Costco Wholesale
Costco Wholesale is a publicly traded membership warehouse club operating 928 warehouses across 14 countries, serving 82.1 million paid members with a curated assortment of approximately 3,700 SKUs, Kirkland Signature private-label goods, and ancillary services including fuel, pharmacy, and optical.
- Company typePublic
- Founded1983
- HeadquartersIssaquah, United States
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
What Costco Wholesale does
Costco Wholesale Corporation (NASDAQ: COST) is a publicly traded membership warehouse club retailer founded in 1983 and headquartered in Issaquah, Washington. The company operates 928 warehouses across 14 countries including the United States, Canada, Mexico, Japan, the United Kingdom, Korea, Australia, Taiwan, China, Spain, France, Sweden, Iceland, and New Zealand. Costco sells a curated assortment of approximately 3,700 SKUs of merchandise — including groceries, electronics, appliances, jewelry, tires, and household goods — plus ancillary services such as optical, pharmacy, hearing aid centers, travel, photo, fuel, and most recently fertility care. The business serves three primary member segments: budget-conscious families and households, small business owners (via Costco Business Centers and Costco Business Delivery), and executive/affluent members (via the $130/year Executive tier).
The company runs on a low-margin, high-volume retail model combined with recurring membership fee revenue ($5.3B annually across 82.1M paid memberships, of which 40.4M are executive). Kirkland Signature, Costco's private-label brand, generates approximately $90B in annual sales, accounting for 25-33% of total merchandise sales. The technology stack is anchored by an AI-powered demand forecasting and inventory management platform (integrated with o9 Solutions), a digital personalization engine on Costco.com that drove over $470M in Q2 2026 e-commerce sales, and omnichannel fulfillment through Costco.com, Costco Business Delivery, and a same-day Instacart partnership. The mobile app supports ordering, warehouse locator, and member account management.
Costco generates revenue through two primary streams: merchandise net sales (approximately $270B annually, with $70.53B in Q3 FY2026) and recurring membership fees ($5.3B). Pricing strategy centers on low-margin staples (anchored by the unchanged-since-1985 $1.50 hot dog combo), bulk purchasing efficiency, member-only fuel pricing, and 2% executive rewards up to $1,000. Distribution combines 928 physical warehouse locations, standalone gas stations (first opened June 2026 in Mission Viejo, CA), Costco.com e-commerce, and B2B Business Delivery. Recent FY2026 strategic priorities include 28 new store openings, $200M Mexico expansion, fertility care services, Kirkland Signature energy drinks, and AI-driven operational modernization.
Costco Wholesale firmographics
Firmographics- Name
- Costco Wholesale
- Legal name
- Costco Wholesale Corporation
- Website
- https://costco.com
- Company type
- Public
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Costco Wholesale is a publicly traded membership warehouse club operating 928 warehouses across 14 countries, serving 82.1 million paid members with a curated assortment of approximately 3,700 SKUs, Kirkland Signature private-label goods, and ancillary services including fuel, pharmacy, and optical.
- Ownership category
- akta.pro rank
Costco Wholesale industry classification
Industry- Product category
- Membership Warehouse Club Retail
- NAICS
- Warehouse Clubs and Supercenters (455211), Warehouse Clubs, Supercenters, and Other General Merchandise Retailers (45521)
- SIC
- Retail-Misc General Merchandise Stores (5399)
- akta.pro primary industry
- Membership Warehouse Clubs (General Merchandise + Grocery) (CRAHACAA)
- akta.pro secondary industries
- General Merchandise Warehouse Clubs (CRAEADAA), Private-Label-Heavy Membership Clubs (CRAEADAJ), Hybrid Retail-Wholesale Membership Clubs (B2B2C) (CRAEADAD)
Keywords
Where Costco Wholesale is headquartered
LocationHeadquarters
- HQ city
- Issaquah
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Costco Wholesale business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Membership fees: Annual and executive membership fees representing a recurring revenue stream. Costco reported $5.3 billion in membership fee revenue with a 92.1% U.S./Canada membership renewal rate. Executive memberships grew 9.5% to 40.4 million members.
- Merchandise sales (net sales): Warehouse and online merchandise sales including grocery, electronics, appliances, jewelry, tires, and other consumer goods. Costco reported net sales of approximately $68-70 billion per quarter with strong comparable store sales growth.
- Gasoline sales: Discounted fuel sales at warehouse gas stations that drive membership traffic and attraction. The fuel business contributed approximately 250 basis points to U.S. comparable sales growth during periods of elevated gas prices.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Gold Star Membership - $65/year |
| Subscription | Annual | Business Membership - $65/year |
| Subscription | Annual | Executive Membership - $130/year |
| Unit Pricing | Pay-as-you-go | Kirkland Signature private label |
| Unit Pricing | Pay-as-you-go | Fuel pricing |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Costco Wholesale product offering
Product offeringCore offering
Costco operates membership-only warehouse clubs that sell a restricted assortment of roughly 3,700 SKUs of bulk merchandise, including groceries, electronics, appliances, tires, jewelry, and Kirkland Signature private-label goods. Members pay annual fees starting at $65 to access low-price bulk goods, discounted gasoline, and ancillary services such as optical, pharmacy, hearing aid, travel, photo, and business delivery.
