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CommonLit

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uuid0000qnn

Namestring
CommonLit
Legal namestring
CommonLit, Inc.
Websiteurl
commonlit.org
Company typeenum
Private
Founded yearint
2014
Descriptiontext

CommonLit is a Washington, D.C.-based 501(c)(3) nonprofit educational technology organization founded in 2014 by educator Michelle Brown, serving K-12 schools, districts, teachers, and students in grades 3-12 across the United States. Its core product, CommonLit 360, is a full-year English Language Arts (ELA) curriculum for grades 6-12 comprising research-backed, standards-aligned full-length texts, classroom-ready print and digital lesson materials, and skills-based lesson plans. The platform is accessed via web and mobile applications and supports rostering and LMS integrations with school technology infrastructure (Clever and Google SSO are supported for identity).

The company's business model combines a freemium core platform — free individual teacher accounts with access to the text library and basic lesson materials — with a paid "School Essentials PRO" subscription tier sold via annual licensing to schools and districts. This paid tier bundles the CommonLit 360 curriculum, three benchmark assessments per school year for reading growth tracking, professional development (virtual, in-person, and on-demand), and curriculum pilot support. The enterprise sales motion is supplemented by direct website self-serve, LMS-integrated distribution, content marketing through case studies and webinars, and a robust social media presence. CommonLit is sustained through a mix of subscription revenue, grants (notably $3.89M from the U.S. Department of Education in 2016 and $3.5M from Google in 2018), and donations, and holds EdReports alignment and ESSA Evidence Badge recognitions. Compliance posture includes GDPR, FERPA, COPPA, and alignment with the NIST Cybersecurity Framework.

Short descriptiontext

CommonLit is a 501(c)(3) nonprofit that provides standards-aligned ELA curriculum, benchmark assessments, and professional development to K-12 schools and districts (grades 3-12) across the United States via a freemium-to-paid subscription model.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersWashington, United States
HQ citystring
Washington
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
ELA curriculum, literacy assessment, reading instruction, K-12 education, educator professional development
Industry3 codes
1Standards Alignment & Curriculum Mapping (State/National)
CodeEDAJAFADPrimaryYes
2Assessment, Testing & Analytics Platforms (Formative/Summative)
CodeEDAJAMACPrimaryNo
3Live Polling, Quizzing & Formative Assessment Engagement Tools
CodeEDAFAGABPrimaryNo
NAICS code3 codes
  • Exam Preparation and Tutoring611691
  • Educational Support Services611710
  • Educational Services611
SIC code2 codes
  • Services-Computer Integrated Systems Design7373
  • Services-Computer Programming, Data Processing, Etc.7370
Product category
K-12 ELA Curriculum and Assessment
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model3 records
1School/District Licensing
TypeSubscription Recurring
Description

Annual licensing fees for School Essentials PRO tier offering premium curriculum, assessments, and professional development to K-12 schools and districts.

commonlit.org
2Workbook Sales
TypeOne Time License
Description

Physical and digital workbooks available for purchase, complementing the digital platform.

commonlit.org
3Freemium Core Platform
TypeFreemium
Description

Free access to core text library and basic features for individual teachers, with premium features reserved for paying school/district accounts.

commonlit.org
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Pricing details2 tiers
1Free tier for individual educators
ModelFreemiumBilling cadenceOthers
Notes

Free account includes access to text library, basic lesson materials, and limited assessments for individual teachers and students.

commonlit.org
2School Essentials PRO paid tier
ModelSubscriptionBilling cadenceAnnual
Notes

Premium tier includes benchmark assessments, professional development modules, advanced curriculum materials, and priority support. Discount of $250 available for new customers.

commonlit.org
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

CommonLit provides a comprehensive English Language Arts (ELA) curriculum and assessment platform for K-12 schools and districts. Its flagship offering, CommonLit 360, is a full-year, standards-aligned ELA curriculum for grades 6-12, complemented by benchmark assessments, a free text library, skills-based lessons, and professional development services for educators.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Students using CommonLit saw significant reading gains of 2-6 additional months of learning
+1 more record
Product overview1 text field

CommonLit is a nonprofit educational technology organization offering a comprehensive, integrated ELA program for grades 3-12. The core product is CommonLit 360, a full-year ELA curriculum supplemented by benchmark assessments, professional development services, and curriculum pilot programs. The platform includes a Text Library and Skills-Based Lessons as core instructional resources, with Workbooks providing print materials. Additional services include Rostering & LMS Integrations for technical implementation. The program is designed around four guiding principles: students engaging with grade-level content, teachers driving outcomes, deep engagement fostering learning, and social learning. The platform provides print and digital materials, assessment data, and implementation support in one affordable program.

