SecureW2
SecureW2 is a Seattle-based cybersecurity company providing cloud-native certificate-based authentication and zero-trust access control via its JoinNow Platform, serving 1,000+ enterprise, education, and government organizations globally.
- Company typePrivate
- Founded2014
- HeadquartersSeattle, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What SecureW2 does
SecureW2 is a Seattle-based private cybersecurity company founded in 2014 that provides cloud-native certificate-based authentication and zero-trust access control through its JoinNow Platform. The platform combines three core products — Dynamic PKI for automated certificate lifecycle management, Cloud RADIUS for scalable 802.1X network authentication, and MultiOS for cross-platform device support across Windows, macOS, iOS, Android, ChromeOS, and Linux. Its technical differentiator is continuous trust enforcement: adaptive certificates that correlate live telemetry from identity, device, and risk stacks (EDR/XDR, SIEM, MDM) and automatically adjust access provisions as conditions change. SecureW2 has built an integration ecosystem of 200+ technology partners including Okta, Microsoft Entra ID, CrowdStrike, SentinelOne, Jamf, Microsoft Intune, Zscaler, Palo Alto Networks, Cisco Meraki, and HPE Aruba.
The company serves 1,000+ global organizations across four primary verticals: Enterprise & Mid-Market, Higher Education (e.g., Ohio State University), K-12 Schools (e.g., Charter Schools USA), and State & Local Government. Named enterprise customers include United Airlines, Databricks, and CanadianSolar. The company operates a subscription-based cloud services revenue model with quote-based annual enterprise pricing tied to device count or organization size, and no publicly disclosed list price.
SecureW2 distributes through three channels: direct enterprise field sales, a global Nexus Partner Program encompassing 150+ MSPs, VARs, and system integrators (formalized February 2026 under a dedicated Senior Director of Worldwide Channels), and an exclusive Carahsoft partnership for U.S. public sector distribution via NASPO ValuePoint, TIPS, OMNIA Partners, and E&I contracts. The company raised $80 million in growth funding from Insight Partners in October 2023 and holds multiple G2 Spring 2026 Leader badges in Network Access Control and Certificate Lifecycle Management.
SecureW2 firmographics
Firmographics- Name
- SecureW2
- Legal name
- SecureW2
- Website
- https://securew2.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- SecureW2 is a Seattle-based cybersecurity company providing cloud-native certificate-based authentication and zero-trust access control via its JoinNow Platform, serving 1,000+ enterprise, education, and government organizations globally.
- Ownership category
- akta.pro rank
SecureW2 industry classification
Industry- Product category
- Network Access Control / Certificate-Based Authentication
- NAICS
- Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Communications Services, Nec (4899)
- akta.pro primary industry
- Device Identity & Certificate-Based Authentication (PKI) (BPAMAEAL)
- akta.pro secondary industry
- Authentication (MFA/Passwordless/Biometrics) Platforms (BPAMAEAE)
Keywords
Where SecureW2 is headquartered
LocationHeadquarters
- HQ city
- Seattle
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SecureW2 business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription-based Cloud Services: Cloud-native RADIUS and PKI services delivered as managed subscription with no added infrastructure. Pricing likely tiered based on device count or organization size.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise subscription with per-device or organization-tiered pricing |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
SecureW2 product offering
Product offeringCore offering
SecureW2 sells the JoinNow Platform, a cloud-native certificate-based authentication and adaptive access control solution. It issues and manages X.509 digital certificates through Dynamic PKI, authenticates devices on Wi-Fi and wired networks via Cloud RADIUS (replacing on-prem NPS), and supports cross-platform endpoints with agentless onboarding. The platform enables passwordless, continuous trust enforcement for enterprise, education, and government organizations.
Product overview
SecureW2 offers the JoinNow Platform, a cloud-native certificate-based security and adaptive access control solution. The platform consists of three core products: Dynamic PKI for automated certificate management, Cloud RADIUS for scalable network authentication, and MultiOS for cross-platform device support. These core products work together to enable continuous trust enforcement where access decisions are based on real-time telemetry from identity, device, and risk signals. The platform supports technical solutions including Modernize Network Authentication (802.1X), ZTNA/VPN for Remote Access, Guest & Contractor Wi-Fi, Agentic AI & Machine Identity, Device Trust for SSO, and Desktop Login. The JoinNow Suite provides automated device onboarding capabilities. The company serves markets including Enterprise, Higher Education, K-12 Schools, and State & Local Government.
