Arvind Fashions
Arvind Fashions is an India-listed branded apparel retailer and licensor managing 15+ international and domestic brands across value, premium, and bridge-to-luxury segments, distributed through 1,300+ exclusive stores, 5,000+ multi-brand outlets, and owned e-commerce platforms serving mass-market Indian consumers.
- Company typePublic
- Founded2016
- HeadquartersAhmedabad, India
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
What Arvind Fashions does
Arvind Fashions Limited is an India-listed (BSE/NSE ticker ARVINDFASN) branded apparel and retail company, spun off from Arvind Limited in 2016 and listed in 2019. The company holds a portfolio of 15+ licensed and owned brands spanning the value, premium, and bridge-to-luxury segments, including Arrow, U.S. Polo Assn., Flying Machine, Calvin Klein, Tommy Hilfiger, GAP, GANT, Nautica, Sephora, Ed Hardy, Aeropostale, The Children's Place, Unlimited, Izod, True Blue, and Hanes Innerwear. Its operating model rests on three business divisions (Heritage Brands, Lifestyle Brands, and Premium to Bridge-to-Luxury) supported by dedicated divisional CEOs.
The company distributes through an omnichannel network of 1,300+ exclusive brand outlets, 5,000+ departmental and multi-brand stores across 192+ Indian cities, and owned digital platforms nnnow.com and megamartfashions.com, supplemented by marketplace partnerships with Flipkart, Amazon, and Myntra. Direct-to-consumer channels currently contribute 56% of total sales, with a stated target of 65% over approximately three years. Revenue is generated primarily through retail apparel sales (one-time purchases) and licensing royalties paid to international brand owners; the company sources roughly 30 million products per season.
For FY26, Arvind Fashions reported consolidated revenue of Rs 5,266.19 crore (up 14% from Rs 4,619.84 crore in FY25) and net profit of Rs 183.66 crore versus Rs 32.98 crore the prior year. Q4 FY26 revenue of Rs 1,365 crore grew 15% YoY with EBITDA of Rs 189 crore at a 14% margin. Flagship brand U.S. Polo Assn. has crossed Rs 2,500 crore in revenue, while Flying Machine is being repositioned as a digital-first, unisex Gen-Z label with a dedicated D2C platform planned for H2 FY27. Customer segments are horizontal across personas, including value-conscious buyers (Unlimited), premium urban consumers (Arrow, USPA, Flying Machine), bridge-to-luxury aspirational buyers (Calvin Klein, Tommy Hilfiger, GAP, GANT), and Gen-Z youth (Flying Machine repositioning).
Arvind Fashions firmographics
Firmographics- Name
- Arvind Fashions
- Legal name
- Arvind Fashions Limited
- Website
- https://arvindfashions.com
- Company type
- Public
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Arvind Fashions is an India-listed branded apparel retailer and licensor managing 15+ international and domestic brands across value, premium, and bridge-to-luxury segments, distributed through 1,300+ exclusive stores, 5,000+ multi-brand outlets, and owned e-commerce platforms serving mass-market Indian consumers.
- Ownership category
- akta.pro rank
Arvind Fashions industry classification
Industry- Product category
- Branded Apparel Retail
- NAICS
- Clothing and Clothing Accessories Retailers (45811), Shoe Retailers (45821), Health and Personal Care Retailers (456)
- SIC
- Retail-Apparel & Accessory Stores (5600), Retail-Shoe Stores (5661)
- akta.pro primary industry
- Luxury & Designer Apparel Retail (CRAAABAI)
- akta.pro secondary industries
- Men’s Apparel Retail (CRAAABAC), Luxury Fashion (Ready-to-Wear & Couture) (CRAKAFAE), Luxury & Designer Footwear (CRAAACAI), Off-Price Luxury / Designer Resale & Discount Boutiques (CRAEABAE)
Keywords
Where Arvind Fashions is headquartered
LocationHeadquarters
- HQ city
- Ahmedabad
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Arvind Fashions business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Branded Apparel Sales: Core revenue from selling branded apparel through owned stores, multi-brand outlets, and e-commerce. Company operates multiple international and domestic brands including Arrow, Calvin Klein, Tommy Hilfiger, U.S. Polo Assn., Flying Machine, GAP, GANT across value, premium and bridge-to-luxury segments. Revenue streams include retail sales from 1,300+ standalone stores and wholesale to 5,000+ departmental stores.