Product overview
Costco Wholesale is a membership-based warehouse retail chain operating on a single unified platform model with a diversified product and service portfolio. The core offering is warehouse shopping accessible through paid memberships (starting at $65 annually), supplemented by Kirkland Signature private-label products which generate approximately $90 billion in annual sales. The company operates 928 warehouses globally across 14 countries and offers omnichannel services including same-day grocery delivery via Instacart, Costco Business Delivery for commercial customers, and Costco Direct for online specialty purchases. Additional revenue streams include gasoline services (with first standalone stations launching), pharmacy, optical, hearing aid centers, travel services, and photo processing. The digital ecosystem includes personalized e-commerce recommendations, AI-powered demand forecasting, and approximately 23% e-commerce growth driven by digital personalization investments.
Differentiator
Problem solved
Functional benefit
Brands
- Kirkland Signature: Costco's private-label brand generating approximately $90 billion in annual sales, accounting for roughly a quarter to a third of Costco's total merchandise sales of $270 billion
- Costco Next
- Costco Wholesale
Products and services
- Costco Membership Program Annual paid membership program granting individuals and businesses access to warehouse club shopping, member-only pricing on merchandise and fuel, and tiered rewards.
- Kirkland Signature Private Label Brand Costco's flagship private-label brand offering high-quality products across grocery, household, and apparel categories at competitive prices for members.
- Costco Same-Day Delivery (Instacart) Same-day grocery and household item delivery service for Costco members via the Instacart platform.
- Costco Business Delivery B2B e-commerce platform offering bulk quantities and business-specific products for commercial customers.
- Costco Optical Optical services including eye exams, eyeglasses, and contact lenses available at warehouse locations.
- Costco Pharmacy Prescription medication services and pharmacy benefits available at warehouse locations and online.
- Costco Travel Travel booking service offering vacations, hotels, cruises, rental cars, and vacation packages exclusively for Costco members.
- Costco Gasoline Discounted gasoline sold at warehouse-adjacent and standalone gas stations, offering member-only pricing on fuel.
- Costco Photo Center Photo printing and customization services including calendars, prints, photo books, and personalized gifts.
- Costco Direct Online storefront for appliances, fitness equipment, furniture, home upgrades, mattresses, patio items, toys, and TVs with delivery and installation services.
- Costco Hearing Aid Center Professional hearing aid services including testing, fitting, and assisted hearing devices available at warehouse locations.
- Costco Business Centres Specialized warehouse locations focused on business customers, offering bulk purchasing, commercial quantities, full-service pharmacy, and business-specific products.
- Costco Shop Card Costco gift cards available for purchase, usable at all Costco warehouse locations and on Costco.com in various denominations.
- Costco Fertility Care Program Discounted fertility care service offering IVF, egg freezing, and intrauterine insemination through partners Sesame and IVI RMA North America, exclusively to Costco members in the United States.
- Costco Warehouse Clubs (Bulk Merchandise Retail) Membership-only warehouse club stores offering bulk goods across categories including groceries, electronics, jewelry, tires, optical, pharmacy, and food court services across 928 global locations.
Quantifiable outcome
- 12.5% same-store sales growth for the four-week period ending May 31, 2026
- +3 more outcomes
Companies that use Costco Wholesale
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Costco Wholesale technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability4 records
Feature2 records
Costco Wholesale partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- Mayhugh Commercial AdvisorsminorCommercial real estate brokerage firm that brokered Costco's acquisition of a 55-acre development site at the intersection of Colonial Boulevard and Plantation Road in Fort Myers, Florida for approximately $55 million.
- 321 CoffeeminorRaleigh-based coffee company 321 Coffee, employing people with intellectual and developmental disabilities, began selling products at all Costco locations in North Carolina. The company scaled dramatically to fulfill Costco's large wholesale order, roasting 2,000 pounds of beans per day for 10 days to produce and ship 20 pallets of coffee.
- SesamecoreCostco partnered with telehealth provider Sesame to offer significant discounts on fertility treatments to Costco members across the United States. The program aims to reduce high out-of-pocket costs associated with fertility treatments, making them more accessible. This partnership extends Costco's healthcare services portfolio beyond pharmacy and optical to include fertility care.
- IVI RMA North AmericacoreCostco partnered with fertility clinic IVI RMA North America to provide discounted fertility treatments exclusively to Costco members. Services include IVF, egg freezing, and intrauterine insemination. The partnership represents an expansion of Costco's member health and wellness services.
- HiboyminorElectric mobility brand Hiboy launched its C1 compact commuter e-bike at select Costco warehouse locations across the United States. The partnership includes a 20% discount for Costco members and marks Hiboy's expansion from online-first brand to physical retail distribution.
