Rabot Energy
Rabot Energy is a Hamburg-based digital green electricity supplier serving German residential customers with dynamic and fixed electricity tariffs, using AI-based procurement algorithms and smart-meter-driven consumption optimization to reduce energy costs.
- Company typePrivate
- Founded2021
- HeadquartersHamburg, Germany
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Rabot Energy does
Rabot Energy is a Hamburg-headquartered digital electricity supplier founded in 2021, serving German residential households and select B2B tenants with green electricity. The company runs three core retail products — rabot.dynamic (wholesale-linked dynamic tariff), rabot.fix (fixed tariff), and rabot.comfort (dynamic with a price cap) — plus vertical tariffs for EV charging, heat pumps, smart meter users, and tenant electricity (Mieterstromtarif). Its platform integrates smart meter data and consumption telemetry with AI-based energy trading algorithms that determine procurement timing and intra-day consumption shifting. The company is positioned to capture demand from the §14a EnWG controllable-load regime and home energy management systems (HEMS), making it functionally an energy retail + optimization layer rather than a pure commodity reseller.
The business model is built on a margin spread between wholesale procurement and retail pricing, layered with a 80/20 pass-through mechanic during high-volatility windows and an emerging white-label / partnership revenue line. Distribution is digital-first and product-led, with partnerships (GETEC, Enode AS, Billogram, Wechselpilot) providing technology-stack breadth. By 2025, the customer base exceeded 150,000, up from roughly 35,000 at the January 2024 Series A. Capital partners include HV Capital (lead Series A) and Bosch Ventures (strategic investment July 2025). Operational certifications include TÜV NORD-certified green electricity, and brand standing is supported by 4.5-star ratings across Trustpilot, App Store, and Google Play, plus recognition from Welt (Innovations Champions) and Focus Money (Customer Satisfaction). Geographic scope remains Germany-only at present, with no announced international expansion.
Rabot Energy firmographics
Firmographics- Name
- Rabot Energy
- Legal name
- RABOT Energy DE GmbH
- Website
- https://rabot.energy
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Rabot Energy is a Hamburg-based digital green electricity supplier serving German residential customers with dynamic and fixed electricity tariffs, using AI-based procurement algorithms and smart-meter-driven consumption optimization to reduce energy costs.
- Ownership category
- akta.pro rank
Rabot Energy industry classification
Industry- Product category
- Retail Electricity Supply
- NAICS
- Electric Power Generation, Transmission and Distribution (2211)
- SIC
- Electric Services (4911)
- akta.pro primary industry
- Managed EV Charging Software (Residential, Fleet, Workplace) (EUAFAMAA)
- akta.pro secondary industry
- Interoperability, Protocols & Standards (OCPP, ISO 15118, OCPI, OpenADR) (EUAFAMAH)
Keywords
Where Rabot Energy is headquartered
LocationHeadquarters
- HQ city
- Hamburg
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Rabot Energy business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Electricity Supply Revenue: The company buys electricity at market low points when wholesale prices are cheap and passes approximately 80% of the savings directly to customers, retaining 20% as margin. Revenue comes from the spread between wholesale electricity procurement costs and retail electricity prices charged to customers.
- Dynamic Tariff Pass-through: Customers pay variable rates based on hourly exchange prices (EPEX Spot day-ahead prices), with the company passing through non-controllable cost components (network fees, taxes, levies) at cost without markup
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Monthly | rabot.dynamic - Dynamic tariff with market-rate pricing |
| Subscription | Monthly | rabot.fix - Fixed price tariff for 12 months |
| Usage-based | Monthly | rabot.comfort - Dynamic tariff with price cap |
| Subscription | Annual | Smart Meter Option |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Rabot Energy product offering
Product offeringCore offering
Rabot Energy is a German green electricity supplier offering dynamic and fixed electricity tariffs to residential households and small businesses. The company combines AI-based energy trading algorithms with real-time market pricing (EPEX Spot day-ahead) to enable customers to save up to 40% through load shifting, with additional savings up to 65% for EV owners and heat pump users via § 14a EnWG subsidies. All electricity supplied is TÜV NORD certified 100% renewable energy.
Product overview
Rabot Energy is a digital green energy supplier offering dynamic and fixed electricity tariffs for households and businesses in Germany. The core product portfolio consists of two main tariff types: (1) rabot.dynamic - a dynamic tariff with hourly market-linked prices enabling up to 40% savings through load shifting, and (2) rabot.fix - a fixed-price tariff with 1-year price lock. The ecosystem includes multiple add-on modules targeting specific customer segments: Autostromtarif for EV owners (up to 65% savings), Wärmepumpentarif for heat pump owners, Smart Meter Tarif for real-time consumption visibility, Home Energy Management (HEMS), and § 14a EnWG integration for controllable loads. The company's AI-powered platform optimizes energy purchasing and consumption through algorithms for energy trading. B2B offerings include commercial electricity, energy consulting, and white-label partnerships. The mobile app (iOS/Android) enables real-time consumption tracking, smart EV charging, and tariff management. A June 2025 partnership with metergrid launched Germany's first integrated tenant electricity tariff combining rooftop solar with green grid electricity.
Differentiator
Problem solved
Functional benefit
Brands
- rabot.dynamic: Dynamic electricity tariff product for households with Smart Meter, offering savings up to 40% through load shifting.
- rabot.fix
Products and services
- rabot.dynamic Dynamic electricity tariff where customers pay hourly-varying prices based on exchange rates, enabling up to 40% savings through load shifting to cheaper hours. Designed for residential households with Smart Meters and is monthly cancellable.
- rabot.fix Fixed-price electricity tariff with 1-year price lock for residential households. No Smart Meter required, providing price stability without load-shifting benefits.