Differentiator
Problem solved
Functional benefit
Brands
- JoinNow Platform: The modern passwordless foundation for device trust and adaptive enforcement that scales across any environment.
Products and services
- JoinNow Platform Cloud-native trust layer delivering condition-aware certificate-based authentication and provisioning. Continuously enforces trust by correlating real-time telemetry from identity, device, and risk stacks to dynamically adjust certificate provisions and access policies for passwordless device trust at scale.
- Dynamic PKI Automated certificate management system that issues and manages X.509 certificates at scale through integrations with MDM solutions (Intune, Jamf, and others). Eliminates the need for organizations to operate their own Certificate Authority infrastructure by providing managed PKI in the cloud.
- Cloud RADIUS Cloud-native RADIUS-as-a-Service for scalable 802.1X network authentication across Wi-Fi and wired access. Replaces on-premises NPS servers with certificate-based authentication that integrates with identity providers and security stacks, requiring no Windows Server or maintenance windows.
- MultiOS Cross-platform device support enabling certificate-based authentication across Windows, macOS, iOS, Android, ChromeOS, and Linux environments with agentless certificate onboarding and zero manual configuration.
- Modernize Network Authentication 802.1X and Cloud RADIUS authentication solution for Wi-Fi and wired access powered by real-time policy evaluation and passwordless certificate-based access, designed to replace legacy PEAP-MSCHAPv2 and shared-PSK deployments.
- ZTNA/VPN for Remote Access Certificate-based Zero Trust Network Access solution enabling dynamic policy decisions for remote workers based on real-time signals from the existing security stack, integrated with SASE/ZTNA partners such as Zscaler.
- Guest & Contractor Wi-Fi Guest access provisioning solution providing minute-level expiration control, sponsor approval, self-registration through a Captive Portal, and directory integration with LDAP, Google, PowerSchool, and SAML for temporary passwordless Wi-Fi access.
- Agentic AI & Machine Identity Non-human identity certificate solution that issues scoped certificates to scripts, containers, and AI agents using mutual TLS, integrated with SPIRE (SPIFFE), Docker, and Kubernetes, to eliminate API key compromise risks for machine identities.
- Device Trust for SSO X.509 certificate issuance solution that enforces scoped access to web and desktop applications based on role, risk, and device context, enabling least-privilege access from trusted devices through identity providers such as Okta and Microsoft Entra ID.
- Desktop Login Passwordless desktop authentication solution supporting YubiKeys, smart cards, and hardware tokens with dynamic certificate management for PIN/PUK functionality and automated enrollment, removing the dependency on Active Directory passwords.
Quantifiable outcome
- 85% reduction in credential tickets verified across customer audits
- +4 more outcomes
Companies that use SecureW2
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
SecureW2 technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration41 records
Feature6 records
SecureW2 partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- Carahsoft Technology Corp.coreSecureW2 partnered with Carahsoft to make its Cloud RADIUS and managed PKI solutions available to government agencies. SecureW2's JoinNow platform provides certificate-based authentication supporting CISA Zero Trust Maturity Model and CMMC requirements. Solutions are distributed through Carahsoft's reseller network and public sector contract vehicles including NASPO ValuePoint, TIPS, OMNIA Partners, and E&I Cooperative Services. The partnership enables government agencies to modernize authentication while integrating with existing identity providers, mobile device management, and endpoint detection tools.
- OktacoreIntegration partnership for policy enablement and SSO. SecureW2 integrates with Okta for certificate-based authentication and device trust.
- Microsoft Entra IDcoreIntegration for real-time identity lookup and certificate-based authentication. Enables cloud-managed 802.1X authentication with Entra ID.
- SentinelOnecoreSecurity integration providing telemetry for real-time device risk analysis to govern trust decisions.
- CrowdStrikecoreThreat intelligence integration for endpoint detection and response capabilities in the security stack.
- JamfcoreMDM integration for automated certificate enrollment on Apple devices through Jamf Pro.
- Microsoft IntunecoreMDM integration for automated certificate enrollment on Windows and other Microsoft-managed devices.
- ZscalercoreZTNA integration for secure distributed access with certificate-based policies.
- Palo Alto NetworkscoreNetwork security integration for comprehensive security stack coverage.
