StrideUp
StrideUp is a London-based fintech, founded in 2016, building a Shariah-compliant residential mortgage-backed securities (RMBS) platform aimed at making European homeownership more affordable and serving Islamic-finance-aligned investors.
- Company typePrivate
- Founded2016
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What StrideUp does
StrideUp is a London-based fintech company founded in 2016 that operates in the home finance and housing affordability space. According to the available source material, the company's stated mission is to make homeownership more affordable by reinventing home finance and transforming the housing market. The company employs between 11 and 50 people and operates from London, United Kingdom, with a stated market scope covering Europe.
StrideUp's core product strategy centers on becoming Europe's first regular issuer of Shariah-compliant Residential Mortgage-Backed Securities (RMBS). This product is structured to adhere to Islamic finance principles, providing an alternative investment structure for the European market that targets both Muslim-population geographies and institutional investors seeking Shariah-compliant fixed-income exposure. The Shariah-compliant RMBS product is categorized as the company's core offering.
The business is supported by two disclosed funding rounds: an early-stage round of approximately $2.1 million in November 2017 led by Picus Capital, followed by a substantially larger round of approximately $343 million in June 2022 led by ARA Venn, a real estate and infrastructure asset manager. The company is led by founders Sakeeb Zaman (founder/CEO) and Rohan Trivedi (co-founder). The capital structure and institutional partnership with ARA Venn suggest the company operates an asset-heavy, capital-partnered model in which warehouse lending capacity and securitization issuance are likely the primary revenue mechanics, although no direct revenue, pricing, or unit-economics data is disclosed in the available sources.
StrideUp firmographics
Firmographics- Name
- StrideUp
- Website
- https://strideup.co
- Company type
- Private
- Founded year
- 2016
- Headcount range
- 11–50 employees
- Short description
- StrideUp is a London-based fintech, founded in 2016, building a Shariah-compliant residential mortgage-backed securities (RMBS) platform aimed at making European homeownership more affordable and serving Islamic-finance-aligned investors.
- Ownership category
- akta.pro rank
StrideUp industry classification
Industry- Product category
- Residential Mortgage Finance
- NAICS
- Funds, Trusts, and Other Financial Vehicles (525)
- SIC
- Asset-Backed Securities (6189)
- akta.pro primary industry
- Islamic Retail Banking (FSABAGAA)
- akta.pro secondary industry
- Retail Investment Products (RIPs) & Packaged Products (PRIIPs/KIDs) (FSACAMAN)
Keywords
Where StrideUp is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
StrideUp business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
StrideUp product offering
Product offeringCore offering
StrideUp is a London-based fintech that provides home finance products designed to make homeownership more affordable, with a focus on Shariah-compliant Residential Mortgage-Backed Securities (RMBS). The company aims to become Europe's first regular issuer of Shariah-compliant RMBS, serving homebuyers seeking Islamic finance-compliant mortgage solutions in the European market.
Product overview
StrideUp is a fintech company that offers Shariah-compliant Residential Mortgage-Backed Securities (RMBS). The company plans to become Europe's first regular issuer of Shariah-compliant RMBS, providing Islamic finance-compliant investment products to the European market. The product is structured to adhere to Islamic finance principles, offering an alternative to conventional mortgage-backed securities.
Differentiator
Problem solved
Functional benefit
Products and services
- Shariah-Compliant Residential Mortgage-Backed Securities (RMBS)
Companies that use StrideUp
Customer profileIdeal customer profiles1 record
StrideUp technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
StrideUp partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights5 records
StrideUp competitors and assessment
Company assessmentEmerging players
- Better.com: US digital mortgage lender using technology to streamline origination and securitization. Useful reference point for fintech-driven mortgage economics, though its geographic and Shariah footprint differs from StrideUp's.
- Habito: UK digital mortgage broker and lender. Not Shariah-compliant, but a direct fintech comparator on UK mortgage distribution, technology stack, and partnership economics relevant to StrideUp's origination ambitions.
Direct peers
- Gatehouse Bank: UK-based Shariah-compliant bank focused on residential and commercial property finance and savings products. Closest UK analogue to StrideUp — operates Islamic home finance in the same regulatory perimeter and investor base.
- Bank of London and the Middle East (BLME): UK-domiciled Shariah-compliant bank providing property finance and wealth management. Overlaps with StrideUp in Shariah property finance and the development of Islamic capital markets products in Europe.
- Al Rayan Bank: UK Shariah-compliant retail bank offering Islamic home purchase plans (Ijarah/Murabaha) and savings products. Competes with StrideUp for Shariah-conscious UK homebuyers and is a natural benchmark for Shariah-compliant mortgage economics.
Others
- Paragon Banking Group: UK specialist bank active in buy-to-let and residential mortgage origination and securitization. Comparable as a non-bank/ specialist lender that regularly issues UK RMBS, providing structural and investor benchmarks for StrideUp's issuance plans.
- OSB Group (OneSavings Bank): UK specialist mortgage lender with a long track record of RMBS issuance via Precise Mortgage and Charter Savings Bank. Comparable for securitization execution capability and UK mortgage origination economics rather than Shariah product overlap.
Broad incumbents
- Kuwait Finance House (KFH): One of the world's largest Islamic banks, with significant real-estate financing operations in Turkey, Kuwait, and Europe via KFH-Turkiye and other subsidiaries. A globally scaled peer with extensive Shariah RMBS issuance experience outside Europe.
- HSBC Amanah: Global Islamic banking arm of HSBC offering Shariah-compliant home finance across multiple jurisdictions including the UK. A broad incumbent whose product set and brand dwarf StrideUp but who validates the European Islamic home-finance demand.
- Standard Chartered Saadiq: Islamic banking window of Standard Chartered offering Shariah-compliant financing including property finance across the UK, UAE, Malaysia, and beyond. Broad incumbent with established Shariah governance and global investor access.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
StrideUp social profiles
Digital presenceStrideUp financial estimates
Financial estimateRevenue estimate
Valuation estimate
StrideUp leadership team
Management profileNumber of profiles
Profiles2 records
StrideUp funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
StrideUp M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about StrideUp
What does StrideUp do?
StrideUp is a London-based fintech that provides home finance products designed to make homeownership more affordable, with a focus on Shariah-compliant Residential Mortgage-Backed Securities (RMBS). The company aims to become Europe's first regular issuer of Shariah-compliant RMBS, serving homebuyers seeking Islamic finance-compliant mortgage solutions in the European market.
When was StrideUp founded?
StrideUp was founded in 2016. It employs 11 to 50 people.
Where is StrideUp based?
StrideUp is headquartered in London, United Kingdom, in the Europe region.
Who are StrideUp's main competitors?
Emerging players on record are Better.com and Habito. Direct peers are Gatehouse Bank, Bank of London and the Middle East (BLME) and Al Rayan Bank. Others are Paragon Banking Group and OSB Group (OneSavings Bank). Broad incumbents are Kuwait Finance House (KFH), HSBC Amanah and Standard Chartered Saadiq.
Does StrideUp have an API?
No public API is recorded for StrideUp.
What industry is StrideUp in?
StrideUp's product category is Residential Mortgage Finance. Its primary akta.pro industry code is FSABAGAA, Islamic Retail Banking, with a secondary code of FSACAMAN, Retail Investment Products (RIPs) & Packaged Products (PRIIPs/KIDs). Its NAICS code is 525 and its SIC code is 6189.