BRELYON
- Company typePrivate
- Founded2018
- HeadquartersSan Mateo, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What BRELYON does
BRELYON is a US-based display and computer graphics company, founded in 2018–2019 and headquartered in San Mateo, California, that builds headset-free immersive light-field displays using proprietary depth modulation technology. Its product line centers on the Ultra Reality family — Ultra Reality (122-inch virtual image at 110° FOV in a 30-inch device), Ultra Reality Extend (an 8K multi-focal monitor with 107° FOV and optical depth to 2.5 meters), and the compact Ultra Reality Mini / Mini Dual (55-inch and 40-inch virtual images respectively) — which deliver monocular depth perception and motion parallax without head tracking, eliminating the accommodation-vergence mismatch that causes fatigue in VR headsets. The company's technology is rooted in research from co-founders Barmak Heshmat (CEO) and Alok Mehta (COO), both MIT-affiliated, and is backed by MIT E14 Fund alongside strategic corporate investors including Lockheed Martin Ventures, LG Technology Ventures, Corning, and UDC Ventures.
Brelyon monetizes through direct-to-customer hardware sales (quote-based enterprise transactions and pre-order prosumer channels), a recurring TechRental Advantage membership program for enterprise evaluation, and an upcoming Visual Engine software platform (Q2 2026) positioned as a subscription product targeting enterprise visualization, simulation training, and operations centers. The go-to-market combines enterprise field sales for defense, automotive, teleoperations, and medical visualization buyers with product-led pre-orders for prosumer simulation and gaming, supported by major trade-show launches at CES and I/ITSEC and earned media including TIME Best Inventions 2024. Disclosed revenue is modest: the Ultra Reality desktop monitor has generated over $2 million in sales, primarily concentrated in the defense and automotive sectors, with Lockheed Martin as the named anchor customer for pilot training simulation. Approximately $20 million has been raised to date, with the most recent round (May 2022, $16.2M) led by Lockheed Martin Ventures and MIT E14 Fund.
The strategic narrative is the conversion of a hardware display company into a hardware-plus-AI platform company: Visual Engine's deep-learning screen-content automation is intended to sit on top of the Ultra Reality hardware and create workflow-embedded software revenue, while automotive Technology Integration and TechRental Advantage signal a second vertical beyond defense. Risks remain around revenue scale ($2M+ to date), customer concentration in two verticals with a marquee defense anchor, and the unproven commercial traction of the software platform ahead of its Q2 2026 launch.
BRELYON firmographics
Firmographics- Name
- BRELYON
- Legal name
- Brelyon
- Website
- https://brelyon.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
BRELYON industry classification
Industry- Product category
- Immersive Display Hardware
- NAICS
- Audio and Video Equipment Manufacturing (334310), Computer and Peripheral Equipment Manufacturing (33411)
- SIC
- Household Audio & Video Equipment (3651)
- akta.pro primary industry
- VR/AR Gaming Hardware (Headsets & Controllers) (HDACANAD)
- akta.pro secondary industries
- VR/XR Hardware & Accessories (Headsets, Controllers, Trackers, Haptics) (MPAFAGAG), Real-Time Vision at the Edge (on-device CV/video) (HDAAAJAE), Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN)
Keywords
Where BRELYON is headquartered
LocationHeadquarters
- HQ city
- San Mateo
- HQ country
- United States
- HQ region
- North America
Markets served
BRELYON business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Technology or R&D, Supply Chain, Marketing or Sales, Operations, Infrastructure
Revenue model
- Hardware Product Sales: Sale of proprietary headset-free immersive displays including Ultra Reality Extend, Ultra Reality, Ultra Reality Mini, and Ultra Reality Mini Dual. Products are sold directly through the company website and likely through enterprise sales channels for larger deployments.
- Software Platform (Visual Engine): Enterprise visualization software platform scheduled for Q2 2026 launch targeting simulation training and operations centers. AI-enabled features for automation and interface augmentation.
