Desteia
Desteia is an AI-native supply chain operating system that automates cross-border US-Mexico trade workflows — document validation, customs filing, and freight visibility — for multinational importers, with flagship Auto-MVE compliance software targeting Mexico's 2026 SAT enforcement.
- Company typePrivate
- Founded2023
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Desteia does
Desteia (legal entity Auba Inc.) is a New York-based, venture-backed trade technology company founded in 2023 by Françoise Lavertu Stevens, Diego Solorzano, and Austin Poore. The company operates an AI-native supply chain operating system that ingests unstructured trade documents — invoices, packing lists, bills of lading, Carta Porte, certificates of origin, insurance, and CFDI payment proofs — extracts structured data, cross-validates fields across documents for mismatches, and automates downstream workflows including customs filings, SOP compliance checks, and live freight visibility across ocean, rail, air, and ground transportation modes.
The company's flagship product, Auto-MVE (also branded Manifestación de Valor), is positioned as the first autonomous platform for Mexico's mandatory Manifestación de Valor Electrónica declaration, reducing per-declaration preparation time from over one hour to under five minutes and addressing an estimated 37% baseline error rate in current manual filings. The platform integrates directly with SAP, Oracle NetSuite, and Mexico's VUCEM single-window customs portal, enabling one-click submission and live ETA writes back to customer ERPs. Desteia holds SOC 2 Type II certification and supports multi-year audit-ready document retention per Mexico's five-year compliance requirement.
Desteia monetizes through enterprise SaaS subscriptions sold via a founder-led, consultative direct sales motion targeting US-based multinationals with cross-border US-Mexico operations, supplemented by a self-serve free trial for mid-market importers. Named customers include Kimberly-Clark and Elektra. The company has raised approximately $11.5 million in seed funding across two rounds (August 2024 and February 2025) from Autotech Ventures, Nazca Ventures, Village Global, Foundamental, Bridge Latam, Astraecho Capital, Nido Ventures, and 0BS, and is co-headquartered in New York City and Mexico City.
Desteia firmographics
Firmographics- Name
- Desteia
- Legal name
- Auba Inc.
- Website
- https://desteia.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Desteia is an AI-native supply chain operating system that automates cross-border US-Mexico trade workflows — document validation, customs filing, and freight visibility — for multinational importers, with flagship Auto-MVE compliance software targeting Mexico's 2026 SAT enforcement.
- Ownership category
- akta.pro rank
Desteia industry classification
Industry- Product category
- Supply Chain Management Software
- NAICS
- Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (423430), Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (42343)
- SIC
- Wholesale-Computers & Peripheral Equipment & Software (5045), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Product Master Data / GTM Content Management for Trade (SKU-to-HS mapping, attributes) (TLAEAOAM)
- akta.pro secondary industries
- Customs Declaration & Filing (Import/Export Entry) Platforms (TLAEAOAA), Trade Document Generation & Management (Commercial Invoice, Packing List, COO, Certificates) (TLAEAOAF)
Keywords
Where Desteia is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Desteia business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- SaaS Subscription: AI-native supply chain operating system delivered as cloud-based SaaS. Pricing appears enterprise quote-based with 'Request demo' and 'Start Free Trial' CTAs indicating a subscription model with tiered plans based on shipment volume or feature access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free trial available for initial evaluation |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Desteia product offering
Product offeringCore offering
Desteia provides an AI-native supply chain operating system that automates cross-border trade operations between the U.S. and Mexico. The platform ingests unstructured trade documents, validates cross-document data, and runs compliance and visibility workflows, with a flagship Auto-MVE capability that automates Mexico's mandatory Manifestación de Valor Electrónica customs value declaration. It targets multinational enterprises by replacing manual document reconciliation with structured data, automated workflows, and live freight visibility.
Product overview
Desteia offers a unified AI-native supply chain operating system for global trade operations. The core platform consists of three integrated modules—Data & Intelligence (document ingestion and validation), Automations (workflow execution), and Analytics (performance measurement)—which work together to turn fragmented trade data into clean, validated information. Built on top of this foundation are solution-specific offerings including Manifestación de Valor (automated MVE compliance for Mexico customs), Freight Visibility (real-time shipment tracking), Customs Clearance (document validation), SOP & Compliance (exception monitoring), Purchasing & Inventory (in-transit visibility), and Audit Readiness (document retention). The platform targets multinational supply chain operations, particularly those managing cross-border trade between the U.S. and Mexico, with the stated goal of helping organizations achieve 'Amazon-tier service levels.'
Differentiator
Problem solved
Functional benefit
Brands
- Auto-MVE: AI-powered platform for automating Mexico's mandatory Manifestación de Valor Electrónica (MVE) electronic customs value declaration compliance.
