Portcast
Portcast is a Singapore-based logistics technology company that provides an AI-powered freight intelligence platform for real-time container tracking, predictive ETA/ETD, port congestion analytics, and freight auditing. It serves enterprise 3PLs, freight forwarders, manufacturers, and logistics technology companies globally via SaaS and API/white-label deployment.
- Company typePrivate
- Founded2017
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Portcast does
Portcast is a Singapore-headquartered logistics technology company that operates an AI-powered freight intelligence platform for global supply chain visibility. Its core offering combines real-time container tracking (covering approximately 98% of ocean carriers across 5,000+ vessels and 600+ seaports) with predictive ETA/ETD modeling, port congestion analytics, terminal-level event visibility, air cargo tracking (350+ airlines), demand forecasting, freight auditing, and a recently launched Command Center operations dashboard and Cost Management layer. The technology stack ingests over 70 structured and unstructured data sources — including AIS signals (via Spire Global and Searoutes), carrier schedules, weather, port news, and geopolitical risk — and applies proprietary machine learning algorithms to predict shipment delays, cost exposure, and exceptions, with claimed accuracy above 90% for cargo flow prediction and 94% four-day-out ETA accuracy in customer deployments.
The company sells primarily to enterprise logistics service providers (3PLs and freight forwarders), beneficial cargo owners / manufacturers, and logistics technology companies, using a sales-led, consultative motion with personalized demos, custom integration, and ongoing professional services. Revenue is generated through subscription-based SaaS access to the platform and API/white-label deployment, supported by professional services for integration and historical data migration. Pricing is quote-based and not publicly disclosed; the standard commercial structure is monthly subscription per Service Form with 30-day payment terms. Named customers span global shippers and operators (AB InBev, Panasonic, OOCL, AGC, Wilo, Walter, Quince), mid-market forwarders (Freshco, Neele-Vat, Star, AIT), and energy/logistics specialists.
Portcast is a venture-backed private company that has raised US$9.7 million in total (a US$3.2 million pre-Series A in September 2021 and a US$6.5 million Series A in November 2024 led by Susquehanna Asia VC). It employs 25+ people on a remote-first basis across 10+ countries, with the legal entity Portcast Pte. Ltd. registered in Singapore. The company holds ISO 27001 and GDPR certifications, is an AWS Qualified Software and AWS Partner, and was recognized as a representative vendor in the Gartner 2026 Market Guide for Logistics Network Visibility Solutions.
Portcast firmographics
Firmographics- Name
- Portcast
- Legal name
- Portcast Pte. Ltd.
- Website
- https://portcast.io
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Portcast is a Singapore-based logistics technology company that provides an AI-powered freight intelligence platform for real-time container tracking, predictive ETA/ETD, port congestion analytics, and freight auditing. It serves enterprise 3PLs, freight forwarders, manufacturers, and logistics technology companies globally via SaaS and API/white-label deployment.
- Ownership category
- akta.pro rank
Portcast industry classification
Industry- Product category
- Supply Chain Visibility Software
- NAICS
- Support Activities for Water Transportation (4883), Freight Transportation Arrangement (488510), Port and Harbor Operations (488310)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Ocean Container Visibility (Vessel, Container, Demurrage/Detention) (TLAEADAF)
- akta.pro secondary industries
- Cargo Visibility, Track & Trace & Port Analytics (ETA/ETD, Dwell, Predictive) (TLAHAOAH), Port Operations Control Center / Port Call Orchestration (TLAHAFAI)
Keywords
Where Portcast is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices11 records
Markets served
Portcast business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- SaaS Software Platform: Software as a Service offering providing access to machine learning-based software using real-time external data sources with proprietary algorithms to predict international cargo flows. Includes user registration, training, and ongoing upgrades and bug fixes. Excludes bespoke customization.
- API Access: Ready-to-Integrate API for container tracking and vessel tracking, enabling integration into existing TMS, ERP and planning tools
- Professional Services: Custom integration with existing systems and workflows, migration of historical shipment data, and regular check-ins and training
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | SaaS platform with configurable services based on customer requirements |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels8 records
Portcast product offering
Product offeringCore offering
Portcast is a logistics technology company that sells an AI-powered freight intelligence SaaS platform for real-time and predictive supply chain visibility across ocean and air cargo. The platform combines container tracking, predictive ETA/ETD forecasting, port congestion monitoring, freight auditing, and supply chain analytics on a single subscription-based product, with ready-to-integrate APIs and white-label deployment for TMS, ERP, and logistics technology partners. It serves freight forwarders, 3PLs, beneficial cargo owners, and logistics software companies with 98% ocean carrier coverage and claims 90%+ prediction accuracy.
