Surron
Surron is a Chinese electric motorcycle manufacturer (Hangzhou Qiulong Technology Co., Ltd.) producing a lineup of Light Bee, Ultra Bee, Hyper Bee, and Storm Bee models for consumer riders and global dealers.
- Company typePrivate
- Founded2014
- HeadquartersHangzhou, China
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
Surron firmographics
Firmographics- Name
- Surron
- Legal name
- Hangzhou Qiulong Technology Co., Ltd.
- Website
- https://sur-ron.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Surron is a Chinese electric motorcycle manufacturer (Hangzhou Qiulong Technology Co., Ltd.) producing a lineup of Light Bee, Ultra Bee, Hyper Bee, and Storm Bee models for consumer riders and global dealers.
- Ownership category
- akta.pro rank
Surron industry classification
Industry- Product category
- Electric Motorcycles
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- Electric Motorcycles & Electric Scooters Manufacturing (IMACAEAB)
- akta.pro secondary industries
- Dirt Bike / Motocross / Enduro Motorcycle Manufacturing (IMACAEAH), E-Mopeds & Light Electric Motorbikes (Consumer) (CRACASAG)
Keywords
Where Surron is headquartered
LocationHeadquarters
- HQ city
- Hangzhou
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
Surron business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Technology or R&D, Marketing or Sales, Personnel
Revenue model
- Electric Motorcycle Sales: Surron generates revenue through the sale of electric motorcycles including Hyper Bee, Light Bee, Ultra Bee, and Storm Bee models. Revenue is generated as one-time hardware purchases through dealer network and direct sales.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Surron product offering
Product offeringCore offering
Surron designs, manufactures, and sells electric motorcycles across four model families—Light Bee, Hyper Bee, Ultra Bee, and Storm Bee—using proprietary lithium-ion battery powertrains ranging from 50.4V/26Ah entry-level to 74V/60Ah high-performance systems. The lineup addresses recreational off-road riders and urban commuters with curb weights from 85.98 lbs to 196.2 lbs, top speeds up to 59 mph, and ranges up to 71 miles.
Product overview
Surron is an electric motorcycle manufacturer offering a lineup of e-motorcycles under the Light Bee, Hyper Bee, Ultra Bee, and Storm Bee sub-brands. The portfolio ranges from compact models like the Light Bee S (3500W) to high-performance variants such as the Ultra Bee X HP 2026 (24.5kW), addressing different segments from urban commuting to off-road performance. The products share a common electric drivetrain architecture using lithium-ion battery configurations (50.4V to 74V) and are positioned as alternatives to traditional gasoline-powered motorcycles.
Differentiator
Problem solved
Functional benefit
Brands
- Light Bee: Electric motorcycle model line including Light Bee X and 2025 Light Bee X variants
- Ultra Bee
- Hyper Bee
- Storm Bee
Products and services
- Light Bee X NA
- Hyper Bee X
- Ultra Bee X HP 2026 High-performance electric motorcycle delivering 24.5kW maximum power, 384 ft-lb torque, 74V 60Ah battery, 0–31 mph in 1.84 seconds, 59 mph top speed, and 71 miles range at 31 mph.
- 2025 Light Bee X Updated 2025 Light Bee X with 8000W peak power, 125.6 lbs curb weight, 196.2 ft-lbs maximum torque, 60V/40Ah battery, 46.6 mph top speed, and 46.6 miles WMTC road range at 24.9 mph.
- Light Bee S
Quantifiable outcome
- Top speed up to 59mph on Ultra Bee X HP 2026
- +3 more outcomes
Companies that use Surron
Customer profileSegments3 records
Ideal customer profiles2 records
Surron technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Surron partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AmpacecoreAmpace collaborated with Surron to showcase Micro E-mobility Battery Solutions at EICMA 2025 in Milan. Ampace is a battery technology company providing battery solutions for e-motorcycles. This collaboration highlights Surron's battery supply chain integration for their electric motorcycles.
