, and inside-sales/territory-management coverage in priority markets such as the United States (Tampa-based Field Marketing). The motorcycles are priced at the unit level (VARG SM Standard at €12,990, VARG SM Alpha at €13,990), with finance options at checkout, a 2-year factory warranty, and recurring aftermarket revenue from spare parts, accessories, and connected software services.
The technical platform is built around a Software-Defined Vehicle (SDV) architecture: a custom 26120 cylindrical battery cell co-developed with EVE Energy, ultra-fast-charging chemistry co-developed with Wanxiang A123, a magnesium battery housing, an Android-based in-vehicle display ("Arkenstone"), and a connected VARG App that enables over-the-air ride-mode tuning, power mapping, and parental control features. The product lineup targets motocross, enduro, and supermoto riders — including professional racers, recreational enthusiasts, and families — and is validated through motorsport competition, most notably the 2026 FIM SuperEnduro Manufacturers' World Championship, which Stark Future won as the first electric brand to take the title.
The business is backed by a mix of strategic and financial capital: Eicher Motors (Royal Enfield) holds a 10.35% stake from a €50M investment in December 2022, the European Investment Bank has provided a €40M loan plus subsequent equity participation, Banco Santander has extended a €20M debt facility, and Stark Future raised approximately €100M in equity in September 2025 from existing shareholders and new MotoGP-linked investors. The company reached profitability in Q2 2025 (€4.5M EBITDA on €47M revenue) and reported full-year 2025 revenue of €115M (77% YoY growth), with management publicly targeting an IPO within three years.
Stark Future firmographics
Firmographics- Name
- Stark Future
- Legal name
- Stark Future SL
- Website
- https://starkfuture.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Stark Future is a Barcelona-based manufacturer of high-performance electric off-road and supermoto motorcycles built on a Software-Defined Vehicle platform, selling through DTC e-commerce and a 70+ country dealer network to motocross, enduro, and racing customers.
- Ownership category
- akta.pro rank
Stark Future industry classification
Industry- Product category
- Electric Motorcycles
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991), Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227)
- SIC
- Motorcycles, Bicycles & Parts (3751), Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Electric Motorcycles & Electric Scooters Manufacturing (IMACAEAB)
- akta.pro secondary industry
- Dirt Bike / Motocross / Enduro Motorcycle Manufacturing (IMACAEAH)
Keywords
Where Stark Future is headquartered
LocationHeadquarters
- HQ city
- Viladecáns
- HQ country
- Spain
- HQ region
- Europe
Offices6 records
Markets served
Stark Future business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Motorcycle hardware sales: One-time sale of electric motorcycles (VARG, VARG SM, etc.) at fixed list prices such as €12,990 (VARG SM Standard) and €13,990 (VARG SM Alpha).
- Spare parts and accessories: Recurring aftermarket and parts revenue associated with the installed base of motorcycles, supporting ongoing ownership.
- Software and app services: Revenue and engagement tied to the SDV platform and the VARG App, including tunable features, ride modes, and connected services.
- Customer financing commissions: Finance options offered at checkout at the point of sale, generating transactional economics from financed purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | VARG SM Standard — entry-tier supermoto electric motorcycle |
| Unit Pricing | Pay-as-you-go | VARG SM Alpha — higher-spec supermoto electric motorcycle |
Go-to-market motion5 records
Distribution channels4 records
Marketing channels8 records
Stark Future product offering
Product offeringCore offering
Stark Future designs, manufactures, and sells high-performance electric off-road motorcycles built around the VARG product family (motocross, enduro, supermoto) and a Software-Defined Vehicle (SDV) architecture. Bikes are paired with a companion mobile app (VARG App) and an Android-based in-vehicle display (Arkenstone), and are sold globally via the company's e-commerce site and a 70+ country dealer network, backed by spare parts and accessories.
