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Quinio

Full company profile

uuid0000x68

Namestring
Quinio
Legal namestring
Quinio
Websiteurl
quinio.io
Company typeenum
Private
Founded yearint
2021
Short descriptiontext

Quinio is a Mexico City-headquartered e-commerce aggregator founded in 2021 that acquires and scales online brands created by Latin American entrepreneurs, targeting 30 acquisitions to become a regional industry leader.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersMexico City, Mexico
HQ citystring
Mexico City
HQ countrystring
Mexico
HQ regionstring
Latin America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
e-commerce aggregation, brand acquisition, digital retail operations, Latin American e-commerce, e-commerce brand scaling
Industry1 code
1Cross-border Marketing, Discovery & Affiliate Networks
CodeCRAFAJAMPrimaryYes
Product category
E-commerce Brand Aggregation
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1E-commerce Brand Acquisition and Scaling
TypeTransaction Fee
Description

Quinio acquires or partners with existing e-commerce brands and scales them through operational expertise, capital infusion, and growth support. Revenue is generated through ownership stakes in acquired brands and their combined e-commerce operations.

miranda-newswire.com
Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Operations, Personnel, Marketing or Sales, Supply Chain, Technology or R&D
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Quinio acquires and scales Latin American e-commerce brands created by local entrepreneurs. The company takes ownership stakes in established brands and grows them through capital infusion and operational expertise, aiming to build an industry-leading portfolio of e-commerce businesses in Mexico and across Latin America.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1E-commerce Brand Acquisition and Scaling
CategoryE-commerce Brand Aggregation
Description

Service for Latin American e-commerce brand founders in which Quinio acquires or takes a partnership stake in their brand and then scales it using injected capital and centralized operational expertise. The service targets independent entrepreneurs who have built e-commerce brands but lack the resources to grow them further on their own.

Scale indicator3 records

Each record includes

Type, Value, Description, Source

Peers10 records
1Rainforest Forests
TypeEmerging player
Description

Rainforest is an e-commerce aggregator built on top of a fulfillment and brand-operating platform. While larger in scope, it represents a comparable aggregator-plus-infrastructure model to Quinio.

2Perch (acquired by ThredUp)
TypeDirect peer
Description

Perch was a leading US-based e-commerce aggregator that was ultimately acquired by ThredUp, illustrating both the operational similarity to Quinio and the consolidation trajectory of the aggregator category.

3Forum Brands
TypeDirect peer
Description

Forum Brands is an e-commerce aggregator platform that acquires, operates, and scales third-party Amazon and DTC brands — a structurally similar peer to Quinio.

4Thrasio
TypeDirect peer
Description

Thrasio is the original and largest Amazon/online brand aggregator globally. It is the archetypal business model that Quinio is replicating for Latin America, making it the most directly comparable peer.

5Valoreo
TypeDirect peer
Description

Valoreo is a Mexico-based e-commerce brand aggregator that acquires and scales Latin American DTC brands. It is the closest direct competitor to Quinio in the same geography and category.

6Merama
TypeDirect peer
Description

Merama is a Latin American e-commerce aggregator backed by SoftBank, acquiring and scaling brands across Mexico, Brazil, and other LatAm markets — directly comparable in geography and business model.

7SellerX
TypeDirect peer
Description

SellerX is a global e-commerce aggregator that acquires and scales Amazon-native and DTC brands. It is a strong functional peer showing the same roll-up playbook in a different geography.

8Acquco
TypeDirect peer
Description

Acquco is a US-based e-commerce aggregator that acquires and operates Amazon FBA and DTC brands. Same aggregator business model as Quinio, providing a peer benchmark on unit economics and integration playbooks.

9Heyday Brands
TypeDirect peer
Description

Heyday is a US-based e-commerce brand acquirer and operator with a similar roll-up strategy to Quinio, focused on acquiring and scaling small DTC brands.

10Boosted Commerce
TypeDirect peer
Description

Boosted Commerce is a US-based e-commerce brand aggregator and operator that acquires DTC and marketplace-native brands, mirroring Quinio's aggregator approach in a developed market.

