SCOIR

What SCOIR does

SCOIR, Inc. is a Delaware-incorporated education technology company founded in 2012 that operates a college and career readiness network connecting students, families, middle schools, high schools, colleges and universities, and community-based organizations (CBOs). The platform enables college and career exploration, application management, document delivery, counselor workflows, and predictive admission intelligence, with a free student/family tier and paid school/district/college/CBO subscriptions. Technical infrastructure is built on Google Cloud Platform in SOC 2 compliant environments in the continental United States, with integrations to Clever (SIS/SSO), Technolutions Slate (college CRM), the Common App, and the Coalition for College.

The company generates revenue through four subscription streams: per-student school subscriptions ($4.80/student/year for high school grades 9-12 and $2.40/student/year for middle school grades 6-8), flat $500 one-time fees for CBOs, custom-priced college/university plans for recruitment access, and a free consumer tier for students and families. Go-to-market combines product-led growth through the free student tier with sales-led motions for schools ("Book a Walkthrough"), districts, and colleges ("Schedule a Consultation"). Multi-year contracts with $250 one-time setup/training fees create switching costs and support revenue predictability. Named customers span elite private schools (Harvard-Westlake, Trinity, Sacred Heart Cathedral Preparatory), large districts (Miami-Dade County Public Schools, Rockwood School District), selective universities (Carnegie Mellon, Vanderbilt, Notre Dame, Rice), and CBOs (Opportunity Network, Flaherty Family Foundation). The company has raised approximately $43.5M across four equity rounds from 2019 through 2025 and operates with 51-100 employees.

Name

SCOIR

Legal name

Scoir, Inc.

Website

https://scoir.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

51–100 employees

Short description

SCOIR operates a college and career readiness network connecting middle/high schools, colleges, community-based organizations, and students/families, offering application management, document delivery, and AI-based admission predictions on a per-seat school subscription model.

Ownership category

akta.pro rank

Product category

College and Career Readiness Software

NAICS

Educational Support Services (611710), Exam Preparation and Tutoring (611691), Educational Support Services (61171), Software Publishers (513210)

SIC

Services-Prepackaged Software (7372), Services-Educational Services (8200)

akta.pro primary industry

Career & College Readiness Platforms (Guidance, Planning, Scholarships) (EDAJAMAO)

akta.pro secondary industries

Live Class & Webinar Marketplaces/Directories (EDAFAIAE), Degree Planning, Course Planning & Academic Progress Monitoring (EDAFAMAI)

Keywords

• College readiness platform
• College admissions software
• Career readiness software
• Student recruitment platform
• College application management

Headquarters

HQ city

West Chester

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. High School Subscriptions: Annual per-student subscription fees for middle and high schools (grades 6-12) accessing the Scoir platform. Schools pay $2.40/student/year for middle school (Career Readiness) or $4.80/student/year for high school (Full-featured). All contracts require minimum 1-year terms with automatic annual renewal.
2. CBO Subscriptions: Community-Based Organizations pay a flat $500 one-time fee for access to the platform, with no per-student or recurring costs. This provides CBOs with access to the Scoir Network for college guidance purposes.
3. College/University Subscriptions: Colleges and universities subscribe to plans for enrollment marketing and student recruitment access. Pricing is based on plans built around enrollment goals, with subscription fees per the Order Form. Colleges gain access to the Scoir Network where students search for colleges.
4. Student/Family Access: Free tier for students and families. Students can create accounts directly or through school-provided accounts. This creates the network effect and bottom-up adoption driving institutional sales.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels12 records

Core offering

SCOIR develops a SaaS-based college and career readiness network that connects middle schools, high schools, colleges, community-based organizations, and students. The platform provides college exploration, application management, AI-based admission chances prediction, electronic document delivery, career discovery, and Common App integration. Schools and colleges pay per-student subscriptions, while students and families access the platform for free.

Differentiator

Problem solved

Functional benefit

Products and services

• SCOIR Platform A network-based college and career readiness platform connecting students, supporters, middle schools, high schools, and colleges to expand college and career access. Provides college exploration, career discovery, application management, predictive admission intelligence, and Common App integration.
• SCOIR for High Schools College and career readiness solution for grades 9-12 enabling student tracking, task management, document delivery, college matching, counselor communications, Common App integration, and AI-powered admission chances at $4.80/student/year.
• SCOIR for Middle Schools Career readiness solution for grades 6-8 featuring task assignment, evidence collection via Forms, career and character assessments, ASCA-compliant curriculum, and discovery of 2-year, 4-year, trade, and technical schools at $2.40/student/year.
• SCOIR for Community-Based Organizations (CBOs) College readiness solution for community-based organizations at a flat $500 one-time fee. Includes dashboard, direct messaging, college suggestions, student profiles, career assessments, and application support for nonprofits serving first-generation and underrepresented students.
• SCOIR Mobile App iOS mobile application allowing students and families to access college and career exploration, build college lists, manage applications, and connect with support networks on mobile devices. Free for students and families.
• Apply with SCOIR Application management feature enabling students to apply to 140+ colleges directly through SCOIR, including integration with Slate and Common App platforms.

