BharatAgri
BharatAgri was an Indian agri-tech mobile platform founded in 2017 that provided farmers with personalized crop calendars, free chat/video consultations with agri doctors, and an e-commerce marketplace of 10,000+ agricultural inputs. It ceased operations in November 2025 due to a funding shortfall.
- Company typePrivate
- Founded2017
- HeadquartersPune, India
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What BharatAgri does
BharatAgri (legally Kisanwala Technologies Private Limited) was an India-focused agri-tech platform founded in 2017 that provided Indian farmers with an integrated mobile application combining personalized crop calendars, free expert consultation via chat/video/audio with agri doctors, an interactive pest identification workflow, and an e-commerce marketplace of more than 10,000 agricultural inputs (pesticides, fertilizers, equipment) with home delivery in 3-5 days. The platform's underlying technology centered on a four-step workflow (crop selection, pest identification, expert solution recommendation, product purchase) and a recommendation engine that generated stage-wise crop calendars and matched identified pest or disease problems to suggested products, while human agri doctors delivered the primary advisory layer.
The company operated a freemium go-to-market: free agri doctor consultations served as the acquisition funnel, complemented by subscription services for premium advisory and a transaction-based e-commerce revenue stream on agri input sales. Distribution was mobile-first via the Google Play app (com.leanagri.leannutri) targeting individual SMB farmers directly across India, supported by earned media (Forbes India 30 Under 30, Google Accelerator shortlist, UberPitch winner) and organic social channels.
Despite positive unit economics, BharatAgri was unable to attract additional large-scale investment due to perceived limited market scale and shut down operations in November 2025. Across its lifetime the company raised approximately $12.5 million across three Series A rounds (Omnivore $6.5M in Sep 2021, Capria Ventures INR 14 crore in Feb 2023, Arkam Ventures $4.3M in Oct 2023) plus earlier seed/angel rounds and a small 2025 extension, but never progressed to Series B funding.
BharatAgri firmographics
Firmographics- Name
- BharatAgri
- Legal name
- Kisanwala Technologies Private Limited
- Website
- https://bharatagri.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Closed
- Headcount range
- 11–50 employees
- Short description
- BharatAgri was an Indian agri-tech mobile platform founded in 2017 that provided farmers with personalized crop calendars, free chat/video consultations with agri doctors, and an e-commerce marketplace of 10,000+ agricultural inputs. It ceased operations in November 2025 due to a funding shortfall.
- Ownership category
- akta.pro rank
BharatAgri industry classification
Industry- Product category
- Agri-tech / Digital Farming Platform
- NAICS
- Farm Management Services (115116)
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Farm Management & Decision Support Software (FMIS, ERP, Recordkeeping) (AFAGALAA)
- akta.pro secondary industries
- Agriculture Inputs & Farm Supply Marketplaces (CRAFAHAL), Farm Technology Enablement & Data Integration Advisory (FMIS/ERP, IoT, Decision Support) (AFACAJAG)
Keywords
Where BharatAgri is headquartered
LocationHeadquarters
- HQ city
- Pune
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
BharatAgri business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Supply Chain
Revenue model
- Agri Input E-commerce: BharatAgri operates an e-commerce marketplace selling over 10,000 agricultural products including pesticides, fertilizers, and farming equipment to Indian farmers. Revenue generated through product sales with home delivery
- Subscription Services: BharatAgri expanded subscription services for farmers to access premium advisory and farming solutions
- Freemium Advisory Services: Free agri doctor consultation (chat/video calls) drives user acquisition, with potential premium upsell opportunities
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free consultation tier |
| Transaction based/ take rate | Pay-as-you-go | Agri products marketplace |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
BharatAgri product offering
Product offeringCore offering
BharatAgri operates a mobile-first farming technology platform that delivers personalized crop advisory and sells agricultural inputs to Indian farmers. Its core offerings are a personalized stage-wise Crop Calendar, free chat/video/audio consultation with agri doctors for pest and disease management, and an e-commerce marketplace of over 10,000 branded agri products (pesticides, fertilizers, equipment) with home delivery in 3-5 days. The platform follows a four-step workflow: crop selection, pest identification, expert solution recommendation, and product purchase.
Product overview
BharatAgri is a unified farming technology platform providing Indian farmers with a mobile application (BharatAgri app) that combines three core offerings: Crop Calendar for personalized stage-wise crop management schedules, Agri Doctor Support for free chat/video/audio consultations with agricultural experts, and an Agricultural Products E-commerce marketplace offering over 10,000 products with home delivery. The platform follows a four-step workflow: crop selection, pest identification, expert solution recommendation, and product purchase with home delivery.
Differentiator
Problem solved
Functional benefit
Products and services
- Crop Calendar Personalized stage-wise detailed schedule for crop management, providing farmers with customized scientific farming guidance at each growth stage of their crop. Designed to help Indian farmers implement systematic techniques for improved yields.
