Kigo
Kigo is an Augeo-subsidiary loyalty and consumer marketing platform that connects 40,000+ advertisers with 250+ publishers and 100M+ loyalty members via an AI-personalized universal offers engine, white-label hub, and blockchain-enabled digital wallet.
- Company typePrivate
- Founded2023
- HeadquartersMinneapolis, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Kigo does
Kigo is a Delaware LLC headquartered in Saint Paul, Minnesota, operating as a subsidiary of Augeo. Founded in May 2023 by combining Augeo's crypto loyalty subsidiary Heaps with NFT platform Thred, the company operates an omnichannel loyalty and consumer marketing platform that connects 40,000+ advertisers, 250+ publishers, and 100M+ loyalty program members across 20+ industries including fintech, retail, CPG, telecom, restaurants, and real estate.
The platform is built around a Universal Offers Engine containing 500k+ unique offers with 100% US metro coverage and 148M+ activated offers, augmented by an AI-driven personalization layer (Offers Agent), predictive intent modeling, and a blockchain-enabled Digital Asset Wallet supporting Ethereum, Polygon, and Bitcoin. Core products include the Kigo Platform, white-label Kigo Hub for publishers, the Entertainment Offers Network, and dedicated Advertiser and Publisher Solutions. The architecture supports deployment via direct enterprise sales, white-label/embedded integration into publisher digital products, and channel partnerships (e.g., Yardi, Neptune Retail Solutions).
Kigo monetizes through four streams: enterprise platform licensing/SaaS subscriptions to publishers, performance-based transaction fees from advertisers (pay only on offer activation/redemption), marketplace commissions on the rewards marketplace, and shared revenue with publisher partners. Go-to-market is enterprise field sales with a 'Book a Demo' conversion motion, supplemented by parent-company channel leverage from Augeo's 100+ Fortune 500 relationships across 185+ countries.
Kigo firmographics
Firmographics- Name
- Kigo
- Legal name
- Augeo Crypto, Inc.
- Website
- https://kigo.io
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Kigo is an Augeo-subsidiary loyalty and consumer marketing platform that connects 40,000+ advertisers with 250+ publishers and 100M+ loyalty members via an AI-personalized universal offers engine, white-label hub, and blockchain-enabled digital wallet.
- Ownership category
- akta.pro rank
Kigo industry classification
Industry- Product category
- Loyalty and Consumer Engagement Software
- NAICS
- Software Publishers (5132)
- SIC
- Finance Services (6199)
- akta.pro primary industry
- Loyalty, Rewards & Retention Platforms (BPAFAFAH)
- akta.pro secondary industry
- Rewards Marketplace & Redemption Platforms (Merchandise, Gift Cards, Experiences) (THALAKAC)
Keywords
Where Kigo is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Kigo business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Platform Licensing / SaaS Subscription: Kigo provides its loyalty and rewards platform to publishers and loyalty program operators on a licensing basis. The platform supports white-label deployments for brands and publishers, generating recurring subscription revenue.
- Performance-Based Advertising / Offer Delivery: Kigo charges advertisers a performance fee when customers activate and redeem their offers. Brands pay only when their customer intentionally clicks to activate and redeems an offer, eliminating wasted ad spend. This pay-for-performance model drives measurable ROI.
- Rewards Marketplace Commission: Kigo operates one of the industry's largest and most flexible reward marketplaces with 500k+ unique offers. The platform enables brands and publishers to monetize their loyalty audiences by integrating national and local offers, generating commission revenue.
- Publisher Partnership Revenue: Kigo enables publishers (250+) to unlock new revenue streams by monetizing their audience and first-party data through Kigo's platform. Publishers deliver personalized rewards and offers, generating shared revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise Platform Licensing — custom pricing based on scope and scale |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Kigo product offering
Product offeringCore offering
Kigo operates an AI-driven omnichannel loyalty and consumer marketing platform that connects advertisers with loyal shoppers and enables publishers to deliver personalized rewards. The platform includes a universal offers engine with 500k+ unique offers, the Kigo Hub white-label value delivery channel, an Offers Agent for contextualized offer delivery, and a blockchain-enabled digital wallet for tokenized rewards including NFTs and cryptocurrencies. Revenue is generated through enterprise platform licensing, performance-based offer delivery fees, marketplace commissions, and publisher partnership revenue sharing.
