What Transact does

Transact is a UK-based investment wrap platform founded in 2000, operating as a subsidiary of IntegraFin Holdings plc (LSE: IAP). The company serves financial advisers across the United Kingdom through a B2B2C model, providing the underlying infrastructure that enables advisers to manage wealth plans on behalf of their end clients. Its core offering combines three regulated capabilities into a single integrated platform: tax wrapper provision, asset custody, and trading facilitation. Clients of advisers using Transact can hold assets across multiple wrapper types, including ISAs, pensions, and onshore/offshore bonds.

The platform is built on proprietary financial services software developed over more than two decades, with API integration capabilities that allow advisers to connect Transact into their existing back-office systems. Service delivery is augmented by LiveChat and online co-browsing tools, enabling real-time collaborative support between Transact and adviser users. The technology stack is positioned around interoperability and ease of integration rather than AI or analytics differentiation.

Commercially, Transact generates revenue through subscription and recurring platform fees tied to assets administered and transactions processed on behalf of adviser clients. Pricing is not publicly disclosed and is likely quote-based and tailored to individual adviser relationships. The platform operates exclusively in the United Kingdom under FCA regulation, with customer segments spanning financial advisers (primary), individual investors, family offices, trusts, and corporate clients. At the parent level, IntegraFin reported AUMA of £77.2bn and net flows of £1bn in Q1 2026, indicating the scale at which Transact's platform infrastructure operates.

Name

Transact

Website

https://transact-online.co.uk

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

101–250 employees

Short description

Transact is a UK-based investment wrap platform, founded in 2000 and a subsidiary of IntegraFin Holdings plc, that provides financial advisers with integrated tax wrapper provision, asset custody, and trading facilitation through proprietary software.

Ownership category

akta.pro rank

Product category

Investment Wrap Platform

NAICS

Securities and Commodity Contracts Intermediation and Brokerage (5231), Trusts, Estates, and Agency Accounts (525920), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Investment Advice (6282), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Sub-Accounting & Platform Servicing (Omnibus, Intermediary/NSCC, Retirement Platforms) (FSAAAMAI)

Keywords

• Investment wrap platform
• Financial adviser software
• Wealth management platform
• Asset custody services
• Tax wrapper services

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

1. Financial Services Platform Fees: Transact generates revenue as a financial services platform providing tax wrapper, asset custody, and trading facilitation services to advisers and their clients.

Go-to-market motion1 record

Distribution channels1 record

Core offering

Transact operates a proprietary investment wrap platform that acts as a tax wrapper provider, asset custodian, and trading facilitator for UK financial advisers and their clients. The platform enables advisers to manage wealth plans for individuals, families, trusts, and corporate clients, and supports holding assets across multiple wrappers including ISAs, pensions, and onshore/offshore bonds. It is delivered via proprietary software with API integration capabilities, complemented by service tools such as LiveChat and online co-browsing.

Product overview

Transact operates as a unified financial services platform that combines multiple capabilities: tax wrapper provision, asset custody, and trading facilitation. The platform enables clients to hold assets across various wrappers including ISAs, pensions, and onshore/offshore bonds. It also offers service enhancement tools such as LiveChat and online co-browsing, supporting advisers across the UK in managing comprehensive wealth plans.

Differentiator

Problem solved

Functional benefit

Products and services

• Transact Platform A proprietary investment wrap platform that serves as a tax wrapper provider, asset custodian, and trading facilitator, enabling UK financial advisers to manage wealth plans for individuals, families, trusts, and corporate clients across multiple wrappers (ISAs, pensions, onshore/offshore bonds), with API integration and service tools including LiveChat and online co-browsing.

Segments5 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• Hargreaves Lansdown: Hargreaves Lansdown is the UK's largest direct-to-consumer investment platform, which also serves an adviser channel via HL Services. Competes for similar UK retail advised assets and wrapper business.
• Standard Life (Abrdn) Platform: Standard Life's wrap platform, part of Abrdn, is one of the largest UK adviser platforms. It serves the same intermediary market as Transact but is offered as part of a much larger asset management and platform portfolio.
• Aviva (Platform): Aviva operates a large UK platform serving advisers and consumers as part of its broader insurance and wealth division. It competes in the same wrap/platform category but is embedded in a much larger financial services group.
• Fidelity (UK Platform): Fidelity's UK platform business serves advisers and direct investors through Personal Investing and Adviser Solutions. It competes in the UK wrap/platform space as part of a global asset management group.

Direct peers

• Nucleus: Nucleus is a UK-focused investment wrap platform serving financial advisers with multi-wrapper support (ISAs, pensions, bonds). It directly competes with Transact for the same intermediary adviser base and AUMA.
• AJ Bell: AJ Bell operates a UK investment platform serving both direct investors and advisers through AJ Bell Investcentre. It is one of the most direct competitors in the UK wrap/platform market targeting intermediaries and retail clients.
• Quilter Platform: Quilter's platform business provides wrap and adviser platform services in the UK across pensions, ISAs, and bonds. It directly competes with Transact for UK adviser AUMA.
• Embark Group: Embark provides UK wrap platforms, SIPPs, and investment administration for advisers and consumers. It is a focused intermediary-platform competitor with overlapping wrapper and custody functionality.
• Parmenion: Parmenion is a UK adviser platform offering multi-asset portfolios, ISAs, pensions, and bonds through financial advisers. Directly comparable in targeting the UK intermediary adviser market with a similar wrapper-led offering.
• James Hay: James Hay is a UK wrap and SIPP platform provider serving advisers and high-net-worth clients. Overlaps with Transact on adviser platform, pension wrapper, and custody services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Transact

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Transact