Product and service6 records
1CommonLit 360
CategoryELA Curriculum
Description

A full-year, standards-aligned English Language Arts curriculum for grades 6-12, designed for K-12 schools and districts to deliver comprehensive ELA instruction.

2Benchmark Assessments
CategoryLiteracy Assessment
Description

Diagnostic and progress-monitoring assessments for ELA used by K-12 schools and districts to measure student reading and literacy growth.

3Professional Development
CategoryEducator Services
Description

Training and coaching services for teachers and school leaders on implementing CommonLit's ELA curriculum and assessment tools.

4Skills-Based Lessons
CategoryELA Curriculum
Description

Targeted instructional lessons focused on discrete reading and writing skills, offered to teachers and schools as part of the curriculum suite.

5Workbooks
CategoryEducational Materials
Description

Printed CommonLit ELA workbooks available for purchase by schools and teachers to supplement digital curriculum.

6Curriculum Pilots
CategoryCurriculum Evaluation
Description

Structured pilot programs that allow schools and districts to evaluate the CommonLit curriculum before full adoption.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Newsela offers a content-rich literacy platform for K-12 with differentiated texts, assessments, and instructional supports, closely overlapping CommonLit's text library, ELA instruction, and assessment use cases for the same teacher and district buyer.

TypeDirect peer
Description

Amplify provides full ELA curricula for K-12 along with benchmark assessments and professional development, directly competing with CommonLit 360 in district ELA adoptions.

TypeDirect peer
Description

Lexia offers K-12 reading and literacy intervention programs (Lexia Core5, PowerUp) targeting similar teachers and schools with structured literacy instruction and assessment.

TypeBroad incumbent
Description

Renaissance provides Star Assessments, Accelerated Reader, and myON digital reading, overlapping CommonLit's benchmark assessment and text library categories for K-12 ELA buyers.

5i-Ready (Curriculum Associates)
TypeBroad incumbent
Description

Curriculum Associates sells i-Ready diagnostic assessments and ELA/math instructional programs, competing with CommonLit's benchmark assessments and ELA curriculum at the district level.

TypeBroad incumbent
Description

HMH is a major ELA publisher offering Into Reading and Into Literature curricula alongside assessments and PD, a broad incumbent that CommonLit competes against for district ELA adoptions.

TypeDirect peer
Description

ReadWorks is a nonprofit providing free, standards-aligned reading comprehension passages and units for K-12, directly comparable to CommonLit's free text library and lesson offering for the same teacher base.

TypeBroad incumbent
Description

Imagine Learning offers supplemental ELA solutions including Imagine Language & Literacy, overlapping CommonLit's K-12 reading instruction and assessment use cases for districts.

TypeEmerging player
Description

Khan Academy provides free K-12 instructional content and practice across subjects including ELA, serving overlapping teacher and student segments though with a broader, less assessment-heavy product.

TypeBroad incumbent
Description

Savvas offers myView Literacy and other K-12 ELA curricula with associated assessments, a broad incumbent competing for the same district ELA adoption budgets as CommonLit 360.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

Integration5 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance4 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds2 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors2 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

CommonLit

K-12 ELA Curriculum and Assessmentcommonlit.org

CommonLit is a 501(c)(3) nonprofit that provides standards-aligned ELA curriculum, benchmark assessments, and professional development to K-12 schools and districts (grades 3-12) across the United States via a freemium-to-paid subscription model.

What CommonLit does

CommonLit is a Washington, D.C.-based 501(c)(3) nonprofit educational technology organization founded in 2014 by educator Michelle Brown, serving K-12 schools, districts, teachers, and students in grades 3-12 across the United States. Its core product, CommonLit 360, is a full-year English Language Arts (ELA) curriculum for grades 6-12 comprising research-backed, standards-aligned full-length texts, classroom-ready print and digital lesson materials, and skills-based lesson plans. The platform is accessed via web and mobile applications and supports rostering and LMS integrations with school technology infrastructure (Clever and Google SSO are supported for identity).

