Freight Technologies

What Freight Technologies does

Freight Technologies, Inc. (NASDAQ: FRGT), founded in 2015 and headquartered in The Woodlands, Texas, operates an AI-powered logistics technology platform targeting the US-Mexico-Canada cross-border freight corridor. The company sells a suite of interconnected software products — Fleet Rocket (a cloud-based transportation management system), Zayren/Zayren Pro (AI-driven freight rate prediction and carrier matching), Fr8Radar (real-time GPS aggregation across 92 providers in the U.S. and Mexico), DODA Smart (AI-powered customs document compliance tied to Mexico's 2026 Customs Law Reform), Fr8App, Fr8Fleet, Fr8Now, and Waavely (ocean freight) — together with native CFDI invoicing and the Fr8Tech AI Transformation Framework (FATF) methodology for agentic AI deployment. Core AI capabilities include predictive pricing, computer vision for document processing, autonomous procurement agents, and voice-enabled workflows, built partly on Fetch.ai's ASI-1 large language models and developed through an in-house AI Lab partnered with the University of Monterrey.

The company's revenue model mixes recurring SaaS subscriptions (Fleet Rocket Pro/Enterprise, Zayren Pro, DODA Smart tiered plans, multi-year enterprise contracts with logistics operators like Salzillo, Accel Logistica, Marksman, and Nestlé Mexico) with transaction-based freight brokerage and forwarding fees from Fr8App, Fr8Fleet, and Waavely that are being deliberately scaled back. Distribution combines direct enterprise field sales for strategic accounts, self-service PLG funnels (90-day Zayren carrier trial, DODA Smart freemium), and channel partnerships with telematics and fintech providers. The customer base spans brokers, 3PLs, customs agencies, and enterprise shippers in consumer goods, electronics, food & beverage, automotive, and nearshoring-driven manufacturing.

Freight Technologies has been actively transforming itself from an online freight broker into a software-first, AI-native logistics technology company, executing multiple product launches in 2025–2026, securing partnerships with Fetch.ai and Solvento, exploring a sale of its brokerage operations, and acquiring JAK Solar Loans 1 Limited in December 2025 as a portfolio diversification move. The company has raised capital through a $20 million convertible note facility (partially directed at a cryptocurrency treasury strategy), a $3 million Series A4 placement, a $2.5 million secured term loan, and a $1.2 million Series C preferred issuance, while completing a 1-for-5 reverse stock split in May 2026 to maintain Nasdaq listing compliance.

Name

Freight Technologies

Legal name

Freight Technologies, Inc.

Website

https://fr8technologies.com

Company type

Public

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Short description

Freight Technologies operates an AI-powered logistics software platform for the US-Mexico-Canada cross-border freight corridor, selling SaaS TMS, pricing, GPS, and customs compliance tools to brokers, 3PLs, and enterprise shippers, while transitioning away from brokerage services.

Ownership category

akta.pro rank

Product category

Logistics Technology / Cross-Border Freight Management Software

NAICS

Freight Transportation Arrangement (48851)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Digital Freight Brokerage / Freight Marketplace Platforms (TLADAMAO)

akta.pro secondary industries

Real-Time Operational Visibility & Exception Management (TLAEAKAC), Rate Data Management & Master Data (Rate Cards, Fuel Surcharges, DIM/FAK Rules) (TLAEAIAF)

Keywords

• Cross-border freight management
• Transportation management software
• AI freight matching
• USMCA logistics platform
• Truckload load matching

Headquarters

HQ city

The Woodlands

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. SaaS/TMS Software Subscriptions: Subscription-based revenue from Fleet Rocket TMS platform licenses, Zayren Pro subscriptions, and recurring SaaS contracts. Enterprise tier and Pro subscriptions provide higher-margin recurring revenue.
2. AI-Powered Platform Access: Revenue from Zayren platform usage including premium tiers with unlimited AI agent queries and carrier portal access. Freemium trial periods convert to paid subscriptions.
3. Freight Brokerage and Forwarding Services: Transaction-based revenue from Fr8App brokerage operations, Fr8Fleet dedicated capacity services, and Waavely ocean freight booking. Being scaled back as company transitions away from brokerage.
4. Customs Compliance SaaS: Tiered subscription revenue from DODA Smart platform ranging from free access (up to 3 DODAs/day) to enterprise subscriptions for customs agencies, freight forwarders, and carriers.
5. Strategic Fintech Integration: Partnership with Solvento enables financial workflow integration; potential revenue from consolidated logistics and financial service offerings through Fleet Rocket platform.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

