Mito Health
Mito Health is a direct-to-consumer AI-powered preventive health platform that sells comprehensive 100+ biomarker blood testing and personalized health action plans to health-conscious individuals across all 50 US states via a $9/month membership and LabCorp/BioReference lab partnerships.
- Company typePrivate
- Founded2022
- HeadquartersSingapore, Singapore
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Mito Health does
Mito Health is a direct-to-consumer preventive health platform that uses AI to interpret comprehensive blood biomarker data and translate it into personalized health action plans. The company sells access to blood testing across 100+ biomarkers through three panel tiers (Essential, Core, Ultra) priced from $349, delivered through partnerships with LabCorp (2,000+ US locations) and BioReference. Its underlying technology stack comprises an AI-powered Mito Concierge chat (web and iMessage), a quiz-based recommendation engine for panel selection, and a longitudinal health vault that ingests prior lab results and tracks trends over time. A clinician-reviewed action plan, available to all members, recommends next steps across sleep, supplements, exercise, and nutrition.
The company monetizes through a $9/month Mito Membership that unlocks cost-plus pricing on labs and adds AI health coaching, year-round clinician text support, biological age tracking, and early-access diagnostics, plus on-demand 1:1 consultations ($39 for members, $99 for non-members) and add-on Whole Body MRI imaging. Membership economics are deliberately de-coupled from test margins; the company explicitly states it profits from membership fees rather than from lab markups. The platform serves health-conscious individual consumers focused on preventive care and longevity optimization, with no disclosed enterprise or B2B revenue streams.
Founded in Singapore in 2022 and now operating from San Francisco, Mito Health raised approximately $4M total across a 2023 pre-seed (SGD 1.7M, Forge Ventures) and a March 2025 seed ($2.2M, with Y Combinator, Capital X, XA Network, and individual investors). In-person blood draw services in Singapore were discontinued in March 2025 to concentrate resources on the US national rollout. Scientific advisors include Prof Brian Kennedy (former CEO, Buck Institute for Research on Aging) and Matt Kaeberlein (Founding Director, Healthy Aging & Longevity Research Institute); operational clinical leadership is provided by Rhonda Collins, FNP-C. HIPAA compliance is maintained through Business Associate Agreements with lab partners.
Mito Health firmographics
Firmographics- Name
- Mito Health
- Legal name
- Mito Health Inc.
- Website
- https://mitohealth.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Mito Health is a direct-to-consumer AI-powered preventive health platform that sells comprehensive 100+ biomarker blood testing and personalized health action plans to health-conscious individuals across all 50 US states via a $9/month membership and LabCorp/BioReference lab partnerships.
- Ownership category
- akta.pro rank
Mito Health industry classification
Industry- Product category
- Direct-to-consumer preventive diagnostics
- NAICS
- Medical Laboratories (621511), Medical and Diagnostic Laboratories (62151), Medical and Diagnostic Laboratories (6215)
- SIC
- Services-Medical Laboratories (8071), Services-Testing Laboratories (8734), Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Specialty & Biomarker Laboratory Services (Immunoassays/Flow/Cytometry) (HLAGAEAB)
Keywords
Where Mito Health is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices2 records
Markets served
Mito Health business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Membership Subscription: $9/month subscription model that profits from membership fees rather than test margins. Members unlock near-cost pricing on lab tests, personalized action plans, longitudinal tracking, and AI health coaching.
- Direct Lab Test Sales: One-time purchase of test panels at transparent, published pricing. Non-members pay non-member prices. Core panels start at $349 for comprehensive 100+ biomarker testing.
- 1:1 Consultations: Add-on clinician consultations available for $39-$99 per 30-minute session for members and non-members seeking deeper guidance on results.
