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AMPLYFI

Full company profile

uuid0000wla

Namestring
AMPLYFI
Websiteurl
amplyfi.com
Company typeenum
Private
Founded yearint
2015
Short descriptiontext

AMPLYFI is a Cardiff, UK-based AI software company founded in 2015 that provides an enterprise platform for intelligently harvesting open-source data from the internet, serving B2B customers including financial services and North American enterprise buyers.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersCardiff, United Kingdom
HQ citystring
Cardiff
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
open source intelligence, data analytics platform, AI software platform, market intelligence software, competitive intelligence tools
NAICS code3 codes
  • Web Search Portals, Libraries, Archives, and Other Information Services519
  • Web Search Portals and All Other Information Services51929
  • Software Publishers513210
SIC code3 codes
  • Services-Computer Programming, Data Processing, Etc.7370
  • Services-Prepackaged Software7372
  • Services-Computer Processing & Data Preparation7374
Product category
AI-powered open source intelligence software
Social media profiles1 record
Cost components5 values
Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

AMPLYFI provides a software platform capable of intelligently harvesting open source data from the internet. The platform aggregates and analyzes publicly available web and deep-web information for organizational customers needing market, competitive, and risk intelligence. The offering is delivered as a B2B software product serving enterprise and government use cases.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1AMPLYFI Open Source Intelligence Platform
CategoryOpen source intelligence software
Description

Software platform that intelligently harvests and analyzes open source data from the internet, delivering market, competitive, and risk intelligence for enterprise and government-adjacent organizational buyers.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
1Recorded Future
TypeBroad incumbent
Description

Recorded Future is a large-scale OSINT and threat-intelligence platform ingesting the open, deep and dark web and applying AI for entity and signal extraction — a broad-incumbent peer to AMPLYFI in OSINT-grade harvesting and analytics.

2Klue
TypeDirect peer
Description

Klue provides AI-powered competitive intelligence by continuously collecting and analysing market and competitor signals from public sources for B2B sales and product marketing teams — a direct peer to AMPLYFI's harvesting-and-intelligence model targeting similar enterprise buyers.

3Babel Street
TypeEmerging player
Description

Babel Street provides multilingual, multi-domain OSINT and data-to-insights analytics (including social, news and dark-web) to government and enterprise — a specialised emerging peer in OSINT harvesting comparable to AMPLYFI's technology stack.

4Crayon
TypeDirect peer
Description

Crayon is a market and competitive intelligence SaaS platform that aggregates external data (web, news, social) to surface market signals for enterprise customers — directly comparable to AMPLYFI's open-source intelligence proposition and target buyer (strategy, competitive intel, sales enablement teams).

5AlphaSense
TypeDirect peer
Description

AlphaSense is an enterprise market intelligence and search platform that indexes millions of research documents and external sources for corporations and financial-services firms — directly comparable to AMPLYFI in mining open/public data for decision-grade intelligence, particularly in financial services.

6Kompyte
TypeDirect peer
Description

Kompyte is an AI-driven competitive intelligence platform that automates collection of competitor and market data from the open web and turns it into insights for sales and product teams — a focused competitive-intel peer of AMPLYFI.

7Talkwalker
TypeBroad incumbent
Description

Talkwalker is an established consumer intelligence and social listening platform that ingests open-web and social data at scale, applying AI/NLP for brand and market insight — a broad incumbent peer overlapping with AMPLYFI's open-data harvesting engine and AI/NLP capabilities.

8Mention
TypeDirect peer
Description

Mention monitors and analyses billions of mentions across the open web and social media in real time, offering alerting and insight workflows for marketing and PR teams — directly comparable to AMPLYFI's continuous internet-scale harvesting and alerting use cases.

9Dataminr
TypeBroad incumbent
Description

Dataminr is a real-time event and risk detection platform that fuses public data streams with AI to surface breaking information for enterprise and government clients — an adjacent incumbent peer leveraging similar open-data harvesting at internet scale.