Recent moves6 records
Expansion highlights5 records
Surron competitors and assessment
Company assessmentDirect peers
- Talaria: Talaria manufactures high-performance lightweight electric off-road motorcycles (e.g., Talaria Sting), directly competing with Surron's Light Bee and Ultra Bee on power-to-weight, off-road capability, and enthusiast buyer profile.
- Zero Motorcycles: Zero is a leading electric motorcycle manufacturer offering street and dual-sport models with comparable performance positioning to Surron's Ultra Bee and Storm Bee lines, targeting enthusiast riders globally.
- Cake (Cake AB): Cake builds lightweight electric off-road and commuter motorcycles with a similar performance-and-design ethos to Surron, appealing to premium enthusiast riders in the same high-power electric motorcycle category.
- Stark Future: Stark Future produces high-performance electric motocross and street motorcycles, directly competing with Surron's Storm Bee and Ultra Bee HP in the premium electric off-road segment.
Broad incumbents
- KTM AG: KTM is a major ICE motorcycle and dirt bike manufacturer with an expanding electric lineup (e.g., KTM Freeride E); it is the dominant incumbent in the off-road segment Surron targets.
- Husqvarna Motorcycles: Husqvarna offers electric off-road and minicycle models (e.g., EE series) competing with Surron's Light Bee and Storm Bee, leveraging the established KTM group platform and dealer network.
- Yadea Group: Yadea is a large Chinese electric two-wheeler manufacturer with broad scooter and light motorcycle offerings, providing a scaled benchmark for Chinese electric motorcycle manufacturing and distribution.
Emerging players
- NIU Technologies: NIU is a Chinese e-mobility company producing electric scooters and mopeds, overlapping with Surron's consumer e-moped positioning and leveraging China-based manufacturing scale.
- Segway-Ninebot: Segway-Ninebot manufactures electric kickscooters and light e-mobility vehicles, including off-road and powersports-adjacent products, sharing China-based supply chain and consumer e-mobility DNA with Surron.
Others
- Sur-Ron (legacy / aftermarket tuners): A loose ecosystem of aftermarket parts makers, tuners, and dealer networks built around Surron's Light Bee platform, representing the supply-side community that both amplifies and commoditizes Surron's products.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Surron social profiles
Digital presenceSurron financial estimates
Financial estimateRevenue estimate
Valuation estimate
Surron leadership team
Management profileNumber of profiles
Profiles1 record
Surron funding detail
Funding detailFunding overview
Funding rounds2 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Surron M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Surron
What does Surron do?
Surron designs, manufactures, and sells electric motorcycles across four model families—Light Bee, Hyper Bee, Ultra Bee, and Storm Bee—using proprietary lithium-ion battery powertrains ranging from 50.4V/26Ah entry-level to 74V/60Ah high-performance systems. The lineup addresses recreational off-road riders and urban commuters with curb weights from 85.98 lbs to 196.2 lbs, top speeds up to 59 mph, and ranges up to 71 miles.
When was Surron founded?
Surron was founded in 2014. It employs 11 to 50 people.
Where is Surron based?
Surron is headquartered in Hangzhou, China, in the Asia region.
How does Surron make money?
One revenue line is on record: electric Motorcycle Sales.
Who are Surron's main competitors?
Direct peers on record are Talaria, Zero Motorcycles, Cake (Cake AB) and Stark Future. Broad incumbents are KTM AG, Husqvarna Motorcycles and Yadea Group. Emerging players are NIU Technologies and Segway-Ninebot. Sur-Ron (legacy / aftermarket tuners) is listed as an others.
Does Surron have an API?
No public API is recorded for Surron.
What industry is Surron in?
Surron's product category is Electric Motorcycles. Its primary akta.pro industry code is IMACAEAB, Electric Motorcycles & Electric Scooters Manufacturing, with a secondary code of IMACAEAH, Dirt Bike / Motocross / Enduro Motorcycle Manufacturing. Its NAICS code is 336991 and its SIC code is 3751.