- Whole Body MRI Imaging: Full-body MRI imaging offered as an add-on complement to blood biomarker panels for deeper health insight.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Mito Membership - $9/month subscription |
| One time/ perpetual license | Pay-as-you-go | Mito Essential/Core/Ultra Panels - $349 individual, $680 duo bundle |
| Unit Pricing | Pay-as-you-go | 1:1 Longevity Advisor Consult |
| Unit Pricing | Pay-as-you-go | Add-on Test Panels |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Mito Health product offering
Product offeringCore offering
Mito Health is an AI-powered preventive health platform that sells direct-to-consumer comprehensive blood biomarker test panels (Essential, Core, Ultra) and a $9/month membership. Members access cost-plus lab pricing through LabCorp and BioReference, AI-generated personalized health action plans, clinician-reviewed results, longitudinal tracking, and on-demand clinician consultations. A Whole Body MRI add-on is also offered alongside the panels.
Product overview
Mito Health is an AI-powered health platform offering biomarker-based blood testing services with a modular product architecture. The core offerings consist of three biomarker panels—Mito Essential, Mito Core, and Mito Ultra—at increasing levels of comprehensiveness. These panels analyze 100+ biomarkers covering cardiovascular health, metabolic function, hormones, inflammation, and nutrient status. The platform is subscription-based with a $9/month Mito Membership that provides cost-plus pricing on tests, AI-powered Mito Concierge guidance, longitudinal health tracking, and clinician support. Optional add-ons include Whole Body MRI imaging and 1:1 clinician consultations. The Mito Concierge AI chat interface and Health Quiz assessment tool guide users through test selection and results interpretation, creating a unified preventive healthcare experience.
Differentiator
Problem solved
Functional benefit
Products and services
- Mito Essential Panel Entry-level blood biomarker testing panel providing comprehensive blood analysis with clinician-reviewed results and personalized health recommendations for individual consumers.
- Mito Core Panel Mid-tier comprehensive biomarker panel analyzing 100+ markers covering hormones, inflammation, metabolic health, and nutrient levels, including a 1:1 clinician consultation, for individual consumers.
- Mito Ultra Panel Premium comprehensive biomarker panel offering the most extensive blood analysis with maximum biomarker coverage for detailed health optimization and longevity insights, for individual consumers.
- Mito Membership $9/month subscription providing member pricing on lab tests, trend tracking, personalized action plans, AI health coaching via Mito Concierge, year-round clinician guidance, longitudinal health record vault, and biological age tracking for individual consumers.
- Whole Body MRI Imaging Full-body MRI scan offered as an add-on to biomarker panels, providing imaging insights that complement blood tests to detect early signs of plaque buildup, organ issues, and structural abnormalities for individual consumers.
- On-Demand Clinician Consultations Optional 1:1 consultations with licensed clinicians available at $39 per 30 minutes for members or $99 for non-members, providing personalized guidance on test results and health plans for individual consumers.
Quantifiable outcome
- 100+ biomarkers analyzed per test
- +2 more outcomes
Companies that use Mito Health
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles2 records
Mito Health technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature4 records
Mito Health partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and flagship.
- Tiny HealthcorePartnership through Tiny Health's 'Powered by Tiny B2B' platform integrating microbiome testing into Mito Health's preventive care offerings. Tiny Health enables gut health insights including Gut Resilience, Urolithin-A potential, and GLP-1 production markers.
- Vitalist Bay 2025flagshipMito Health was the official bloodwork and diagnostics partner for Vitalist Bay 2025, an 8-week longevity zone in Berkeley, California bringing together leading minds in healthspan extension.
- Bryan Johnson's Don't Die SummitflagshipMito Health served as an Official Health Diagnostics Partner for the Don't Die Summit, positioning the brand with the longevity and preventive health movement led by Bryan Johnson.
- LabCorpcoreLabCorp provides 2,000+ lab locations across all 50 US states for blood draw services. Mito Health passes lab orders through LabCorp for biomarker testing.
