Pod Point

What Pod Point does

Pod (formerly Pod Point) is a UK-headquartered electric vehicle charging provider founded in 2009 and majority-owned by EDF Energy following its 2020 acquisition, with a public listing on the London Stock Exchange (LSE:POD) since 2021. The company has installed more than 250,000 chargers across home, workplace, and fleet settings, serving a customer base of 300,000+ and powering over six billion cumulative miles. Its commercial reach spans automotive OEMs (Mercedes-Benz, Jaguar Land Rover, BMW, Kia), home builders (Barratt, Bellway), logistics operators (DPD, ~600 chargepoint framework), property managers (Savills, The Crown Estate, EDF's own estate), and retail partners (Tesco).

The company's product portfolio centers on the Solo 3S home charger and the Array load-balancing technology platform, which enables up to a threefold increase in available charging bays without substation upgrades. Bundled offers include the Pod Power exclusive EV tariff supplied by EDF and the Pod Rewards cash-back programme paying up to £100 per year for smart charging. In May 2025 the company rebranded from Pod Point to Pod and launched Pod Drive, a £34/month subscription that combines the Solo 3S hardware, Pod Power tariff, Pod Rewards, and Which? endorsed standard installation. Hardware is sold outright from £999 or financed via subscription.

Pod operates a hybrid go-to-market: direct-to-consumer e-commerce for home charging alongside enterprise field sales for commercial fleets, workplaces, and residential developments, supplemented by channel partnerships with automotive OEMs, energy providers, property managers, and retailers. Revenue is generated through one-time hardware sales (with installation), B2B commercial deployment contracts, and the newly introduced recurring subscription stream. 2024 reported revenue was £53m, below the £60m target, reflecting weak UK EV demand and triggering a share-price decline of more than a third. The company has begun international expansion, entering Spain in December 2024 via partner SeisSolar.

Name

Pod Point

Legal name

Pod Point Limited

Website

https://pod-point.com

Company type

Public

Founded year

2009

Operating status

Operating

Headcount range

251–500 employees

Short description

Pod (formerly Pod Point) is a UK-headquartered EV charging provider, majority-owned by EDF Energy and listed on the LSE, that has installed over 250,000 home, workplace, and fleet chargers for 300,000+ customers via hardware sales, subscriptions, and channel partnerships with automotive OEMs and retailers.

Ownership category

akta.pro rank

Product category

EV Charging Infrastructure

NAICS

Small Electrical Appliance Manufacturing (335210)

SIC

Electronic & Other Electrical Equipment (No Computer Equip) (3600)

akta.pro primary industry

Charging Network Operators & CPOs Offering Smart Charging/V2G (EUAFAMAD)

akta.pro secondary industries

EV Charging Hardware Manufacturing (AC/DC Chargers/Dispensers) (IMACACAE), E-Mobility Chargers & Charging Docks (Consumer) (CRACASAJ), EV Charging–Integrated Retail Supply (Home/SMB) (EUAGABAJ)

Keywords

• EV charging solutions
• Home EV chargers
• Fleet electrification
• Workplace charging
• Smart charging technology

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Sales: One-time purchase of EV chargers (Solo 3S from £999) including professional installation. Revenue from direct product sales to consumers and businesses.
2. Pod Drive Subscription: Monthly subscription model (£34/month) providing complete EV home charging package including award-winning charger, cash rewards, exclusive EV tariff, and Which? endorsed installation. Recurring revenue stream with customer retention focus.
3. Commercial Fleet Charging: B2B charging infrastructure installation and management for commercial fleets (e.g., DPD framework agreement for ~600 chargepoints). Revenue from hardware supply, installation, and ongoing service contracts.
4. Workplace Charging: Installation and management of workplace charging infrastructure, partially funded through OZEV Workplace Charging Scheme (£14,000 for up to 40 sockets). Revenue from hardware sales and installation services.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Pod designs, sells, and installs EV charging hardware and supporting services for residential, workplace, fleet, and new-build home applications. The core commercial product is the Solo 3S home charger, sold outright from £999 or bundled into the Pod Drive monthly subscription from £34/month, complemented by the Array load-balancing system for multi-charger commercial sites. The company is majority-owned by EDF Energy and operates as a public company on the London Stock Exchange.

Product overview

Pod (formerly Pod Point) is a UK-based EV charging provider offering integrated home, workplace, and fleet charging solutions as part of the EDF Group. The company's product portfolio centers on the Pod Drive subscription service—combining the Solo 3S home charger hardware, Pod Power by EDF tariff, Pod Rewards loyalty programme, and Array load management technology—alongside standalone Solo 3S hardware purchases and commercial charging services for workplaces and fleets. The Array system is a core enabling technology used across all segments to optimize power distribution and maximize charging capacity without costly infrastructure upgrades. Founded in 2009, acquired by EDF in 2020, and rebranded from Pod Point to Pod in 2025, the company has installed over 300,000 chargers and serves major automotive brands, home builders, and retail partners.