- Cisco MerakicoreWireless security integration for 802.1X Wi-Fi Enterprise deployments.
- HPE ArubacoreWireless security integration for 802.1X Wi-Fi Enterprise deployments.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
SecureW2 competitors and assessment
Company assessmentBroad incumbents
- Forescout: Network access control and device visibility platform serving enterprise and government buyers. Competes with SecureW2 on continuous device trust and Zero Trust access use cases.
- Okta Device Trust: Okta's device-trust capabilities (post its own acquisition of atko and ongoing device-posture work) overlap SecureW2's device-bound certificate workflows for SSO and Zero Trust access scenarios.
- Microsoft Intune (native certificate management): Microsoft Intune ships native SCEP-based certificate management integrated with Entra ID; the most direct bundle threat to SecureW2's MDM-integrated PKI story inside Microsoft-heavy environments.
- Cloudpath (HPE Aruba Networking): Certificate-based onboarding and policy management for enterprise Wi-Fi, bundled within HPE Aruba's broader networking portfolio. A primary incumbent competing against SecureW2 in 802.1X onboarding for campus networks.
- Cisco Identity Services Engine (ISE): Cisco's flagship network access control and policy platform with certificate-based authentication. Competes with SecureW2 for enterprise NAC and 802.1X budgets as part of Cisco's broader networking/security stack.
Direct peers
- Sectigo: Commercial CA and PKI provider offering managed PKI, certificate lifecycle management, and IoT/device identity. Competes in certificate issuance and lifecycle automation segments overlapping SecureW2's Dynamic PKI.
- Portnox: Cloud-native network access control vendor offering certificate-based authentication, RADIUS-as-a-service, and Zero Trust enforcement. Directly overlaps SecureW2's Cloud RADIUS and NAC positioning for mid-market and enterprise buyers.
- Keyfactor: PKI-as-a-service and certificate lifecycle automation vendor. Closely comparable to SecureW2's Dynamic PKI for enterprises managing high-volume device and workload certificate issuance.
- Venafi (CyberArk): Machine identity management and certificate lifecycle management platform. Competes with SecureW2's Dynamic PKI on certificate issuance, renewal, and lifecycle automation at enterprise scale.
- JumpCloud: Cloud-native directory and device management platform that includes certificate-based device trust, Wi-Fi/VPN authentication, and passwordless workflows for the same enterprise and education buyer. Competes head-to-head with SecureW2 on certificate-driven 802.1X and device onboarding.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
SecureW2 social profiles
Digital presenceSecureW2 financial estimates
Financial estimateRevenue estimate
Valuation estimate
SecureW2 leadership team
Management profileNumber of profiles
Profiles3 records
SecureW2 funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SecureW2 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SecureW2
What does SecureW2 do?
SecureW2 sells the JoinNow Platform, a cloud-native certificate-based authentication and adaptive access control solution. It issues and manages X.509 digital certificates through Dynamic PKI, authenticates devices on Wi-Fi and wired networks via Cloud RADIUS (replacing on-prem NPS), and supports cross-platform endpoints with agentless onboarding. The platform enables passwordless, continuous trust enforcement for enterprise, education, and government organizations.
Is SecureW2 a public or private company?
SecureW2 is a private company. It is classified as venture growth investor backed and is currently operating.
When was SecureW2 founded?
SecureW2 was founded in 2014. It employs 101 to 250 people.
Where is SecureW2 based?
SecureW2 is headquartered in Seattle, United States, in the North America region.
How does SecureW2 make money?
One revenue line is on record: subscription-based Cloud Services.
Who are SecureW2's main competitors?
Broad incumbents on record are Forescout, Okta Device Trust, Microsoft Intune (native certificate management), Cloudpath (HPE Aruba Networking) and Cisco Identity Services Engine (ISE). Direct peers are Sectigo, Portnox, Keyfactor, Venafi (CyberArk) and JumpCloud.
Does SecureW2 have an API?
No public API is recorded for SecureW2.
What industry is SecureW2 in?
SecureW2's product category is Network Access Control / Certificate-Based Authentication. Its primary akta.pro industry code is BPAMAEAL, Device Identity & Certificate-Based Authentication (PKI), with a secondary code of BPAMAEAE, Authentication (MFA/Passwordless/Biometrics) Platforms. Its NAICS code is 54151 and its SIC code is 4899.