Riff

No-Code AI Application Development Platformjoinriff.com

Riff is an Oslo-based AI application development platform that enables non-technical users to build complex AI applications through a self-serve vibe coding interface featuring pre-built integrations, automations, and templates.

Company typePrivate
Founded2020
HeadquartersPalo Alto, United States
Headcount11–50
GTM typeB2C
OfferingSoftware

What Riff does

Riff is an Oslo, Norway-based software company that operates a "vibe coding" platform enabling non-technical users to develop complex AI applications without writing code. The platform is built around three out-of-the-box capabilities — pre-built integrations, ready-made automations, and templates — that collectively lower the barrier to building AI-powered applications for users who lack programming expertise. Founded by former members of Cognite, a Norwegian industrial AI firm, the company applies domain experience in industrial data and AI to a horizontal, persona-based customer segment of non-technical builders.

The company distributes its product through a self-serve, product-led growth model: users access the platform directly to develop AI applications without sales intervention, indicating a focus on SMB, individual, and consumer end-users rather than enterprise-led deployment. Pricing and revenue mechanics are not publicly disclosed, and no customer logos, ARR, or revenue figures are available in the source data. Riff operates with a headcount in the 11–50 range and is headquartered in Oslo, with stated operations in Europe (Norway) and no explicit global footprint claim.

Riff is venture-backed and completed a €14 million Series A funding round in October 2025, led by Northzone with participation from Illusian and existing investors. No further funding history, ownership structure, board composition, or financial metrics are available from the current sources. Note: the input dataset contains conflicting firmographic information describing Riff as a Palo Alto-based music/social platform founded in 2020 with music-industry investors; this profile is inconsistent with the structured company data above and appears to reflect a data-merge or entity-resolution issue, so the analysis is anchored on the Oslo-based AI platform dataset.

Riff firmographics

Firmographics

Name: Riff
Website: https://joinriff.com
Company type: Private
Founded year: 2020
Operating status: Operating
Headcount range: 11–50 employees
Short description: Riff is an Oslo-based AI application development platform that enables non-technical users to build complex AI applications through a self-serve vibe coding interface featuring pre-built integrations, automations, and templates.
Ownership category
akta.pro rank

Riff industry classification

Industry

Product category: No-Code AI Application Development Platform
NAICS: Computer Systems Design and Related Services (54151)
SIC: Services-Prepackaged Software (7372)
akta.pro primary industry: Foundation Model Developers (LLM/Multimodal Model Labs) (HDAAACAA)

Keywords

AI application development
No-code platform
Vibe coding
AI app builder
AI automation platform

Where Riff is headquartered

Location

Headquarters

HQ city: Palo Alto
HQ country: United States
HQ region: North America

Offices1 record

Markets served

Riff business model

Business model

GTM type: B2C
Offering type: Software
Cost components: Technology or R&D, Personnel, Marketing or Sales, Operations

Go-to-market motion1 record

Distribution channels1 record

Riff product offering

Product offering

Core offering

Riff is a vibe coding platform that enables non-technical users to develop complex AI applications without writing code. The platform ships with pre-built integrations, automation workflows, and application templates so users can connect to external systems, streamline processes, and start from ready-made structures. It is designed to eliminate the need for programming expertise or deep technical knowledge in AI development.

Product overview

Riff is a single unified vibe coding platform that enables non-technical users to develop complex AI applications. The platform provides integrations, automations, and templates as core features, allowing users without technical backgrounds to build AI-powered applications.

Differentiator

Problem solved

Functional benefit

Products and services

Riff Platform A unified vibe coding platform that enables non-technical users to develop complex AI applications using pre-built integrations, automations, and templates, without requiring coding expertise. Founded by former Cognite team members and based in Oslo, Norway.

Companies that use Riff

Customer profile

Segments1 record

Ideal customer profiles1 record

Riff technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature4 records

Riff partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves3 records

Expansion highlights4 records

Riff competitors and assessment

Company assessment

Direct peers

Bubble: No-code/low-code application platform with strong PLG motion, comparable target audience of non-technical builders and similar template-driven approach.
Replit: Browser-based AI app development environment with templates, integrations, and automations that competes directly with Riff's positioning.
Cursor: AI-powered code/application builder; competes in the vibe coding category though focused more on developers than Riff's non-technical audience.
v0 by Vercel: Generative AI UI/app builder from Vercel, direct competitor in the AI-assisted application development space with strong PLG adoption.
Retool: Low-code platform for building internal tools with templates and integrations; comparable use cases especially for business/operations users.
Lovable: AI app-builder for non-technical users, very direct overlap with Riff's vibe coding positioning and PLG distribution model.

Emerging players

n8n: Workflow automation platform with strong integrations focus; competes with Riff's automation capabilities and shares the same non-technical builder audience.

Broad incumbents

Zapier: Established automation/integration platform for non-technical users; broader portfolio but overlapping target customer and AI-powered workflow building.
Microsoft Copilot Studio: Enterprise-grade low-code AI app builder within the Microsoft Power Platform, offering overlapping capabilities with distribution leverage Microsoft lacks only for niche players.
Google Vertex AI Agent Builder: Hyperscaler platform for building AI applications and agents; competes broadly with Riff's value proposition and benefits from Google Cloud's enterprise reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

Riff financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Riff leadership team

Management profile

Number of profiles

Profiles1 record

Riff funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Riff M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Riff

What does Riff do?

Is Riff a public or private company?

Riff is a private company. It is classified as venture growth investor backed and is currently operating.

When was Riff founded?

Riff was founded in 2020. It employs 11 to 50 people.

Where is Riff based?

Riff is headquartered in Palo Alto, United States, in the North America region.

Who are Riff's main competitors?

Direct peers on record are Bubble, Replit, Cursor, v0 by Vercel, Retool and Lovable. n8n is listed as an emerging player. Broad incumbents are Zapier, Microsoft Copilot Studio and Google Vertex AI Agent Builder.

Does Riff have an API?

No public API is recorded for Riff.

What industry is Riff in?

Riff's product category is No-Code AI Application Development Platform. Its primary akta.pro industry code is HDAAACAA, Foundation Model Developers (LLM/Multimodal Model Labs). Its NAICS code is 54151 and its SIC code is 7372.