Product overview
Portcast is a supply chain visibility and freight intelligence platform built on a machine learning engine that integrates over 70 data sources including AIS signals, carrier data, terminal data, weather, port news, and geospatial data. The platform operates as a unified SaaS product organized into two interconnected layers: an Operations Layer (Real-Time Container Tracking, Predictive Visibility, Air Cargo Tracking, Port Congestion Tracker, Port Terminal Visibility, Command Center, Exceptions Alerts & Reporting, Container Tracking API, Sailing Schedules, and Demand Forecasting) and a Financial Intelligence Layer (KPI Dashboard, Freight Audit, and CO2e Emissions Dashboard). The platform is offered as an integrated freight intelligence platform where visibility and cost management are connected — operational data is linked to contracts and invoices in real time. It serves logistics service providers (3PLs and freight forwarders), shippers and manufacturers (beneficial cargo owners), and logistics technology companies (TMS, ERP and related systems). The platform also supports white-label deployment for customers with their own client-facing platforms.
Differentiator
Problem solved
Functional benefit
Products and services
- Real-Time Container Tracking Real-time visibility solution aggregating data from shipping lines, ports, AIS satellites, and other sources to track every container across its journey, covering 98% of ocean carriers. Designed for freight forwarders, 3PLs, manufacturers, and logistics technology companies.
- Predictive Visibility AI-powered visibility solution that provides accurate estimated times of arrival and departure (ETAs/ETDs), explaining why delays are occurring and what actions to take before problems escalate. Powers demand forecasting and risk management for ocean and air cargo.
- Port Congestion Tracker Real-time visibility into port congestion and vessel waiting times across 600+ seaports worldwide, providing median wait times (P50), P75, P90 percentiles, and long-tail congestion flags updated weekly. Used by operations teams for planning and disruption management.
- Air Cargo Tracking Multi-event air cargo tracking solution providing more than 16 tracking events for over 350 airlines, enabling end-to-end visibility for air freight shipments. Designed for air freight forwarders and shippers.
- Port Terminal Visibility Terminal-level visibility into key export and import events, covering discharge timelines, yard congestion, and customs holds that delay container availability beyond vessel arrival time. For operations teams managing inbound and outbound container flows.
- KPI Dashboard Supply chain analytics platform that analyzes historical shipment data to measure carrier performance, identify bottlenecks, and support procurement decisions. Provides carrier reliability scores, lane performance metrics, and D&D cost analysis across completed voyages.
- CO2e Emissions Dashboard Dashboard for monitoring intensity and total logistics CO2e emissions, enabling supply chain sustainability tracking and emissions reporting for transportation activities. For enterprises with sustainability and Scope 3 reporting requirements.
- Sailing Schedules Vessel schedule planning tool providing schedules from top carriers, enabling users to plan shipping routes based on carrier-reported ETA, ETD, ATD, and ATDs for all ports on a vessel's journey. For planning and procurement teams.
- Freight Audit AI-powered automated freight audit solution that detects invoice discrepancies, overcharges, and detention & demurrage exposures with 99% invoice data extraction accuracy. Enables touchless processing from flag to resolution and contract-matched invoice verification with dispute-ready details. For finance and operations teams at freight forwarders and shippers.
- Command Center Live operations dashboard providing AI-powered prioritization of shipment risks and exceptions. Surfaces high-priority exceptions and their downstream impact on costs and SLAs, enabling teams to act before issues escalate. For operations leadership at freight forwarders and shippers.
- Container Tracking API Ready-to-integrate API providing programmatic access to Portcast's container tracking data, vessel schedules, ETA predictions, and port congestion metrics, enabling developers to embed freight intelligence into existing TMS, ERP, and planning tools. White-label deployment supported. For logistics technology companies and platform integrators.
- Demand Forecasting Dynamic demand forecasting capability powered by AI that uses changes in external indicators to generate real-time demand predictions for shipping lanes and capacity planning, used by major ocean carriers and air freight operators. For carrier strategy, capacity planning, and revenue management teams.
Companies that use Portcast
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles3 records
Portcast technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability6 records
Feature7 records
Portcast partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- AWScoreAWS Qualified Software and AWS Partner, indicating technical certification and integration partnership for cloud-based logistics visibility solutions.
- ITOCHUminorPart of Portcast's trusted partner ecosystem in the APAC region for go-to-market collaboration.
- Spire Global Singapore Pte. Ltd.coreExternal data provider for geospatial data sources integrated into Portcast's platform. Original data from this provider remains their copyright and intellectual property.
- Searoutes S.A.ScoreExternal data provider for geospatial data sources integrated into Portcast's maritime analytics platform.
- DHLminorPortcast mentions DHL as part of founding story partners, with team members from notable technology and logistics companies including DHL, Cisco, Bloomberg, and Strategy&.
- CiscominorPart of founding story, with team members from notable technology and logistics companies including DHL, Cisco, Bloomberg, and Strategy&.
- BloombergminorPart of founding story, with team members from notable technology and logistics companies.
- Strategy&minorPart of founding story, with team members from notable technology and logistics companies.
- SGInnovateminorSingapore-based deep tech investor and ecosystem builder, part of Portcast's founding partner network.
