Limitless
- Company typePrivate
- Founded2016
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Limitless does
Limitless Technology Group Ltd is a UK-headquartered enterprise SaaS company, founded in 2016 and registered in England and Wales (Company No: 14938684), that operates the Limitless GigCX platform connecting global brands with their most passionate customers, who serve as on-demand expert support representatives. The company is based in Esher, Surrey, with an EU representative office in Drogheda, Ireland, and coined and trademarked the term "GigCX" (Gig Customer Experience) as a category-defining alternative to traditional contact center outsourcing. The company's published customer base spans enterprise brands in consumer goods (Unilever, L'Oréal), consumer electronics and gaming (Samsung, Dell, HP, Xbox), technology (Google, Microsoft), marketplaces and delivery (eBay, Postmates), software (Sage), fitness (Zwift), meal kits (Sunbasket), and financial services (NewDay).
Limitless firmographics
Firmographics- Name
- Limitless
- Legal name
- Limitless Technology Group Ltd
- Website
- https://limitlesstech.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Limitless industry classification
Industry- Product category
- Customer Experience Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210), Telephone Call Centers (56142)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Professional & Business Services Marketplaces (Freelancers, SMB Services) (BPAMAHAG)
Keywords
Where Limitless is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Limitless business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Personnel, Infrastructure
Revenue model
- GigCX Platform Subscription/Managed Service: Outcome-based pricing model where brands pay per successfully resolved case, not per active headcount. Flexible pay-as-you-go service model with no setup costs. Branded as managed solution where Limitless handles onboarding, quality management, and platform optimization.
- Platform Licensing: Organizations can access the Limitless SmartCrowd platform to manage their own crowd of experts. Platform includes routing, matching, quality controls, and expert payment capabilities.
- Expert Rewards Management: Limitless manages the payment of rewards to GigCX Experts on behalf of clients. Rewards are fair in each local market - at least 1.3 times what a contact center agent would receive - and paid in local currencies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Outcome Based/ Performance | Pay-as-you-go | Outcome-based pricing - pay per resolved case |
| Hybrid | Multi-year contract | Managed Solution - full service with SLAs |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
Limitless product offering
Product offeringCore offering
Limitless operates a cloud-based SmartCrowd platform that enables enterprise brands to deliver customer experience through a global crowd of qualified, brand-passionate experts (GigCX). The platform routes customer inquiries, matches them to the best experts via AI, manages messaging, ensures quality, handles secure access to company systems, and processes expert rewards. Offerings span customer onboarding/success, customer support, AI data training, and a fully managed service option.
Differentiator
Problem solved
Functional benefit
Brands
- GigCX: Gig Customer Experience platform - a crowdsourced customer experience solution that connects brands with expert customers for on-demand support.
- SmartCrowd Platform
Products and services
- SmartCrowd Platform Cloud-based SaaS platform that enables organizations to route customer service inquiries securely, match inquiries with qualified experts, manage messaging, ensure quality, and handle expert rewards and payments. The platform includes onboarding, matching, messaging, quality management, and integrations modules.
- Customer Success Solution
- Customer Support Solution Solution for turning passionate super users into qualified Support Experts to provide remote customer support for large global brands in any language, 24/7. Delivers case resolution at scale.
- AI Training Solution Enables rapid sourcing of highly skilled and diverse contributors to collect, annotate, and evaluate data to improve the accuracy and relevance of AI models. Harnesses a global pool of contributors for AI training.
- Managed Solution Fully managed crowd solution in which Limitless handles expert onboarding, crowd management, platform optimization, quality monitoring, and knowledge management on behalf of clients to meet pre-determined SLAs.
Quantifiable outcome
- 40% lower cost per case compared to traditional contact center models
- +6 more outcomes
Companies that use Limitless
Customer profileNamed customers14 records
Segments5 records
Ideal customer profiles4 records
Limitless technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability4 records
Feature6 records
Limitless partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered former entity, client, core and strategic.
- Meta (AI Wearable Limitless)former entityMeta acquired a separate US-based AI wearables startup also named Limitless. This AI startup developed pendant devices that record and transcribe conversations. This is a different company from Limitless Technology Group Ltd (limitlesstech.com). The acquired company had raised over $33M and was backed by Sam Altman.
- NewDayclientFinancial services partner for Voice of Customer program. NewDay serves over 5 million UK customers. Limitless delivered CrowdFeedback solution for product improvement.
- SalesforcecorePre-built integration with Salesforce CRM enabling seamless connection of GigCX platform with existing customer relationship management systems. Allows customer queries to be routed through Salesforce with GigCX Expert responses fed back.
- ZendeskcorePre-built integration with Zendesk support platform. Enables organizations to connect their existing Zendesk instance with the Limitless GigCX platform for seamless customer support operations.