- BioReferencecoreBioReference provides lab testing services in select states including New York, New Jersey, and Rhode Island as an alternative to LabCorp.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Mito Health competitors and assessment
Company assessmentDirect peers
- Function Health: Function Health is a direct-to-consumer preventive health platform offering 100+ lab biomarkers annually, clinician-reviewed results, and personalized action plans — the closest head-to-head competitor to Mito Health's core panel-and-membership model.
- InsideTracker: InsideTracker offers DTC blood biomarker analysis with personalized recommendations on nutrition, supplements, and lifestyle, targeting the same longevity-minded consumer as Mito Health with overlapping panel offerings.
- Everlywell: Everlywell is a major DTC lab testing marketplace offering a broad catalog of at-home and partner-lab blood tests, directly comparable to Mito Health's e-commerce-driven test catalog and consumer self-serve ordering.
- Thorne: Thorne combines supplements with at-home lab testing and AI-driven personalized health recommendations for health-optimization consumers, overlapping with Mito Health's longevity, supplements, and biomarker stack.
- Viome: Viome provides DTC microbiome and biomarker testing with AI-generated personalized nutrition and supplement recommendations, a directly comparable AI-coaching + consumer diagnostics model.
- Human Longevity Inc. HLI offers premium whole-body preventive diagnostics combining genomics, imaging, and biomarker testing — directly comparable to Mito Health's bundled blood + whole-body MRI add-on offering for high-end longevity consumers.
Emerging players
- Parsley Health: Parsley Health is a functional-medicine membership practice offering advanced lab testing plus clinician consultations, overlapping with Mito Health's clinician-reviewed action plans and longitudinal health tracking for the same consumer.
- Forward Health: Forward provides preventive primary care with body scanning, biomarker testing, and AI-driven health plans — adjacent to Mito Health's diagnostics-plus-AI-coaching model but with a clinician-led delivery model.
- Tiny Health: Tiny Health is a B2B-enabled microbiome testing partner already integrated into Mito Health's preventive care stack via the "Powered by Tiny" platform — comparable as an emerging DTC diagnostics brand with overlapping consumer demographics.
- Levels Health: Levels is a metabolic health platform offering continuous biomarker (glucose) monitoring with AI-driven insights — comparable to Mito Health as a software-and-data layer over consumer health data, targeting the same health-optimization segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Mito Health social profiles
Digital presenceMito Health compliance and trust
Trust signalCompliance1 record
Mito Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mito Health leadership team
Management profileNumber of profiles
Profiles7 records
Mito Health funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mito Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mito Health
What does Mito Health do?
Mito Health is an AI-powered preventive health platform that sells direct-to-consumer comprehensive blood biomarker test panels (Essential, Core, Ultra) and a $9/month membership. Members access cost-plus lab pricing through LabCorp and BioReference, AI-generated personalized health action plans, clinician-reviewed results, longitudinal tracking, and on-demand clinician consultations. A Whole Body MRI add-on is also offered alongside the panels.
Is Mito Health a public or private company?
Mito Health is a private company. It is classified as venture growth investor backed and is currently operating.
When was Mito Health founded?
Mito Health was founded in 2022. It employs 1 to 10 people.
Where is Mito Health based?
Mito Health is headquartered in Singapore, Singapore, in the Asia region.
How does Mito Health make money?
Four revenue lines are on record. Membership Subscription is the primary driver. The others are direct Lab Test Sales, 1:1 Consultations and whole Body MRI Imaging.
Who are Mito Health's main competitors?
Direct peers on record are Function Health, InsideTracker, Everlywell, Thorne, Viome and Human Longevity Inc.. Emerging players are Parsley Health, Forward Health, Tiny Health and Levels Health.
Does Mito Health have an API?
No public API is recorded for Mito Health.
What industry is Mito Health in?
Mito Health's product category is Direct-to-consumer preventive diagnostics. Its primary akta.pro industry code is HLAGAEAB, Specialty & Biomarker Laboratory Services (Immunoassays/Flow/Cytometry). Its NAICS code is 621511 and its SIC code is 8071.