Muir AI

What Muir AI does

Muir AI, Inc. is a Seattle-based, venture-backed software company founded in 2022 by MIT-trained aerospace engineers Harris Chalat (CEO, ex-SpaceX) and Peter Williams (CTO, ex-Amazon). The company builds an AI-powered platform — the Muir Intelligence Platform — that ingests procurement data, bills of materials, and shipping information to generate product carbon footprints (PCFs), should-cost models, and tariff/HTS classifications without requiring supplier-reported data. Its core methodology combines machine learning, data fusion, and remote sensing, and has received third-party assurance to ISO 14067:2018 with a 4% average error rate validated against 100+ Life Cycle Assessments. The platform is structured around three core modules (Tariff Analysis, Should Cost Modeling, PCF Reporting) plus specialized engines including Carbon Origin, Product Origin, the Reduction Engine (emissions reduction recommendations), Explore (supplier discovery), and a Public Models Database for free self-service modeling.

The company serves primarily enterprise customers in chemicals, industrial/manufacturing, and electronics verticals — including Amazon, SAP, Stryker, Millipore Sigma, Essity, Rosti, and Exiger — with a sales-led enterprise motion supplemented by a freemium self-serve tier (5 free PCFs). Distribution channels include direct enterprise sales (Calendly demo booking), self-serve web signup at app.muir.ai, and an AWS Solutions Library listing under Sustainability. Muir has raised $3.25M in seed funding (October 2023) led by Base10 Partners with Madrona Venture Labs and Soma Capital, achieved SOC 2 Type 2 compliance, and entered a 2025 collaboration with S&P Global Market Intelligence to embed custom cost models into procurement workflows. The company is positioned against the emerging CBAM and Scope 3 disclosure regulatory backdrop, with stated impact potential of 5-7% global emissions reduction if scope 3 tooling becomes more precise and scalable.

Name

Muir AI

Legal name

Muir AI, Inc.

Website

https://muir.ai

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Muir AI builds an AI-powered platform that generates product carbon footprints, should-cost models, and tariff classifications from procurement and bill-of-materials data. Founded in 2022 in Seattle by MIT-trained engineers, the company serves enterprise customers in chemicals, industrial/manufacturing, and electronics verticals.

Ownership category

akta.pro rank

Product category

Supply Chain Intelligence Software

akta.pro primary industry

Enterprise Carbon Accounting & GHG Inventory Platforms (EUABAEAA)

akta.pro secondary industry

Supply Chain (Scope 3) Emissions & Supplier Engagement Platforms (EUABAEAE)

Keywords

• Product carbon footprint
• Supply chain emissions
• Tariff analysis software
• Should cost modeling
• Scope 3 decarbonization

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. SaaS Platform Subscription: Cloud-based platform providing product intelligence for tariff analysis, cost modeling, and PCF reporting. Accessed via web application with account-based access.
2. Freemium/Tiered Access: Free tier offering 5 PCFs with premium tiers for enterprise scale. Enables product evaluation before conversion to paid plans.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Muir AI operates an AI-powered SaaS platform that generates product intelligence across tariffs, emissions, and cost for enterprise procurement and product teams. The platform produces automated product carbon footprints (PCFs), should-cost models, HTS tariff classification, and supplier discovery without requiring supplier-reported data. It combines machine learning, data fusion, and remote sensing with an ISO 14067 certified methodology.

Product overview

Muir AI offers the Muir Intelligence Platform, a unified SaaS platform delivering product intelligence for cost-effective, sustainable, and resilient product design and procurement. The platform consists of three core modules (Tariff Analysis, Should Cost Modeling, and PCF Reporting) plus specialized engines including Carbon Origin (supply chain emissions estimation), Product Origin (supply chain cost and origin insights), Reduction Engine (AI-powered emissions reduction recommendations), Explore (AI-powered supplier discovery), and Supplier Surveying (streamlined data collection). The platform leverages AI to generate instant cost, tariff, and emissions insights with product breakdowns, top cost drivers, and smarter sourcing options. The ecosystem includes a Public Models Database for free product modeling and Muir Walkthroughs for interactive platform tutorials.