- Licensing Royalties: Revenue from licensing international brands (Calvin Klein, Tommy Hilfiger, GAP, GANT, Nautica, Sephora, USPA) for Indian market operations. Company pays royalties to brand owners while retaining distribution and retail margins.
- Direct-to-Consumer (D2C): Company's owned e-commerce platforms (nnnow.com, megamartfashions.com, thearvindstore.com) and exclusive brand outlets generate direct consumer sales. D2C channels account for 56% of total sales, growing towards 65% target.
- Wholesale/Multi-brand: Wholesale supply to departmental and multi-brand stores across India. Company supplies to over 5,000 stores in 192+ cities and towns, generating steady wholesale revenue stream.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Value segment pricing for Unlimited brand |
| Unit Pricing | Pay-as-you-go | Premium segment pricing for Arrow, USPA, Flying Machine |
| Unit Pricing | Pay-as-you-go | Bridge-to-luxury pricing for Calvin Klein, Tommy Hilfiger, GAP, GANT |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels6 records
Arvind Fashions product offering
Product offeringCore offering
Arvind Fashions Limited is a publicly listed Indian branded apparel company that licenses, distributes and retails a portfolio of international and homegrown fashion and beauty brands across value, premium and bridge-to-luxury segments. It operates through three divisions: Heritage Brands (Arrow, True Blue), Lifestyle Brands (US Polo Assn., Flying Machine, Ed Hardy), and Premium to Bridge-to-Luxury (Calvin Klein, Tommy Hilfiger, GAP, GANT, Nautica), alongside Sephora beauty retail in India. Products are sold through 1,300+ exclusive brand outlets, 5,000+ multi-brand stores across 192+ cities, and owned e-commerce platforms including nnnow.com.
Product overview
Arvind Fashions is a diversified branded apparel and retail company operating a multi-segment portfolio of international and domestic brands across value, premium, and bridge-to-luxury segments. The company operates through three main business divisions: Heritage Brands (Arrow, True Blue), Lifestyle Brands (U.S. Polo Assn., Flying Machine, Ed Hardy), and Premium to Bridge-to-Luxury (GAP, GANT, Calvin Klein, Tommy Hilfiger, Nautica). Its retail footprint includes 1,300+ standalone stores and 5,000+ multi-brand stores across 192+ cities, with retail formats such as Megamart (multi-brand value format), Club A (premium), Stride (footwear), and the Arvind Store (premium fabric and apparel). The company also operates e-commerce through nnnow.com and brand-specific online storefronts.
Differentiator
Problem solved
Functional benefit
Brands
- Arrow: International formal shirt brand; India's first branded international formal shirt
- Calvin Klein
- Flying Machine
- Tommy Hilfiger
- U.S. Polo Assn.
- GAP
- GANT
- Nautica
- Ed Hardy
- Aeropostale
- The Children's Place
- Unlimited
- Izod
- True Blue
- Sephora
- Megamart
- Club A
- NNNOW
- Stride
Products and services
- Arrow Premium formal shirt brand targeting professional men; India's first branded international formal shirt. Operated by Arvind Fashions under its Heritage Brands Division.
- Calvin Klein Premium international fashion brand licensed and operated by Arvind Fashions in India, targeting aspirational consumers in the bridge-to-luxury segment.
- Flying Machine India's first homegrown denim label, now repositioned for Gen-Z consumers with unisex styling and digital-first strategy. Fully owned by Arvind Fashions after acquiring Flipkart's stake in December 2025.
- Tommy Hilfiger Premium international lifestyle brand operated as a joint venture between Murjani Group and Arvind Limited, offering apparel and accessories in the bridge-to-luxury segment.
- U.S. Polo Assn. Flagship brand of Arvind Fashions offering casual and sports-inspired apparel with sustainable product lines including responsible jeans with sustainable cotton and non-hazardous washing processes.
- GAP American casual lifestyle brand operated by Arvind Fashions, featuring clean, confident, comfortable, and accessible classic and modern apparel.
- GANT Premium Swedish sportswear and casual clothing brand in Arvind Fashions' bridge-to-luxury portfolio.
- Sephora India Premium beauty retailer operated by Arvind Fashions in India, offering cosmetics, skincare, and beauty products.
- Megamart Multi-brand retail format offering a constellation of iconic brands including Arrow, Calvin Klein, Flying Machine, Tommy Hilfiger, and U.S. Polo Assn. under one roof, with everyday value proposition.
