What Kidas does

Kidas is a Philadelphia-based B2B AI company founded in 2020 by CEO Ron Kerbs that builds white-label scam, fraud, and online threat detection technology for enterprise partners. Its platform combines a proprietary natural language processing system called "Sappa" with computer vision and speech/audio models to analyze voice, text, and video communications in real time, detecting scams, phishing, grooming, cyberbullying, deepfakes, SIM swap fraud, and pig butchering. Detection runs on-device or within partner environments to preserve privacy, and flagged content is reviewed by human analysts to manage false positives.

The product portfolio includes ProtectMe (a child-safety platform monitoring voice and text chat for gamers aged 8-14), SMS Scam Detection, Email Protection, a Scam Chatbot, Deepfake Protection integrated with Zoom, Microsoft Teams, Google Meet, and Webex, PC Gaming Protection, Discord Protection, and Custom Builds for tailored enterprise deployments. Kidas operates exclusively through an OEM/embedded white-label distribution model, embedding its technology inside the products and services of partners such as Aura, Comcast, Overwolf, Razer, Walmart, Intel, and Best Buy.

The company generates revenue through recurring licensing and subscription agreements with enterprise partners and through custom integration services; pricing is not publicly disclosed and is structured on a per-engagement basis. Kidas has raised approximately $2.12M in disclosed equity funding across rounds led by Techstars and Contour Venture Partners, plus a BIRD Foundation grant awarded jointly with Overwolf and a later investment from the Aura Innovation Fund. The company employs 11-50 people, holds an AI Breakthrough Award, and reports protecting millions of conversations each month.

Name

Kidas

Legal name

Kidas, Inc.

Website

https://getkidas.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Kidas is a Philadelphia-based B2B AI company that provides white-label, real-time scam, fraud, deepfake, and online threat detection (including child-safety gaming protection) to enterprise partners such as telecom providers, cybersecurity platforms, gaming ecosystems, and retailers via embedded OEM integrations.

Ownership category

akta.pro rank

Product category

Online Safety & Scam Detection Software

NAICS

Software Publishers (5132)

akta.pro primary industry

Marketplace & Platform Trust & Safety (Buyer/Seller Abuse) (HDADALAI)

akta.pro secondary industries

Fraud Detection & Prevention (payments fraud, account takeover, scams) (FSAGAFAE), Child Safety & Exploitation Prevention Operations (CSAM detection workflows, escalation) (BPAAALAK)

Keywords

• Scam detection software
• Deepfake detection platform
• Gaming safety software
• AI fraud prevention
• White-label security solutions

Headquarters

HQ city

Philadelphia

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. White-Label B2B SaaS / Platform Licensing: Kidas provides its scam detection technology as white-label, out-of-the-box solutions to enterprise partners (telecom, cybersecurity, banking, gaming platforms) who embed Kidas' technology into their own products and customer interfaces. Revenue is generated through licensing agreements, platform subscriptions, and value-added service bundles sold to partners who then offer protection to their end customers.
2. Enterprise Integration / Custom Builds: Kidas builds tailor-made scam detection systems for specific enterprise customers (employees or end customers) around their exact needs. This represents a services/integration component of the revenue model.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Kidas develops and licenses AI-powered behavioral scam and fraud detection technology that partners embed under their own brands across SMS, email, voice, gaming, and video meeting channels. Its product suite—ProtectMe, SMS Scam Detection, Email Protection, Scam Chatbot, Deepfake Protection, PC Gaming Protection, Discord Protection, and Custom Builds—analyzes voice, text, and video in real time on-device to detect cyberbullying, grooming, phishing, deepfakes, and financial scams without storing raw recordings. The company sells exclusively to enterprise partners (telecom, cybersecurity, banking, gaming, retail) who offer the protection to their end customers.

Product overview

Kidas is an AI company focused on child online safety and broader scam protection, operating as a B2B white-label solutions provider. The product portfolio centers on ProtectMe, a gaming protection platform monitoring voice and text chat for minors (ages 8-14) against cyberbullying, grooming, and scams. Beyond gaming, Kidas offers a suite of scam detection products including SMS Scam Detection, Email Protection, Scam Chatbot, and Deepfake Protection across video conferencing platforms (Zoom, Teams, Google Meet, Webex). Additional offerings include PC Gaming Protection and Discord Protection. The company provides white-label, out-of-the-box solutions for partners including telecom providers, ISPs, banks, and security firms. The platform uses proprietary AI (Sappa language system) with real-time processing and human analyst review for flagged content. Data processing emphasizes privacy-first analysis without storing raw recordings.

Differentiator

Problem solved

Functional benefit

Brands

• ProtectMe: Platform that monitors voice and text chat during online gameplay to flag harmful interactions such as cyberbullying, grooming, and scams targeting minors
• Sappa

