Apptest.ai
Apptest.ai is an AI-native, no-code mobile and PC app testing platform that uses computer vision, OCR, and a generative vision LLM to autonomously run and self-heal tests on real iOS, Android, and Windows devices for enterprise QA teams in financial services, telecom, automotive, and media.
- Company typePrivate
- Founded2017
- HeadquartersSan Jose, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Apptest.ai does
Apptest.ai (legally AppTestAI Co., Ltd.) is an AI-native software testing platform that automates mobile and PC application quality assurance without requiring test scripts. Founded in 2017 and headquartered in Seoul with a North American regional office in San Jose, the company builds two principal products: Ptero, an AI-powered test automation cloud that schedules, manages, and analyzes test execution on real iOS, Android, and Windows devices via an integrated device farm; and Stego, a no-code scenario authoring tool that uses computer vision to auto-detect screen elements while users interact with mirrored devices, with drag-and-drop step building. These are extended by Stego Web (browser-based Windows PC authoring) and ixi Test GPT, an agent built on a generative vision LLM that converts a single test prompt into a full autonomous test plan executed across real devices.
The underlying technology stack combines object detection, OCR, NLP, and a vision LLM to identify UI elements semantically rather than by coordinates, enabling self-healing tests that survive UI redesigns and an autonomous exploratory testing mode in which the AI Testbot navigates apps without predefined scenarios. The platform exposes an Open API with CI/CD integrations (Jenkins, GitHub Actions, GitLab, Azure DevOps) and integrates with third-party device farms including SauceLabs and BitBar. Customers include Hyundai Motor Group, Hyundai Card, LG Uplus, NBC, MUSINSA, and BC Card, spanning financial services, telecommunications, automotive, media, and retail.
Revenue is generated through a hybrid go-to-market: a freemium self-serve product-led motion (free single-device trial without credit card) feeds a Team subscription tier at $199/month, while enterprise contracts are sold through direct field sales with custom pricing, multi-year terms, and dedicated support. Distribution is augmented by a strategic co-marketing and co-development alliance with LG Uplus, including joint conference presence at MWC Barcelona, STARWEST, and STAREAST. The company has raised approximately $7.9M in cumulative venture funding across rounds in 2017, 2019, 2021, and a 2024 bridge led by Naviator Global, with Samsung NEXT having led an earlier round.
Apptest.ai firmographics
Firmographics- Name
- Apptest.ai
- Legal name
- AppTestAI Co., Ltd.
- Website
- https://apptest.ai
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Apptest.ai is an AI-native, no-code mobile and PC app testing platform that uses computer vision, OCR, and a generative vision LLM to autonomously run and self-heal tests on real iOS, Android, and Windows devices for enterprise QA teams in financial services, telecom, automotive, and media.
- Ownership category
- akta.pro rank
Apptest.ai industry classification
Industry- Product category
- Software Testing and Quality Assurance
- NAICS
- Software Publishers (5132), Testing Laboratories and Services (54138)
- SIC
- Services-Prepackaged Software (7372), Services-Testing Laboratories (8734)
- akta.pro primary industry
- App Testing, QA & Beta Distribution Platforms (BPAMADAK)
- akta.pro secondary industries
- AI Observability, Monitoring & Evaluation Platforms (Drift, Quality, Safety) (HDAEANAF), Enterprise Application Testing & QA Services (BPAEAGAI)
Keywords
Where Apptest.ai is headquartered
LocationHeadquarters
- HQ city
- San Jose
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Apptest.ai business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription - Team Tier: Monthly subscription tier at $199/month offering advanced AI testing, multiple devices, 3x faster testing, and 15 hours per month. Targets growing teams.
- Enterprise Subscription: Custom quotation-based pricing for continuous AI testing, advanced enterprise features, 10x faster testing, and customized experience. Targets large enterprises.
