Loop

Group Health Insurance Brokerageloophealth.com

Loop (Loop Health) is an IRDAI-licensed insurance broker and preventive healthcare platform serving 950,000+ members across 1,250+ Indian corporates. It bundles group health insurance with virtual primary care, wellness programs, chronic disease management, and HR dashboard integrations for employers with 100+ employees.

Company typePrivate
Founded2018
HeadquartersMumbai, India
Headcount501–1,000
GTM typeB2B
OfferingServices

What Loop does

Loop (legally Invoq Loop Insurance Brokers Pvt Ltd, also known as Loop Health) is a Pune-headquartered, India-focused health assurance company that combines group health insurance brokerage with preventive healthcare services for corporate clients. Founded in 2018 by Mayank Kale (CEO), Amrit Singh, and Ryan Singh (COO), the company operates as an IRDAI-licensed Direct Broker (License IRDA/DB970/2022, valid until 09-02-2029) for life and general insurance, distributing group health policies from multiple carriers to employers with 100 or more employees. The company has raised $37 million in total funding across a $2.3M seed (2020), $12M Series A (September 2021), and $25M Series B (April 2022) from General Catalyst, Elevation Capital, Khosla Ventures, Y Combinator, and Sierra Ventures.

The company's core offering, branded 'Health Assurance,' bundles customized group health insurance with a suite of preventive care services including unlimited virtual doctor consultations via the Loop mobile app, 24/7 medical advisor chat, weekly wellness sessions (yoga, pilates, zumba, nutrition), mental health counseling, and chronic care programs (diabetes, hypertension, iQuit smoking cessation, MHASP mental health sensitization). Underlying technology includes an HR dashboard with HRMS integrations, a unified Care Tab health timeline, the Workforce Health Index (WHI) research publication, and distribution across 1,250+ corporate clients serving 950,000+ members in India. The platform earns revenue primarily through insurance brokerage commissions on group premiums, with value-added HR tools and bundled preventive services creating switching costs and differentiation from traditional brokers.

Loop's go-to-market is sales-led, with field enterprise sales teams targeting HR leaders and CFOs at mid-market and enterprise companies, supported by a multi-channel content marketing engine including the 'Close the Loop' podcast, 'Loop Rx' LinkedIn newsletter, HR guides, and HR community groups. The company claims outcomes of up to 30% savings on group health plans, 80%+ increase in health engagement, and 10% reduction in premiums through healthier workforces. Recognizable customers include GE, Druva, Ola, Subway, Lodha, Pine Labs, Sharechat, Atomberg, Firstcry, and Nasdaq, with operational presence in Pune, Mumbai, Bengaluru, Hyderabad, and Delhi NCR.

Loop firmographics

Firmographics

Name: Loop
Legal name: Invoq Loop Insurance Brokers Pvt Ltd
Website: https://loophealth.com
Company type: Private
Founded year: 2018
Operating status: Operating
Headcount range: 501–1,000 employees
Short description: Loop (Loop Health) is an IRDAI-licensed insurance broker and preventive healthcare platform serving 950,000+ members across 1,250+ Indian corporates. It bundles group health insurance with virtual primary care, wellness programs, chronic disease management, and HR dashboard integrations for employers with 100+ employees.
Ownership category
akta.pro rank

Loop industry classification

Industry

Product category: Group Health Insurance Brokerage
NAICS: Insurance Agencies and Brokerages (52421), Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292)
SIC: Insurance Agents, Brokers & Service (6411), Accident & Health Insurance (6321)
akta.pro primary industry: Urgent Care & On-Demand Triage Virtual Care (HLALADAG)

Keywords

Group health insurance
Health assurance platform
Employee benefits brokerage
Preventive healthcare services
Corporate wellness programs

Where Loop is headquartered

Location

Headquarters

HQ city: Mumbai
HQ country: India
HQ region: Asia

Offices5 records

Markets served

Loop business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

Insurance Brokerage Commission: Loop operates as an IRDAI-licensed Direct Broker (Life & General) earning commissions from insurance carriers on group health insurance policies sold to employers. The company is registered as Invoq Loop Insurance Brokers Pvt Ltd with IRDAI license IRDA/DB970/2022 valid until 09-02-2029.
Preventive Healthcare Services: Bundled preventive care services including unlimited virtual doctor consultations, wellness sessions, mental health counseling, and health index analysis provided at no additional cost to employers, creating stickiness and differentiation.
HR Tools and Admin Fees: Value-added services including HR dashboard, endorsement tools, and claims management tools that streamline benefits administration for HR teams.

