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Green Dragon

Full company profile

uuid00022z8

Namestring
Green Dragon
Legal namestring
Medicine Man Technologies, Inc.
Websiteurl
greendragon.com
Company typeenum
Private
Founded yearint
2009
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
HeadquartersDenver, United States
HQ citystring
Denver
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices8 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
cannabis dispensary retail, recreational marijuana sales, medical cannabis products, cannabis pickup ordering, cannabis loyalty rewards
Industry4 codes
1Cannabis Dispensary + Ancillary Retail (Accessories, CBD/Hemp, Merchandise)
CodeCRANAFAHPrimaryYes
2Adult-Use (Recreational) Cannabis Dispensaries
CodeCRANAFAAPrimaryNo
3Medical Cannabis Dispensaries
CodeCRANAFABPrimaryNo
4Cannabis Online Ordering for Dispensary Pickup (Click-and-Collect)
CodeCRANAGACPrimaryNo
Product category
Cannabis Retail Dispensary
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Retail Cannabis Sales
TypeTransaction Fee
Description

Brick-and-mortar dispensary sales of cannabis products including flower, pre-rolls, edibles, vapes, concentrates, topicals, and accessories. Revenue generated through in-store and online pickup transactions.

greendragon.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Pricing details1 tier
1Variable product pricing based on category, weight, and THC potency
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Flower priced at $18.99-$21.99 per 3.5g, $45.99-$91.99 per 14g-28g. Edibles $13.75-$23.99. Vapes $32-$59 per 1g. Loyalty rewards program offers up to 15% back in rewards.

greendragon.com
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 of 8 records shown
1Green Dragon
Description

In-house cannabis brand offering flower, chews, distillate, and 0.5g vapes

greendragon.com
+7 more records
Core offering1 text field

Green Dragon operates a chain of cannabis retail dispensaries across Colorado, selling recreational and medical cannabis products including flower, pre-rolls, vapes, edibles, concentrates, topicals, tinctures, and accessories. The company runs 13 dispensaries across 9 Colorado cities, complemented by an online ordering platform that supports 30-minute in-store pickup.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • 4.8 star average rating from 7,237 Google reviews
Product overview1 text field

Green Dragon is a Colorado-based cannabis dispensary chain offering a diverse portfolio of cannabis products through multiple retail locations. The core offering centers on recreational and medical cannabis products including flower, pre-rolls, vapes, edibles, concentrates, topicals, tinctures, and accessories. The company also operates an in-house Green Dragon brand line of chews, distillate, and vapes, and maintains a free loyalty rewards program (Gratify Rewards) for customer retention.

Product and service1 record
1Cannabis Flower
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
1Native Roots
TypeDirect peer
Description

Colorado-headquartered multi-store cannabis dispensary chain. Directly comparable to Green Dragon as a similarly sized Colorado chain with both recreational and medical offerings across the Front Range and mountain towns.

2The Green Solution
TypeDirect peer
Description

Long-established Colorado vertically integrated cannabis operator with multiple dispensary locations. Closely comparable to Green Dragon in store count, geographic mix, and adult-use-plus-medical positioning.

3Lightshade
TypeDirect peer
Description

Colorado-based multi-location recreational and medical dispensary chain. Comparable store-format, geographic concentration in Colorado, and product category mix (flower, edibles, vapes, concentrates).

4LivWell
TypeDirect peer
Description

Sister brand under Schwazze (Medicine Man Technologies) sharing the same parent company, loyalty program (Gratify Rewards), and Colorado footprint. Effectively the closest internal peer to Green Dragon.

5Star Buds
TypeDirect peer
Description

Another Schwazze-owned dispensary brand operating Colorado locations under the same loyalty program. Directly comparable as a co-branded dispensary within the same corporate umbrella.

6Euflora
TypeDirect peer
Description

Colorado recreational and medical cannabis dispensary chain with multiple locations. Comparable as a Colorado multi-store retail chain targeting similar recreational and medical consumer segments.

7Cookies
TypeDirect peer
Description

Multi-state cannabis retail and branded-products company with dispensaries in Colorado and other legal states. Comparable on retail-format and branded-product differentiation strategy.

8Curaleaf
TypeBroad incumbent
Description

Large U.S. multi-state cannabis operator with dispensary, cultivation, and processing operations across numerous states. Comparable on product mix and omnichannel retail, but at much larger scale and broader geographic footprint than Green Dragon.

9Trulieve
TypeBroad incumbent
Description

Vertically integrated U.S. multi-state cannabis operator with one of the largest U.S. retail footprints. Relevant incumbent comparison for retail-format and vertical-integration benchmarks, though materially larger than Green Dragon.