- InnoportminorMaritime innovation initiative, part of Portcast's founding partner network.
Scale indicators19 records
Recent moves6 records
Expansion highlights7 records
Portcast competitors and assessment
Company assessmentDirect peers
- 7bridges: AI-powered logistics optimization platform offering supply chain visibility, scenario planning, and emissions tracking. Overlaps with Portcast's predictive intelligence and CO2e emissions dashboard products, targeting similar enterprise logistics teams.
- project44: Direct competitor offering a global supply chain visibility platform for ocean, air, road, and rail shipments with similar API-first integration capabilities. Targets the same enterprise freight forwarder and shipper base as Portcast but with significantly more capital and broader modal coverage.
- FourKites: Direct competitor providing real-time transportation visibility across ocean, road, rail, and air with predictive ETA capabilities. Competes head-to-head with Portcast in the multi-modal visibility category, particularly for large enterprise shippers and 3PLs.
- Shippeo: European-based real-time transportation visibility platform covering road, ocean, and air with predictive ETA capabilities. Competes with Portcast particularly in European enterprise accounts and on multi-modal visibility.
- Vizion API: Direct competitor specializing in container tracking API with similar carrier coverage breadth and white-label integration model. Closest comparable peer given API-first go-to-market and similar focus on freight forwarders and logistics technology companies.
- Beacon: Supply chain visibility platform offering container tracking and freight analytics for ocean and air shipments. Competes with Portcast in the freight forwarder and BCO segment with overlapping predictive ETA and exception management features.
- Terminal49: Container tracking and terminal visibility provider offering API-based access to ocean shipment milestones and container events. Closely overlaps with Portcast's Port Terminal Visibility and Container Tracking API products.
Broad incumbents
- Flexport: Large digital freight forwarder offering end-to-end ocean, air, and trucking services with embedded visibility technology. Represents both a potential partner (white-label distributor) and competitor given its growing technology stack and global customer base.
Emerging players
- MarineTraffic: AIS-based vessel tracking platform with extensive port and vessel data. Adjacent competitor that owns significant maritime data assets that Portcast must license from third parties; could become a more direct competitor if it expands into container-level visibility and predictive analytics.
- Kontainar: Container tracking and supply chain visibility provider with similar carrier coverage and shipment event data. Smaller competitor with overlapping product scope in ocean container visibility.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Portcast social profiles
Digital presencePortcast compliance and trust
Trust signalCompliance3 records
Portcast financial estimates
Financial estimateRevenue estimate
Valuation estimate
Portcast leadership team
Management profileNumber of profiles
Profiles2 records
Portcast funding detail
Funding detailFunding overview
Funding rounds4 records
Investors9 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Portcast M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Portcast
What does Portcast do?
Portcast is a logistics technology company that sells an AI-powered freight intelligence SaaS platform for real-time and predictive supply chain visibility across ocean and air cargo. The platform combines container tracking, predictive ETA/ETD forecasting, port congestion monitoring, freight auditing, and supply chain analytics on a single subscription-based product, with ready-to-integrate APIs and white-label deployment for TMS, ERP, and logistics technology partners. It serves freight forwarders, 3PLs, beneficial cargo owners, and logistics software companies with 98% ocean carrier coverage and claims 90%+ prediction accuracy.
Is Portcast a public or private company?
Portcast is a private company. It is classified as venture growth investor backed and is currently operating.
When was Portcast founded?
Portcast was founded in 2017. It employs 11 to 50 people.
Where is Portcast based?
Portcast is headquartered in Singapore, Singapore, in the Asia region.
How does Portcast make money?
Three revenue lines are on record. SaaS Software Platform is the primary driver. The others are API Access and professional Services.
Who are Portcast's main competitors?
Direct peers on record are 7bridges, project44, FourKites, Shippeo, Vizion API, Beacon and Terminal49. Flexport is listed as a broad incumbent. Emerging players are MarineTraffic and Kontainar.
Does Portcast have an API?
Yes. Portcast offers a machine learning-based SaaS platform that uses real-time external data sources with proprietary algorithms to predict international cargo flows. The API provides access to shipment visibility data, vessel schedules with ETA and ETD predictions, container tracking, port congestion metrics, carrier coverage, and CO2 emissions data. The platform ingests AIS signals, latest schedules, and risk data to predict ETAs and ETD, and enables integration via API for embedding predictive ETAs, terminal milestones, and container tracking into existing TMS, ERP, and planning tools. White-label deployment is supported, delivering tracking links, ETA data, and shipment milestones under the customer's brand. Developer documentation is at portcast.stoplight.io.
What industry is Portcast in?
Portcast's product category is Supply Chain Visibility Software. Its primary akta.pro industry code is TLAEADAF, Ocean Container Visibility (Vessel, Container, Demurrage/Detention), with a secondary code of TLAHAOAH, Cargo Visibility, Track & Trace & Port Analytics (ETA/ETD, Dwell, Predictive). Its NAICS code is 4883 and its SIC code is 4731.