Pricing tiers

Model	Billing	Price
Subscription	Annual	Customized Group Health Insurance - pricing varies by company size, coverage needs, and risk profile

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Loop product offering

Product offering

Core offering

Loop is a Health Assurance Company that combines customized group health insurance brokerage with bundled preventive healthcare services for corporate clients. Operating as an IRDAI-licensed Direct Broker (Invoq Loop Insurance Brokers Pvt Ltd), it sells employer-sponsored group health plans and supplements them with unlimited virtual doctor consultations, wellness sessions, chronic care programs, mental health support, and an HR Dashboard with HRMS integrations — delivered via the Loop mobile app and a pan-India network hospital cashless claims infrastructure.

Product overview

Loop operates as a Health Assurance Company offering a comprehensive platform that combines group health insurance with preventive healthcare services. The core offering includes customized Group Health Insurance plans supplemented by the Health Assurance program, which provides unlimited virtual primary care, wellness sessions, and chronic disease management programs. The platform includes an employee-facing mobile app (Loop App) and an HR Dashboard for benefits management. Additional services include wellness programs (Stepathon, yoga, zumba), mental health support (MHASP course, counseling), chronic care programs (Diabetes Care, iQuit smoking cessation), engagement events (Loop Engage), and the Close the Loop podcast series. The platform serves 950k+ members across 1250+ companies in India, emphasizing preventive care over reactive treatment.

Differentiator

Problem solved

Functional benefit

Products and services

Group Health Insurance Customized group health insurance plans for employees, offering coverage from trusted insurers with competitive rates, no waiting period for pre-existing diseases, and maternity coverage. Designed for Indian employers with 100+ employees, distributed via an IRDAI Direct Broker license.
Health Assurance Program A bundled preventive healthcare offering for employer clients that combines unlimited primary care, wellness sessions, health index analytics, and chronic care programs with group health insurance at no extra cost. Targets employers seeking to shift from reactive coverage to proactive health management.
Loop Mobile App Cross-platform (Android and iOS) mobile application that delivers Loop's preventive care services to employees — booking appointments, 24/7 doctor chat, prescription access, e-cards, and instant claims support. Serves as the primary employee-facing delivery channel for the Health Assurance program.
HR Dashboard Web-based HR management dashboard for HR professionals to manage employee benefits, track claims, view policy details, and process endorsements with HRMS system integrations. Reduces HR administrative burden through automated benefits administration.
Unlimited Primary Healthcare Consultations 24/7 free virtual consultations with in-house medical experts and specialists, providing employees covered under Loop's group plans with continuous access to primary healthcare advice.
Employee Assistance Program (Chronic Care) Focused chronic care programs for diabetes, hypertension, maternity, elder care, and mental health counseling, delivered to employees through cohort-based courses with coaching and digital check-ins.
Super Top-ups Insurance Extended coverage options that supplement base group health insurance, providing additional financial protection for employees and their families against high-cost medical events.
Diabetes Care Program Cohort-based diabetes management program providing weekly video-call coaching sessions and daily WhatsApp check-ins to help employees manage their condition.
iQuit Smoking Cessation Program Smoking cessation program offering structured coaching and ongoing support to help employees quit tobacco use.
MHASP Mental Health Sensitization Course Mental health sensitization course designed for HR leaders, managers, and organization leaders to understand and support employee mental health in the workplace.
Wellness Sessions Weekly wellness activities covering yoga, pilates, zumba, nutrition counseling, sleep management, and other health topics led by certified professionals for employees at client companies.
Workforce Health Index Report Annual research publication analyzing workforce health trends in India, providing employers with insights into employee health metrics and organizational wellness patterns.

Quantifiable outcome

80%+ increase in health engagement
+4 more outcomes

Companies that use Loop

Customer profile

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Loop technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration1 record

Feature7 records

Loop partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered minor.

