Renegade Brands
Renegade Brands USA, Inc. is a Solon, Ohio-based chemical company that develops and sells proprietary NANOVASIVE-based laundry detergents, stain and odor products, EPA List N disinfectants, and auto-dosing systems to professional and collegiate sports teams, healthcare, hospitality, corrections, laundromat, and consumer retail customers.
- Company typePrivate
- Founded2012
- HeadquartersOhio, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Renegade Brands does
Renegade Brands USA, Inc. is a Solon, Ohio-based commercial and consumer laundry products company founded in 2012 by Robert C. Yeggy, PhD (Technical Director). It develops and sells high-performance, non-toxic, biodegradable cleaning chemistries built around a proprietary NANOVASIVE nano-molecule platform whose molecules penetrate fabric pores to remove embedded sweat, odors, and tough stains from technical performance fabrics. The portfolio is organized into three sub-brands — Sweat X Sport (consumer activewear), Nano X (NANOVASIVE-formulated detergents, stain removers, odor eliminators, and enzyme powders), and Renegade Pro-Clean (commercial Ultra Pro, Performa Pro, and Pure Pro detergents for hospitality, healthcare, and senior living) — plus a disinfectant and sanitizer line (RTU, #200 Concentrated Hospital Grade, and Mixmate Shurguard Ultimate in-wash disinfectant) including EPA List N-registered products. The company also distributes the MPX Multi-Dosing-System with two-way machine-to-pump communication and a cloud-based monitoring platform for laundromat customers.
Renegade generates revenue through unit-priced chemical sales across container sizes from 6 oz retail bottles to 275-gallon bulk containers, bundled equipment-and-chemical programs (including the MPX dispenser), and dispensing hardware such as Graco SaniSpray HP sprayers. Go-to-market combines direct enterprise field sales with on-site consultation and installation for sports, healthcare, hospitality, corrections, laundromat, and independent laundry customers; inside sales and a 'Become a Distributor' wholesale program for mid-market buyers; and consumer retail through Dick's Sporting Goods, Amazon, the sweatxsport.com storefront, and a 'Become a Retailer' onboarding program.
The customer base spans professional and collegiate sports (LA Dodgers, NY Yankees, Denver Nuggets, Dallas Mavericks, Detroit Pistons, Chicago White Sox, USC, Penn State, University of Illinois, Arkansas Baseball — totaling 200+ pro/NCAA teams), healthcare and senior living (Floridean Nursing and Rehab Center and unnamed facilities reporting 50%+ rewash reduction), hospitality, laundromats, independent commercial laundries, and the corrections sector. Pricing is quote-based and volume-dependent with no public list price. Recent strategic activity includes a 2026 Silver Sponsorship of the Athletic Equipment Managers Association (AEMA) and ongoing build-out of the disinfectant and consumer retail businesses; the company is privately held with no disclosed institutional capital since a 2016 round led by Eldridge Industries.
Renegade Brands firmographics
Firmographics- Name
- Renegade Brands
- Legal name
- Renegade Brands USA, Inc.
- Website
- https://renegadebrands.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Renegade Brands USA, Inc. is a Solon, Ohio-based chemical company that develops and sells proprietary NANOVASIVE-based laundry detergents, stain and odor products, EPA List N disinfectants, and auto-dosing systems to professional and collegiate sports teams, healthcare, hospitality, corrections, laundromat, and consumer retail customers.
- Ownership category
- akta.pro rank
Renegade Brands industry classification
Industry- Product category
- Commercial Laundry Chemicals and Cleaning Products
- NAICS
- Soap and Cleaning Compound Manufacturing (32561)
- SIC
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)
- akta.pro primary industry
- Laundry Detergents (Powder, Liquid, Pods/Sheets) (CRAJAAAA)
- akta.pro secondary industry
- Stain Removers & Pre-Treaters (CRAJAAAC)
Keywords
Where Renegade Brands is headquartered
LocationHeadquarters
- HQ city
- Ohio
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Renegade Brands business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Commercial Laundry Detergent Products: Renegade Brands generates revenue primarily through the sale of proprietary laundry detergents, cleaning chemicals, disinfectants, and related products to commercial and institutional customers. Products are sold in various container sizes from small retail bottles to 275-gallon bulk containers, with pricing based on volume and container size.
- Consumer Retail Products (Sweat X Sport): Sweat X Sport branded consumer products are sold through retail partners (Dick's Sporting Goods, Amazon) and the brand's own e-commerce storefront (sweatxsport.com), generating direct-to-consumer and retail channel revenue.