Differentiator

Problem solved

Functional benefit

Products and services

• Muir Intelligence Platform Core AI-powered SaaS platform that delivers actionable insights for cost-effective, resilient, and sustainable product design and procurement across entire product portfolios.
• Tariff Analysis Automatically classifies every SKU's HTS code and tariff rate, then generates recommendations to reduce tariff impact. Enables proactive tariff risk mitigation across entire Bills of Materials for enterprise procurement teams.
• Should Cost Modeling Determines the should-cost and its drivers for every component to drive savings in design and sourcing decisions. Provides component-level cost breakdowns and scenario modeling for dynamic cost analysis.
• PCF Reporting Rapidly generates carbon footprint reports for regulatory compliance and identifies new sustainability initiatives. Supports product carbon footprint (PCF) generation across entire product portfolios.
• Carbon Origin Provides comprehensive supply chain emission estimates from raw materials to finished goods by breaking down products into material makeup, mapping material flow across likely sourcing countries, and estimating emissions at each step.
• Product Origin Provides deep insights into supply chain costs, component origins, pricing, and sourcing locations. Maps value chain flow, identifies critical materials and countries involved, and enables supply chain resilience and strategic negotiations.

Quantifiable outcome

• 4% average relative error rate when validated against 100+ Life Cycle Assessments
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature7 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Mast ReforestationminorOthers · 1 January 2026Muir AI purchased biomass burial carbon removal credits from Mast Reforestation as part of their sustainability strategy.
• S&P Global Market IntelligencecoreStrategic or Co-development Partner · 1 May 2025Collaboration announced May 2025 to deliver custom cost models for procurement and product cost optimization, combining Muir's AI platform with S&P Global data.
• Amazon Web ServicescoreTechnology or Integration · 1 September 2024AWS Partner with Muir Platform featured in AWS Solutions Library under Product Carbon Footprint section after technical review for security, reliability, and operational excellence.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Workiva: Enterprise ESG and sustainability reporting platform serving Fortune 500 finance and sustainability teams. Competes for the same regulatory-driven disclosure budget that drives PCF demand.
• Microsoft Sustainability Manager: Hyperscaler-embedded sustainability and emissions data offering inside the Microsoft Cloud. Competes with Muir AI for enterprise sustainability reporting budgets at customers already on Azure.
• Salesforce Net Zero Cloud: Enterprise CRM-vendor-embedded carbon accounting and sustainability product. Competes with Muir AI as part of a broader enterprise software stack rather than a specialized standalone.

Direct peers

• Sweep: Sustainability platform focused on carbon data management and Scope 3 emissions for enterprises. Targets similar mid-market and enterprise sustainability buyers as Muir AI.
• Greenly: Carbon accounting platform with product-level footprint and supply chain modules. Competes head-to-head with Muir AI in PCF generation for SMB and mid-market customers.
• Watershed: Enterprise climate platform offering carbon accounting, reporting, and reduction tools. Most direct competitor to Muir AI given overlap in enterprise Scope 3/PCF workflows and target customer (large multinationals).
• Normative: Carbon accounting engine with deep Scope 3 and product-level footprint capabilities. Overlaps with Muir AI's PCF and supply chain emissions focus.
• Persefoni: Climate management and accounting platform for enterprises, with strong Scope 3 emissions capabilities. Competes with Muir AI for the same enterprise sustainability and finance buyer.

Emerging players

• Emitwise: Product-level carbon footprint and Scope 3 platform focused on manufacturing supply chains. Closely comparable to Muir's industrial and chemical verticals.
• Plan A: Carbon accounting and reduction platform with product footprint and supplier engagement features. Comparable emerging player in the European and global PCF space.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/muir_ai
• LinkedInlinkedin.com/company/muir-ai

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds2 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Muir AI