Hireology
Hireology provides a purpose-built applicant tracking system and talent management platform for multi-location employers in the automotive, healthcare, and hospitality industries, serving 10,000+ customers with a unified five-module platform.
- Company typePrivate
- Founded2010
- HeadquartersChicago, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Hireology does
Hireology is a purpose-built applicant tracking system (ATS) and talent management platform designed specifically for multi-location employers operating in the automotive, healthcare, and hospitality industries. The company addresses the hiring challenges of distributed, shift-based workforces that operate across multiple physical locations, where each site typically functions as its own hiring unit. Its unified platform architecture combines five integrated modules covering CRM, ATS, onboarding, employee surveys, and ongoing employee management, allowing franchise networks, dealer groups, hospital systems, and hotel chains to centralize hiring workflows while preserving location-level autonomy.
The platform's technical core is built around domain specialization rather than horizontal ATS functionality. Hireology has developed AI-native capabilities including AI Interview (a voice-based autonomous interviewing agent in early access), AI Match (multi-dimensional candidate-to-role scoring), AI Chat, AI Campaigns, and AI Scheduling, with training data drawn from hiring outcomes in its core verticals. The company supplements its core platform with an Integrations Marketplace that connects the ATS to payroll, HRIS, assessment, and background-check systems, reducing implementation friction for distributed employers. Pricing is quote-based and structured around three subscription tiers aligned to employer size and feature scope, supporting both enterprise deployments and SMB self-serve purchases. The customer base spans 10,000+ employers across its three target verticals, with reported enterprise customers including Lyft, Jimmy John's, and Franciscan Health, indicating both mid-market and large multi-unit operator adoption.
Hireology firmographics
Firmographics- Name
- Hireology
- Legal name
- Hireology, Inc.
- Website
- https://hireology.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Hireology provides a purpose-built applicant tracking system and talent management platform for multi-location employers in the automotive, healthcare, and hospitality industries, serving 10,000+ customers with a unified five-module platform.
- Ownership category
- akta.pro rank
Hireology industry classification
Industry- Product category
- Applicant Tracking System (ATS) / Hiring Software
- NAICS
- Employment Placement Agencies (561311), Employment Placement Agencies and Executive Search Services (56131)
- SIC
- Services-Prepackaged Software (7372), Services-Employment Agencies (7361)
- akta.pro primary industry
- Talent Acquisition (Recruiting) & Applicant Tracking (ATS) (BPACAPAD)
Keywords
Where Hireology is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Hireology business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure
Revenue model
- Subscription Software (SaaS): Three-tier subscription model (Essentials, Professional, Background Check Upgrade) with per-location or per-organization pricing. Revenue generated through recurring subscription fees with varying feature levels.
- Background Check & Verification Services: A la carte background check and verification services including criminal history checks, motor vehicle reports, drug testing, professional license verification, and occupational health screening available as add-ons or bundled packages.
- Premium Integrations & Add-ons: Additional revenue from premium integrations, advanced verification tools, and à la carte feature additions beyond core subscription tiers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Foundational plan with core hiring features including unlimited jobs, texting/email, job distribution, career site, interview scheduling, automated messaging, 1 post-hire integration, and basic reporting. |
| Subscription | Annual | Mid-tier plan with all Essentials features plus employee referrals, document collections, new hire onboarding, campaign management, multiple integrations, and premier implementation support. |
| Subscription | Annual | Standalone package for hiring managers needing comprehensive candidate verification including legal & credential verification, criminal history checks, motor vehicle reports, professional licenses, occupational health assessments, physical exams, clinical testing, drug testing, and TB testing. |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels9 records
Hireology product offering
Product offeringCore offering
Hireology is a cloud-based Applicant Tracking System (ATS) and end-to-end hiring platform purpose-built for multi-location employers in the automotive, healthcare, and hospitality industries. The platform unifies the full hiring lifecycle across sourcing, screening, evaluation, hiring decision, onboarding, and analytics, with AI-driven capabilities for candidate matching, automated interview scheduling, and (in early access) voice-based AI interviews. It is sold via annual subscription tiers with add-on background check and verification services.