10Verano Holdings
TypeBroad incumbent
Description

Multi-state cannabis operator with a national dispensary footprint under multiple retail banners and an in-house product portfolio. Comparable in product breadth and multi-brand retail approach, but operates at significantly larger scale than Green Dragon.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Subsidiaries12 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Green Dragon

Cannabis Retail Dispensarygreendragon.com

Green Dragon firmographics

Firmographics
Name
Green Dragon
Legal name
Medicine Man Technologies, Inc.
Website
https://greendragon.com
Company type
Private
Founded year
2009
Operating status
Operating
Headcount range
251–500 employees
Ownership category
akta.pro rank

Green Dragon industry classification

Industry
Product category
Cannabis Retail Dispensary
akta.pro primary industry
Cannabis Dispensary + Ancillary Retail (Accessories, CBD/Hemp, Merchandise) (CRANAFAH)
akta.pro secondary industries
Adult-Use (Recreational) Cannabis Dispensaries (CRANAFAA), Medical Cannabis Dispensaries (CRANAFAB), Cannabis Online Ordering for Dispensary Pickup (Click-and-Collect) (CRANAGAC)

Keywords

  • Cannabis dispensary retail
  • Recreational marijuana sales
  • Medical cannabis products
  • Cannabis pickup ordering
  • Cannabis loyalty rewards

Where Green Dragon is headquartered

Location

Headquarters

HQ city
Denver
HQ country
United States
HQ region
North America

Offices8 records

Markets served

Green Dragon business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

  1. Retail Cannabis Sales: Brick-and-mortar dispensary sales of cannabis products including flower, pre-rolls, edibles, vapes, concentrates, topicals, and accessories. Revenue generated through in-store and online pickup transactions.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goVariable product pricing based on category, weight, and THC potency

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Green Dragon product offering

Product offering

Core offering

Green Dragon operates a chain of cannabis retail dispensaries across Colorado, selling recreational and medical cannabis products including flower, pre-rolls, vapes, edibles, concentrates, topicals, tinctures, and accessories. The company runs 13 dispensaries across 9 Colorado cities, complemented by an online ordering platform that supports 30-minute in-store pickup.

Product overview

Green Dragon is a Colorado-based cannabis dispensary chain offering a diverse portfolio of cannabis products through multiple retail locations. The core offering centers on recreational and medical cannabis products including flower, pre-rolls, vapes, edibles, concentrates, topicals, tinctures, and accessories. The company also operates an in-house Green Dragon brand line of chews, distillate, and vapes, and maintains a free loyalty rewards program (Gratify Rewards) for customer retention.

Differentiator

Problem solved

Functional benefit

Brands

  • Green Dragon: In-house cannabis brand offering flower, chews, distillate, and 0.5g vapes
  • Star Buds
  • Emerald Fields
  • Everest Apothecary
  • R. Greenleaf Organics
  • Everyday Weed
  • LivWell
  • Gratify Rewards

Products and services

  • Cannabis Flower

Quantifiable outcome

  • 4.8 star average rating from 7,237 Google reviews

Companies that use Green Dragon

Customer profile

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Green Dragon technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Green Dragon partnerships and signals

Strategic signal

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Green Dragon competitors and assessment

Company assessment

Direct peers

  • Native Roots: Colorado-headquartered multi-store cannabis dispensary chain. Directly comparable to Green Dragon as a similarly sized Colorado chain with both recreational and medical offerings across the Front Range and mountain towns.
  • The Green Solution: Long-established Colorado vertically integrated cannabis operator with multiple dispensary locations. Closely comparable to Green Dragon in store count, geographic mix, and adult-use-plus-medical positioning.
  • Lightshade: Colorado-based multi-location recreational and medical dispensary chain. Comparable store-format, geographic concentration in Colorado, and product category mix (flower, edibles, vapes, concentrates).
  • LivWell: Sister brand under Schwazze (Medicine Man Technologies) sharing the same parent company, loyalty program (Gratify Rewards), and Colorado footprint. Effectively the closest internal peer to Green Dragon.
  • Star Buds: Another Schwazze-owned dispensary brand operating Colorado locations under the same loyalty program. Directly comparable as a co-branded dispensary within the same corporate umbrella.
  • Euflora: Colorado recreational and medical cannabis dispensary chain with multiple locations. Comparable as a Colorado multi-store retail chain targeting similar recreational and medical consumer segments.
  • Cookies: Multi-state cannabis retail and branded-products company with dispensaries in Colorado and other legal states. Comparable on retail-format and branded-product differentiation strategy.

Broad incumbents

  • Curaleaf: Large U.S. multi-state cannabis operator with dispensary, cultivation, and processing operations across numerous states. Comparable on product mix and omnichannel retail, but at much larger scale and broader geographic footprint than Green Dragon.
  • Trulieve: Vertically integrated U.S. multi-state cannabis operator with one of the largest U.S. retail footprints. Relevant incumbent comparison for retail-format and vertical-integration benchmarks, though materially larger than Green Dragon.
  • Verano Holdings: Multi-state cannabis operator with a national dispensary footprint under multiple retail banners and an in-house product portfolio. Comparable in product breadth and multi-brand retail approach, but operates at significantly larger scale than Green Dragon.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Green Dragon social profiles

Digital presence

Green Dragon financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Green Dragon leadership team

Management profile

Number of profiles

Green Dragon subsidiaries and ownership

Company hierarchy

Subsidiaries12 records

Green Dragon funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Green Dragon M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Green Dragon

What does Green Dragon do?