- TechRental Advantage Membership: Premier membership program offering early access to evaluate latest innovations. Includes General and Automotive membership tiers for enterprises to rent or evaluate products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | TechRental Advantage Membership - General |
| Subscription | Annual | TechRental Advantage Membership - Automotive |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
BRELYON product offering
Product offeringCore offering
Brelyon develops and sells headset-free immersive display hardware built on proprietary depth modulation and light-field technology. The product lineup includes the Ultra Reality Extend (flagship multi-focal monitor with 8K OLED and 107-degree panorama), Ultra Reality (122-inch virtual image, 110-degree FOV), Ultra Reality Mini and Mini Dual (compact displays), and limited-edition Hyper Displays. The company also offers the Visual Engine AI software platform for screen-content automation and Technology Integration modules for embedding its light-field technology into automotive, XR, and HMI systems.
Product overview
BRELYON offers a portfolio of headset-free immersive display products based on proprietary depth modulation technologies. The core hardware lineup includes Ultra Reality Extend (flagship multi-focal monitor with 8K OLED, 107° FOV, 2.5m optical depth), Ultra Reality (virtual desktop monitor with 122-inch virtual image, 110° FOV), and Ultra Reality Mini/Mini Dual (compact portable displays with 55-inch and 40-inch virtual images respectively). These hardware products use Brelyon's light-field and depth modulation technologies to deliver immersive visual experiences without headsets. The software layer includes Visual Engine, an adaptive intelligence platform using deep learning to automate tasks by observing screen content, enabling features like auto-annotation, information overlays at different depths, and interface automation. The company also offers Hyper Displays as limited-edition bleeding-edge products and Technology Integration services for embedding Brelyon's display technology into in-vehicle, XR, and HMI systems.
Differentiator
Problem solved
Functional benefit
Brands
- Ultra Reality: Ultra-immersive virtual monitor offering a 122-inch virtual image with 110-degree field of view, transforming critical applications by collapsing multiple monitors into a single platform.
- Ultra Reality Extend
- Ultra Reality Mini
- Visual Engine
Products and services
- Ultra Reality Extend World's first multi-focal monitor that generates and augments information overlays at different optical depths. Features 8K (7840x1440) 60Hz 2.5D OLED imagery with 107-degree panorama extending to 2.5 meters optical depth. Designed for automating critical applications and elevating VIP experiences, enabling users to perceive image depth and motion parallax between layers without head tracking.
- Ultra Reality
Quantifiable outcome
- Over $2 million in sales generated by Ultra Reality desktop monitor
- +3 more outcomes
Companies that use BRELYON
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles4 records
BRELYON technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature5 records
BRELYON partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Lockheed MartincoreCollaboration announced at I/ITSEC 2024 to showcase Ultra Reality Extend headset-free immersive display technology for pilot training applications. The partnership aims to enhance realism and comfort in military simulation, potentially transforming training practices. Lockheed Martin is both a strategic development partner and investor through Lockheed Martin Ventures.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
BRELYON competitors and assessment
Company assessmentDirect peers
- Looking Glass Factory: Direct competitor building light-field / holographic displays for 3D visualization without headsets. Both companies target enterprise and prosumer segments with hardware that delivers depth perception without VR headsets, addressing overlapping use cases in design, simulation, and visualization.
- Leia Inc: Light-field display technology company whose Lume Pad and integrated OEM displays deliver glasses-free 3D. Directly comparable to Brelyon in core light-field technology, though Leia leans more toward mobile/consumer and automotive integration while Brelyon emphasizes enterprise simulation.
Broad incumbents
- Sony (Spatial Reality Display): Incumbent display giant with its ELF-SR1/SR2 Spatial Reality Display — a headset-free 3D monitor aimed at creators and enterprise visualization. Same headset-free immersive category as Brelyon but as part of Sony's broader electronics portfolio, with much larger scale.