Product overview
Stark Future offers a focused, single-brand portfolio of premium electric motorcycles built around the VARG product family, complemented by a companion mobile application and AI-powered support services. The portfolio is anchored by three core motorcycle variants: the Stark VARG MX 1.2 (motocross), the Stark VARG EX (enduro/off-road), and the Stark VARG SM (road-legal supermoto), each powered by Stark Future's Software-Defined Vehicle (SDV) technology platform. The Stark VARG MX (original 1.0 version) remains supported through a dedicated spare parts and accessories line. The Stark VARG App serves as the companion mobile application that enables features such as the Parental Control Performance Mapping system, while the Sam virtual assistant chatbot (accessible via website and WhatsApp) provides AI-powered customer support. Together, these products form an integrated electric motorcycle ecosystem spanning on-road, off-road, and racing applications.
Differentiator
Problem solved
Functional benefit
Brands
- Stark VARG: Family of high-performance electric off-road and street motorcycles including the VARG MX (motocross), VARG EX (enduro), and VARG SM (supermoto).
- Sam
Products and services
- Stark VARG MX 1.2 Current-generation electric motocross motorcycle marketed as the fastest electric motocross bike in the world, featuring high-performance specifications and Software-Defined Vehicle (SDV) technology.
- Stark VARG EX Electric enduro off-road motorcycle marketed as the fastest electric off-road bike in the world, used by Stark Future to win the 2026 FIM SuperEnduro Manufacturers' World Championship.
- Stark VARG SM Road-legal electric supermoto motorcycle launched in October 2025, claimed as the world's most powerful production electric supermoto with up to 80 hp and 914 Nm of torque, featuring 7.2 kWh honeycomb magnesium battery, KYB suspension, Brembo brakes, and Arkenstone Android-based display.
- Stark VARG MX (Original 1.0) Original-generation electric motocross motorcycle featuring a 6 kWh battery and motors producing up to 79 BHP, debuted at the Global Press Launch in Barcelona in June 2022. Now superseded by the VARG MX 1.2 in current production but supported with spare parts and accessories.
- Spare Parts & Accessories Official spare parts and accessories available for the Stark VARG SM, EX, MX 1.2, and MX 1.0 motorcycles, supporting maintenance, repair, and customization of vehicles across the product lineup.
- Stark VARG App Companion mobile application for Stark Future's electric motorcycles, used to manage vehicle power settings, ride modes, and features such as the Parental Control Performance Mapping function, enabling software-based power mapping and connected services.
Quantifiable outcome
- €115M revenue in 2025 with 77% YoY sales growth (Q4 2025 +97%)
- +3 more outcomes
Companies that use Stark Future
Customer profileSegments4 records
Ideal customer profiles3 records
Stark Future technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability8 records
Feature7 records
Stark Future partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered flagship, core and minor.
- EVE EnergyflagshipCo-development partnership around the 26120 cylindrical battery cell used in the Stark VARG electric motorcycle platform. The cell format is a core element of Stark Future's battery architecture.
- Wanxiang A123coreCo-development partnership focused on ultra-fast-charging battery technology for Stark Future's electric motorcycle lineup.
- Microsoft (Dynamics 365)coreDynamics 365 is used as Stark Future's ERP system, supporting finance, operations, and supply chain processes.
- StripecorePayment processor for Stark Future's online checkout on starkfuture.com, including financed motorcycle purchases.
- Amazon Web Services (AWS)coreCloud infrastructure provider backing Stark Future's connected services, applications, and data workloads.
- Meta / FacebookminorAdvertising and marketing platform used for paid social / display campaigns driving demand for Stark Future motorcycles.
- GoogleminorAdvertising and analytics partner supporting paid search (SEM) and measurement across Stark Future's marketing funnel.
Scale indicators14 records
Recent moves9 records
Expansion highlights7 records
Stark Future competitors and assessment
Company assessmentDirect peers
- Cake: Swedish premium electric motorcycle maker focused on off-road, motocross, and light utility e-bikes. Closely comparable to Stark Future in target customer (off-road enthusiasts), premium positioning, software-connected products, and direct-to-consumer + dealer distribution.
- Zero Motorcycles: US-based electric motorcycle manufacturer with a range of street and dual-sport/off-road models. Comparable to Stark Future as a focused electric motorcycle OEM selling premium performance e-motorcycles through a dealer network, with overlapping dual-sport / off-road segments.
