The Vendry
The Vendry is a two-sided online marketplace and professional community connecting corporate event planners with venues and event service vendors across 10+ major US and UK markets. Vendors receive free portfolio profiles, while planners self-serve browse venues, discover vendors, and network via the platform's Circles community.
- Company typePrivate
- Founded2020
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What The Vendry does
The Vendry is an online two-sided marketplace and professional community for the corporate events industry, connecting event planners at companies with venues and event service vendors. Founded in 2018 and headquartered in New York City, the platform enables corporate event planners to search and browse venues across 10+ major markets (including New York, Los Angeles, San Francisco, Chicago, Atlanta, Miami, Austin, Boston, Las Vegas, and London) and to discover vendors across 15+ service categories such as catering, photography, entertainment, florals, AV production, rentals, experiential agencies, and fabrication.
The platform's product surface comprises four integrated modules: a Venue Marketplace, a Vendor Marketplace, a community-curated Inspiration Gallery showcasing past corporate events, and "Circles," a networking community for event professionals. Vendors receive free business profiles with portfolio tools to showcase prior work and respond to inbound leads, while planners can self-serve browse, get inspired, and connect with peers. The underlying technology is a web-based marketplace with category-based navigation and content-rich portfolio pages; no proprietary AI/ML capabilities are disclosed.
The business model is marketplace-based, generating revenue by facilitating connections and transactions between event professionals. Vendor business accounts are free, and the company does not publicly disclose take rates, premium tiers, or transaction fees. The company has raised $6.5 million in seed funding (September 2021) led by Stellation Capital, with a syndicate that includes Primary Ventures, Founder Collective, Brilliant Friends, Leadout Capital, Operator Partners, WGI Group, and angel investor Peter Boyce. Headcount is in the 11–50 range, and no revenue figures, customer logos, or pipeline metrics are disclosed.
The Vendry firmographics
Firmographics- Name
- The Vendry
- Legal name
- The Vendry
- Website
- https://thevendry.co
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Vendry is a two-sided online marketplace and professional community connecting corporate event planners with venues and event service vendors across 10+ major US and UK markets. Vendors receive free portfolio profiles, while planners self-serve browse venues, discover vendors, and network via the platform's Circles community.
- Ownership category
- akta.pro rank
The Vendry industry classification
Industry- Product category
- Event Services Marketplace
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Local Experiences & Event Services Marketplaces (Photographers, Caterers, DJs) (BPAMAHAK)
- akta.pro secondary industries
- Local Services & Experiences Generalist Marketplaces (CRAFAAAD), Party Venue Sourcing & Booking Services (HSACACAL)
Keywords
Where The Vendry is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Vendry business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Marketplace & Platform Services: The platform connects corporate event planners with venues and vendors. The company generates revenue through facilitating connections and transactions between event professionals on its marketplace.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free vendor/business account |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
The Vendry product offering
Product offeringCore offering
The Vendry operates an online marketplace and professional community that connects corporate event planners with event venues and service providers across 10+ major markets (New York, Los Angeles, San Francisco, Chicago, Atlanta, Miami, Austin, Boston, Las Vegas, and London). The platform bundles venue search, vendor directories across 15+ service categories, an inspiration gallery of past event work, and networking circles for event professionals, with vendors able to create free business profiles to showcase portfolios and respond to inbound leads.
Product overview
The Vendry is a unified online marketplace and community platform for event professionals and corporate event planners. The platform operates as a single integrated system combining four core product modules: a Venue Marketplace for discovering event locations, a Vendor Marketplace connecting planners with service providers across 15+ categories (catering, photography, entertainment, florals, AV production, rentals, etc.), an Inspiration Gallery showcasing real event projects, and Circles—a professional networking community. Vendors can create free business profiles to showcase their work and respond to leads, while event planners can browse venues and vendors, get inspired by past events, and connect with other professionals—all within one platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Venue Marketplace A searchable directory of event venues across major cities (New York, Los Angeles, San Francisco, Chicago, Atlanta, Miami, Austin, Boston, London, and Las Vegas), allowing corporate event planners to browse, filter, and discover suitable locations for events.
