Daon
Daon is a private biometrics and identity assurance software company selling AI-driven identity verification, authentication, and deepfake defense platforms (IdentityX, TrustX, xProof, xFace, xVoice, AI.X) to enterprise banks, telcos, airlines, and governments globally.
- Company typePrivate
- Founded2002
- HeadquartersFairfax, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Daon does
Daon, Inc. is a privately held identity assurance and biometrics software company founded in 2002 and headquartered in the Washington, D.C. metropolitan area (Fairfax/Reston), with additional operations in Dublin, London, Belgrade, and Sydney. The company sells a platform-plus-modules identity stack spanning the full customer lifecycle - onboarding, authentication, and recovery - anchored by two orchestration platforms (IdentityX for hosted/on-premise deployments and TrustX, the cloud-native SaaS platform launched in 2023) and a suite of core applications including xProof (document verification), xAuth (multi-factor authentication), xFace (server-side facial biometrics), xVoice (voice biometrics), xDeTECH (synthetic voice detection), and VeriFLY (travel document validation). Its AI.X deepfake defense suite layers presentation, injection, and synthetic-media detection across the portfolio, with patented algorithms covering more than 285 global patents and 100+ proprietary biometric models validated by NIST, iBeta, and FIDO certifications.
The business sells primarily through enterprise direct sales to large financial institutions, government agencies, and travel/telecom operators, with revenue derived from subscription-based platform licensing (IdentityX/TrustX), modular application subscriptions (xProof, xAuth, xFace, xVoice, VeriFLY), and professional services for implementation and customization. The company supplements direct sales with channel and OEM partnerships - notably the embedding of Daon biometrics into Oracle Cloud Infrastructure IAM, IATA's Timatic Doc Scan, ebankIT's digital banking platform, Mattr for mDLs, and Giesecke+Devrient for instant-payment assurance - and integrates with HRIS platforms (Oracle HCM, Workday, SAP SuccessFactors) and CIAM stacks via OIDC/APIs. Pricing is quote-based enterprise SaaS with no public price list, and the modular architecture supports a land-and-expand motion from a single solution (e.g., xProof for KYC) to the full identity continuity stack.
Daon serves customers in financial services (NatWest, Standard Chartered, PNC, SMBC, Navy Federal, Capitec, Atom Bank, GoTyme, Wema), travel and hospitality (Carnival, Holland America, Japan Airlines), telecommunications (Telefónica, Polarify), crypto/fintech (GCash), logistics (An Post), and gaming (ESL FACEIT Group). The company claims over 2 billion identities secured, more than 250 million daily authentications, and geographic reach across six continents. It is led by CEO Tom Grissen, with founder Dermot Desmond as Owner and Chairman, and James Ahern as CTO.
Daon firmographics
Firmographics- Name
- Daon
- Legal name
- Daon, Inc.
- Website
- https://daon.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Daon is a private biometrics and identity assurance software company selling AI-driven identity verification, authentication, and deepfake defense platforms (IdentityX, TrustX, xProof, xFace, xVoice, AI.X) to enterprise banks, telcos, airlines, and governments globally.
- Ownership category
- akta.pro rank
Daon industry classification
Industry- Product category
- Identity Verification and Biometric Authentication
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Identity Verification, Proofing & KYC (IDV) (HDAEAJAI)
- akta.pro secondary industries
- Authentication (MFA/Passwordless/Biometrics) Platforms (BPAMAEAE), Facial Recognition & Biometrics (HDAAAEAC), Fraud Prevention & Identity Verification (IDV/KYC) (BPAMAEAI)
Keywords
Where Daon is headquartered
LocationHeadquarters
- HQ city
- Fairfax
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Daon business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Platform Licensing (IdentityX): 5th-generation hosted identity management platform licensed for enterprise deployment. Supports on-premise or private cloud hosting to meet internal requirements or external regulations. Revenue from platform licensing, customization, and professional services for enterprise implementations.
- SaaS Platform (TrustX): Cloud-native SaaS-based Identity Continuity platform with no-code drag-and-drop orchestration. Revenue from subscription-based SaaS delivery with BYOK capabilities. Built on AWS cloud with fast deployment and lower IT overhead.
- Application Products (xProof, xAuth, xFace, xVoice): Modular identity verification and authentication applications that operate on Daon platforms or standalone. Organizations can implement single solutions and expand over time, creating land-and-expand revenue dynamics.
- VeriFLY Travel Document Validation: Travel document validation and processing solution for travel carrier apps. Built on TrustX platform, generates operational efficiencies and customer experience improvements for airlines, cruise lines, and hospitality companies.
- Enterprise Professional Services: Implementation, customization, and integration services for enterprise deployments. Customer success team with decades of combined experience configuring platforms to help clients achieve goals.
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Daon product offering
Product offeringCore offering
Daon develops and sells AI-powered biometric identity verification and authentication software through its IdentityX (hosted) and TrustX (SaaS) orchestration platforms, supporting a suite of applications including xProof (document verification), xFace (facial biometrics), xVoice (voice biometrics), xAuth (multi-factor authentication), xDeTECH (synthetic voice detection), VeriFLY (travel document validation), AI.X (deepfake defense), and Workforce Identity Fraud Prevention. The platform delivers end-to-end identity lifecycle management spanning onboarding, authentication, and recovery for global financial, travel, telecom, healthcare, public sector, and crypto enterprises.