- Energica Motor Company: Italian high-performance electric motorcycle manufacturer (sport and street models). Comparable as a premium European EV motorcycle OEM leveraging motorsport-derived technology, with dealer-based distribution and similar software-connected product positioning to Stark.
- Talaria: Manufacturer of high-performance electric off-road / dirt bikes (e.g., Sting). Direct competitor to Stark's VARG MX/EX in the consumer and amateur racing electric motocross / enduro segment, with overlapping dealer channels and price points.
- Sur-Ron: Chinese-origin maker of lightweight electric off-road and dirt bikes popular with recreational and amateur riders. Competes with Stark Future in the electric dirt bike category, particularly at lower price points and broader mass-market recreational use cases.
Broad incumbents
- KTM (Pierer Mobility): Austrian incumbent powersports OEM with dominant share in off-road / motocross / enduro (KTM, Husqvarna, GASGAS). Comparable as a major off-road motorcycle manufacturer now rolling out electric platforms (e.g., KTM Freeride E), representing the established competitor Stark must displace in motorsport and dealer channels.
- Husqvarna Motorcycles: Off-road / motocross / enduro motorcycle brand owned by Pierer Mobility. Direct overlap with Stark's VARG EX and VARG MX in enduro and motocross, including electric variants such as the Husqvarna EE series.
- LiveWire (Harley-Davidson): Harley-Davidson's electric motorcycle spin-off, focused on premium street electric motorcycles. Comparable as a premium EV motorcycle OEM leveraging SDV-style connected technology and a dealer-backed distribution model, though oriented to street rather than off-road.
Emerging players
- Damon Motors: Canadian electric motorcycle startup developing high-performance, connected electric sportbikes. Comparable to Stark as a premium EV two-wheeler OEM with strong software / safety technology differentiation and a smaller-scale dealer and DTC strategy.
Others
- Royal Enfield: Indian motorcycle manufacturer (part of Eicher Motors) and a 10.35% strategic investor in Stark Future. Relevant as the OEM partner for shared electric motorcycle platforms, and as a broader incumbent now extending into EV motorcycles through Stark's technology.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Stark Future social profiles
Digital presenceStark Future compliance and trust
Trust signalCompliance1 record
Stark Future financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stark Future leadership team
Management profileNumber of profiles
Profiles12 records
Stark Future subsidiaries and ownership
Company hierarchySubsidiaries2 records
Stark Future funding detail
Funding detailFunding overview
Funding rounds5 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stark Future M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stark Future
What does Stark Future do?
Stark Future designs, manufactures, and sells high-performance electric off-road motorcycles built around the VARG product family (motocross, enduro, supermoto) and a Software-Defined Vehicle (SDV) architecture. Bikes are paired with a companion mobile app (VARG App) and an Android-based in-vehicle display (Arkenstone), and are sold globally via the company's e-commerce site and a 70+ country dealer network, backed by spare parts and accessories.
Is Stark Future a public or private company?
Stark Future is a private company. It is classified as venture growth investor backed and is currently operating.
When was Stark Future founded?
Stark Future was founded in 2020. It employs 101 to 250 people.
Where is Stark Future based?
Stark Future is headquartered in Viladecáns, Spain, in the Europe region.
How does Stark Future make money?
Four revenue lines are on record. Motorcycle hardware sales are the primary driver. The others are spare parts and accessories, software and app services and customer financing commissions.
Who are Stark Future's main competitors?
Direct peers on record are Cake, Zero Motorcycles, Energica Motor Company, Talaria and Sur-Ron. Broad incumbents are KTM (Pierer Mobility), Husqvarna Motorcycles and LiveWire (Harley-Davidson). Damon Motors is listed as an emerging player. Royal Enfield is listed as an others.
Does Stark Future have an API?
No public API is recorded for Stark Future.
What industry is Stark Future in?
Stark Future's product category is Electric Motorcycles. Its primary akta.pro industry code is IMACAEAB, Electric Motorcycles & Electric Scooters Manufacturing, with a secondary code of IMACAEAH, Dirt Bike / Motocross / Enduro Motorcycle Manufacturing. Its NAICS code is 336991 and its SIC code is 3751.