- GenesyscorePre-built integration with Genesys workforce engagement and customer experience solutions. Supports holistic customer experience management across GigCX and traditional contact center channels.
- PwCcorePwC provides verification of Limitless GoodGig principles ensuring compliance with local gig legislation worldwide. Terms and conditions grounded in GoodGig principles are verified by PwC partners.
- Genesys (Workforce Engagement)strategicMerijn te Booij, EVP & GM Employee Engagement Solutions at Genesys, featured on GigCX Decoded podcast discussing how Gig Experts fit into creating frictionless customer experience and the role of bots and automation.
Scale indicators11 records
Recent moves6 records
Expansion highlights6 records
Limitless competitors and assessment
Company assessmentBroad incumbents
- Teleperformance: Teleperformance is one of the world's largest omnichannel CX and contact center outsourcing providers, serving global enterprises across many verticals. A broad incumbent whose digital transformation roadmap increasingly overlaps with Limitless's crowdsourced model.
- Concentrix: Concentrix is a major global CX solutions and BPO provider with technology-led customer engagement offerings across verticals. A broad incumbent whose CX technology stack overlaps with Limitless's enterprise sales motion and target buyer.
- Foundever (formerly Sitel Group): Foundever is a global CX and digital customer experience BPO serving enterprise clients across multiple verticals. A broad incumbent whose digital CX offering competes for the same enterprise CX transformation budget as Limitless.
- TTEC (TeleTech): TTEC is a large global CX and digital customer experience services provider offering BPO contact center and AI-enabled customer engagement. A broad incumbent competing with Limitless in enterprise CX outsourcing but operating traditional and offshore delivery at scale.
Emerging players
- Scale AI: Scale AI operates a crowdsourced platform for data annotation and AI model training, overlapping with Limitless's newer AI Training solution. An emerging player in the adjacent data-labeling market that uses gig-expert pools to serve AI/ML teams at large enterprises.
Others
- Genesys: Genesys is a leading CX orchestration and contact center platform vendor and an existing technology partner of Limitless. While not a direct competitor in crowdsourced delivery, Genesys competes in the broader CX technology stack and could evolve into a competing delivery channel.
- Zendesk: Zendesk is a major customer service software platform and existing integration partner of Limitless. As an adjacent enabling technology, Zendesk competes for parts of the CX software budget and increasingly bundles AI agent capabilities that overlap with portions of Limitless's value proposition.
Direct peers
- ModSquad: ModSquad provides outsourced digital customer experience services using a distributed community of on-demand moderators and CX professionals. It is the closest direct competitor to Limitless's crowdsourced CX model, serving similar enterprise brands with similar gig-expert delivery.
- Arise Virtual Solutions: Arise operates a work-from-home customer service platform connecting enterprise brands with a crowdsourced network of independent customer service professionals. Comparable business model to Limitless's GigCX, offering on-demand agent capacity for enterprise CX.
- Liveops: Liveops provides on-demand, home-based customer contact center agents to enterprises through a virtual gig-agent platform. Similar crowdsourced delivery model and target customer base (large enterprise CX buyers) as Limitless.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Limitless social profiles
Digital presenceLimitless financial estimates
Financial estimateRevenue estimate
Valuation estimate
Limitless leadership team
Management profileNumber of profiles
Profiles7 records
Limitless funding detail
Funding detailFunding overview
Funding rounds4 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Limitless M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Limitless
What does Limitless do?
Limitless operates a cloud-based SmartCrowd platform that enables enterprise brands to deliver customer experience through a global crowd of qualified, brand-passionate experts (GigCX). The platform routes customer inquiries, matches them to the best experts via AI, manages messaging, ensures quality, handles secure access to company systems, and processes expert rewards. Offerings span customer onboarding/success, customer support, AI data training, and a fully managed service option.
Is Limitless a public or private company?
Limitless is a private company. It is classified as venture growth investor backed and is currently operating.
When was Limitless founded?
Limitless was founded in 2016. It employs 1 to 10 people.
Where is Limitless based?
Limitless is headquartered in London, United Kingdom, in the Europe region.
How does Limitless make money?
Three revenue lines are on record. GigCX Platform Subscription/Managed Service is the primary driver. The others are platform Licensing and expert Rewards Management.
Who are Limitless's main competitors?
Broad incumbents on record are Teleperformance, Concentrix, Foundever (formerly Sitel Group) and TTEC (TeleTech). Scale AI is listed as an emerging player. Others are Genesys and Zendesk. Direct peers are ModSquad, Arise Virtual Solutions and Liveops.
Does Limitless have an API?
No public API is recorded for Limitless.
What industry is Limitless in?
Limitless's product category is Customer Experience Software. Its primary akta.pro industry code is BPAMAHAG, Professional & Business Services Marketplaces (Freelancers, SMB Services). Its NAICS code is 5182 and its SIC code is 7372.