- Vendor Marketplace A directory of event vendors and service providers spanning 15+ categories including Planning & Production, Catering, Photography, Entertainment, Florals & Design, Experiential Agencies, Rentals, AV Production, Videography, Signage & Printing, Fabrication, Beverage Services, Gifts & Swag, DJ, and Dessert.
- Inspiration Gallery A community-curated portfolio of past event projects showcasing real corporate events, experiential activations, and brand experiences to help planners discover vendors based on completed project examples.
- Circles Community A professional networking community for event professionals featuring networking groups where members can connect, share knowledge, and build business relationships.
Companies that use The Vendry
Customer profileSegments2 records
Ideal customer profiles2 records
The Vendry technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
The Vendry partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
The Vendry competitors and assessment
Company assessmentDirect peers
- Tagvenue: Online marketplace for venue hire with global city coverage. Directly comparable to The Vendry's venue marketplace module, with similar shortlist/RFP-style booking flows.
- Eventbrite: Public event ticketing and discovery marketplace. Both Eventbrite and The Vendry serve as online marketplaces connecting event organizers with attendees/customers, though Eventbrite focuses on ticketed consumer events while The Vendry focuses on corporate event sourcing.
- Cvent: Enterprise meetings, events, and hospitality platform with venue sourcing, vendor management, and event registration. Directly competes with The Vendry for corporate event planner mindshare and venue/vendor discovery workflows.
- Peerspace: Online marketplace for booking event and meeting venues by the hour. Competes directly with The Vendry's venue marketplace module, particularly for short-term and experiential event bookings in major cities.
- BizBash: Events industry media, vendor directory, and event inspiration resource. Shares both the vendor discovery and inspiration/portfolio content angle with The Vendry's marketplace and gallery.
- Splacer: Marketplace for booking unique event and meeting spaces. Overlaps with The Vendry's venue marketplace in major metros, particularly NYC, LA, and SF.
Emerging players
- HoneyBook: Business management platform for event and creative professionals. While more workflow-focused, HoneyBook overlaps with The Vendry's vendor-side value proposition (booking, inquiries, client management).
- Bizzabo: Event experience and registration platform for B2B events and conferences. Competes with The Vendry for the corporate event planner segment, particularly on event tech and management workflows.
Broad incumbents
- LinkedIn Events: Professional networking platform with event discovery and professional communities. The Vendry's 'Circles' networking feature competes for the same event professional mindshare, and LinkedIn's scale dwarfs any standalone community effort.
- Headout: Experiences and activities marketplace operating across major cities. Adjacent comparison for The Vendry's local experiences and event vendor model, though skewed toward consumer rather than corporate demand.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
The Vendry financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Vendry leadership team
Management profileNumber of profiles
Profiles3 records
The Vendry funding detail
Funding detailFunding overview
Funding rounds1 record
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Vendry M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Vendry
What does The Vendry do?
The Vendry operates an online marketplace and professional community that connects corporate event planners with event venues and service providers across 10+ major markets (New York, Los Angeles, San Francisco, Chicago, Atlanta, Miami, Austin, Boston, Las Vegas, and London). The platform bundles venue search, vendor directories across 15+ service categories, an inspiration gallery of past event work, and networking circles for event professionals, with vendors able to create free business profiles to showcase portfolios and respond to inbound leads.
Is The Vendry a public or private company?
The Vendry is a private company. It is classified as venture growth investor backed and is currently operating.
When was The Vendry founded?
The Vendry was founded in 2020. It employs 11 to 50 people.
Where is The Vendry based?
The Vendry is headquartered in New York, United States, in the North America region.
How does The Vendry make money?
One revenue line is on record: marketplace & Platform Services.
Who are The Vendry's main competitors?
Direct peers on record are Tagvenue, Eventbrite, Cvent, Peerspace, BizBash and Splacer. Emerging players are HoneyBook and Bizzabo. Broad incumbents are LinkedIn Events and Headout.
Does The Vendry have an API?
No public API is recorded for The Vendry.
What industry is The Vendry in?
The Vendry's product category is Event Services Marketplace. Its primary akta.pro industry code is BPAMAHAK, Local Experiences & Event Services Marketplaces (Photographers, Caterers, DJs), with a secondary code of CRAFAAAD, Local Services & Experiences Generalist Marketplaces. Its NAICS code is 711320 and its SIC code is 7900.