- Apple (Vision Pro): Apple Vision Pro is the largest well-capitalized play in spatial/immersive computing. Not a direct headset-free competitor, but defines the immersive-compute category and competes for enterprise simulation, design, and visualization budgets that Brelyon targets.
- Meta (Reality Labs / Quest): Meta's Quest headsets dominate consumer immersive computing and increasingly target enterprise with Quest for Business. Competes for the same training, simulation, and visualization wallets as Brelyon, though via a head-mounted approach.
- Microsoft (HoloLens / Mixed Reality): Microsoft's HoloLens and Azure Mixed Reality services target enterprise training, operations, and industrial use cases that overlap Brelyon's simulation and operations-center vertical. Massive enterprise sales reach and developer ecosystem.
- Barco: Barco provides simulation projection systems, control room displays, and visualization solutions used in defense training and operations centers — exactly the enterprise use cases Brelyon targets. A relevant incumbent competing for the same simulation and ops-center budgets.
- Christie Digital: Christie supplies projection and visualization systems for simulation, training, and visualization — overlapping with Brelyon's enterprise simulation vertical. As an incumbent display vendor, it represents the established alternative Brelyon displaces in pilot training and ops center sales.
Emerging players
- Magic Leap: Mixed-reality headset maker focused on enterprise and industrial applications. Comparable as an enterprise-immersive-compute peer competing for similar AR/MR use cases in training and operations, though via a headset form factor rather than Brelyon's headset-free display.
Regional players
- Continental (Automotive HMI): Major automotive supplier integrating advanced HMI and display technologies into vehicles. Comparable through Brelyon's Ultra Dimensions automotive-integration go-to-market; relevant for understanding tier-1 supplier dynamics Brelyon must navigate to scale automotive revenue.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
BRELYON social profiles
Digital presenceBRELYON financial estimates
Financial estimateRevenue estimate
Valuation estimate
BRELYON leadership team
Management profileNumber of profiles
Profiles4 records
BRELYON funding detail
Funding detailFunding overview
Funding rounds4 records
Investors13 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BRELYON M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BRELYON
What does BRELYON do?
Brelyon develops and sells headset-free immersive display hardware built on proprietary depth modulation and light-field technology. The product lineup includes the Ultra Reality Extend (flagship multi-focal monitor with 8K OLED and 107-degree panorama), Ultra Reality (122-inch virtual image, 110-degree FOV), Ultra Reality Mini and Mini Dual (compact displays), and limited-edition Hyper Displays. The company also offers the Visual Engine AI software platform for screen-content automation and Technology Integration modules for embedding its light-field technology into automotive, XR, and HMI systems.
Is BRELYON a public or private company?
BRELYON is a private company. It is classified as venture growth investor backed and is currently operating.
When was BRELYON founded?
BRELYON was founded in 2018. It employs 11 to 50 people.
Where is BRELYON based?
BRELYON is headquartered in San Mateo, United States, in the North America region.
How does BRELYON make money?
Three revenue lines are on record. Hardware Product Sales are the primary driver. The others are software Platform (Visual Engine) and techRental Advantage Membership.
Who are BRELYON's main competitors?
Direct peers on record are Looking Glass Factory and Leia Inc. Broad incumbents are Sony (Spatial Reality Display), Apple (Vision Pro), Meta (Reality Labs / Quest), Microsoft (HoloLens / Mixed Reality), Barco and Christie Digital. Magic Leap is listed as an emerging player. Continental (Automotive HMI) is listed as a regional player.
Does BRELYON have an API?
No public API is recorded for BRELYON.
What industry is BRELYON in?
BRELYON's product category is Immersive Display Hardware. Its primary akta.pro industry code is HDACANAD, VR/AR Gaming Hardware (Headsets & Controllers), with a secondary code of MPAFAGAG, VR/XR Hardware & Accessories (Headsets, Controllers, Trackers, Haptics). Its NAICS code is 334310 and its SIC code is 3651.