Economic TimesminorOthers · 1 May 2021Loop has been featured in Economic Times coverage about disrupting traditional health insurance with preventive care approaches, citing founder Mayank Kale.
YourStoryminorOthers · 1 May 2021YourStory featured Loop Health's transformation of care delivery focused on preventive care, highlighting the company's innovative approach to healthcare benefits.
Forbes IndiaminorOthers · 1 May 2021Forbes India coverage of Loop's disruption in the health insurance space with the addition of preventive care layers on top of traditional coverage.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Loop competitors and assessment

Company assessment

Direct peers

Plum: Indian insurtech offering employer-sponsored group health insurance with digital onboarding and claims tools. Most direct peer given shared employer-focused health benefits distribution model, mid-market/enterprise target segment, and integration with HRMS workflows.
Onsurity: Provides employee health insurance and wellness benefits to Indian SMBs and enterprises. Closely comparable as a direct competitor in group health insurance distribution with technology-enabled enrollment, wellness add-ons, and HR-facing dashboards.
Coverfox Insurance: IRDAI-licensed insurance web aggregator and broker in India. Comparable in regulated insurance distribution, employer/corporate channel development, and technology-led sales motion for group health and term insurance products.
Nova Benefits: Indian employee benefits and insurance advisory platform for startups and mid-market employers. Comparable in employer-segment focus, group health insurance distribution, and HR-tech integration approach.
Ditto Insurance: India-based IRDAI-licensed insurance advisory and broker. Comparable as an insurance advisory targeting informed buyers with transparency focus, overlapping Loop's broker license and corporate distribution approach.

Broad incumbents

PolicyBazaar (PB Fintech): India's largest insurance aggregator and broker (publicly listed). Comparable as a licensed insurance broker serving both consumer and corporate segments, with corporate vertical directly overlapping Loop's group health distribution. Larger scale and broader product portfolio.

Emerging players

Acko General Insurance: Digital-first Indian insurer selling directly to consumers and employers. Comparable in targeting digital-native corporate buyers with simplified group health products, though operates as a carrier rather than broker, posing both competition and partnership potential.
MediBuddy: Indian digital healthcare platform offering teleconsultations, lab tests, and corporate wellness. Comparable on the preventive care/telehealth side of Loop's bundle, and serves overlapping employer customers, though lacks insurance brokerage licensing.
Practo: India's largest doctor consultation and health records platform with enterprise wellness offerings. Comparable as a telehealth and corporate wellness provider intersecting Loop's preventive care layer, with similar employer-segment GTM.

Others

Tata 1mg: India's leading online pharmacy and digital health platform (backed by Tata). Comparable as a digital health ecosystem player with employer wellness partnerships, though primarily focused on e-pharmacy and diagnostics rather than insurance distribution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Loop compliance and trust

Trust signal

Compliance1 record

Loop financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Loop leadership team

Management profile

Number of profiles

Profiles4 records

Loop funding detail

Funding detail

Funding overview

Funding rounds4 records

Investors11 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Loop M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Loop

What does Loop do?

Is Loop a public or private company?

Loop is a private company. It is classified as venture growth investor backed and is currently operating.

When was Loop founded?

Loop was founded in 2018. It employs 501 to 1,000 people.

Where is Loop based?

Loop is headquartered in Mumbai, India, in the Asia region.

How does Loop make money?

Three revenue lines are on record. Insurance Brokerage Commission is the primary driver. The others are preventive Healthcare Services and HR Tools and Admin Fees.

Who are Loop's main competitors?

Direct peers on record are Plum, Onsurity, Coverfox Insurance, Nova Benefits and Ditto Insurance. PolicyBazaar (PB Fintech) is listed as a broad incumbent. Emerging players are Acko General Insurance, MediBuddy and Practo. Tata 1mg is listed as an others.

Does Loop have an API?

No public API is recorded for Loop.

What industry is Loop in?

Loop's product category is Group Health Insurance Brokerage. Its primary akta.pro industry code is HLALADAG, Urgent Care & On-Demand Triage Virtual Care. Its NAICS code is 52421 and its SIC code is 6411.