Freight Technologies builds and operates an AI-powered logistics technology platform that enables shippers, carriers, and brokers to plan, book, execute, and track cross-border freight movement across the USMCA (U.S.–Mexico–Canada) region. The company sells a suite of integrated software products — including a transportation management system (Fleet Rocket), a mobile freight marketplace (Fr8App), AI freight matching tools (Zayren / Zayren Pro), real-time visibility (Fr8Radar), document automation (DODA Smart), carrier onboarding (Waavely), and fleet management (Fr8Fleet) — alongside legacy freight brokerage services.

Product overview

Freight Technologies operates a unified platform-plus-modules architecture consisting of multiple interconnected products. The core platform includes Fr8App (freight marketplace for cross-border shipping), Fleet Rocket (AI-powered TMS), Zayren/Zayren Pro (AI-powered pricing and carrier matching), Fr8Radar (GPS tracking module), DODA Smart (customs compliance), Waavely (ocean freight), Fr8Fleet (dedicated capacity), and Fr8Now (LTL shipping). Products are interconnected within a unified ecosystem to network carriers and shippers, improving matching and operational efficiency through live pricing, real-time tracking, digital freight marketplace, transportation management, fleet management, and customs compliance solutions across the USMCA region.

Differentiator

Problem solved

Functional benefit

Brands

• Fr8App: Cross-border freight marketplace platform for matching freight and carriers, optimizing availability and efficiency in transportation
• Fr8Fleet
• Fr8Now
• Waavely
• Fleet Rocket
• Zayren
• Fr8Radar
• DODA Smart

Products and services

• Fleet Rocket Transportation Management System (TMS) used by enterprise shippers, brokers, and 3PLs to plan, execute, and settle cross-border truckload freight across the USMCA region.
• Fr8App Mobile freight marketplace application that connects shippers with carriers to post, match, and execute cross-border truckload loads.
• Zayren / Zayren Pro AI-powered freight matching platform that automates carrier selection and load-to-truck matching to reduce empty miles and improve cross-border transit times.
• Fr8Radar Real-time shipment visibility and GPS tracking product that provides shippers and brokers with location and status updates for in-transit cross-border freight.
• DODA Smart AI-powered document automation tool that digitizes and automates freight paperwork including bills of lading, customs documents, and delivery receipts for cross-border shipments.
• Waavely Carrier onboarding platform that streamlines vetting, documentation, and activation of new carriers onto the Freight Technologies network.
• Fr8Fleet

Quantifiable outcome

• 15x productivity gains in domestic operations and 5x acceleration in cross-border documentation processes from agentic AI deployment
• +4 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration23 records

AI capability10 records

Feature7 records

Partnerships

Seven partnerships are on record, tiered major, core and minor.