Product overview
Hireology is a purpose-built hiring software platform designed for multi-location employers in automotive, healthcare, and hospitality. It is architected as a unified ATS with five core operational modules — Attract & Source, Engage & Evaluate, Decision & Hiring, Manage & Optimize, and Measure & Improve — that collectively span the full hiring lifecycle from sourcing through onboarding. The platform's AI layer, branded as the Hireology AI Suite, includes AI Interview (autonomous voice-based first-round screening) and AI Match (multi-dimensional candidate scoring) currently in early access, with AI Chat, AI Campaigns, and AI Scheduling on the product roadmap. Hireology is offered in three pricing tiers (Essentials, Professional, Background Check Upgrade) plus a Background Check Upgrade add-on, and distributes via an Integrations Marketplace connecting to payroll, scheduling, HRIS, DMS, and assessment platforms. The company acquired employee referral platform EmployUs in July 2021.
Differentiator
Problem solved
Functional benefit
Brands
- Hireology AI: AI hiring intelligence platform trained for healthcare, automotive, and hospitality industries, featuring AI Interview and AI Match capabilities.
Products and services
- Hireology ATS (Applicant Tracking System) A purpose-built, cloud-based Applicant Tracking System designed for multi-location employers in the automotive, healthcare, and hospitality industries. The unified platform spans the full hiring lifecycle — from sourcing and screening through onboarding — with built-in accountability, mobile access, AI hiring intelligence, and analytics across every location. It is sold via annual subscription tiers (Essentials, Professional, Background Check Upgrade).
- Hireology Integrations Marketplace A marketplace within the Hireology platform enabling customers to discover and connect third-party tools (payroll, scheduling, DMS, HRIS, and assessment systems) directly to their Hireology instance, with out-of-the-box integrations plus custom integration development for expanding the hiring technology stack.
Quantifiable outcome
- 216% increase in organic applicant flow
- +7 more outcomes
Companies that use Hireology
Customer profileNamed customers14 records
Segments3 records
Ideal customer profiles2 records
Hireology technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration18 records
AI capability8 records
Feature8 records
Hireology partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- EmployUscoreAcquired employee referral platform EmployUs to expand recruitment solutions. The acquisition enabled clients to design referral programs and streamline hiring for faster placements, particularly as economy reopened post-COVID.
- G2coreG2 is a peer review platform where Hireology is ranked among the top 10 Best Candidate Relationship Management Software for 2026 and Leader in eight categories for Summer 2026. This visibility on G2 drives credibility and customer acquisition through peer reviews.
- IndeedcorePlatinum Tier Indeed partnership providing premium visibility for job postings. This integration helps customers attract more right-fit candidates through enhanced job board placement and visibility.
- BambooHRcoreIntegration partnership for HR information system connectivity, enabling seamless data flow between Hireology's hiring platform and BambooHR's HR management system.
- ADPcoreADP Workforce Now integration for payroll and HR connectivity. Enables automated payroll and compliance setup as part of the onboarding process.
- PaylocitycoreIntegration with Paylocity for payroll and HR synchronization, enabling seamless data flow between hiring and payroll systems.
- WorkdaycoreIntegration partnership for Workday connectivity, enabling organizations using Workday to seamlessly connect their HR systems with Hireology's hiring platform.
- McKnight's (Senior Living)minorSponsored roundtable discussion on senior living and care workforce challenges. Hireology sponsored the McKnight's executive roundtable exploring recruitment and retention strategies amid staffing shortages.
Scale indicators13 records
Recent moves7 records
Expansion highlights5 records
Hireology competitors and assessment
Company assessmentDirect peers
- Fountain: Fountain provides an ATS and hiring automation platform purpose-built for frontline, high-volume, hourly workforces. It directly overlaps Hireology's target customer of multi-location, non-professional-recruiter employers and competes for the same franchise and hourly hiring budgets.