- Free Trial: Free tier providing AI testing access on single device with standard testing and limited features. Used for lead generation and product adoption.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free AI Report in 5 Minutes |
| Subscription | Monthly | Team Plan at $199/month |
| Subscription | Multi-year contract | Enterprise Custom Pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
Apptest.ai product offering
Product offeringCore offering
Apptest.ai provides an AI-powered, no-code mobile and desktop application testing platform that automates QA on real iOS, Android, and Windows devices. Its two flagship products are Ptero, an AI test automation cloud that schedules and executes tests with auditable results, and Stego, a no-code authoring tool that lets users build test scenarios via drag-and-drop. The platform also includes Stego Web (browser-based Windows PC testing), ixi Test GPT (generative vision LLM prompt-based testing), and a Device Farm hosting physical smartphones, plus Open API integrations with Jenkins, GitHub Actions, GitLab, and Azure DevOps.
Product overview
Apptest.ai is an AI-powered mobile app testing platform built on two core products: Ptero (test automation cloud) and Stego (no-code scenario authoring tool). Ptero executes tests on real devices in the device farm, supporting both autonomous exploratory testing and predefined scenario testing. Stego provides drag-and-drop scenario creation with AI-powered screen analysis. The platform expanded with Stego Web (browser-based Windows PC testing) and ixi Test GPT (generative AI agent for prompt-based testing). All products leverage computer vision and autonomous AI to deliver scriptless, self-healing test automation.
Differentiator
Problem solved
Functional benefit
Brands
- Ptero: AI-Powered Test Automation Cloud - A fully autonomous test automation platform for scheduling, managing, and analyzing test results with clear, auditable evidence.
- Stego
Products and services
- Ptero AI-powered test automation cloud platform that schedules, manages, and analyzes mobile and desktop app test results with auditable evidence, supporting both autonomous exploratory testing and scenario-based execution on real devices.
- Stego No-code test scenario authoring tool using AI to detect screen elements via mirrored real devices, enabling users to build test scenarios through drag-and-drop without coding.
- Stego Web Web-based Windows PC test scenario authoring tool accessible via browser with no installation required, enabling cross-platform user journey testing from mobile to desktop in a single workflow.
- ixi Test GPT AI Agent powered by a generative vision LLM that takes a single-line test prompt, autonomously generates a test plan, and executes it across iOS and Android, mobile and tablet devices without human input.
Quantifiable outcome
- 16x faster time-to-market and half the price compared to traditional testing
- +7 more outcomes
Companies that use Apptest.ai
Customer profileNamed customers9 records
Segments6 records
Ideal customer profiles5 records
Apptest.ai technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability8 records
Feature9 records
Apptest.ai partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered flagship and core.
- LG UplusflagshipSigned MOU on September 30th to develop AI-based service testing technology. Jointly developed AI test automation solution enabling 24/7 testing without employee intervention. Plan to expand from apps/websites to IoT and IPTV. Exploring commercialization with domestic and international service providers. Collaborated on ixi Test GPT AI Agent showcased at MWC25.
- LG UpluscoreJoint participation in STARWEST testing conference in Anaheim, CA (October) and STAREAST in Orlando (May). Presented real-world use cases and collaborated on marketing AI testing solutions globally.
Scale indicators14 records
Recent moves6 records
Expansion highlights6 records
Apptest.ai competitors and assessment
Company assessmentDirect peers
- BrowserStack: Cloud testing platform offering real-device testing for mobile and web across thousands of device-OS combinations. Competes head-to-head with Apptest.ai on real-device mobile app testing for enterprise QA teams.
- testRigor: AI-powered no-code test automation platform for web, mobile, and desktop apps using natural-language English test authoring. Closest direct competitor on the no-code AI-testing value proposition.
- Mabl: AI-native test automation platform with auto-healing tests for web applications and increasingly mobile. Competes with Apptest.ai on AI-driven, low-maintenance end-to-end testing for SaaS teams.