- Autostromtarif Electricity tariff tailored for EV owners that enables smart home charging optimization at cheapest hours, with potential savings up to 65% including § 14a EnWG subsidies for controllable loads.
- Wärmepumpentarif Electricity tariff tailored for heat pump owners enabling consumption optimization to cheapest tariff hours with savings potential combined with § 14a EnWG subsidies.
- Smart Meter Tarif Smart Meter-based tariff providing 15-minute consumption data access, real-time price visibility, and optimal consumption shifting for residential customers with installed intelligent metering systems.
Quantifiable outcome
- Up to 40% savings on electricity costs through dynamic tariff and load shifting
- +4 more outcomes
Companies that use Rabot Energy
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles5 records
Rabot Energy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability3 records
Feature4 records
Rabot Energy partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and moderate.
- metergridcoreRabot Energy and metergrid launched Germany's first fully integrated green electricity tariff for tenant electricity projects, combining rooftop solar power with certified green grid electricity. The offering serves over 1,500 projects with approximately 37,500 residents, offering 15% cost reduction for tenants and 10% returns for landlords, with potential CO2 savings of 13,490 tons annually.
- Strong partnerships with established utilitiesmoderateRabot Energy has formed strategic partnerships with established energy providers to support their digital green energy offerings.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Rabot Energy competitors and assessment
Company assessmentDirect peers
- Ostrom: Ostrom is a German digital green electricity provider offering 100% Ökostrom with smart-meter-driven dynamic pricing and EV optimization, directly mirroring Rabot's value proposition to environmentally-conscious German households. Both compete head-to-head for the same digital-first residential customer in Germany.
- aWATTar: aWATTar offers hourly dynamic electricity tariffs across multiple European countries including Germany, integrating directly with smart meters and EV chargers. The product overlap with Rabot Energy — hourly EPEX-linked tariff, smart-meter-driven load shifting, and EV-targeted plans — makes it the most direct German-headquartered competitor.
- Tibber: Tibber is a European digital electricity retailer selling dynamic, hourly-priced electricity directly to consumers via an app. Both companies share an hourly-pricing, app-first model targeting EV owners and households seeking to shift consumption, making them the closest direct peer to Rabot's rabot.dynamic offering.
Emerging players
- 1Komma5°: 1Komma5° is a German energy startup bundling solar, heat pumps, EV chargers, and dynamic electricity into a one-stop energy upgrade for households. It overlaps with Rabot on dynamic tariffs and heat-pump/EV optimization, but is differentiated by its hardware installation and financing model.
- Lichtblick: Lichtblick is a long-standing German green electricity supplier with a digital focus, renewable energy portfolio, and growing emphasis on dynamic tariffs and home energy management. Overlaps with Rabot on Ökostrom positioning, smart-home integrations, and EV charging promotion.
- Octopus Energy: Octopus Energy pioneered dynamic tariffs in the UK and is expanding into Germany via its Kraken platform and licensed supply operations. While primarily UK-based today, its entry into Germany directly targets the same dynamic-tariff, EV-charging-optimization niche that Rabot Energy occupies.
Broad incumbents
- Vattenfall: Vattenfall is a major European utility supplying electricity to German households with both fixed and increasingly dynamic tariff products, plus EV-charging solutions through its InCharge network. Its scale, regulated customer base, and emerging dynamic-tariff products make it a broad incumbent peer competing on the same product categories.
- E.ON: E.ON is one of the largest integrated European utilities serving tens of millions of customers with electricity, gas, and emerging dynamic-tariff / e-mobility products. It competes with Rabot in the German residential electricity market and is rolling out its own smart-tariff and EV-charging offerings, though across a much broader portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Rabot Energy social profiles
Digital presenceRabot Energy compliance and trust
Trust signalCompliance7 records
Rabot Energy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rabot Energy leadership team
Management profileNumber of profiles
Profiles1 record
Rabot Energy funding detail
Funding detailFunding overview
Funding rounds5 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rabot Energy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rabot Energy
What does Rabot Energy do?
Rabot Energy is a German green electricity supplier offering dynamic and fixed electricity tariffs to residential households and small businesses. The company combines AI-based energy trading algorithms with real-time market pricing (EPEX Spot day-ahead) to enable customers to save up to 40% through load shifting, with additional savings up to 65% for EV owners and heat pump users via § 14a EnWG subsidies. All electricity supplied is TÜV NORD certified 100% renewable energy.
Is Rabot Energy a public or private company?
Rabot Energy is a private company. It is classified as venture growth investor backed and is currently operating.
When was Rabot Energy founded?
Rabot Energy was founded in 2021. It employs 101 to 250 people.
Where is Rabot Energy based?
Rabot Energy is headquartered in Hamburg, Germany, in the Europe region.
How does Rabot Energy make money?
Two revenue lines are on record. Electricity Supply Revenue is the primary driver. The others are dynamic Tariff Pass-through.
Who are Rabot Energy's main competitors?
Direct peers on record are Ostrom, aWATTar and Tibber. Emerging players are 1Komma5°, Lichtblick and Octopus Energy. Broad incumbents are Vattenfall and E.ON.
Does Rabot Energy have an API?
No public API is recorded for Rabot Energy.
What industry is Rabot Energy in?
Rabot Energy's product category is Retail Electricity Supply. Its primary akta.pro industry code is EUAFAMAA, Managed EV Charging Software (Residential, Fleet, Workplace), with a secondary code of EUAFAMAH, Interoperability, Protocols & Standards (OCPP, ISO 15118, OCPI, OpenADR). Its NAICS code is 2211 and its SIC code is 4911.