- iCIMS: iCIMS is a leading enterprise ATS and talent acquisition platform serving mid-market and enterprise hiring teams across industries. It is the most direct enterprise ATS competitor to Hireology, particularly for multi-location customers with formal HR functions.
- Greenhouse: Greenhouse is an enterprise ATS focused on structured hiring and integration-rich workflows. It competes with Hireology for the same multi-location employer buyers and emphasizes a similar integration marketplace and analytics approach.
- SmartRecruiters: SmartRecruiters offers a global ATS platform with marketplace integrations and CRM-style candidate engagement, overlapping with Hireology's Engage & Evaluate and candidate relationship management capabilities.
- Lever: Lever provides ATS plus CRM and analytics for mid-market and enterprise hiring teams. It directly competes with Hireology on candidate engagement, analytics, and ATS core functionality.
- Jobvite: Jobvite is an ATS and talent acquisition suite with similar CRM, career site, and analytics modules. It competes with Hireology across mid-market and multi-location employer segments, including franchise and distributed organizations.
- BambooHR: BambooHR serves SMB and mid-market employers with HRIS plus an integrated ATS offering. It directly overlaps Hireology's Essentials-tier customer profile and competes for the same franchise and small multi-location buyers.
Broad incumbents
- Workday (Recruiting): Workday bundles recruiting into its dominant enterprise HCM platform. While not purpose-built for frontline multi-location hiring, Workday's scale and existing HRIS footprint make it a frequent substitute, particularly for Hireology's enterprise tier customers.
- ADP (Workforce Now / Recruitment): ADP's Workforce Now and RUN products bundle applicant tracking with payroll and HR. It is already integrated with Hireology but also competes for the same SMB and mid-market multi-location employer buying cycle.
- ZipRecruiter: ZipRecruiter is a hiring marketplace and AI-matching platform that targets small and mid-sized employers across verticals. While not a pure ATS, it competes with Hireology's Attract & Source layer for employer attention and applicant flow spend.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights8 records
Customer concentration
Hireology social profiles
Digital presenceHireology financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hireology leadership team
Management profileNumber of profiles
Profiles5 records
Hireology subsidiaries and ownership
Company hierarchySubsidiaries1 record
Hireology funding detail
Funding detailFunding overview
Funding rounds7 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hireology M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hireology
What does Hireology do?
Hireology is a cloud-based Applicant Tracking System (ATS) and end-to-end hiring platform purpose-built for multi-location employers in the automotive, healthcare, and hospitality industries. The platform unifies the full hiring lifecycle across sourcing, screening, evaluation, hiring decision, onboarding, and analytics, with AI-driven capabilities for candidate matching, automated interview scheduling, and (in early access) voice-based AI interviews. It is sold via annual subscription tiers with add-on background check and verification services.
Is Hireology a public or private company?
Hireology is a private company. It is classified as venture growth investor backed and is currently operating.
When was Hireology founded?
Hireology was founded in 2010. It employs 101 to 250 people.
Where is Hireology based?
Hireology is headquartered in Chicago, United States, in the North America region.
How does Hireology make money?
Three revenue lines are on record. Subscription Software (SaaS) is the primary driver. The others are background Check & Verification Services and premium Integrations & Add-ons.
Who are Hireology's main competitors?
Direct peers on record are Fountain, iCIMS, Greenhouse, SmartRecruiters, Lever, Jobvite and BambooHR. Broad incumbents are Workday (Recruiting), ADP (Workforce Now / Recruitment) and ZipRecruiter.
Does Hireology have an API?
No public API is recorded for Hireology.
What industry is Hireology in?
Hireology's product category is Applicant Tracking System (ATS) / Hiring Software. Its primary akta.pro industry code is BPACAPAD, Talent Acquisition (Recruiting) & Applicant Tracking (ATS). Its NAICS code is 561311 and its SIC code is 7372.