- Kobiton: Mobile device cloud and AI-assisted testing platform for Android and iOS apps, including real-device labs and scriptless automation. Comparable target customer (mobile-first enterprise QA teams) and platform approach.
- Testsigma: AI-driven, scriptless test automation platform for web, mobile, and APIs with natural-language test authoring. Directly comparable on no-code AI testing and self-healing automation capabilities.
- LambdaTest: Cloud-based unified testing platform offering real-device mobile testing, automation, and AI-assisted testing capabilities. Competes with Apptest.ai across SMB and enterprise mobile app QA use cases.
- BitBar (Perforce): Mobile app testing infrastructure provider with real-device cloud and an AI Testbot integration with Apptest.ai. Direct competitor in device-farm and mobile testing, while also serving as a distribution partner.
- SauceLabs: Leading cloud-based mobile and web app testing platform with a large real-device device farm. Direct competitor to Apptest.ai's Ptero offering and current integration partner, making it both a competitor and indirect distribution channel.
Emerging players
- Functionize: AI-driven test automation platform using natural-language processing and machine learning for self-healing web and mobile tests. Competes on AI-driven autonomous testing but with narrower mobile footprint than Apptest.ai.
- Applitools: AI-powered visual testing and monitoring platform using computer vision to validate UI across devices and browsers. Adjacent competitor focused on visual regression — overlaps with Apptest.ai's self-healing vision-based testing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Apptest.ai social profiles
Digital presenceApptest.ai financial estimates
Financial estimateRevenue estimate
Valuation estimate
Apptest.ai leadership team
Management profileNumber of profiles
Profiles2 records
Apptest.ai funding detail
Funding detailFunding overview
Funding rounds4 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Apptest.ai M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Apptest.ai
What does Apptest.ai do?
Apptest.ai provides an AI-powered, no-code mobile and desktop application testing platform that automates QA on real iOS, Android, and Windows devices. Its two flagship products are Ptero, an AI test automation cloud that schedules and executes tests with auditable results, and Stego, a no-code authoring tool that lets users build test scenarios via drag-and-drop. The platform also includes Stego Web (browser-based Windows PC testing), ixi Test GPT (generative vision LLM prompt-based testing), and a Device Farm hosting physical smartphones, plus Open API integrations with Jenkins, GitHub Actions, GitLab, and Azure DevOps.
Is Apptest.ai a public or private company?
Apptest.ai is a private company. It is classified as venture growth investor backed and is currently operating.
When was Apptest.ai founded?
Apptest.ai was founded in 2017. It employs 11 to 50 people.
Where is Apptest.ai based?
Apptest.ai is headquartered in San Jose, United States, in the North America region.
How does Apptest.ai make money?
Three revenue lines are on record. Subscription - Team Tier is the primary driver. The others are enterprise Subscription and free Trial.
Who are Apptest.ai's main competitors?
Direct peers on record are BrowserStack, testRigor, Mabl, Kobiton, Testsigma, LambdaTest, BitBar (Perforce) and SauceLabs. Emerging players are Functionize and Applitools.
Does Apptest.ai have an API?
Yes. Apptest.ai provides an Open API for test automation integration. The API enables: (1) Test Creation - programmatic test job creation, (2) Test Result Lookup - retrieval of test results, and (3) Test Results for CI/CD Integration - enabling automated testing within continuous integration pipelines. The API supports Jenkins pipeline integration with example scripts provided in documentation. Available at en.docs.apptest.ai/docs/test-creation-open-api/. Developer documentation is at en.docs.apptest.ai/docs/test-creation-open-api.
What industry is Apptest.ai in?
Apptest.ai's product category is Software Testing and Quality Assurance. Its primary akta.pro industry code is BPAMADAK, App Testing, QA & Beta Distribution Platforms, with a secondary code of HDAEANAF, AI Observability, Monitoring & Evaluation Platforms (Drift, Quality, Safety). Its NAICS code is 5132 and its SIC code is 7372.