10Brand24
TypeDirect peer
Description

Brand24 is a media monitoring and analytics tool that collects online mentions from social, news, blogs and forums for marketing and competitive intel — a peer in open-source data aggregation and AI-assisted analysis.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles6 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds6 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors3 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

AMPLYFI

AI-powered open source intelligence softwareamplyfi.com

AMPLYFI is a Cardiff, UK-based AI software company founded in 2015 that provides an enterprise platform for intelligently harvesting open-source data from the internet, serving B2B customers including financial services and North American enterprise buyers.

AMPLYFI firmographics

Firmographics
Name
AMPLYFI
Website
https://amplyfi.com
Company type
Private
Founded year
2015
Operating status
Operating
Headcount range
11–50 employees
Short description
AMPLYFI is a Cardiff, UK-based AI software company founded in 2015 that provides an enterprise platform for intelligently harvesting open-source data from the internet, serving B2B customers including financial services and North American enterprise buyers.
Ownership category
akta.pro rank

Where AMPLYFI is headquartered

Location

Headquarters

HQ city
Cardiff
HQ country
United Kingdom
HQ region
Europe

Markets served

AMPLYFI business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

AMPLYFI product offering

Product offering

Core offering

AMPLYFI provides a software platform capable of intelligently harvesting open source data from the internet. The platform aggregates and analyzes publicly available web and deep-web information for organizational customers needing market, competitive, and risk intelligence. The offering is delivered as a B2B software product serving enterprise and government use cases.

Differentiator

Problem solved

Functional benefit

Products and services

  • AMPLYFI Open Source Intelligence Platform Software platform that intelligently harvests and analyzes open source data from the internet, delivering market, competitive, and risk intelligence for enterprise and government-adjacent organizational buyers.

Companies that use AMPLYFI

Customer profile

Ideal customer profiles2 records

AMPLYFI technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AMPLYFI partnerships and signals

Strategic signal

Recent moves6 records

Expansion highlights5 records

AMPLYFI competitors and assessment

Company assessment

Broad incumbents

  • Recorded Future: Recorded Future is a large-scale OSINT and threat-intelligence platform ingesting the open, deep and dark web and applying AI for entity and signal extraction — a broad-incumbent peer to AMPLYFI in OSINT-grade harvesting and analytics.
  • Talkwalker: Talkwalker is an established consumer intelligence and social listening platform that ingests open-web and social data at scale, applying AI/NLP for brand and market insight — a broad incumbent peer overlapping with AMPLYFI's open-data harvesting engine and AI/NLP capabilities.
  • Dataminr: Dataminr is a real-time event and risk detection platform that fuses public data streams with AI to surface breaking information for enterprise and government clients — an adjacent incumbent peer leveraging similar open-data harvesting at internet scale.

Direct peers

  • Klue: Klue provides AI-powered competitive intelligence by continuously collecting and analysing market and competitor signals from public sources for B2B sales and product marketing teams — a direct peer to AMPLYFI's harvesting-and-intelligence model targeting similar enterprise buyers.
  • Crayon: Crayon is a market and competitive intelligence SaaS platform that aggregates external data (web, news, social) to surface market signals for enterprise customers — directly comparable to AMPLYFI's open-source intelligence proposition and target buyer (strategy, competitive intel, sales enablement teams).
  • AlphaSense: AlphaSense is an enterprise market intelligence and search platform that indexes millions of research documents and external sources for corporations and financial-services firms — directly comparable to AMPLYFI in mining open/public data for decision-grade intelligence, particularly in financial services.
  • Kompyte: Kompyte is an AI-driven competitive intelligence platform that automates collection of competitor and market data from the open web and turns it into insights for sales and product teams — a focused competitive-intel peer of AMPLYFI.
  • Mention: Mention monitors and analyses billions of mentions across the open web and social media in real time, offering alerting and insight workflows for marketing and PR teams — directly comparable to AMPLYFI's continuous internet-scale harvesting and alerting use cases.
  • Brand24: Brand24 is a media monitoring and analytics tool that collects online mentions from social, news, blogs and forums for marketing and competitive intel — a peer in open-source data aggregation and AI-assisted analysis.

