Aria Growth Partners
- Company typePrivate
- Founded2020
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
Aria Growth Partners firmographics
Firmographics- Name
- Aria Growth Partners
- Legal name
- Aria Growth Partners LP
- Website
- https://ariagrowth.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Aria Growth Partners industry classification
Industry- Product category
- Growth Equity / Private Equity
- NAICS
- Portfolio Management and Investment Advice (52394), Other Investment Pools and Funds (5259)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Consumer & Retail Growth Equity (FSANACAC)
Keywords
Where Aria Growth Partners is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Aria Growth Partners business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Investment Management Returns: Returns generated through successful portfolio company exits. The firm achieved notable exits including Hero Cosmetics acquired by Church & Dwight for $630 million in 2022 and LesserEvil acquired by Hershey for $750 million earlier in 2025.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Aria Growth Partners product offering
Product offeringCore offering
Aria Growth Partners provides growth equity capital and strategic partnership to consumer brands with $10–100+ million in revenue, investing $10–40+ million for minority stakes across food, beverage, beauty, personal care, supplements, pet, household, baby, and lifestyle categories. The firm pairs capital with hands-on support in strategic planning, omnichannel distribution, recruiting, sales strategy, marketing, supply chain, product development, and exit optimization through its Fund II vehicle.
Product overview
Aria Growth Partners is a growth equity firm that provides capital and elevated partnership to extraordinary consumer brands. The firm operates as a single investment fund (Fund II, $152 million) that targets consumer brands with revenue between $10 million and $100+ million, investing $10-$40+ million for minority stakes across food, beverage, beauty, personal care, supplements, pet, household, baby, and lifestyle categories. The firm's portfolio includes both exited brands (Hero Cosmetics acquired by Church & Dwight for $630M, LesserEvil acquired by Hershey for $750M, Onda) and current investments (The INKEY List, Joyride, Ultra Violette, Good Molecules). The firm provides strategic guidance in omnichannel distribution, product development, recruiting, marketing, branding, supply chain, and exit optimization.
Differentiator
Problem solved
Functional benefit
Products and services
- Aria Growth Partners Fund II A $152 million growth equity fund targeting consumer brands with $10–100+ million in revenue, providing $10–40+ million for minority stakes in food, beverage, beauty, personal care, supplements, pet, household, baby, and lifestyle categories, paired with strategic guidance in strategic planning, omnichannel distribution, recruiting, sales strategy, marketing, supply chain, product development, and exit optimization.
Quantifiable outcome
- $630 million exit via Church & Dwight acquisition of Hero Cosmetics in 2022
- +1 more outcomes
Companies that use Aria Growth Partners
Customer profileNamed customers7 records
Segments2 records
Ideal customer profiles1 record
Aria Growth Partners technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Aria Growth Partners partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights5 records
Aria Growth Partners competitors and assessment
Company assessmentDirect peers
- Alliance Consumer Growth: Consumer-focused growth equity firm co-founded by Trevor Nelson (now Aria's Managing Partner) that invests in high-growth consumer brands across similar categories and check sizes, making it the most directly comparable peer.
- CAVU Venture Partners: Consumer brand-focused growth equity firm where Jackie Dunklau (Aria co-founder) previously worked as a New York-based investor, with overlapping consumer category focus and similar check sizes.
- Encore Consumer Capital: Boutique consumer-focused private equity firm providing capital to middle-market and growth-stage consumer brands in food, beverage, beauty, and household categories with comparable check sizes.
- CircleUp: Consumer brand investment platform that combines data-driven sourcing with growth equity capital to emerging consumer brands, overlapping Aria in target categories and check size range.
- VMG Partners: Consumer-focused growth equity and venture firm investing in emerging consumer brands across food, beauty, and lifestyle with similar minority-stake, value-add operating partner approach.
- BrandProject: Early-stage consumer brand investor (where Jackie Dunklau previously worked) focusing on mission-driven food and lifestyle brands at smaller check sizes than Aria but with overlapping consumer category expertise.
- Beechwood Capital: Boutique consumer-focused growth equity firm investing in emerging consumer brands across health, beauty, and wellness with comparable check sizes and minority-stake approach.
- Strand Equity Ventures: Consumer-focused growth equity firm investing in differentiated consumer brands across food, beverage, beauty, and personal care with comparable minority-stake structure and check sizes.
Broad incumbents
- L Catterton: The largest consumer-focused private equity firm globally with multi-billion AUM, actively investing across beauty, food, and lifestyle categories that overlap directly with Aria's portfolio thesis — operates at a much larger scale.
- TSG Consumer Partners: Long-established consumer-focused growth equity firm investing in high-growth consumer brands across food, beauty, and personal care with larger check sizes and longer fund history than Aria.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Aria Growth Partners social profiles
Digital presenceAria Growth Partners financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aria Growth Partners leadership team
Management profileNumber of profiles
Profiles12 records
Aria Growth Partners funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aria Growth Partners M&A and investment
M&A and investmentM&A
Investments6 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aria Growth Partners
What does Aria Growth Partners do?
Aria Growth Partners provides growth equity capital and strategic partnership to consumer brands with $10–100+ million in revenue, investing $10–40+ million for minority stakes across food, beverage, beauty, personal care, supplements, pet, household, baby, and lifestyle categories. The firm pairs capital with hands-on support in strategic planning, omnichannel distribution, recruiting, sales strategy, marketing, supply chain, product development, and exit optimization through its Fund II vehicle.
Is Aria Growth Partners a public or private company?
Aria Growth Partners is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Aria Growth Partners founded?
Aria Growth Partners was founded in 2020. It employs 1 to 10 people.
Where is Aria Growth Partners based?
Aria Growth Partners is headquartered in New York, United States, in the North America region.
How does Aria Growth Partners make money?
One revenue line is on record: investment Management Returns.
Who are Aria Growth Partners's main competitors?
Direct peers on record are Alliance Consumer Growth, CAVU Venture Partners, Encore Consumer Capital, CircleUp, VMG Partners, BrandProject, Beechwood Capital and Strand Equity Ventures. Broad incumbents are L Catterton and TSG Consumer Partners.
Does Aria Growth Partners have an API?
No public API is recorded for Aria Growth Partners.
What industry is Aria Growth Partners in?
Aria Growth Partners's product category is Growth Equity / Private Equity. Its primary akta.pro industry code is FSANACAC, Consumer & Retail Growth Equity. Its NAICS code is 52394 and its SIC code is 6282.