The company's business model combines a freemium core platform — free individual teacher accounts with access to the text library and basic lesson materials — with a paid "School Essentials PRO" subscription tier sold via annual licensing to schools and districts. This paid tier bundles the CommonLit 360 curriculum, three benchmark assessments per school year for reading growth tracking, professional development (virtual, in-person, and on-demand), and curriculum pilot support. The enterprise sales motion is supplemented by direct website self-serve, LMS-integrated distribution, content marketing through case studies and webinars, and a robust social media presence. CommonLit is sustained through a mix of subscription revenue, grants (notably $3.89M from the U.S. Department of Education in 2016 and $3.5M from Google in 2018), and donations, and holds EdReports alignment and ESSA Evidence Badge recognitions. Compliance posture includes GDPR, FERPA, COPPA, and alignment with the NIST Cybersecurity Framework.

CommonLit firmographics

Firmographics
Name
CommonLit
Legal name
CommonLit, Inc.
Website
https://commonlit.org
Company type
Private
Founded year
2014
Operating status
Operating
Headcount range
101–250 employees
Short description
CommonLit is a 501(c)(3) nonprofit that provides standards-aligned ELA curriculum, benchmark assessments, and professional development to K-12 schools and districts (grades 3-12) across the United States via a freemium-to-paid subscription model.
Ownership category
akta.pro rank

CommonLit industry classification

Industry
Product category
K-12 ELA Curriculum and Assessment
NAICS
Exam Preparation and Tutoring (611691), Educational Support Services (611710), Educational Services (611)
SIC
Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
akta.pro primary industry
Standards Alignment & Curriculum Mapping (State/National) (EDAJAFAD)
akta.pro secondary industries
Assessment, Testing & Analytics Platforms (Formative/Summative) (EDAJAMAC), Live Polling, Quizzing & Formative Assessment Engagement Tools (EDAFAGAB)

Keywords

  • ELA curriculum
  • Literacy assessment
  • Reading instruction
  • K-12 education
  • Educator professional development

Where CommonLit is headquartered

Location

Headquarters

HQ city
Washington
HQ country
United States
HQ region
North America

Offices1 record

Markets served

CommonLit business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

  1. School/District Licensing: Annual licensing fees for School Essentials PRO tier offering premium curriculum, assessments, and professional development to K-12 schools and districts.
  2. Workbook Sales: Physical and digital workbooks available for purchase, complementing the digital platform.
  3. Freemium Core Platform: Free access to core text library and basic features for individual teachers, with premium features reserved for paying school/district accounts.

Pricing tiers

ModelBillingPrice
FreemiumOthersFree tier for individual educators
SubscriptionAnnualSchool Essentials PRO paid tier

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

CommonLit product offering

Product offering

Core offering

CommonLit provides a comprehensive English Language Arts (ELA) curriculum and assessment platform for K-12 schools and districts. Its flagship offering, CommonLit 360, is a full-year, standards-aligned ELA curriculum for grades 6-12, complemented by benchmark assessments, a free text library, skills-based lessons, and professional development services for educators.

Product overview

CommonLit is a nonprofit educational technology organization offering a comprehensive, integrated ELA program for grades 3-12. The core product is CommonLit 360, a full-year ELA curriculum supplemented by benchmark assessments, professional development services, and curriculum pilot programs. The platform includes a Text Library and Skills-Based Lessons as core instructional resources, with Workbooks providing print materials. Additional services include Rostering & LMS Integrations for technical implementation. The program is designed around four guiding principles: students engaging with grade-level content, teachers driving outcomes, deep engagement fostering learning, and social learning. The platform provides print and digital materials, assessment data, and implementation support in one affordable program.

Differentiator

Problem solved

Functional benefit

Products and services

  • CommonLit 360 A full-year, standards-aligned English Language Arts curriculum for grades 6-12, designed for K-12 schools and districts to deliver comprehensive ELA instruction.
  • Benchmark Assessments Diagnostic and progress-monitoring assessments for ELA used by K-12 schools and districts to measure student reading and literacy growth.
  • Professional Development Training and coaching services for teachers and school leaders on implementing CommonLit's ELA curriculum and assessment tools.
  • Skills-Based Lessons Targeted instructional lessons focused on discrete reading and writing skills, offered to teachers and schools as part of the curriculum suite.
  • Workbooks Printed CommonLit ELA workbooks available for purchase by schools and teachers to supplement digital curriculum.
  • Curriculum Pilots Structured pilot programs that allow schools and districts to evaluate the CommonLit curriculum before full adoption.