Product overview
Kigo is a unified omnichannel loyalty platform consisting of multiple integrated products: the core Kigo Platform for connecting advertisers with loyal shoppers and publishers with rewards capabilities; Kigo Hub as a white-labeled value delivery channel; the Entertainment Offers Network providing 500k+ unique offers; Kigo Advertiser Solutions for performance marketing; Kigo Publisher Solutions for engagement and monetization; Offers Agent for AI-powered offer contextualization; and Digital Wallet for cryptocurrency and NFT management. The platform is powered by AI-driven insights, tokenization, and personalization across the full loyalty lifecycle.
Differentiator
Problem solved
Functional benefit
Brands
- Kigo Hub: A fully white-labeled value delivery and communication channel offering brands and consumers a unified digital hub for all forms of digital value.
Products and services
- Kigo Platform An omnichannel loyalty platform that helps leading brands acquire new customers, drive incremental sales, and foster deep brand loyalty through AI-driven personalization, the Entertainment offers network, and personalized engagement tools. The platform connects advertisers with loyal shoppers and publishers with rewards capabilities.
- Kigo Advertiser Solutions Intelligent performance marketing platform delivering targeted offers to millions of loyal shoppers, helping brands win more transactions, new customers, and incremental sales through any channel. Supports any offer type, any channel delivery, pay-for-performance pricing, and analytics from millions of redemptions.
- Kigo Hub A fully white-labeled value delivery and communication channel offering brands and consumers a unified digital hub for all forms of digital value, including personalized rewards, surprise offers, and effortless sharing. Enables seamless integration into publisher digital products with enhanced engagement through personalized rewards and dynamic communication tools.
- Entertainment Offers Network Kigo's universal offers engine that embeds, personalizes, and delivers rewards and offers. The network delivers 500k+ unique offers across 100% metro areas covered, with 148M offers activated, powered by 60+ years of local savings data.
- Kigo Publisher Solutions Consumer engagement platform for publishers to harness AI, tokenization, and the leading offers network to deliver more rewarding experiences that drive loyalty, engagement, and frequency while unlocking new revenue and value from first-party data. Includes loyalty program management and rewards delivery capabilities.
- Kigo Digital Wallet A blockchain-enabled wallet service that allows users to hold, store, receive, and use Digital Assets including NFTs and cryptocurrencies. Supports Ethereum, Polygon, and Bitcoin blockchain protocols, with future releases planned to enable transfers of Digital Assets.
Quantifiable outcome
- 40% increase in customer satisfaction scores for companies investing in technology to improve customer experience
- +6 more outcomes
Companies that use Kigo
Customer profileNamed customers7 records
Segments10 records
Ideal customer profiles2 records
Kigo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature8 records
Kigo partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Neptune Retail SolutionscoreNeptune Retail Solutions and Kigo announced a strategic partnership on May 21, 2026, creating a new distribution channel that places Neptune's CPG digital incentive inventory inside Kigo's premium loyalty, publishing, and media audiences. Neptune's network spans connected retailers, publishers, and its Checkout 51 cashback app, reaching hundreds of millions of consumer touchpoints daily, while Kigo's platform reaches over 100 million loyalty program members across telecom, healthcare, and membership organizations. The collaboration enables CPG brands to reach premium loyalty audiences that have not previously had access to such content.
- YardicoreYardi expanded its strategic partnership with Kigo to enhance its RentCafe Rewards resident loyalty program. The enhanced program provides residents with more ways to earn and redeem rewards, including hyper-local discounts, receipt scanning, and access to national brand offers, all integrated into the RentCafe resident app. Yardi positions this as a long-term investment to help property managers attract, engage, and retain residents, with the program offered at no cost to property operators or residents.
- HeapsminorHeaps was Augeo's crypto loyalty subsidiary that was merged with Thred to form Kigo. Heaps contributed blockchain-enabled loyalty technology and expertise to the combined entity.
- ThredminorThred was Augeo's NFT platform that was merged with Heaps to form Kigo. Thred contributed NFT platform capabilities and expertise to the combined entity.
Scale indicators8 records
Recent moves7 records
Expansion highlights5 records
Kigo competitors and assessment
Company assessmentDirect peers
- Cardlytics: Cardlytics operates a card-linked offers platform inside bank channels, directly comparable to Kigo's advertiser-funded rewards delivered through financial institution and publisher audiences; notably, Kigo's EVP Publisher Growth previously served as Cardlytics' Chief Business Officer.
