VeraBank

What VeraBank does

VeraBank, N.A. is a Texas-chartered community bank with federal charter status, founded in 1930 and headquartered in Henderson, Texas. The institution operates 39 branches across 19 counties in East, Central, and Southeast Texas, supported by a workforce of approximately 550 employees. VeraBank serves individual consumers, small and mid-size businesses, dental practices, high-net-worth households, and agricultural operations, offering a full suite of deposit, lending, treasury, and wealth management products, including a trust platform administering $1.2 billion in assets under management. The bank holds $4.3 billion in total assets, SBA Preferred Lender status, and an Outstanding CRA rating, and was named 2024 Bank of the Year.

The bank's core operating platform rests on a combination of in-house relationship banking infrastructure and the Q2 Holdings digital banking platform for online and mobile channels. VeraBank is an early adopter of the Q2 Assistant AI platform (June 2026), extending AI-assisted capabilities to consumer and SMB users through its vendor relationship rather than proprietary model development. Operational and risk technology, including cybersecurity, has come under renewed focus following a 2024 ransomware incident originating at vendor Marquis Software.

VeraBank's revenue model is anchored in traditional community banking mechanics: net interest income from lending and securities activities, supplemented by deposit service charges, treasury and cash management fees, mortgage banking income, and trust and wealth management fees. Capital is sourced from deposits across its branch network, supplemented by a public offering of approximately 6,509,434 shares generating approximately $86.25 million in gross proceeds. Distribution occurs primarily through its 39-branch physical network in Texas, with digital channels powered by Q2 Holdings serving as the secondary delivery layer.

Name

VeraBank

Legal name

VeraBank, N.A.

Website

https://verabank.com

Company type

Private

Founded year

1930

Operating status

Operating

Headcount range

501–1,000 employees

Short description

VeraBank is a Texas-based community bank founded in 1930, operating 39 branches across 19 East, Central, and Southeast Texas counties with $4.3 billion in assets. It serves consumers, small and mid-size businesses, dental practices, high-net-worth households, and agricultural operations with deposit, lending, and wealth management services.

Ownership category

akta.pro rank

Product category

Community Banking

NAICS

Commercial Banking (522110), Depository Credit Intermediation (5221), Credit Card Issuing (522210)

SIC

National Commercial Banks (6021), Savings Institution, Federally Chartered (6035)

akta.pro primary industry

Credit Cards & Revolving Credit (FSABAAAC)

akta.pro secondary industries

Private Banking Lending (Securities-Backed, Real Estate, Structured Credit) (FSABADAE), Agricultural & Rural Cooperatives (Farm Credit/Co-op Banks) (FSABAEAG)

Keywords

• Community banking services
• Commercial lending
• Residential mortgages
• Wealth management
• Small business loans

Headquarters

HQ city

Henderson

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Net Interest Income: Interest income from loan portfolio including mortgages, personal loans, business loans, commercial real estate loans, and agricultural loans, offset by interest paid on deposits
2. Non-Interest Income: Fee income from account maintenance, overdraft services, wire transfers, merchant services, and other banking service charges
3. Wealth Management and Trust Services: Asset management fees, trust services, estate services, and investment management for high-net-worth individuals and families

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

VeraBank is a community bank providing personal banking (checking, savings, CDs, credit cards, mortgages, home equity, personal, auto, student, and farm/ranch loans), business banking (checking, savings, SBA loans, commercial real estate, lines of credit, merchant services, cash management), and wealth management and trust services across 39 branches and digital channels in East, Central, and Southeast Texas.

Product overview

VeraBank is a community bank offering a comprehensive digital banking platform supplemented by specialized financial services. The core digital banking platform includes Online and Mobile Banking with companion smartwatch apps, supporting personal and business account management, bill pay, mobile deposits, and digital wallet integration (Apple Pay, Google Pay). The product portfolio extends to Merchant Services (mobile, countertop, POS, virtual terminal, e-commerce), Mortgage & Home Loans, Business Loans (including SBA Preferred Lender programs), Wealth Management & Trust, and specialized Dental Practice Banking. Key digital add-on modules include Financial Insights (budgeting dashboard), Positive Pay (fraud protection), Remote Deposit Capture, Cash Management Solutions, Lockbox Services, and Receipt Manager. Business services integrate with Paychex for payroll and Quicken/QuickBooks/Mint for financial data synchronization. Wealth management is delivered through the AdviceWorks platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Checking Accounts
• Personal Savings & Money Market Accounts
• Certificates of Deposit (CDs)
• Personal and Business Credit Cards
• Mortgage & Home Loans
• Personal Loans
• Business Checking Accounts
• Business Savings & Money Market Accounts
• Business Loans
• SBA Loans
• Merchant Services
• Wealth Management & Trust Services
• Personal and Business Insurance
• VeraBank Digital Banking (Online & Mobile)