- Equipment and Dispensing Systems: The company provides state-of-the-art dispensing equipment including the MPX Multi-Dosing-System and related pumps and accessories, bundled with its chemical products for commercial laundromat and facility customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Sweat X Sport laundry detergent available in consumer-sized bottles |
| Unit Pricing | Pay-as-you-go | Ultra Pro Laundry Detergent in commercial volumes |
| Unit Pricing | Pay-as-you-go | Performa Pro Laundry Detergent in commercial volumes |
| Unit Pricing | Pay-as-you-go | Pure Pro Laundry Detergent - asthma & allergy certified |
| Unit Pricing | Pay-as-you-go | Renegade Pro-Clean Color Safe Bleach |
| Unit Pricing | Pay-as-you-go | RTU Disinfectant - ready-to-use hard surface disinfectant |
| Unit Pricing | Pay-as-you-go | #200 Concentrated Hospital Grade Disinfectant |
| Unit Pricing | Pay-as-you-go | Mixmate Shurguard Ultimate - in-wash disinfectant |
| Unit Pricing | Pay-as-you-go | Nano X Laundry Detergent - NANOVASIVE technology |
| Unit Pricing | Pay-as-you-go | Nano X Action Enzyme Powder |
| Other | Pay-as-you-go | Free Laundry Consultation |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
Renegade Brands product offering
Product offeringCore offering
Renegade Brands manufactures and sells proprietary commercial and consumer laundry detergents, cleaning chemicals, disinfectants, and dispensing equipment under three sub-brands (Renegade Pro-Clean, Nano X, Sweat X Sport). Products are built on proprietary NANOVASIVE nano-molecule technology and are packaged in sizes ranging from 6 oz consumer bottles to 275-gallon industrial bulk containers. The company also offers the MPX Multi-Dosing-System with cloud-based monitoring for laundromat auto-dosing operations, and EPA-registered disinfectants for healthcare and athletic facilities.
Product overview
Renegade Brands operates as a multi-brand commercial and consumer laundry products company with three distinct sub-brands serving different market segments. The core Renegade Pro-Clean line provides commercial laundry detergents (Ultra Pro, Performa Pro, Pure Pro) for hospitality and healthcare facilities, along with supporting add-on products including Lift Pro stain treatment, Color Safe Bleach, and Dual Active Odor Shield technology. The Nano X sub-brand offers biodegradable laundry products using proprietary NANOVASIVE technology for both commercial and sports applications, with complementary stain remover, odor eliminator, and enzyme powder add-ons. The Sweat X Sport sub-brand targets athletic and consumer markets with high-performance activewear detergents and convenient spray products for odor and stain treatment. The company also provides a full line of disinfectants including EPA-registered RTU and concentrated #200 disinfectants, in-wash sanitizer (Mixmate Shurguard Ultimate), and dispensing equipment including Graco SaniSpray HP sprayers and sanitizer stands/dispensers.
Differentiator
Problem solved
Functional benefit
Brands
- Nano X: Biodegradable laundry detergent using NANOVASIVE technology for ultra-thin proprietary formula that penetrates fabric pores to remove embedded sweat residue and odors.
- Renegade Pro-Clean
- Sweat X Sport
Quantifiable outcome
- 80% reduction in chemical costs (from five-chemical process to single-product system)
- +6 more outcomes
Companies that use Renegade Brands
Customer profileNamed customers12 records
Segments7 records
Ideal customer profiles6 records
Renegade Brands technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Renegade Brands partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Athletic Equipment Managers Association (AEMA)coreRenegade Brands formalized a 2026 partnership with AEMA, serving as a Silver Sponsor. The partnership focuses on strengthening support for athletic equipment managers through expanded education, visibility, and year-round resources. Activities include enhanced event presence at the AEMA Annual Convention (June 14-17, 2026 in Northern Kentucky), collaborative educational content, career-development engagement, and promotional tools highlighting the impact of equipment managers across sports. This is Renegade's first Silver Sponsorship of the year with AEMA.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Renegade Brands competitors and assessment
Company assessmentOthers
- Graco Inc. Graco manufactures the SaniSpray HP sprayers that Renegade bundles with its disinfectant line. It is an equipment partner/supplier rather than a direct chemical competitor but is adjacent to the dispensing and application side of Renegade's offering.