- Club A Premium retail format featuring Arvind Fashions' portfolio of brands.
- Stride Footwear retail format offering diverse variety of footwear brands including homegrown, acquired, licensed, and joint venture brands, from casual slip-ons to classic loafers and sneakers.
- nnnow.com Arvind Fashions' owned multi-brand online shopping platform offering portfolio brands including Calvin Klein, Tommy Hilfiger, GAP, Arrow, USPA, accessible via website and integrated with brand storefronts.
- Unlimited Value fashion brand targeting budget-conscious consumers, part of Arvind Fashions' mass-market retail operations.
- Hanes Innerwear Innerwear brand under Arvind Fashions' innerwear business division, offering basic apparel essentials; operated with COO Nitin Agarwal driving strategy and growth alongside U.S. Polo Innerwear brand.
- Ed Hardy Brand known for its distinctive tattoo-inspired designs, part of Arvind Fashions' lifestyle brands division.
- Nautica Premium American apparel brand in Arvind Fashions' portfolio, offering classic American style with modern sensibility.
- Aeropostale American casual apparel brand targeting young adults, part of Arvind Fashions' portfolio.
- The Children's Place Children's apparel brand in Arvind Fashions' portfolio, offering clothing and accessories for kids.
- Izod Sports-inspired casual wear brand in Arvind Fashions' portfolio.
- True Blue Premium denim and casual wear brand, piloted sustainable cotton blend products.
- Arvind Store Premium retail format offering finest fabrics and ready-to-wear collections under Arvind's philosophy of Fashioning Possibilities.
Quantifiable outcome
- Revenue grew 14% to ₹5,266 crore in FY26 with net profit surge to ₹183.66 crore from ₹32.98 crore
- +4 more outcomes
Companies that use Arvind Fashions
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles5 records
Arvind Fashions technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Arvind Fashions partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core.
- Tommy Hilfiger (Murjani Group JV)coreJoint venture with Murjani Group for Tommy Hilfiger Apparels India. Shailesh Chaturvedi serves as MD & CEO of Tommy Hilfiger Apparels India JV. Company has successfully built Tommy into one of India's most admired and aspirational brands over 15+ years.
- Calvin KleincoreLicensed brand operations for Calvin Klein in India. Company took over Calvin Klein brand in FY18 and has scripted strong turnaround of the business.
- GAPcoreLicensed brand operations for GAP in India under Premium to Bridge to Luxury business division led by Parag Dani.
- GANTcoreLicensed brand operations for GANT in India under Premium to Bridge to Luxury business division.
- U.S. Polo Assn.coreFlagship brand that has crossed ₹2,500 crore revenue scale. Amitabh Suri serves as CEO-USPA. Brand includes sustainable product lines with responsible cotton and non-hazardous washing processes.
- SephoracoreSephora India operations under Arvind Fashions. Vivek Bali serves as CEO-Sephora India, leading beauty business development and retail operations.
- NauticacoreLicensed brand operations for Nautica in India under Premium to Bridge to Luxury business division.
- AeropostalecoreLicensed brand operations for Aeropostale in India.
- Ed HardycoreLicensed brand operations for Ed Hardy in India under Lifestyle Brands Division.
- The Children's PlacecoreLicensed brand operations for The Children's Place in India.
- ArrowcoreIndia's first branded international formal shirt brand. Anand Aiyer serves as CEO-Arrow. Suman Saha also serves as CEO-Arrow at different points.
- Arvind LimitedcoreParent company and manufacturing arm providing fabric and apparel manufacturing capabilities. Arvind Fashions spun off from Arvind Limited in 2016. Sanjay Lalbhai is Chairman of Arvind Ltd and connected to AFL. Kulin Lalbhai and Punit Lalbhai serve as Executive Directors across both entities.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
Arvind Fashions competitors and assessment
Company assessmentDirect peers
- Aditya Birla Fashion and Retail: India's largest listed branded apparel company (Madura Fashion & Lifestyle: Louis Philippe, Van Heusen, Allen Solly, Peter England; Pantaloons retail; plus international brands). Directly comparable in multi-brand Indian apparel retail across value to premium and licensing model with international brands.