• Marksman XBF Holding GroupmajorChannel Partner/ Reseller/ Distributor · 19 February 2026Two-year Fleet Rocket Enterprise licensing agreement with cross-border freight agency focused on U.S.-Mexico operations. Marksman deploying full Fleet Rocket suite including AI tendering Bot, Zayren.ai pricing tool, real-time GPS tracking, mobile access, and ERP integration. Expected to expand Fleet Rocket adoption among freight agencies in USMCA region.
• SolventocoreStrategic or Co-development Partner · 5 December 2025Strategic partnership integrating Fleet Rocket TMS with Solvento's financial solutions platform for Latin American trucking and logistics. Enables automated invoicing, payments, factoring, and financial reporting within logistics workflows. Includes mutual referral program with plans for additional collaborative features and joint offerings. Solvento has processed 150,000+ invoices, supported 3,000+ carriers, and financed MXN 4.5 billion in freight operations.
• Fetch Compute, Inc. (Fetch AI)coreTechnology or Integration · 20 November 2025Multi-year service agreement to access Fetch.ai's ASI-1 large language models platform and developer tools for developing logistics-specialized AI systems. Supports autonomous task agents and real-time voice-enabled AI agents for freight procurement, scheduling, exception handling, and real-time communication. Expanded July 2025 with ASI:One-powered voice agents demonstrating breakthrough accuracy in logistics data collection.
• FourKites, Samsara, TecnomotumcoreTechnology or Integration · 27 October 2025GPS integration partners for Fr8Radar real-time geolocation tracking module. Fleet Rocket expanded to 92 integrated GPS networks (January 2026) from 54 in October 2025, representing 70% increase. Integration partners include major GPS providers in Mexico and U.S. enabling vehicle location monitoring across multiple carriers within single Fleet Rocket interface.
• Salzillo (Fletes y Distribuciones Conver S.A.P.I. de C.V.)majorChannel Partner/ Reseller/ Distributor · 28 July 2025Two-year contract to license Fleet Rocket TMS for Salzillo's logistics operations spanning Mexico, U.S., and Canada. Salzillo (founded 2007, León, Guanajuato) operates full truckload freight transportation with routes spanning major industrial corridors. Member of CANACAR and CANACINTRA with 30+ years transportation industry experience.
• Accel LogisticamajorChannel Partner/ Reseller/ Distributor · 30 June 2025Two-year Fleet Rocket licensing agreement with Mexico-based logistics, warehousing, and supply chain services provider serving multinational corporations, retailers, and food service providers. Accel Logistica operates facilities across Mexico deploying Fleet Rocket modules including fleet management, GPS monitoring, AI-powered tendering, and analytics.
• University of MonterreyminorStrategic or Co-development Partner · 11 April 2025Partnership established through memorandum of understanding combining academic expertise with live logistics data for AI Lab development. Focus on cross-border trade between U.S. and Mexico. Company plans to scale partnership model to other universities globally.

Scale indicators12 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Turvo: Turvo offers a collaborative, cloud-based TMS and freight network platform for brokers, 3PLs, and shippers, with shipment management, visibility, and carrier collaboration features that overlap directly with Fleet Rocket and Fr8App.
• Loadsmart: Loadsmart is an AI-powered digital freight brokerage and TMS provider serving shippers and carriers with automated load matching and pricing, very similar in business model to Fr8App, Zayren, and Fleet Rocket, including dedicated freight and managed transportation services.
• Transfix: Transfix is a digital freight brokerage and technology platform combining AI-powered pricing and matching with managed transportation services, directly comparable to Fr8App's marketplace and Zayren's pricing-prediction capabilities.
• MercuryGate: MercuryGate provides a multimodal Transportation Management System for shippers, brokers, and 3PLs with strong cross-border and international freight capabilities, directly competing with Fleet Rocket TMS in the broker/mid-market segment.

Broad incumbents

• Uber Freight: Uber Freight operates a global digital freight brokerage and Transportation Management System built on top of Uber's logistics technology, competing head-on with Fr8App and Fleet Rocket but at significantly greater scale and with broader U.S. and European coverage.
• Trimble Transportation: Trimble Transportation provides enterprise transportation management, fleet mobility, and visibility solutions as part of Trimble's broader connected-operations portfolio, an established incumbent alternative to Fleet Rocket and Fr8Radar.
• Blue Yonder: Blue Yonder is a leading supply chain and Transportation Management System vendor serving large enterprises with global TMS, planning, and execution capabilities, an incumbent alternative to Fleet Rocket in the broker and 3PL segment.
• DAT Solutions: DAT operates one of the largest North American load boards and freight rate analytics platforms with extensive carrier and broker data, an incumbent comparable to Zayren's rate-prediction offering and the broader Fr8App marketplace.
• J.B. Hunt 360: J.B. Hunt 360 is the digital freight marketplace and load-matching platform of J.B. Hunt Transport Services, one of the largest U.S. carriers, offering capacity matching, rate transparency, and integrated TMS-like functionality comparable to Fr8App and Fleet Rocket.

Emerging players

• FourKites: FourKites is a supply chain visibility platform offering real-time shipment tracking across modes and carriers, with deep integrations to many of the same GPS and TMS providers used by Fr8Radar; it overlaps with Fr8Tech's visibility and Fr8Radar modules.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/Fr8app
• YouTubeyoutube.com/channel/UC8e58uX6TBLU_bWtRju_hzA
• Facebookfacebook.com/Fr8app
• LinkedInlinkedin.com/company/fr8app
• Instagraminstagram.com/fr8app

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries5 records

Funding overview

Funding rounds4 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Freight Technologies