ONEHOPE
ONEHOPE is a Napa Valley winery selling direct-to-consumer wines through e-commerce, Wine Club subscriptions, a Wine Rep network, and corporate gifting, donating school supplies to underserved students with every bottle.
- Company typePrivate
- Founded2007
- HeadquartersNapa, United States
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What ONEHOPE does
ONEHOPE is a purpose-driven Napa Valley winery founded in 2007 that sells wine and related products direct-to-consumer, with every bottle generating a $25 donation toward school supplies for underserved students. The company operates a multi-channel distribution model including DTC e-commerce, a Wine Club subscription service, a Wine Rep affiliate network, corporate gifting with $3,000+ minimum order values, and the Estate 8 hospitality experience at its Rutherford Bench vineyard. The company has cultivated relationships with more than 50,000 nonprofits that serve as both fundraising partners and corporate gifting customers, and its wines are available for direct shipping in 42 US states.
The business generates revenue through several mechanics: Wine Club subscriptions priced at $120+ per shipment provide recurring revenue; DTC bottle sales range from $20 to $200 per bottle; corporate gifting targets a higher-average-order-value segment with $3,000+ minimums; and on-premise tasting experiences at Estate 8 are priced at $75-$150 per person. An exclusive 20/20 Collective membership tier and cross-brand collaborations (with Kendra Scott and Longevity Wines) extend the product surface beyond core wine. The company sources grapes from a crowdfunded Rutherford Bench vineyard acquired in 2014 and partners with consulting winemaker Philippe Melka for production oversight.
ONEHOPE has raised more than $56.4M in cumulative equity funding across multiple rounds from 2008 through December 2023, with investors including QueensBridge, LeFrak, Burch Creative Capital, WestRiver Group, City Light Capital, Rothenberg, and others. The company is privately held, headquartered in Napa, California, and employs 101-250 people. Leadership is founder-led, with Jake Kloberdanz serving as CEO and co-founder alongside Brandon Hall (Chief Brand Officer), Tiffany Wojtkiewicz (President), Sarah Gora (VP National Sales), and Kristen Shroyer (EVP Foundation & Partnerships). The company has accumulated 60,000+ five-star reviews, reflecting an established consumer brand presence rather than an early-stage venture profile.
ONEHOPE firmographics
Firmographics- Name
- ONEHOPE
- Legal name
- ONEHOPE Wine LLC
- Website
- https://onehopewine.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- ONEHOPE is a Napa Valley winery selling direct-to-consumer wines through e-commerce, Wine Club subscriptions, a Wine Rep network, and corporate gifting, donating school supplies to underserved students with every bottle.
- Ownership category
- akta.pro rank
ONEHOPE industry classification
Industry- Product category
- Direct-to-Consumer Winery
- NAICS
- Wineries (31213), Wineries (312130), Beer, Wine, and Liquor Retailers (445320)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB)
- akta.pro secondary industries
- Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD)
Keywords
Where ONEHOPE is headquartered
LocationHeadquarters
- HQ city
- Napa
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ONEHOPE business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Personnel, Operations, Technology or R&D, Infrastructure
Revenue model
- Direct Wine Sales: One-time purchases of individual bottles and wine bundles through e-commerce. Prices range from $20-$200 per bottle. Subscription options available.
- Wine Club Subscriptions: Recurring subscription model with 6 or 12 bottle shipments. One-time $20 membership fee. Members receive free shipping, 10-20% discounts, and exclusive wines. From $120 per shipment.
- Corporate Gifting: Bulk corporate wine gift orders with customization options (custom labels, etched bottles, branded packaging). Volume discounts from 5-15% for 25+ gifts. Minimum $3000 for custom builds.
- Winery Experiences: Paid tasting experiences at the Napa Valley winery ranging from $75-$150 per person for 90-minute experiences with wine and food pairings.
- 20/20 Collective Membership: Exclusive wine allocation and estate hospitality membership offering preferred access to experiences and limited releases.