Product overview
Daon offers a platform-plus-modules architecture with two orchestration platforms (IdentityX and TrustX) supporting a suite of core identity applications. IdentityX is a 5th generation hosted platform (on-premise or private cloud) while TrustX is a cloud-native SaaS platform with no-code orchestration. Core applications include xProof (identity verification), xAuth (multi-factor authentication), xFace (server-based facial biometrics), xVoice (voice biometrics), and specialty applications xDeTECH (synthetic voice detection) and VeriFLY (travel document validation). The AI.X deepfake defense suite provides cross-product detection capabilities. Daon's proprietary Identity Continuity approach connects all solutions into a single identity lifecycle. The company has secured over 2 billion identities with 100+ proprietary biometric algorithms and 285+ global patents.
Differentiator
Problem solved
Functional benefit
Brands
- IdentityX: 5th generation hosted identity management platform for identity verification and authentication across multiple channels
- TrustX
- xAuth
- xProof
- xFace
- xVoice
- xDeTECH
- VeriFLY
- AI.X
Products and services
- IdentityX Hosted identity management platform (5th generation) supporting all Daon identity verification and authentication applications across multiple channels, with on-premise or private cloud deployment.
- TrustX Cloud-native SaaS Identity Continuity platform with drag-and-drop orchestration, built-in reporting, and global compliance controls, built on AWS with no-code workflow creation and BYOK capabilities.
- xProof Identity verification (IDV) product leveraging patented AI-driven technology for automated document verification and biometric face matching with advanced presentation and injection attack detection, supporting 15,000+ ID documents from ~200 sovereign entities.
- xAuth Multi-factor authentication product offering FIDO-certified biometric, knowledge, and possession-based factors for customizable MFA across mobile, web, and cross-channel deployment.
- xFace Highly secure, server-based biometric facial authentication with NIST-tested accuracy and ISO 30107-3 compliant liveness detection, storing biometric templates on encrypted servers for high-value transaction protection.
- xVoice Biometric voice authentication for contact centers with passive and active voice matching, replay detection, synthetic speech detection, and multi-factor step-up authentication support.
- xDeTECH Real-time synthetic voice detection that analyzes incoming calls to determine if audio is human or digitally generated, operating without voice biometrics or PII.
- VeriFLY Travel document validation platform processing travel documents for airlines, cruise lines, and hospitality, delivering 45% faster queuing times and 30% reduction in operating costs.
- Workforce Identity Fraud Prevention Comprehensive workforce lifecycle solution covering candidate identity verification, remote onboarding, phishing-resistant authentication, and continuous behavioral monitoring to prevent ATO and data breaches for HR and IT security teams.
Quantifiable outcome
- 45% faster queuing times for VeriFLY travel document processing
- +7 more outcomes
Companies that use Daon
Customer profileNamed customers22 records
Segments8 records
Ideal customer profiles3 records
Daon technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability15 records
Feature7 records
Daon partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, strategic, flagship and customer.
- IATA (International Air Transport Association)coreDaon integrates its certified AI technology into IATA's Timatic Doc Scan service used by airlines globally for pre-arrival travel document verification. Collaboration deploys Daon's AI-driven digital identity and fraud prevention capabilities through IATA's established travel document validation infrastructure.
- ebankITcorePartnership embeds Daon's continuous identity verification throughout the customer lifecycle on the ebankIT digital banking platform. Enables financial institutions to implement continuous identity assurance across all customer touchpoints.
- MattrstrategicPartnership enables mobile driver's license (mDL) support in Daon's biometric identity platform. Allows issuance and verification of cryptographically verified digital credentials compliant with international standards, enhancing digital ID security and user control.
- OracleflagshipOracle Cloud Infrastructure Identity and Access Management (OCI IAM) embeds Daon's selfie biometrics and liveness detection for enterprise workforce fraud prevention. Daon biometric verification is provided through partnerships with Clear and Daon, storing face biometrics as encrypted vector embeddings while discarding raw images. Identity Assurance feature is generally available to Oracle IAM customers in Phoenix and Ashburn US regions.
- Giesecke+DevrientcoreJoint advocacy for multi-layered identity assurance framework combining cryptographic device binding, real-time device risk analysis, and continuous biometric verification to address real-time fraud threats in instant payment environments.
- LSEG Risk IntelligencestrategicLSEG's Identity Gateway, built on Microsoft Azure, provides single API access to multiple European national digital identity schemes. Partnership announced alongside Daon at Money 20/20 Europe signaling shift toward continuous, cross-border verification models.
- Wema BankcustomerWema Bank in Nigeria utilizes Daon identity verification and authentication for secure bank account setup for new digital bank customers.
- TelefónicacoreTelefónica deploys Daon identity verification solutions across Movistar and O2 channels to protect customers from account takeover attacks, SIM swaps, phishing, and deepfakes.