Products and services

• ProtectMe A gaming protection platform that monitors voice and text chat during online gameplay to flag harmful interactions such as cyberbullying, grooming, phishing, and scams targeting minors aged 8-14, alerting parents to online threats in real time.
• SMS Scam Detection AI-based SMS protection that learns, adapts, and instantly defends against text message scams by analyzing linguistic and emotional patterns to identify urgency traps, phishing, and fraudulent content. Sold as a white-label capability to telecom and messaging partners.
• Email Protection Email scam detection using adaptive AI to block phishing, fraud, and scams before they reach the inbox, with continuously refined models that identify new phishing tactics. Sold to enterprise partners for embedding in consumer email and security suites.
• Scam Chatbot An AI-powered chatbot that provides scam screening and instant safety reports; users paste suspicious messages, emails, links, or call transcripts and receive Safe/Suspicious/Scam verdicts with explanations and recommended next steps within milliseconds.
• Deepfake Protection Real-time detection of deepfake video and audio manipulation during live meetings and webinars on Zoom, Microsoft Teams, Google Meet, and Webex, protecting employees and brand reputation from AI-generated impersonation attacks.
• PC Gaming Protection Detects and blocks scams, phishing attempts, predators, and other threats encountered while gaming on PC platforms; integrated as white-label protection by gaming hardware and software partners including Razer.
• Discord Protection Monitors Discord chats and voice channels, flagging scams, predators, and harmful content to protect users on the Discord platform; offered as a dedicated Discord monitoring product.
• Custom Builds Tailor-made scam and fraud detection systems built around an enterprise customer's exact needs, integrating Kidas' AI into their specific employee or end-customer products as a managed services engagement.

Quantifiable outcome

• Protects millions of conversations each month
• +1 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability9 records

Feature7 records

Partnerships

Eleven partnerships are on record, tiered core and flagship.

• AuracoreGTM or Marketing PartnerAura, a leading identity and cybersecurity platform, integrates Kidas' scam detection technology into its product offering, providing Kidas-powered protection to Aura's customer base. Aura is also an investor in Kidas and represented on Kidas' Industry Advisory Board through Ryan Toohil (Former CTO, Advisor).
• ComcastcoreGTM or Marketing PartnerComcast integrates Kidas' scam detection capabilities into its service offerings, leveraging Kidas' technology to provide consumer scam protection across its telecommunications and media platforms. Comcast is also an investor in Kidas.
• OverwolfflagshipStrategic or Co-development PartnerOverwolf is a strategic co-development partner and investor in Kidas. Together, Kidas and Overwolf developed ProtectMe, a parental alert software for online gaming protection. Overwolf CEO Uri Marchand serves on Kidas' Industry Advisory Board. In July 2022, Kidas and Overwolf jointly received a BIRD Foundation grant to develop technology protecting children from toxic and predatory behavior in online gaming.
• RazercoreGTM or Marketing PartnerRazer integrates Kidas' PC gaming protection technology to detect and block scams, phishing attempts, predators, and other threats encountered by Razer's gaming community.
• WalmartcoreGTM or Marketing PartnerWalmart offers Kidas-powered scam protection within its consumer ecosystem, providing fraud detection and safety capabilities to Walmart customers.
• IntelcoreGTM or Marketing PartnerIntel partners with Kidas to integrate scam detection and protection capabilities, leveraging Kidas' AI technology within Intel's product and platform ecosystem.
• Best BuycoreGTM or Marketing PartnerBest Buy offers Kidas-powered scam and gaming protection solutions to its retail customers, making Kidas' technology accessible through Best Buy's consumer electronics retail channel.
• ZoomcoreTechnology or IntegrationKidas' Deepfake Protection integrates with Zoom to provide real-time detection of deepfake manipulation during live video calls and webinars on the Zoom platform.
• Microsoft TeamscoreTechnology or IntegrationKidas' Deepfake Protection integrates with Microsoft Teams to detect AI-generated impersonation and deepfake scams during live Teams meetings and webinars.
• Google MeetcoreTechnology or IntegrationKidas' Deepfake Protection integrates with Google Meet to provide real-time deepfake video and audio detection during live video calls.
• Webex (Cisco)coreTechnology or IntegrationKidas' Deepfake Protection integrates with Webex to provide real-time meeting protection against deepfake manipulation on Cisco Webex video calls.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hive: Hive provides AI-powered content moderation and text/audio analysis APIs, comparable to the underlying NLP and audio analysis engine driving Kidas' Sappa language system.
• Aura: Aura is a direct consumer-identity and cybersecurity platform providing scam, fraud, and identity protection. It is both a customer/investor and a close comparable to Kidas' white-label fraud-detection stack, making it the single most comparable peer.
• ActiveFence: ActiveFence provides AI-driven content moderation, fraud, and child-safety/trust & safety tooling to platforms and messaging apps, with similar B2B platform-protection positioning.
• Sift: Sift is a leading fraud-detection platform using behavioral signals and ML to block scams, account takeover, and payment fraud—directly comparable in the AI-fraud-detection category Kidas plays in.
• Arkose Labs: Arkose Labs provides bot detection, account takeover prevention, and real-time scam/fraud decisioning using behavioral signals and risk scoring—overlapping heavily with Kidas' behavioral AI approach.
• SlashNext: SlashNext specializes in real-time phishing, social engineering, and scam detection across email and messaging, intersecting directly with Kidas' SMS and email scam-detection products.
• Tessian: Tessian is an AI email security platform focused on detecting phishing, impersonation, and data loss—closely comparable to Kidas' email protection and behavioral scam detection.
• Bark: Bark provides parental monitoring and child online safety for messaging, social media, and gaming—directly comparable to Kidas' ProtectMe product for protecting minors (ages 8-14) in digital environments.
• Securly: Securly provides K-12 student online safety and content filtering with AI-driven threat detection—comparable in child-safety/online-protection, and linked via Kidas' advisory board.
• Spectrum Labs: Spectrum Labs offers AI-based content moderation and trust & safety tooling for online communities and platforms—directly adjacent to Kidas' gaming and Discord chat-safety capabilities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/kidas
• Xx.com/GetKidas
• Facebookfacebook.com/GetKidas

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds4 records

Investors8 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kidas