- Digital Gift Cards: Prepaid gift cards ranging from $25-$2,000 redeemable for wine, gift boxes, and personalized bottles online.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Vintner Collection (Core wines) |
| Unit Pricing | Pay-as-you-go | Reserve Collection (Premium wines) |
| Unit Pricing | Pay-as-you-go | Iconic/Limited Collection (High-end wines) |
| Unit Pricing | Pay-as-you-go | Shimmer Collection (Etched sparkling wines) |
| Subscription | Monthly | Wine Club Membership |
| Transaction based/ take rate | Pay-as-you-go | Corporate Gifting Volume Discounts |
| Unit Pricing | Pay-as-you-go | Winery Tasting Experiences |
| One time/ perpetual license | Pay-as-you-go | Wine Rep Enrollment |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels7 records
ONEHOPE product offering
Product offeringCore offering
ONEHOPE produces and sells California and Napa Valley wines (sparkling, white, red, rosé, dessert) through a direct-to-consumer model spanning an e-commerce store, a recurring Wine Club, an independent Wine Rep field-sales network, and a physical Estate 8 winery in Rutherford. Complementary revenue lines include a corporate wine gifting program with custom labels and etching, a Host-a-Tasting nonprofit fundraising program donating 10% of sales, and premium winery tasting experiences. Every bottle sold channels approximately $25 in school supplies to underserved U.S. classrooms via the ONEHOPE Foundation.
Product overview
ONEHOPE is a purpose-driven Napa Valley winery offering a diverse portfolio of wines across multiple collections: the core Vintner Collection (entry-level still and sparkling wines), the premium Reserve Collection (single-vineyard and appellation-specific wines), the Iconic Collection (premium estate and rare wines), and the Shimmer Collection (sparkling wines with glitter and custom etching). The company also offers a Wine Club subscription service providing exclusive wines, discounts, and perks; a Wine Rep direct-sales program; corporate gifting solutions; and in-person winery experiences at their Estate 8 Rutherford property. Every bottle sold contributes approximately $25 in school supplies to underserved U.S. classrooms through their foundation.
Differentiator
Problem solved
Functional benefit
Brands
- Estate 8: The evolution of the ONEHOPE vision into distinctive destinations and experiences. With the Rutherford estate serving as its home, guests are invited to experience a refined expression of Napa Valley hospitality shaped by exceptional wines, thoughtful gathering, and the beauty of the land.
Products and services
- Vintner Collection (Core Wines)
- Reserve Collection
- Iconic Collection
- Shimmer Sparkling Collection
- Curated Wine Bundles
- Kosher Wine Line (Mevushal)
- Wine Club Membership
- Wine Rep Program
- Host a Tasting Fundraising Program
- Corporate Gifting
- Estate 8 Winery Experiences
- Digital Gift Card
Quantifiable outcome
- $11M+ donated to causes and $3.2M in school supplies funded
- +3 more outcomes
Companies that use ONEHOPE
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
ONEHOPE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
ONEHOPE partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- ONEHOPE FoundationcoreThe ONEHOPE Foundation manages charitable giving from wine sales. For every bottle sold, approximately $1.04 is contributed which amplifies to $25 in school supplies through partnership with a leading education foundation.
- Philippe Melka (Consulting Winemaker)coreInternationally renowned consulting winemaker Philippe Melka works alongside Head Winemaker Isadora Frias to guide each vintage with meticulous craftsmanship and uncompromising quality standards.
- Longevity WinescoreCollaboration on Longevity Cabernet Sauvignon 2016 where 10% of purchase supports AAAV (EIN: 74-3217547). Two wineries bound together as a force for change.
- AAAV (American Association Against 74-3217547)minorCharitable cause recipient for Longevity Cabernet Sauvignon. When purchasing this bottle, customers can select AAAV as cause of choice and 10% of purchase goes to supporting their mission.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
ONEHOPE competitors and assessment
Company assessmentDirect peers
- Winc: Winc is a direct-to-consumer wine subscription company selling personalized wines online via a monthly membership model. It is one of ONEHOPE's closest DTC wine-club analogs, competing for the same subscription consumer with overlapping e-commerce, club, and gift channels.
- Bright Cellars: Bright Cellars is a data-driven DTC wine subscription club targeting millennials with monthly 6-bottle shipments. It is directly comparable to ONEHOPE's Wine Club in product, customer segment, and recurring-revenue model.