Quantifiable outcome

• SBA loan processing time significantly reduced through Preferred Lender status
• +1 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability2 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Q2 HoldingscoreTechnology or Integration · 2 June 2026Q2 Assistant AI platform partnership where VeraBank serves as early adopter. The AI tool provides conversational interface for bank employees to execute tasks through specialized agents, starting with a Customer Care Agent handling common support issues like login failures and transaction inquiries. Some tasks reportedly reduced from hours to under a minute.
• Stanford Federal Credit UnionminorStrategic or Co-development PartnerCo-early adopter with VeraBank in piloting Q2 Assistant AI platform, sharing best practices and outcomes for digital banking innovation.
• PaychexcoreTechnology or IntegrationPaychex integration offered through VeraBank business banking services for payroll processing, tax management, HR tasks, compliance assistance, and employee onboarding streamlining.

Scale indicators6 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Texas Capital Bancshares: Texas Capital is a Texas-based commercial bank with similar business banking, treasury management, and wealth services focus. While more commercially oriented than VeraBank, both compete for the same middle-market and business banking relationships in Texas metros.
• Prosperity Bancshares: Prosperity is a major Texas-focused community bank with comparable deposit-gathering, small business lending, and commercial real estate lending strategies across Texas and Oklahoma. Its community banking consolidation playbook is highly relevant to VeraBank's growth trajectory.
• Cullen/Frost Bankers (Frost Bank): Frost Bank is the largest Texas-headquartered community/regional bank with a similar relationship-banking model, multi-city Texas branch network, and full suite of commercial, consumer, and wealth management services. It is the most direct large-scale comparable to VeraBank's community banking strategy.
• Origin Bancorp: Origin Bancorp operates a community bank with comparable commercial lending, small business banking, and wealth services in Texas and Louisiana. Its deposit-funded commercial lending model and relationship-banking approach mirror VeraBank's structure.
• Southside Bancshares: Southside Bancshares operates a Texas-based community bank with comparable consumer/commercial banking mix and a strong East Texas presence that directly overlaps with VeraBank's Tyler-Longview-East Texas footprint. It is a closely comparable East Texas community banking peer.
• Independent Bank Group: Independent Bank Group is a Texas community bank with similar geographic concentration, commercial and consumer banking mix, and M&A-driven growth strategy. It serves comparable small-to-mid-size business and consumer segments across Texas.
• First Financial Bankshares: First Financial Bankshares operates a Texas community banking franchise with a multi-county branch network, deposit-gathering model, and conservative credit culture similar to VeraBank's. Both emphasize relationship banking in non-metropolitan and suburban Texas markets.

Regional players

• Simmons First National Corporation: Simmons First is a regional community bank with a comparable consumer/commercial banking, mortgage, and trust services model. While its core geography is Arkansas and adjacent Mid-South states, its community banking operating model and product mix are highly comparable to VeraBank's.
• Trustmark Corporation: Trustmark is a regional community bank with similar consumer/commercial banking and wealth management services but operates primarily in Mississippi, Tennessee, Alabama, and Florida rather than Texas. Its business model and product mix closely mirror VeraBank's, providing a useful same-model, different-geography benchmark.

Broad incumbents

• Cadence Bank: Cadence Bank is a regional bank with significant Texas operations and a full suite of commercial, consumer, and wealth management services. As a larger incumbent with overlapping capabilities, it competes with VeraBank in larger Texas metros while also serving markets beyond VeraBank's footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks4 records

Key highlights6 records

Customer concentration

• Xx.com/verabankna
• LinkedInlinkedin.com/company/verabank

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Subsidiaries2 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VeraBank