- Trent Limited: Operates Westside (lifestyle chain) and Zudio (value fashion chain) in India. Comparable because it is a major domestic multi-brand apparel retailer with strong store rollout momentum, especially in the value and premium mass segments where Arvind's Unlimited, USPA and Flying Machine compete.
- Shoppers Stop: Department-store format retailer in India stocking many of the same international brands Arvind Fashions licenses (Calvin Klein, Tommy Hilfiger, etc.) and a private-label portfolio. Comparable as a multi-brand fashion retailer with overlapping brand mix and store-based model.
- Metro Brands: India's largest listed footwear retailer (Metro, Mochi, Walkaway, Crocs licensee). Directly comparable to Arvind's Stride footwear division given similar premium footwear positioning and multi-brand retail model.
- Bata India: Heritage Indian footwear retailer with thousands of stores. Comparable to Arvind's Stride business as a mass-to-premium footwear retailer operating its own store network.
- Page Industries: Exclusive licensee of Jockey and Speedo in India. Directly comparable business model to Arvind Fashions as a long-duration licensee of international brands, with strong D2C and exclusive store distribution in India.
Broad incumbents
- Reliance Retail Ventures: Largest retailer in India operating Reliance Trends (value apparel), Ajio (e-commerce fashion) and a wide portfolio of fashion, jewellery and beauty formats. Competes with Arvind across multiple price tiers and channels but is far larger and more diversified.
Emerging players
- V-Mart Retail: Value-focused fashion retailer operating in tier-II/III India. Comparable to Arvind's Unlimited and Megamart value segment in target geography and customer, though with a narrower price-point focus.
- Cantabil Retail India: Listed Indian mid-market apparel retailer with own brand and EBOs across India. Comparable to Arvind's mid-market brand stores (Arrow, USPA, Flying Machine) in distribution format, though at much smaller scale.
Others
- PVH Corp: US-based parent of Calvin Klein and Tommy Hilfiger — the two anchor international brands Arvind Fashions licenses for India. Relevant as the upstream licensor whose strategic priorities and contract terms materially shape Arvind Fashions' bridge-to-luxury business.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Arvind Fashions social profiles
Digital presenceArvind Fashions financial estimates
Financial estimateRevenue estimate
Valuation estimate
Arvind Fashions leadership team
Management profileNumber of profiles
Profiles33 records
Arvind Fashions subsidiaries and ownership
Company hierarchySubsidiaries3 records
Arvind Fashions funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Arvind Fashions M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Arvind Fashions
What does Arvind Fashions do?
Arvind Fashions Limited is a publicly listed Indian branded apparel company that licenses, distributes and retails a portfolio of international and homegrown fashion and beauty brands across value, premium and bridge-to-luxury segments. It operates through three divisions: Heritage Brands (Arrow, True Blue), Lifestyle Brands (US Polo Assn., Flying Machine, Ed Hardy), and Premium to Bridge-to-Luxury (Calvin Klein, Tommy Hilfiger, GAP, GANT, Nautica), alongside Sephora beauty retail in India. Products are sold through 1,300+ exclusive brand outlets, 5,000+ multi-brand stores across 192+ cities, and owned e-commerce platforms including nnnow.com.
Is Arvind Fashions a public or private company?
Arvind Fashions is a public company. It is classified as public and is currently operating.
When was Arvind Fashions founded?
Arvind Fashions was founded in 2016. It employs 5,001 to 10,000 people.
Where is Arvind Fashions based?
Arvind Fashions is headquartered in Ahmedabad, India, in the Asia region.
How does Arvind Fashions make money?
Four revenue lines are on record. Branded Apparel Sales are the primary driver. The others are licensing Royalties, direct-to-Consumer (D2C) and wholesale/Multi-brand.
Who are Arvind Fashions's main competitors?
Direct peers on record are Aditya Birla Fashion and Retail, Trent Limited, Shoppers Stop, Metro Brands, Bata India and Page Industries. Reliance Retail Ventures is listed as a broad incumbent. Emerging players are V-Mart Retail and Cantabil Retail India. PVH Corp is listed as an others.
Does Arvind Fashions have an API?
No public API is recorded for Arvind Fashions.
What industry is Arvind Fashions in?
Arvind Fashions's product category is Branded Apparel Retail. Its primary akta.pro industry code is CRAAABAI, Luxury & Designer Apparel Retail, with a secondary code of CRAAABAC, Men’s Apparel Retail. Its NAICS code is 45811 and its SIC code is 5600.