- Naked Wines: Naked Wines is a DTC wine marketplace that funds independent winemakers through customer subscriptions. It competes with ONEHOPE for online wine-club dollars and operates a similar model of recurring 6/12-bottle shipments to US consumers.
- Wine.com: Wine.com is the largest online wine retailer in the US, offering one-time purchases, gifting, and corporate wine programs. It directly competes with ONEHOPE's e-commerce, gift, and corporate gifting channels at national scale.
- Firstleaf: Firstleaf is a DTC wine club using a taste quiz to personalize 6-bottle shipments. It is comparable to ONEHOPE's Wine Club in subscription mechanics, target consumer, and recurring fulfillment cadence.
- Dry Farm Wines: Dry Farm Wines is a subscription DTC wine club specializing in natural and organic wines with curated shipments. It is comparable to ONEHOPE as a values-driven (purity/clean) DTC wine club competing in the same subscription channel.
- Vinebox: Vinebox is a DTC wine-by-the-glass subscription sending premium 100ml pours. It overlaps with ONEHOPE's gifting and mini-bottle SKUs and competes for the same occasion-based, gifting-oriented consumer.
Broad incumbents
- E. & J. Gallo Winery: Gallo is the world's largest family-owned winery with broad DTC and traditional distribution. It is a broad incumbent in wine manufacturing and distribution, providing scale context and competitive pressure on ONEHOPE's premium Napa-tier positioning.
- Treasury Wine Estates: Treasury Wine Estates is a multinational wine producer behind brands like Beringer, Stags' Leap, and 19 Crimes. It is a broad incumbent comparable to ONEHOPE at the Napa-vineyard and brand-portfolio level, though distributed through traditional retail channels.
Regional players
- Faber (Lang & Reed): Note: Faber/Lang not directly comparable; substituted with a relevant regional peer. (Adjusted placeholder - using a comparable Napa DTC peer.)
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ONEHOPE social profiles
Digital presenceONEHOPE compliance and trust
Trust signalCompliance1 record
ONEHOPE financial estimates
Financial estimateRevenue estimate
Valuation estimate
ONEHOPE leadership team
Management profileNumber of profiles
Profiles13 records
ONEHOPE funding detail
Funding detailFunding overview
Funding rounds11 records
Investors16 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ONEHOPE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ONEHOPE
What does ONEHOPE do?
ONEHOPE produces and sells California and Napa Valley wines (sparkling, white, red, rosé, dessert) through a direct-to-consumer model spanning an e-commerce store, a recurring Wine Club, an independent Wine Rep field-sales network, and a physical Estate 8 winery in Rutherford. Complementary revenue lines include a corporate wine gifting program with custom labels and etching, a Host-a-Tasting nonprofit fundraising program donating 10% of sales, and premium winery tasting experiences. Every bottle sold channels approximately $25 in school supplies to underserved U.S. classrooms via the ONEHOPE Foundation.
Is ONEHOPE a public or private company?
ONEHOPE is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ONEHOPE founded?
ONEHOPE was founded in 2007. It employs 101 to 250 people.
Where is ONEHOPE based?
ONEHOPE is headquartered in Napa, United States, in the North America region.
How does ONEHOPE make money?
Six revenue lines are on record. Direct Wine Sales are the primary driver. The others are wine Club Subscriptions, corporate Gifting, winery Experiences, 20/20 Collective Membership and digital Gift Cards.
Who are ONEHOPE's main competitors?
Direct peers on record are Winc, Bright Cellars, Naked Wines, Wine.com, Firstleaf, Dry Farm Wines and Vinebox. Broad incumbents are E. & J. Gallo Winery and Treasury Wine Estates. Faber (Lang & Reed) is listed as a regional player.
Does ONEHOPE have an API?
No public API is recorded for ONEHOPE.
What industry is ONEHOPE in?
ONEHOPE's product category is Direct-to-Consumer Winery. Its primary akta.pro industry code is CRADAIAB, Wine & Sparkling Wine Wineries & Brands, with a secondary code of CRANABAF, Alcohol Subscription & Wine Clubs (Retail). Its NAICS code is 31213 and its SIC code is 2080.