Differentiator

Problem solved

Functional benefit

Brands

• Pod Drive: Complete EV home charging package including award-winning charger, cash rewards, exclusive EV tariff, and standard installation. Available from £999 or £34/month.
• Pod Rewards
• Pod Power
• Solo 3S
• Array

Products and services

• Solo 3S Home EV Charger

Quantifiable outcome

• Up to £100/year cash rewards for smart charging
• +4 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• TritiumcoreTechnology or Integration · 1 July 2025Preferred supplier agreement for 50kW rapid chargers, supporting fleet deployments including DPD's order for 30 rapid chargers for 750 MAXUS electric vans.
• TescocoreGTM or Marketing Partner · 1 June 2025Expanded partnership to offer Clubcard points for EV charging, providing rewards for customers who charge at Pod points linked to Tesco's loyalty programme.
• DPDcoreStrategic or Co-development Partner · 1 January 20253-year framework to install ~600 chargepoints across depots and driver homes, supporting DPD's goal to convert 10,000+ vehicle fleet to fully electric by 2030. Part of £111m EV investment under DPD's Vision 25 pledge. Electrical contractor PWP handles enablement works.
• SeisSolarminorStrategic or Co-development Partner · 1 December 2024Launched Pod Point in Spain through SeisSolar partnership, marking international expansion beyond UK market.
• Mercedes-BenzcoreGTM or Marketing PartnerTrusted charging partner for Mercedes-Benz, providing home charging solutions for customers purchasing Mercedes EVs.
• Jaguar Land RovercoreGTM or Marketing PartnerTrusted charging partner for Jaguar Land Rover, providing home charging solutions for JLR EV customers.
• BMWcoreGTM or Marketing PartnerTrusted charging partner for BMW, providing home charging solutions for BMW EV customers.
• KiacoreGTM or Marketing PartnerTrusted charging partner for Kia, providing home charging solutions for Kia EV customers.
• BarrattcoreStrategic or Co-development PartnerHome builder partner for built environment charging, integrating EV charging infrastructure into new residential developments.
• BellwaycoreStrategic or Co-development PartnerHome builder partner for built environment charging, integrating EV charging infrastructure into new residential developments.
• SavillscoreChannel Partner/ Reseller/ DistributorPartnered as charging infrastructure provider to install EV charging points across Savills retail locations for clients including The Crown Estate, RDI REIT, and Savills Investment Management. Expanded from 12 pilot sites to 76 charging points across 29 sites.
• EDF (Internal Deployment)coreStrategic or Co-development PartnerEDF installing EV chargepoints across its UK estate with Pod Point, as part of EV100 initiative. Over 20 locations with 200+ chargepoints, generating 42,800+ sessions and CO2 savings.

Scale indicators8 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• ChargePoint: ChargePoint is a leading US-headquartered EV charging network operator providing both residential Level 2 chargers and a large commercial CPO network. It directly competes with Pod in home charger hardware and workplace/fleet charging solutions globally.
• Wallbox: Wallbox is a Barcelona-based designer and manufacturer of smart EV charging systems including the Pulsar Plus home charger. It competes head-to-head with Pod in the European home and bi-directional charging market.
• EVBox: EVBox is a European EV charging hardware manufacturer and network operator offering AC and DC chargers for home, workplace, and public settings. It is a direct peer across Pod's full product and customer mix in Europe.

Broad incumbents

• BP Pulse: BP Pulse is the EV charging arm of BP and one of the largest UK and European chargepoint operators, offering home, workplace, and rapid public charging. As a broad incumbent with deep capex and retail forecourt real estate, it competes with Pod in workplace and fleet deployments.
• Shell Recharge: Shell Recharge is Shell's global EV charging solution spanning home, destination, and rapid charging. It is a broad incumbent competing with Pod in workplace, retail destination, and fleet segments across the UK and Europe.

Regional players

• Osprey Charging: Osprey Charging is a UK-focused rapid EV charging network operator building out high-powered charging hubs across the country. It competes with Pod in commercial and public charging deployments in the UK.
• GeniePoint (SSE): GeniePoint is the UK EV charging network operated by SSE, providing public and workplace charging. It overlaps with Pod in UK workplace and commercial charging and benefits from SSE's utility scale.

Emerging players

• Ohme: Ohme is a UK-based smart EV charging specialist focused on home chargers with intelligent tariff integration and energy supplier partnerships. It competes directly with Pod Drive / Solo 3S in the UK home charging subscription segment.
• Easee: Easee is a Norwegian smart EV charging company offering compact home and commercial chargers with load balancing, expanding across the UK and Europe. It directly competes with Pod in the smart home charger category.

Others

• Tritium: Tritium is an Australian-based designer and manufacturer of DC fast chargers for EV charging networks. It is a technology supplier to Pod under a preferred supplier agreement for 50kW rapid chargers supporting fleet deployments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/POD_Point
• YouTubeyoutube.com/@poweredbypod
• Facebookfacebook.com/podpoint
• LinkedInlinkedin.com/company/poweredbypod
• Instagraminstagram.com/poweredbypod

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds5 records

Investors7 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pod Point