- Agri Doctor Support
- Agricultural Products E-commerce Marketplace
Quantifiable outcome
- Save Rs 10,000 per acre on crop cost
- +2 more outcomes
Companies that use BharatAgri
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles1 record
BharatAgri technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature4 records
BharatAgri partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights4 records
BharatAgri competitors and assessment
Company assessmentDirect peers
- BigHaat: BigHaat is an Indian agritech digital marketplace for seeds, crop protection, and nutrition with advisory support. Directly competes with BharatAgri's e-commerce marketplace offering over 10,000 agri products with farmer-focused advisory content.
- AgroStar: AgroStar is one of India's largest direct-to-farmer agri-input platforms combining agronomy advisory with e-commerce for seeds, crop protection, and nutrients. Highly comparable to BharatAgri's integrated advisory-plus-marketplace model targeting Indian smallholder farmers.
- DeHaat: DeHaat offers end-to-end agricultural services to Indian farmers including advisory, agri-inputs, and market linkages for produce. Operates with similar full-stack model and target customer base as BharatAgri, serving Indian smallholder farmers across multiple states.
- CropIn: CropIn provides farm management and decision-support SaaS to agribusinesses and farmers globally. Comparable to BharatAgri's crop calendar and farm advisory but with greater enterprise/B2B orientation versus BharatAgri's direct-to-farmer focus.
Broad incumbents
- Mahindra Krish-e: Mahindra Krish-e is the farming-as-a-service vertical of Mahindra offering digital advisory, precision farming, and agri-inputs across India. Broad incumbent with overlapping agronomy advisory and input distribution but part of a much larger conglomerate portfolio.
- Bayer Crop Science: Bayer Crop Science is a global agriculture inputs and digital farming giant offering products, seeds, and digital agronomy services. Indirectly comparable through agri-input manufacturing and emerging digital advisory offerings targeting farmers globally.
Emerging players
- Ninjacart: Ninjacart operates agri-supply chain and distribution infrastructure in India connecting farmers to retailers. Relevant comparability around last-mile agri-logistics and the procurement side of the value chain that BharatAgri's distribution model relies on.
- Plantix: Plantix (by PEAT GmbH) provides AI-powered pest and disease diagnosis via mobile image recognition for farmers. Overlaps with BharatAgri's pest identification and agri doctor chat features, though globally oriented rather than India-focused.
- Fasal: Fasal is an Indian precision agriculture startup offering IoT and AI-based farm advisory for horticulture farmers. Comparable in advisory and predictive analytics functionality but more focused on sensor-driven precision agriculture rather than BharatAgri's app-led approach.
Regional players
- EM3 AgriServices: EM3 AgriServices provides mechanization and farm management services to Indian farmers through a pay-per-use model. Compares to BharatAgri through farm advisory and operational support for Indian farmers, though with a service-led rather than software-led delivery model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
BharatAgri social profiles
Digital presenceBharatAgri financial estimates
Financial estimateRevenue estimate
Valuation estimate
BharatAgri leadership team
Management profileNumber of profiles
Profiles2 records
BharatAgri funding detail
Funding detailFunding overview
Funding rounds11 records
Investors15 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BharatAgri M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BharatAgri
What does BharatAgri do?
BharatAgri operates a mobile-first farming technology platform that delivers personalized crop advisory and sells agricultural inputs to Indian farmers. Its core offerings are a personalized stage-wise Crop Calendar, free chat/video/audio consultation with agri doctors for pest and disease management, and an e-commerce marketplace of over 10,000 branded agri products (pesticides, fertilizers, equipment) with home delivery in 3-5 days. The platform follows a four-step workflow: crop selection, pest identification, expert solution recommendation, and product purchase.
Is BharatAgri a public or private company?
BharatAgri is a private company. It is classified as venture growth investor backed and is currently closed.
When was BharatAgri founded?
BharatAgri was founded in 2017. It employs 11 to 50 people.
Where is BharatAgri based?
BharatAgri is headquartered in Pune, India, in the Asia region.
How does BharatAgri make money?
Three revenue lines are on record. Agri Input E-commerce is the primary driver. The others are subscription Services and freemium Advisory Services.
Who are BharatAgri's main competitors?
Direct peers on record are BigHaat, AgroStar, DeHaat and CropIn. Broad incumbents are Mahindra Krish-e and Bayer Crop Science. Emerging players are Ninjacart, Plantix and Fasal. EM3 AgriServices is listed as a regional player.
Does BharatAgri have an API?
No public API is recorded for BharatAgri.
What industry is BharatAgri in?
BharatAgri's product category is Agri-tech / Digital Farming Platform. Its primary akta.pro industry code is AFAGALAA, Farm Management & Decision Support Software (FMIS, ERP, Recordkeeping), with a secondary code of CRAFAHAL, Agriculture Inputs & Farm Supply Marketplaces. Its NAICS code is 115116 and its SIC code is 700.