- o9 SolutionscoreCostco is integrating o9 Solutions' AI-powered platform for demand forecasting and inventory management across its warehouses. This initiative aims to enhance forecasting accuracy, reduce waste, and improve operational efficiency as part of Costco's digital transformation efforts.
- InstacartcoreSame-day grocery delivery partnership enabling Costco members to receive grocery and household item deliveries through Instacart's delivery network, extending Costco's reach beyond warehouse locations.
Scale indicators9 records
Recent moves14 records
Expansion highlights7 records
Costco Wholesale competitors and assessment
Company assessmentBroad incumbents
- Walmart: Walmart is the parent of Sam's Club and competes with Costco through low-price grocery, general merchandise, and an expanding membership/shipping program. Broader assortment and footprint, but overlapping value-oriented customer base.
- Target: Target competes with Costco across general merchandise, grocery, and apparel with a value-oriented positioning and its Target Circle 360 paid membership program. Wider SKU breadth but lower unit volume per category compared with Costco's warehouse format.
- Amazon: Amazon competes via Prime (a paid membership model with shipping, video, and discounts), Whole Foods, and Amazon Fresh. Overlaps with Costco on membership-driven loyalty, e-commerce scale, and grocery delivery, though without the warehouse club footprint.
- Kroger: Kroger is the largest U.S. pure-play grocery retailer, competing with Costco on fresh, packaged grocery, and fuel/loyalty programs. Different format (supermarkets) but meaningful overlap in grocery spend and private-label penetration.
Direct peers
- BJ's Wholesale Club: BJ's operates membership warehouse clubs concentrated on the U.S. East Coast, offering groceries, general merchandise, and member-only pricing similar to Costco. Comparable scale, same core warehouse club model, and direct overlap in member demographics.
- Sam's Club (Walmart Inc.): Sam's Club is Walmart's membership warehouse club operating in the U.S. with a comparable assortment of groceries, general merchandise, fuel, and member services. It is the closest direct competitor to Costco in business model, member tier structure, and category mix.
Others
- Lowe's: Lowe's overlaps with Costco's home improvement, appliance, and bulk merchandise categories, and competes for DIY contractor and household spend. Different channel (big-box home improvement), but adjacent in assortment and customer.
Regional players
- PriceSmart: PriceSmart operates membership warehouse clubs across Latin America and the Caribbean, mirroring Costco's format and member-based model. Highly comparable operating model, but geographically focused outside the U.S./Canada core.
Emerging players
- Dollar General: Dollar General is a value-focused discount retailer competing for budget-conscious shoppers and rural/small-format demand that overlaps with Costco's treasure-hunt value proposition. Smaller basket and format, but similar price-sensitive customer.
- Aldi: Aldi is a rapidly expanding hard-discount grocery chain in the U.S. with a private-label-heavy assortment. Competes directly on price with Costco's grocery business and shares the private-label playbook (costco's Kirkland vs Aldi's private brands).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Costco Wholesale social profiles
Digital presenceCostco Wholesale compliance and trust
Trust signalCompliance2 records
Costco Wholesale financial estimates
Financial estimateRevenue estimate
Valuation estimate
Costco Wholesale leadership team
Management profileNumber of profiles
Profiles1 record
Costco Wholesale subsidiaries and ownership
Company hierarchySubsidiaries2 records
Costco Wholesale funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Costco Wholesale M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Costco Wholesale
What does Costco Wholesale do?
Costco operates membership-only warehouse clubs that sell a restricted assortment of roughly 3,700 SKUs of bulk merchandise, including groceries, electronics, appliances, tires, jewelry, and Kirkland Signature private-label goods. Members pay annual fees starting at $65 to access low-price bulk goods, discounted gasoline, and ancillary services such as optical, pharmacy, hearing aid, travel, photo, and business delivery.
Is Costco Wholesale a public or private company?
Costco Wholesale is a public company. It is classified as public and is currently operating.
When was Costco Wholesale founded?
Costco Wholesale was founded in 1983. It employs 5,001 to 10,000 people.
Where is Costco Wholesale based?
Costco Wholesale is headquartered in Issaquah, United States, in the North America region.
How does Costco Wholesale make money?
Three revenue lines are on record. Membership fees are the primary driver. The others are merchandise sales (net sales) and gasoline sales.
Who are Costco Wholesale's main competitors?
Broad incumbents on record are Walmart, Target, Amazon and Kroger. Direct peers are BJ's Wholesale Club and Sam's Club (Walmart Inc.). Lowe's is listed as an others. PriceSmart is listed as a regional player. Emerging players are Dollar General and Aldi.
Does Costco Wholesale have an API?
No public API is recorded for Costco Wholesale.
What industry is Costco Wholesale in?
Costco Wholesale's product category is Membership Warehouse Club Retail. Its primary akta.pro industry code is CRAHACAA, Membership Warehouse Clubs (General Merchandise + Grocery), with a secondary code of CRAEADAA, General Merchandise Warehouse Clubs. Its NAICS code is 455211 and its SIC code is 5399.