Market position
Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds4 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors8 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Quinio

E-commerce Brand Aggregationquinio.io

Quinio is a Mexico City-headquartered e-commerce aggregator founded in 2021 that acquires and scales online brands created by Latin American entrepreneurs, targeting 30 acquisitions to become a regional industry leader.

Quinio firmographics

Firmographics
Name
Quinio
Legal name
Quinio
Website
https://quinio.io
Company type
Private
Founded year
2021
Operating status
Operating
Headcount range
51–100 employees
Short description
Quinio is a Mexico City-headquartered e-commerce aggregator founded in 2021 that acquires and scales online brands created by Latin American entrepreneurs, targeting 30 acquisitions to become a regional industry leader.
Ownership category
akta.pro rank

Quinio industry classification

Industry
Product category
E-commerce Brand Aggregation
akta.pro primary industry
Cross-border Marketing, Discovery & Affiliate Networks (CRAFAJAM)

Keywords

  • E-commerce aggregation
  • Brand acquisition
  • Digital retail operations
  • Latin American e-commerce
  • E-commerce brand scaling

Where Quinio is headquartered

Location

Headquarters

HQ city
Mexico City
HQ country
Mexico
HQ region
Latin America

Offices1 record

Markets served

Quinio business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Operations, Personnel, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

  1. E-commerce Brand Acquisition and Scaling: Quinio acquires or partners with existing e-commerce brands and scales them through operational expertise, capital infusion, and growth support. Revenue is generated through ownership stakes in acquired brands and their combined e-commerce operations.

Go-to-market motion1 record

Distribution channels1 record

Quinio product offering

Product offering

Core offering

Quinio acquires and scales Latin American e-commerce brands created by local entrepreneurs. The company takes ownership stakes in established brands and grows them through capital infusion and operational expertise, aiming to build an industry-leading portfolio of e-commerce businesses in Mexico and across Latin America.

Differentiator

Problem solved

Functional benefit

Products and services

  • E-commerce Brand Acquisition and Scaling Service for Latin American e-commerce brand founders in which Quinio acquires or takes a partnership stake in their brand and then scales it using injected capital and centralized operational expertise. The service targets independent entrepreneurs who have built e-commerce brands but lack the resources to grow them further on their own.

Companies that use Quinio

Customer profile

Segments1 record

Ideal customer profiles1 record

Quinio technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Quinio partnerships and signals

Strategic signal

Scale indicators3 records

Quinio competitors and assessment

Company assessment

Emerging players

  • Rainforest Forests: Rainforest is an e-commerce aggregator built on top of a fulfillment and brand-operating platform. While larger in scope, it represents a comparable aggregator-plus-infrastructure model to Quinio.

Direct peers

  • Perch (acquired by ThredUp): Perch was a leading US-based e-commerce aggregator that was ultimately acquired by ThredUp, illustrating both the operational similarity to Quinio and the consolidation trajectory of the aggregator category.
  • Forum Brands: Forum Brands is an e-commerce aggregator platform that acquires, operates, and scales third-party Amazon and DTC brands — a structurally similar peer to Quinio.
  • Thrasio: Thrasio is the original and largest Amazon/online brand aggregator globally. It is the archetypal business model that Quinio is replicating for Latin America, making it the most directly comparable peer.
  • Valoreo: Valoreo is a Mexico-based e-commerce brand aggregator that acquires and scales Latin American DTC brands. It is the closest direct competitor to Quinio in the same geography and category.
  • Merama: Merama is a Latin American e-commerce aggregator backed by SoftBank, acquiring and scaling brands across Mexico, Brazil, and other LatAm markets — directly comparable in geography and business model.
  • SellerX: SellerX is a global e-commerce aggregator that acquires and scales Amazon-native and DTC brands. It is a strong functional peer showing the same roll-up playbook in a different geography.
  • Acquco: Acquco is a US-based e-commerce aggregator that acquires and operates Amazon FBA and DTC brands. Same aggregator business model as Quinio, providing a peer benchmark on unit economics and integration playbooks.
  • Heyday Brands: Heyday is a US-based e-commerce brand acquirer and operator with a similar roll-up strategy to Quinio, focused on acquiring and scaling small DTC brands.
  • Boosted Commerce: Boosted Commerce is a US-based e-commerce brand aggregator and operator that acquires DTC and marketplace-native brands, mirroring Quinio's aggregator approach in a developed market.