- ESL FACEIT GroupstrategicDaon provides identity verification and authentication solutions for esports and gaming to improve gamer experiences, stop identity fraud, prevent financial loss, and combat negative activities.
- An PostcustomerDaon enables faster and more secure customer onboarding for Ireland's leading mails, parcels, and ecommerce logistics company.
Scale indicators14 records
Recent moves7 records
Expansion highlights6 records
Daon competitors and assessment
Company assessmentDirect peers
- Socure: Socure provides digital identity verification and fraud prevention using data, document, and biometric signals, with deep penetration in US financial services. It is a frequent Daon competitor for bank KYC, account opening, and synthetic identity RFPs.
- Veriff: Veriff offers AI-powered identity verification with document and biometric checks plus fraud prevention, serving fintech, mobility, and crypto verticals. The product positioning and customer segments closely mirror Daon's enterprise IDV business.
- Transmit Security: Transmit Security offers identity orchestration, fraud prevention, and biometric authentication for financial services. Its orchestration and CIAM overlap with Daon's TrustX platform and Identity Continuity concept.
- iProov: iProov provides biometric facial authentication with patented liveness and deepfake defense, serving banks, governments, and travel operators. It is one of Daon's closest direct competitors in the face biometrics and presentation/injection attack detection category.
- Jumio: Jumio is an enterprise identity verification platform combining document verification, biometric facial matching, and KYC/AML workflows for financial services, crypto, and online platforms. It directly overlaps with Daon's xProof, xFace, and Identity Continuity value proposition.
- IDEMIA: IDEMIA is one of the largest global biometric identity verification and authentication vendors, with public-sector, financial-services, and travel-document use cases that closely mirror Daon's IdentityX, xProof, and VeriFLY offerings. Both compete head-to-head on facial recognition accuracy and on government/enterprise IDV contracts.
- Persona: Persona provides a configurable identity verification platform with document, biometric, and database verification plus orchestration tooling, competing with Daon's TrustX platform and xProof for mid-market and enterprise IDV RFPs.
- Onfido (Entrust): Onfido, now part of Entrust, offers AI-driven document verification and biometric identity proofing for regulated industries. The product portfolio and target customer base (banks, fintechs, gig economy platforms) align closely with Daon's enterprise IDV business.
Emerging players
- HYPR: HYPR specializes in passwordless, FIDO-certified biometric authentication for workforce and consumer use cases, competing directly with Daon's xAuth and FIDO-certified server offerings, particularly in enterprise workforce IAM.
Broad incumbents
- Microsoft (Entra Verified ID / Azure AD): Microsoft Entra (including Verified ID and Azure AD) is a broad identity platform that embeds biometric and document verification capabilities and competes with Daon across enterprise IAM, workforce authentication, and increasingly customer identity use cases as an incumbent cloud vendor with massive distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Daon social profiles
Digital presenceDaon compliance and trust
Trust signalCompliance10 records
Daon financial estimates
Financial estimateRevenue estimate
Valuation estimate
Daon leadership team
Management profileNumber of profiles
Profiles10 records
Daon funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Daon M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Daon
What does Daon do?
Daon develops and sells AI-powered biometric identity verification and authentication software through its IdentityX (hosted) and TrustX (SaaS) orchestration platforms, supporting a suite of applications including xProof (document verification), xFace (facial biometrics), xVoice (voice biometrics), xAuth (multi-factor authentication), xDeTECH (synthetic voice detection), VeriFLY (travel document validation), AI.X (deepfake defense), and Workforce Identity Fraud Prevention. The platform delivers end-to-end identity lifecycle management spanning onboarding, authentication, and recovery for global financial, travel, telecom, healthcare, public sector, and crypto enterprises.
Is Daon a public or private company?
Daon is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Daon founded?
Daon was founded in 2002. It employs 51 to 100 people.
Where is Daon based?
Daon is headquartered in Fairfax, United States, in the North America region.
How does Daon make money?
Five revenue lines are on record. Platform Licensing (IdentityX) is the primary driver. The others are saaS Platform (TrustX), application Products (xProof, xAuth, xFace, xVoice), veriFLY Travel Document Validation and enterprise Professional Services.
Who are Daon's main competitors?
Direct peers on record are Socure, Veriff, Transmit Security, iProov, Jumio, IDEMIA, Persona and Onfido (Entrust). HYPR is listed as an emerging player. Microsoft (Entra Verified ID / Azure AD) is listed as a broad incumbent.
Does Daon have an API?
Yes. Daon offers API and SDK capabilities for product integration. TrustX features OIDC and API protocols for integration with modern IAM systems. Mobile SDKs and web APIs are available for easy integration, specifically for VeriFLY travel document validation. Developer documentation is available at docs.trustx.com. Developer documentation is at docs.trustx.com/trust.
What industry is Daon in?
Daon's product category is Identity Verification and Biometric Authentication. Its primary akta.pro industry code is HDAEAJAI, Identity Verification, Proofing & KYC (IDV), with a secondary code of BPAMAEAE, Authentication (MFA/Passwordless/Biometrics) Platforms. Its NAICS code is 5132 and its SIC code is 7372.