- Smile.io: Smile.io is a direct competitor in loyalty/rewards software, focused on SMB and mid-market ecommerce brands with points, referrals, and offers functionality overlapping Kigo's marketplace and rewards engine.
- LoyaltyLion: LoyaltyLion is a direct competitor providing loyalty program software for ecommerce brands with points, rewards, and referral mechanics overlapping Kigo's CPG and DTC publisher use cases.
- Paytronix: Paytronix is a direct competitor in restaurant and convenience-store loyalty, offering branded apps, ordering, and AI-driven offers comparable to Kigo's restaurant and convenience retail segments (including 7-Eleven).
- Thanx: Thanx is a direct competitor providing restaurant and retail loyalty platforms with first-party data, AI personalization, and integrated offers, serving many of the same enterprise QSR and casual dining brands as Kigo.
- Punchh: Punchh is a direct competitor providing AI-driven loyalty and digital offers platforms for restaurant and retail chains, matching Kigo's pay-for-performance model and white-label deployment to enterprise brands.
- Antavo: Antavo is a direct competitor in enterprise loyalty cloud software, offering AI-driven personalization and rewards marketplace capabilities comparable to Kigo's platform.
- Yotpo: Yotpo is a direct competitor in the loyalty and retention platform space, serving DTC and retail brands with a comparable SaaS-plus-marketplace model for offers, reviews, and loyalty programs.
Broad incumbents
- Oracle CrowdTwist (Oracle Loyalty): Oracle CrowdTwist (now Oracle Loyalty) is a broad incumbent in enterprise loyalty, providing cross-channel loyalty and engagement solutions integrated into Oracle's CX suite that compete with Kigo's platform at large brands.
- Salesforce Loyalty Management: Salesforce Loyalty Management is a broad incumbent CRM suite that bundles loyalty as part of Marketing Cloud, competing with Kigo for enterprise loyalty programs of Fortune 500 brands.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Kigo social profiles
Digital presenceKigo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kigo leadership team
Management profileNumber of profiles
Profiles4 records
Kigo funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kigo M&A and investment
M&A and investmentM&A3 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kigo
What does Kigo do?
Kigo operates an AI-driven omnichannel loyalty and consumer marketing platform that connects advertisers with loyal shoppers and enables publishers to deliver personalized rewards. The platform includes a universal offers engine with 500k+ unique offers, the Kigo Hub white-label value delivery channel, an Offers Agent for contextualized offer delivery, and a blockchain-enabled digital wallet for tokenized rewards including NFTs and cryptocurrencies. Revenue is generated through enterprise platform licensing, performance-based offer delivery fees, marketplace commissions, and publisher partnership revenue sharing.
Is Kigo a public or private company?
Kigo is a private company. It is classified as corporate owned and is currently operating.
When was Kigo founded?
Kigo was founded in 2023. It employs 11 to 50 people.
Where is Kigo based?
Kigo is headquartered in Minneapolis, United States, in the North America region.
How does Kigo make money?
Four revenue lines are on record. Platform Licensing / SaaS Subscription is the primary driver. The others are performance-Based Advertising / Offer Delivery, rewards Marketplace Commission and publisher Partnership Revenue.
Who are Kigo's main competitors?
Direct peers on record are Cardlytics, Smile.io, LoyaltyLion, Paytronix, Thanx, Punchh, Antavo and Yotpo. Broad incumbents are Oracle CrowdTwist (Oracle Loyalty) and Salesforce Loyalty Management.
Does Kigo have an API?
Yes. Kigo provides API access as part of its Services. The Terms of Service state that Services can be accessed through 'Kigo's APIs, the Kigo mobile application, or any other Kigo website (collectively an Kigo Site).' Kigo supports digital assets on blockchain protocols including Ethereum, Polygon, and Bitcoin. The platform provides wallet services for holding, storing, receiving, and using Digital Assets within the Kigo Site. Digital Asset transfers may incur transaction fees. Developer documentation is at kigo.io.
What industry is Kigo in?
Kigo's product category is Loyalty and Consumer Engagement Software. Its primary akta.pro industry code is BPAFAFAH, Loyalty, Rewards & Retention Platforms, with a secondary code of THALAKAC, Rewards Marketplace & Redemption Platforms (Merchandise, Gift Cards, Experiences). Its NAICS code is 5132 and its SIC code is 6199.