Quantifiable outcome

  • Students using CommonLit saw significant reading gains of 2-6 additional months of learning
  • +1 more outcomes

Companies that use CommonLit

Customer profile

Named customers3 records

Segments3 records

Ideal customer profiles1 record

CommonLit technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

CommonLit partnerships and signals

Strategic signal

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

CommonLit competitors and assessment

Company assessment

Direct peers

  • Newsela: Newsela offers a content-rich literacy platform for K-12 with differentiated texts, assessments, and instructional supports, closely overlapping CommonLit's text library, ELA instruction, and assessment use cases for the same teacher and district buyer.
  • Amplify Education: Amplify provides full ELA curricula for K-12 along with benchmark assessments and professional development, directly competing with CommonLit 360 in district ELA adoptions.
  • Lexia Learning (Cambium Learning Group): Lexia offers K-12 reading and literacy intervention programs (Lexia Core5, PowerUp) targeting similar teachers and schools with structured literacy instruction and assessment.
  • ReadWorks: ReadWorks is a nonprofit providing free, standards-aligned reading comprehension passages and units for K-12, directly comparable to CommonLit's free text library and lesson offering for the same teacher base.

Broad incumbents

  • Renaissance Learning: Renaissance provides Star Assessments, Accelerated Reader, and myON digital reading, overlapping CommonLit's benchmark assessment and text library categories for K-12 ELA buyers.
  • i-Ready (Curriculum Associates): Curriculum Associates sells i-Ready diagnostic assessments and ELA/math instructional programs, competing with CommonLit's benchmark assessments and ELA curriculum at the district level.
  • HMH (Houghton Mifflin Harcourt): HMH is a major ELA publisher offering Into Reading and Into Literature curricula alongside assessments and PD, a broad incumbent that CommonLit competes against for district ELA adoptions.
  • Imagine Learning: Imagine Learning offers supplemental ELA solutions including Imagine Language & Literacy, overlapping CommonLit's K-12 reading instruction and assessment use cases for districts.
  • Savvas Learning Company: Savvas offers myView Literacy and other K-12 ELA curricula with associated assessments, a broad incumbent competing for the same district ELA adoption budgets as CommonLit 360.

Emerging players

  • Khan Academy: Khan Academy provides free K-12 instructional content and practice across subjects including ELA, serving overlapping teacher and student segments though with a broader, less assessment-heavy product.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

CommonLit social profiles

Digital presence

CommonLit compliance and trust

Trust signal

Compliance4 records

CommonLit financial estimates

Financial estimate

Revenue estimate

Valuation estimate

CommonLit leadership team

Management profile

Number of profiles

Profiles1 record

CommonLit funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

CommonLit M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CommonLit

What does CommonLit do?

CommonLit provides a comprehensive English Language Arts (ELA) curriculum and assessment platform for K-12 schools and districts. Its flagship offering, CommonLit 360, is a full-year, standards-aligned ELA curriculum for grades 6-12, complemented by benchmark assessments, a free text library, skills-based lessons, and professional development services for educators.

Is CommonLit a public or private company?

CommonLit is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was CommonLit founded?

CommonLit was founded in 2014. It employs 101 to 250 people.

Where is CommonLit based?

CommonLit is headquartered in Washington, United States, in the North America region.

How does CommonLit make money?

Three revenue lines are on record. School/District Licensing is the primary driver. The others are workbook Sales and freemium Core Platform.

Who are CommonLit's main competitors?

Direct peers on record are Newsela, Amplify Education, Lexia Learning (Cambium Learning Group) and ReadWorks. Broad incumbents are Renaissance Learning, i-Ready (Curriculum Associates), HMH (Houghton Mifflin Harcourt), Imagine Learning and Savvas Learning Company. Khan Academy is listed as an emerging player.

Does CommonLit have an API?

No public API is recorded for CommonLit.

What industry is CommonLit in?

CommonLit's product category is K-12 ELA Curriculum and Assessment. Its primary akta.pro industry code is EDAJAFAD, Standards Alignment & Curriculum Mapping (State/National), with a secondary code of EDAJAMAC, Assessment, Testing & Analytics Platforms (Formative/Summative). Its NAICS code is 611691 and its SIC code is 7373.

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