What Reusables.com does

Reusables.com (legal entity Circular Solutions Inc.) is a Vancouver-based circular-economy SaaS company founded in 2020 that delivers reusable packaging programs to institutional food service operators. The platform combines IoT-tracked reusable containers (QR codes and RFID tags) with proprietary 24/7 automated Smart Return Bins and a wall-mounted Smart Scan Station. Its patented Tap-to-Reuse™ checkout system links containers to a borrower's existing credit/debit card or campus credential at the point of sale, eliminating deposits and app downloads, and uses automated charge/refund logic to enforce accountability. A cloud-based Operator Portal provides real-time dashboards for inventory, return rates, carbon savings, and ESG reporting, with native integrations to major POS systems (Square, Lightspeed, Toast, Squirrel), campus credential providers (CBORD, Transact, Touchnet, Illumia, ITC), and payment processors (Stripe, PCI DSS Level 1).

The company monetizes through tiered SaaS subscriptions tied to annual reuse volume (Lite: 50k reuses, Growth: 250k reuses, Enterprise: unlimited) plus hardware sales/leasing of containers and Smart Return Bins, with professional services bundled into higher tiers. Following a 2024 strategic pivot away from restaurants, Reusables has concentrated on higher education as its primary vertical, with disclosed deployments at 34+ locations including UCLA, UC Riverside, University of Guelph, Simon Fraser University, Pomona College, University of Victoria, York University, MacEwan University, and RIT, plus selective expansion into hospitals, corporate campuses, stadiums, and private clubs (Hollyburn Country Club, Whistler Resort). The Enterprise tier adds SmartMedia™ (an in-app media revenue feature), custom branding, POS/mobile ordering integration, and dedicated account management.

Reusables has raised approximately $3.7M in disclosed funding across a 2022 SDTC seed ($100K), a 2023 CleanBC Plastics Action Fund round ($995K), and a 2025 oversubscribed $3.6M seed led by StandUp Ventures and Amplify Capital with participation from Sandpiper Ventures and Emend Vision Fund. The company reported multi-million-dollar revenue on track to triple in 2025 and secured a U.S. patent for Tap-to-Reuse technology in October 2025.

Name

Reusables.com

Legal name

Circular Solutions Inc.

Website

https://reusables.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Reusables.com is a Vancouver-based hardware-enabled SaaS platform that provides reusable container programs with RFID/QR tracking and automated return infrastructure for institutional food service operators, primarily universities and hospitals across North America.

Ownership category

akta.pro rank

Product category

Reusable Packaging Software

NAICS

Business Support Services (5614)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Reusable Packaging & Refill Systems (Returnable Transport Items, Deposit/DRS Ops) (EUAIANAE)

akta.pro secondary industries

Reusable Packaging & Container Return Programs (On-site) (BPABALAJ), Reusable & Refill Packaging Systems (Returnable Packaging, Refill-at-Home/In-Store) (IMALAMAE)

Keywords

• Reusable packaging platform
• Circular economy software
• Institutional reuse programs
• Container tracking systems
• Campus dining sustainability

Headquarters

HQ city

Vancouver

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. SaaS Subscription Plans: Tiered subscription model based on annual reuse volume (Lite: 50k reuses/year, Growth: 250k reuses/year, Enterprise: Unlimited). Customers receive platform access, Smart Return Bins, tracking infrastructure, support, and reporting. Revenue is recurring on annual or multi-year contracts with per-location or volume-based pricing.
2. Container and Hardware Sales/Leasing: Sale or lease of reusable containers (stainless steel, plastic) and Smart Return Bins. Containers available for purchase (full ownership, custom branding, long-term cost savings) or lease (lower upfront costs, maintenance included, flexible terms). Smart Return Bins provided as part of subscription or add-on.
3. Professional Services: On-site implementation, staff training, and launch support included in Growth and Enterprise tiers. Lite tier includes remote setup and training. Additional customization, branding, and integration services available for Enterprise customers.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Reusables.com is a hardware-enabled SaaS platform that enables institutional food service operators to run reusable container programs at scale. The platform combines IoT-tracked reusable containers, automated Smart Return Bins, and a patented Tap-to-Reuse checkout system with cloud-based operator dashboards, POS integration, and automated charge/refund processing. Customers subscribe via tiered annual contracts (Lite, Growth, Enterprise) and receive the tracking infrastructure, return hardware, and software analytics.