Market position

Customer concentration

Quinio social profiles

Digital presence

Quinio financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Quinio leadership team

Management profile

Number of profiles

Profiles3 records

Quinio funding detail

Funding detail

Funding overview

Funding rounds4 records

Investors8 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Quinio M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quinio

What does Quinio do?

Quinio acquires and scales Latin American e-commerce brands created by local entrepreneurs. The company takes ownership stakes in established brands and grows them through capital infusion and operational expertise, aiming to build an industry-leading portfolio of e-commerce businesses in Mexico and across Latin America.

Is Quinio a public or private company?

Quinio is a private company. It is classified as venture growth investor backed and is currently operating.

When was Quinio founded?

Quinio was founded in 2021. It employs 51 to 100 people.

Where is Quinio based?

Quinio is headquartered in Mexico City, Mexico, in the Latin America region.

How does Quinio make money?

One revenue line is on record: E-commerce Brand Acquisition and Scaling.

Who are Quinio's main competitors?

Rainforest Forests is listed as an emerging player. Direct peers are Perch (acquired by ThredUp), Forum Brands, Thrasio, Valoreo, Merama, SellerX, Acquco, Heyday Brands and Boosted Commerce.

Does Quinio have an API?

No public API is recorded for Quinio.

What industry is Quinio in?

Quinio's product category is E-commerce Brand Aggregation. Its primary akta.pro industry code is CRAFAJAM, Cross-border Marketing, Discovery & Affiliate Networks.

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Live signals
NextBillionMexican E-Commerce Aggregator Quinio Raises $40 Million in Equity and DebtMexican e-commerce aggregator Quinio raised $40 million in a combined equity and debt financing round led by investors including Northgate Capital, Cometa, and Dila Capital. The company operates by acquiring and building growth potential e-commerce brands created by local entrepreneurs, following a business model similar to Merama. This funding occurs as the industry adjusts to shifting consumer shopping habits moving closer to pre-pandemic levels.LatamlistE-commerce aggregator Quinio raises $40M in equity and debtMexican e-commerce aggregator Quinio has raised $40 million in equity and debt financing from investors including Northgate Capital, Cometa, and Dila Capital. The company currently operates 100 employees and owns brands across Mexico, Colombia, Chile, and the U.S., with an expected annual recurring revenue of $50 million for 2022.ContxtoQuinio, a Mexico-based E-commerce Aggregator, Raised US$40 MillionMexican e-commerce aggregator Quinio has closed a US$40 million funding round comprising equity and debt, led by Northgate Capital with participation from Cometa, Dila Capital, AlleyCorp, Western Technology Investment, and Alchimia Investments. The company reports being profitable with 100 employees and projects over US$50 million in annual recurring revenue for the current year. Quinio's business model focuses on acquiring or partnering with mid-sized e-commerce brands across Mexico, Colombia, Chile, and the U.S.Forbes ColombiaQuinio consigue US$20 millones para escalar tiendas de comercio electrónico que ya existanQuinio has secured a combined capital and debt round of US$20 million to fund its expansion strategy. The company plans to acquire or associate with 30 existing e-commerce businesses to accelerate growth and scale their operations.Miranda-NewswireQuinio, a tech platform that acquires and scales Latin American e-commerce brands, closes a USD$20M Seed Round – Miranda NewswireQuinio, a Mexican technology company focused on acquiring and scaling Latin American e-commerce brands, has closed a USD$20 million seed round led by Cometa. The capital will be used to acquire more than 30 brands and expand the company's team, with an initial portfolio of 10 brands already generating a USD$10 million revenue run rate. This funding supports Quinio's strategy to optimize operations and increase sales for medium-sized online sellers in the region.