Broad incumbents
- Diversey (Solenis): Diversey (now part of Solenis) provides hygiene, infection prevention, and cleaning solutions globally, including commercial laundry systems and dosing equipment. It competes in hospitality, healthcare, and food service with broader portfolio and global service network.
- Procter & Gamble Professional (Tide): P&G Professional extends Tide and Gain into commercial and on-premise laundry operations across hospitality and healthcare. It competes with Renegade Pro-Clean at scale with much larger marketing budgets and distribution.
- Church & Dwight (Arm & Hammer): Church & Dwight manufactures Arm & Hammer laundry detergents including sensitive-skin and sports variants (e.g., Arm & Hammer Sport). Its consumer and institutional detergent lines compete with Sweat X Sport and Nano X in activewear cleaning.
Direct peers
- HEX Performance: HEX Performance is a high-performance activewear detergent brand positioned for athletic and technical fabrics. It is a direct competitor to Sweat X Sport in the sports laundry category with similar consumer marketing angles.
- Ecolab: Ecolab is the dominant global commercial laundry and institutional cleaning chemicals company. Renegade cites replacing Ecolab's five-chemical process with its single-product system (Denver Nuggets, Dallas Mavericks) and competes head-to-head across hospitality, healthcare, and sports laundry accounts.
- Betco Corporation: Betco manufactures commercial cleaning chemicals, floor finishes, and laundry products distributed to facility maintenance and laundry operations. It is a direct competitor in commercial laundry chemistry for hospitality and healthcare.
- Zep Inc. Zep manufactures and markets cleaning and maintenance products for commercial, industrial, and institutional customers, including laundry and disinfectant lines. It is a direct peer in the commercial cleaning chemical market with similar channel and customer overlap.
- Spartan Chemical Company: Spartan Chemical manufactures and distributes industrial and institutional cleaning products including laundry detergents, disinfectants, and sanitizers. It serves the same hospitality, healthcare, and foodservice end markets as Renegade Pro-Clean with overlapping product portfolios.
Emerging players
- Defend Sports Performance (Defense Soap branded products): Defense Soap and adjacent sports hygiene brands target athletes and combat sports with natural antibacterial cleaning products. It is an emerging niche player with partial overlap in sports-specific cleaning chemistry.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Renegade Brands social profiles
Digital presenceRenegade Brands compliance and trust
Trust signalCompliance4 records
Renegade Brands financial estimates
Financial estimateRevenue estimate
Valuation estimate
Renegade Brands leadership team
Management profileNumber of profiles
Profiles1 record
Renegade Brands funding detail
Funding detailFunding overview
Funding rounds2 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Renegade Brands M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Renegade Brands
What does Renegade Brands do?
Renegade Brands manufactures and sells proprietary commercial and consumer laundry detergents, cleaning chemicals, disinfectants, and dispensing equipment under three sub-brands (Renegade Pro-Clean, Nano X, Sweat X Sport). Products are built on proprietary NANOVASIVE nano-molecule technology and are packaged in sizes ranging from 6 oz consumer bottles to 275-gallon industrial bulk containers. The company also offers the MPX Multi-Dosing-System with cloud-based monitoring for laundromat auto-dosing operations, and EPA-registered disinfectants for healthcare and athletic facilities.
Is Renegade Brands a public or private company?
Renegade Brands is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Renegade Brands founded?
Renegade Brands was founded in 2012. It employs 1 to 10 people.
Where is Renegade Brands based?
Renegade Brands is headquartered in Ohio, United States, in the North America region.
How does Renegade Brands make money?
Three revenue lines are on record. Commercial Laundry Detergent Products are the primary driver. The others are consumer Retail Products (Sweat X Sport) and equipment and Dispensing Systems.
Who are Renegade Brands's main competitors?
Graco Inc. is listed as an others. Broad incumbents are Diversey (Solenis), Procter & Gamble Professional (Tide) and Church & Dwight (Arm & Hammer). Direct peers are HEX Performance, Ecolab, Betco Corporation, Zep Inc. and Spartan Chemical Company. Defend Sports Performance (Defense Soap branded products) is listed as an emerging player.
Does Renegade Brands have an API?
No public API is recorded for Renegade Brands.
What industry is Renegade Brands in?
Renegade Brands's product category is Commercial Laundry Chemicals and Cleaning Products. Its primary akta.pro industry code is CRAJAAAA, Laundry Detergents (Powder, Liquid, Pods/Sheets), with a secondary code of CRAJAAAC, Stain Removers & Pre-Treaters. Its NAICS code is 32561 and its SIC code is 2840.