Green Dragon operates a chain of cannabis retail dispensaries across Colorado, selling recreational and medical cannabis products including flower, pre-rolls, vapes, edibles, concentrates, topicals, tinctures, and accessories. The company runs 13 dispensaries across 9 Colorado cities, complemented by an online ordering platform that supports 30-minute in-store pickup.

Is Green Dragon a public or private company?

Green Dragon is a private company. It is classified as corporate owned and is currently operating.

When was Green Dragon founded?

Green Dragon was founded in 2009. It employs 251 to 500 people.

Where is Green Dragon based?

Green Dragon is headquartered in Denver, United States, in the North America region.

How does Green Dragon make money?

One revenue line is on record: retail Cannabis Sales.

Who are Green Dragon's main competitors?

Direct peers on record are Native Roots, The Green Solution, Lightshade, LivWell, Star Buds, Euflora and Cookies. Broad incumbents are Curaleaf, Trulieve and Verano Holdings.

Does Green Dragon have an API?

No public API is recorded for Green Dragon.

What industry is Green Dragon in?

Green Dragon's product category is Cannabis Retail Dispensary. Its primary akta.pro industry code is CRANAFAH, Cannabis Dispensary + Ancillary Retail (Accessories, CBD/Hemp, Merchandise), with a secondary code of CRANAFAA, Adult-Use (Recreational) Cannabis Dispensaries.

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Live signals
American City Business JournalsMissouri AG bars St. Louis company from kratom sales as federal 7-OH ban loomsMissouri Attorney General Catherine Hanaway has filed a lawsuit against St. Louis-based American Shaman to bar the company from selling kratom products, following a settlement agreement with another firm, Green Dragon. This state-level enforcement action occurs as federal regulators prepare to implement a ban on 7-OH mitragynine, an opioid-like compound found in kratom.The Cool DownColorado's empty cannabis cultivation buildings could offer data centers a ready-made homeAn opinion essay proposes converting vacant or struggling indoor cannabis cultivation buildings in Colorado into data centers, leveraging existing infrastructure such as electrical capacity, climate control, and security systems. The proposal emerges as the state's cannabis industry contracts, with large Denver-area facilities operated by Green Dragon and PharmaCann having closed, while computing demand grows alongside artificial intelligence expansion. The author argues that policymakers and developers should assess shuttered grow facilities before proceeding with entirely new data center construction, though noted limitations include properties that may be too small, too specialized, or too expensive to retrofit.PR NewswireEAZE CLOSES ASSET PURCHASE AND CELEBRATES FIRST PLANTING AT EXPANDED GREEN DRAGON FLORIDA CULTIVATION FACILITYEaze Inc. has finalized the closing of its asset purchase and started operations at 70 retail locations and two cultivation sites on January 1, 2025, completing the hiring and onboarding of approximately 1,100 employees across California, Colorado, and Florida. The company is celebrating the first planting at its newly expanded Green Dragon Florida cultivation facility in Palatka, which will double the indoor flowering canopy from 32,000 to 64,000 square feet, with products from the expansion expected to be available starting in April 2025. The expansion aims to increase production capacity, enable more competitive pricing, and improve access to medical cannabis for patients in Florida, while also supporting the launch of national brands like PLUS and Old Pal.PR NewswireRic Flair Drip Cannabis to Launch in California in Partnership with Green DragonRic Flair Drip cannabis and lifestyle brand announced its debut in California on April 20, 2024, in partnership with Green Dragon Cannabis dispensary in Valley Glen, with founder Ric Flair making a special in-store appearance to celebrate the launch. The brand, which has been available since 2022, is entering what is described as one of the largest cannabis markets in the US, offering flower and hash holes exclusively at Green Dragon's retail location. Carma HoldCo, the parent company of Ric Flair Drip, stated the partnership reflects its commitment to expanding the brand's premium cannabis product offerings.TechCrunchEaze to become America’s largest cannabis delivery service after buying Green DragonEaze announced plans to acquire Green Dragon, a Colorado and Florida cannabis retailer, to expand into four major U.S. markets. The deal would add Green Dragon's operations, which saw over one million transactions in 2020, to Eaze's existing California and Michigan presence. Eaze expects to close a $75 million Series E round in November, valuing the company at over $700 million.MjbizdailyDelivery platform Eaze to acquire marijuana retailer Green DragonCalifornia-based delivery platform Eaze has agreed to acquire multistate cannabis retailer Green Dragon, combining their operations to serve markets with a total value of nearly $10 billion. The acquisition adds 15 Colorado retail outlets and one Florida dispensary to Eaze's portfolio, subject to regulatory approval at local and state levels.PR NewswireCleanSpark Provides a Best-in-Class Microgrid Solution to the Marijuana IndustryCleanSpark, Inc. has been contracted by Green Dragon, a cannabis company based in North Hollywood, to provide a microgrid solution utilizing solar energy, storage, and advanced controls. This system is expected to reduce the facility's monthly electricity bill by 82% through the elimination of demand charges via CleanSpark's mPulse software. The first phase of the project is anticipated to generate approximately $660,000 in revenue for CleanSpark.