Quantifiable outcome

• 92% of Class of 2024 seniors applied to at least four colleges, and 70% matriculated to four-year institutions
• +3 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability4 records

Feature8 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Common AppcoreStrategic or Co-development PartnerScoir + Common App integration for the 2025-26 academic year enables synced college lists, streamlined recommendation requests, enhanced document sending, and integrated application workflows. Students can apply to 140+ colleges through the integration.
• Coalition for CollegecoreStrategic or Co-development PartnerScoir partners with Coalition for College to minimize obstacles in the college application process. Students can apply to Coalition member colleges through Scoir's platform, centralizing support for application submission.
• PrinciplesYoucoreTechnology or IntegrationThrough the PrinciplesYou character assessment, a scientifically-validated tool, students can explore careers that would be a good fit for them. This provides Scoir's career discovery functionality with validated psychometric assessment.
• ClevercoreTechnology or IntegrationClever provides SSO (Single Sign-On) and data synchronization for students whose schools have integrated Clever. Enables seamless authentication and roster data sync with school SIS systems.
• Technolutions (Slate)coreTechnology or IntegrationScoir integrates with Technolutions' Slate CRM platform, listed as a Preferred Partner. Enables data synchronization between Scoir and Slate instances, including CRM Match to identify matches and quantify stealth audience without exchanging PII.
• Google CloudcoreTechnology or IntegrationGoogle Cloud Platform hosts Scoir's services in SOC 2 compliant environments. Also uses Google Workspace for collaboration, Looker for business intelligence, and reCAPTCHA/Sign-In for security.
• LinkedInminorGTM or Marketing PartnerLinkedIn Insight Tag (consent-gated) used for advertising conversion measurement and audience building when Scoir runs LinkedIn paid campaigns.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Naviance (PowerSchool): Naviance by PowerSchool is the dominant K-12 college and career readiness platform, serving a large majority of U.S. high schools. It directly competes with Scoir in high school student tracking, college application workflows, and counselor tools, with significantly higher per-student pricing and deep district entrenchment.
• MaiaLearning: MaiaLearning is a college, career, and life readiness platform for K-12 schools that competes head-to-head with Scoir on student portfolios, college matching, and career exploration. It serves independent schools and districts globally, with a similar mid-market positioning.
• Xello: Xello (formerly Career Cruising) is a K-12 college and career readiness platform used by schools and districts worldwide. It overlaps with Scoir's middle and high school career exploration and planning features, with comparable curriculum and assessment capabilities.
• SchooLinks: SchooLinks is a college, career, and life readiness platform for K-12 that competes with Scoir on personalized college matching, application management, and career curriculum. It targets public districts with a similar SaaS pricing model and integrates with Common App and Naviance data migration paths.

Emerging players

• CollegeVine: CollegeVine offers AI-driven college admissions guidance, including chancing engines and tutoring. It overlaps with Scoir's predictive admission chances and college matching features but is more student-direct rather than school-driven, making it a partial competitor for student mind-share.
• Cappex: Cappex is a college search and matching platform that helps students find colleges based on academic profile and interests. It overlaps with Scoir's college discovery and matching features and serves a similar student demographic, though with a less comprehensive school-side workflow.

Others

• Common App: Common App is the dominant college application platform used by 1,000+ member colleges. It is both a key Scoir integration partner and a potential competitive vector, since Common App could in theory expand its own readiness and college discovery features to encroach on Scoir's value proposition.
• Coalition for College: Coalition for College operates the Coalition Application used by ~150 colleges with an access-focused mission. It is a Scoir integration partner for application submission and shares an access-mission alignment with Scoir's CBO strategy, but also competes for the same institutional relationships.
• Slate (Technolutions): Slate is the leading CRM and admissions platform used by colleges. It is a Scoir integration partner enabling CRM Match and data sync, but it also represents a platform-level dependency: colleges that standardize on Slate dictate integration terms, and Slate could expand into K-12 readiness over time.

Broad incumbents

• EAB (formerly Royall & Company): EAB provides enrollment marketing, admissions consulting, and student success services to colleges and universities. It overlaps with Scoir's college-side recruitment and CRM-match capabilities but operates as a broader advisory and services firm rather than a focused SaaS platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ScoirInc
• YouTubeyoutube.com/channel/UCppXldhtdb9OTmJgGDgrexw
• Facebookfacebook.com/ScoirIncorp
• LinkedInlinkedin.com/company/scoir/mycompany
• Instagraminstagram.com/scoirinc/?hl=en

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds4 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SCOIR