Product overview

Reusables.com is a hardware-enabled SaaS platform for institutional food service operators, combining the Reusables Reuse Operating System with core products including Tap-to-Reuse™ (patented deposit-free checkout technology), Smart Return Bin™ (24/7 automated return stations), Smart Scan Station™ (high-capacity wall-mounted returns), Bintelligence™ (capacity monitoring), and the Operator Portal (real-time analytics dashboard). The platform supports QR code and RFID tracking labels for container inventory management. Pricing tiers include Lite (50k reuses/year, 15% savings), Growth (250k reuses/year, 20% savings with Tap-to-Reuse), and Enterprise (unlimited reuses with custom branding and SmartMedia). The Waste Nothing Guarantee promises 99% return rates and minimum 15% cost savings.

Differentiator

Problem solved

Functional benefit

Products and services

• Smart Return Bin™ 24/7 tamper-proof automated return station for reusable containers. Opens only when a valid tracking label is scanned, preventing contamination and automating charges/refunds for institutional food service operators.
• Smart Scan Station™

Quantifiable outcome

• 99%+ container return rates
• +8 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

AI capability2 records

Feature5 records

Partnerships

15 partnerships are on record, tiered flagship, core and supporting.

• University of California (UCLA & UC Riverside)flagshipStrategic or Co-development Partner · 22 April 2022Flagship institutional partners launching Reusables on UCLA and UC Riverside campuses for Earth Day 2025. Partnership demonstrates scalable deployment across multi-campus university systems.
• CBORDcoreTechnology or IntegrationCampus credential integration partner enabling student ID and meal plan connectivity for seamless container checkout and real-time balance updates.
• StripecoreTechnology or IntegrationPayment processing integration providing enterprise-grade payment processing with bank-level security, PCI DSS Level 1 compliance, and 256-bit SSL encryption.
• TransactcoreTechnology or IntegrationCampus payment systems integration for streamlined campus operations including kiosk ordering and credential-based checkout.
• TouchnetcoreTechnology or IntegrationHigher education payment processing integration enabling campus credential-based transactions for container programs.
• OzzisupportingTechnology or IntegrationContainer supplier providing reliable reusable containers compatible with QR and RFID tracking systems.
• deStersupportingTechnology or IntegrationGlobal manufacturer of sustainable reusable packaging providing durable premium containers and cups with custom branding options.
• ReturnrsupportingTechnology or IntegrationStainless steel insulated container range supplier for premium reuse applications.
• G.E.T.supportingTechnology or IntegrationReusable container supplier providing durable containers compatible with tracking systems.
• GrubhubsupportingChannel Partner/ Reseller/ DistributorFood delivery platform integration enabling reusable container options for delivery orders.
• StarshipsupportingTechnology or IntegrationAutonomous delivery robot integration for campus deliveries, enabling Reusables ordering and back-of-house system integration to increase adoption.
• AtriumsupportingTechnology or IntegrationHospitality management systems integration partner for seamless operational connectivity.
• Chartwells CanadaflagshipStrategic or Co-development PartnerCompass Group subsidiary operating SFU's dining program and one of Canada's longest-running campus reuse programs with 99.63% return rate and 18,700+ reuses.
• IllumiacoreTechnology or IntegrationCampus credential provider integration with auto charge & refund, balance checks, and deposit capability.
• ITCcoreTechnology or IntegrationCampus credential provider integration with auto charge & refund functionality.

Scale indicators11 records

Recent moves8 records

Expansion highlights6 records

Market position

Strengths5 records

Weaknesses1 record

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds3 records

Investors7 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reusables.com