Emerging players

  • Babel Street: Babel Street provides multilingual, multi-domain OSINT and data-to-insights analytics (including social, news and dark-web) to government and enterprise — a specialised emerging peer in OSINT harvesting comparable to AMPLYFI's technology stack.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

AMPLYFI social profiles

Digital presence

AMPLYFI financial estimates

Financial estimate

Revenue estimate

Valuation estimate

AMPLYFI leadership team

Management profile

Number of profiles

Profiles6 records

AMPLYFI funding detail

Funding detail

Funding overview

Funding rounds6 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

AMPLYFI M&A and investment

M&A and investment

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AMPLYFI

What does AMPLYFI do?

AMPLYFI provides a software platform capable of intelligently harvesting open source data from the internet. The platform aggregates and analyzes publicly available web and deep-web information for organizational customers needing market, competitive, and risk intelligence. The offering is delivered as a B2B software product serving enterprise and government use cases.

Is AMPLYFI a public or private company?

AMPLYFI is a private company. It is classified as venture growth investor backed and is currently operating.

When was AMPLYFI founded?

AMPLYFI was founded in 2015. It employs 11 to 50 people.

Where is AMPLYFI based?

AMPLYFI is headquartered in Cardiff, United Kingdom, in the Europe region.

Who are AMPLYFI's main competitors?

Broad incumbents on record are Recorded Future, Talkwalker and Dataminr. Direct peers are Klue, Crayon, AlphaSense, Kompyte, Mention and Brand24. Babel Street is listed as an emerging player.

Does AMPLYFI have an API?

No public API is recorded for AMPLYFI.

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Live signals
BusinessCloudFlagship Welsh tech firm Amplyfi to be liquidatedAmplyfi, an AI-powered market intelligence firm, entered creditors' voluntary liquidation. The company had raised over £7 million from Cardiff Capital Region and the Development Bank of Wales, but generative AI advances forced the decision. Joint liquidators Bethan Evans and John Cullen were appointed.Business LiveOne of Wales leading tech firms collapses into liquidationAmplyfi, a Cardiff-based AI market intelligence firm, collapsed into liquidation after securing over £7m in equity from the Cardiff Capital Region and Development Bank of Wales. The firms' investments are unlikely to be recovered, and joint liquidators have been appointed.AmplyfiAMPLYFI: AI-Powered Market IntelligenceAMPLYFI presents its AI-Powered Market Intelligence platform as a solution to modern challenges such as information overload, content trust issues, and the reliability of generative AI. The company outlines a business case for integrating these tools to improve operational performance, reduce outsourcing costs, and enhance in-house capabilities. AMPLYFI anticipates future developments in broader content access, faster analysis, deeper insights via AI agents, and system integrations.AmplyfiAI and Corporate StrategyThe article outlines how artificial intelligence is transforming corporate strategy by enabling real-time competitive intelligence, faster data-driven decision-making, and proactive market trend analysis. It highlights the critical challenge of ensuring data quality and trust in AI insights, noting that 78% of decision-makers have encountered inaccuracies in information sources. The piece concludes by promoting AMPLYFI's platform as a solution for integrating AI into strategic planning.AmplyfiThe B2B Market Intelligence Playbook: Chapter 2A B2B market intelligence guide, Chapter 2 of AMPLYFI's Playbook, outlines frameworks for small and fast-growing organisations to structure intelligence around sectors, competitors and customers. It cites AMPLYFI's survey of 1,000 knowledge workers, finding 80% made decisions on uncertain information and 88% found information inaccurate. The guide provides Sector, Competitor and Customer Intelligence card templates, an Ideal Customer Profile template and a stakeholder checklist.InsidermediaAccountancy business secures multimillion-pound investmentBridgend-based accountancy business Mazuma has secured a multimillion-pound investment from Innovation Investment Capital Limited Partnership (IIC), a fund backed by the Cardiff Capital Region. The funding will accelerate the development of its MazApp technology, expand marketing and sales teams in Bridgend, and invest in infrastructure to support growth. This marks IIC's second investment following its September deal with AI business AMPLYFI.BusinessCloudAI start-up AMPLYFI closes £800k funding roundCardiff-based AI start-up Amplyfi closed an £800,000 equity round led by Finance Wales, bringing total funding to £1.2m. The company will use the funds to expand its programming team and support growth for its DataVoyant platform.