Products and services
- Desteia Platform An AI-native supply chain operating system for global trade operations that turns fragmented trade data into clean, validated information and automates workflows for visibility, compliance, and performance. It connects data from multiple sources, automates document processing and customs workflows, and provides analytics for multinational supply chain operations.
- Manifestación de Valor (Auto-MVE)
Quantifiable outcome
- MVE preparation time reduced from over 1 hour to under 5 minutes per declaration
- +2 more outcomes
Companies that use Desteia
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Desteia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature5 records
Desteia partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- SAPcoreDesteia integrates with SAP ERP systems for seamless data exchange and workflow automation. The integration allows customers to update ETAs directly in SAP and maintain data consistency across systems.
- Oracle NetSuitecoreDesteia platform integrates with Oracle NetSuite for operational data synchronization and supply chain visibility within the ERP ecosystem.
- VUCEM (Ventanilla Única de Comercio Exterior Mexicana)coreDesteia's Auto-MVE platform enables one-click submission to VUCEM for Mexican customs declarations. The platform maintains complete evidence trail of documents and extracted fields stored for audit and compliance.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Desteia competitors and assessment
Company assessmentDirect peers
- KlearNow: AI-powered customs clearance and trade compliance platform. Most direct competitor on the customs automation wedge, focused on document intelligence and broker workflows similar to Desteia's core offering.
- Altana: AI-driven trade compliance and supply chain intelligence platform with a global trade knowledge graph. Directly comparable on AI-native trade compliance, sanctions screening, and customs risk—competes for similar enterprise buyers.
- Flexport: Digital freight forwarder offering end-to-end cross-border logistics and customs brokerage. Directly comparable to Desteia on cross-border trade automation and customs workflows for North America, though broader in scope beyond US-Mexico.
Broad incumbents
- project44: Supply chain visibility platform covering ocean, rail, air, and road with deep carrier integrations. Comparable on Freight Visibility module and carrier-API integrations, but without Desteia's customs/document focus.
- Descartes Systems Group: Public logistics technology vendor offering customs filing, trade compliance, and global trade management software. A scaled incumbent with overlapping capabilities across customs declaration and trade compliance, competing for the same enterprise budget.
- FourKites: Supply chain visibility and orchestration platform with predictive ETA capabilities. Overlaps with Desteia's live freight visibility and exception alerting features, competing for enterprise logistics budgets.
- MercuryGate: Transportation management system (TMS) for shippers, 3PLs, and brokers with cross-border and customs capabilities. Overlaps on workflow automation and freight visibility in the cross-border trade domain.
- CargoSmart: Global shipment management and visibility platform with strong ocean carrier integrations. Comparable on freight visibility and document management features for cross-border shipments.
- Uber Freight: Digital freight brokerage and managed transportation platform with TMS offerings. Broader logistics player with overlapping supply chain visibility and automation capabilities, particularly in cross-border lanes.
Emerging players
- Tradeshift: Digital trade and supply chain finance platform with document automation capabilities. Adjacent to Desteia's document intelligence and cross-border trade workflows, though more focused on invoicing and finance.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Desteia social profiles
Digital presenceDesteia compliance and trust
Trust signalCompliance1 record
Desteia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Desteia leadership team
Management profileNumber of profiles
Profiles3 records
Desteia funding detail
Funding detailFunding overview
Funding rounds2 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Desteia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Desteia
What does Desteia do?
Desteia provides an AI-native supply chain operating system that automates cross-border trade operations between the U.S. and Mexico. The platform ingests unstructured trade documents, validates cross-document data, and runs compliance and visibility workflows, with a flagship Auto-MVE capability that automates Mexico's mandatory Manifestación de Valor Electrónica customs value declaration. It targets multinational enterprises by replacing manual document reconciliation with structured data, automated workflows, and live freight visibility.
Is Desteia a public or private company?
Desteia is a private company. It is classified as venture growth investor backed and is currently operating.
When was Desteia founded?
Desteia was founded in 2023. It employs 11 to 50 people.
Where is Desteia based?
Desteia is headquartered in New York, United States, in the North America region.
How does Desteia make money?
One revenue line is on record: saaS Subscription.
Who are Desteia's main competitors?
Direct peers on record are KlearNow, Altana and Flexport. Broad incumbents are project44, Descartes Systems Group, FourKites, MercuryGate, CargoSmart and Uber Freight. Tradeshift is listed as an emerging player.
Does Desteia have an API?
No public API is recorded for Desteia.
What industry is Desteia in?
Desteia's product category is Supply Chain Management Software. Its primary akta.pro industry code is TLAEAOAM, Product Master Data / GTM Content Management for Trade (SKU-to-HS mapping, attributes), with a secondary code of TLAEAOAA, Customs Declaration & Filing (Import/Export Entry) Platforms. Its NAICS code is 423430 and its SIC code is 5045.